UFL Names Sportable Official Connected Ball and Player Tracking Partner

The United Football League (UFL) has named Sportable its Official Connected Ball and Player Tracking Partner. Sportable's connected football and wearable player tracking technology will be deployed across all 43 UFL games this season, providing real-time data including ball location, speed, spin rate, and player positioning for broadcast enhancements on FOX and in-stadium graphics.

Sportable participated in the UFL's FAST (Football Advancement through Sports Technology) program in 2025, which led to this expanded multi-year partnership. Connected footballs will be produced in partnership with Big Game Football Factory.

We've said from the beginning that innovation would be a defining part of the UFL, and this partnership is another important step in delivering on that vision, says Russ Brandon, President and CEO, UFL. Sportable's technology will help us bring fans closer to the game, create new dimensions for our broadcast presentation, and continue building a league that embraces the future of football.

Our focus is always on identifying technologies that can create real value for the league, our teams, our broadcast partners, and our fans, says Scott Harniman, Senior Vice President of Media and Innovation, UFL. What stood out about Sportable was not just the technology, but its ability to operate in a live football environment and translate into meaningful applications both in the live broadcast but also in our venues for fans. Bringing real time player and ball data into our stadiums only amplifies what we believe is already the highest level of transparency and access in professional sports today.

We're proud to support the UFL as the league continues to push the game forward through innovation, says Dugald Macdonald, CEO, Sportable. From the beginning, it was clear that the UFL had both the vision and the intent to use technology in ways that can genuinely enhance the sport. We're excited to help bring that vision to life across the 2026 season.

The UFL has been an outstanding partner throughout this process collaborative, ambitious, and clear in its vision for the future of the league, says Blaine Scully, SVP of Strategic Partnerships, Sportable. We're proud to support that vision with technology that delivers value across player and team performance, broadcast, and fan engagement, while advancing the league's broader strategic goals.

We're excited to support the UFL and Sportable in bringing this world class technology to the field, says Chris Calandro, CEO, Big Game Football Factory. This partnership represents an important step forward for football innovation, and we're proud to play a role in helping deliver the quality and consistency required to make it successful at the professional level.

LINK:	https://www.sportsvideo.org/2026/03/27/ufl-names-sportable-official-co...
	See more stories from svg

North America Stories