Sony Pixel Power calrec Sony

Live From the 37th America's Cup: Director of Production Leon Sefton on the Responsibility for Innovation

18/10/2024

Live From the 37th America's Cup: Director of Production Leon Sefton on the Responsibility for Innovation Sailing is a complex sport for a lot of people, and we try to make it easy for viewers to follow' By Ken Kerschbaumer, Editorial Director

Friday, October 18, 2024 - 10:20 am

Print This Story | Subscribe

Story Highlights

Serving as director of production for TV coverage of an America's Cup is no small feat: you need to not only coordinate production crew and operations at a land-based production-control facility but also keep on top of video and audio signals sent from yachts and chase boats more than 3 km away. Director of production for this year's race, Leon Sefton has served that function for the 36th edition in New Zealand and for the Volvo Ocean Race, Olympic sailing at the 2016 Rio Games, and other races. SVG caught up with Sefton as the racing action was about to begin last weekend in Barcelona.

Director, Production, Leon Sefton (right) and Technical Director Chris Carpenter at the America's Cup in Barcelona

What has been your impression of the technical leaps in the production this year?

This America's Cup, we've tried to take things forward as it's our responsibility as host broadcaster to challenge ourselves as to how to make sailing, as a TV spectacle, more engaging and more understandable. Sailing is a really complex sport for a lot of people, and we have to do our best to try to make it as easy as possible for viewers to follow. That's the challenge which, over the last few Cup cycles, the respective production teams have really taken on.

For example, the America's Cup in San Francisco, delivered a graphics breakthrough bringing augmented-reality graphics to viewers and, for the first time, could create a digital field of play. Suddenly, viewers could see the racecourse and who's ahead. That was a massive leap forward, not just for sailing but also for TV graphics because, up to that point, people playing with the AR graphics were doing it in stadium sports.

Big leaps forward don't come every cycle, but at this America's Cup the big thing has been WindSight IQ, which is making the invisible visible. The genesis of that project was in New Zealand with Brent Russell, our technical director. Brent demonstrated that the technology could work with LiDAR, and, in New Zealand, we did a test and showed that, in theory, we could point a LiDAR out at the course and make a graphical interface that could show the wind. Then we brought in Capgemini for the heavy lifting: they set up three LiDAR stations here that overlap and built the mathematical models to take that data to enable us to create a graphics interface.

We did a test event here in Barcelona and had an interesting moment when we had the concept and brought in the team, all the equipment, and turned on the system. When it came to life and worked, it was a real eureka moment. A lot of us are lifelong sailors so to suddenly see the wind, where the high-pressure areas are, the low-pressure areas are was a massive breakthrough. Bringing that to air was taking our technologies and stacking them on each other.

How so?

It starts with a helicopter and the Shotover camera system, which is a high-quality stabilized broadcast camera shooting the action from the sky. On top of that video, there is optical tracking from Bolt6, whose system has learned the shape of the racecourse, the shape of the race markers, the yachts, our TV-camera boats, the skyline and Barcelona. Bolt6 looks at that and can create an AR field of play. On top of that, we add WindSightIQ and a sailing simulator that can look into the future and lay out what the yachts might do based on the known parameters and performance of the yachts and what the wind is doing. In a way, [fans] sitting at home know even a little bit more than what the sailors know as far as how things will play out. But that was the goal: give people information and engage them. The more information people have the more entertaining it is.

How do you think the use of LiDAR could expand?

Right now, playing with LiDAR, we're working in the two-dimensional. The ultimate goal would be to have multiple LiDARs taking additional slices of the windfield; with a mathematical model, you could turn that into a three-dimensional view of the wind with even more detail - not just speed and direction but also sheer. But, at the moment, we're working in a two-dimensional plane, which has been remarkable because, in the past, the way of collecting wind data was to have physical wind buoys out on the racecourse. To accomplish what we've done with LiDAR, you'd have to have tens of thousands of buoys out there. This is a really elegant technical solution to a very, very complex problem.

Another big advance is the use of a hydrogen-powered camera chase boat. How has that improved the production?

The drive to bring hydrogen foiling chase boats into the event is a nice next step to honestly say we're using clean energy. That's a big deal, but also the speed that the racing now plays out at is so fast in order to keep up with the action, we have to foil as well. So it's not just hydrogen [to be clean], but it's the ability to stand up and foil that has been a massive game-changer for us. Previously, we used displacement catamaran hulls, but, here in Barcelona, because of the proximity to the shoreline, you can get quite aggressive waves. While the AC75 race yachts can cope with that and can stand up and fly above it, it's a big problem to chase them in a camera boat. First, it's very hard on the people and the equipment, but it's also quite dangerous. And having the hydrogen foiling chase boat allows us to keep up with the yachts as they are sometimes doing over a hundred kilometers per hour.

The other th
LINK: https://www.sportsvideo.org/2024/10/18/live-from-the-37th-americas-cup...
See more stories from svg

More from Sports Video Group

31/03/2026

MeyerPro Delivers LED Production for Microsoft Ignite 2025

MeyerPro delivered the LED production for the Microsoft Ignite 2025 keynote at Chase Center in San Francisco, using more than 2,700 ROE Visual panels across mul...

31/03/2026

MC-IF Expands Membership to Include Smaller Technology Companies to Drive VVC Adoption

The Media Coding Industry Forum (MC-IF) is expanding membership outreach in 2026...

31/03/2026

ViewLift and MyOutdoorTV Launch Conversational AI Search

ViewLift and MyOutdoorTV (MOTV) have announced the launch of ViewLift Conversational AI Search on the MyOutdoorTV platform. The feature enables natural language...

31/03/2026

Atlanta Braves and Gray Media to Simulcast 25 Regular Season Games on Over-the-Air Television

The Atlanta Braves and Gray Media have announced a multi-year agreement to simul...

31/03/2026

Gravity Media to Deliver Broadcast Coverage of the Sydney Autumn Racing Carnival

Gravity Media has delivered broadcast services for TAB Golden Slipper Day at Rosehill Gardens on March 21 and will now cover The Star Championships at Royal Ran...

31/03/2026

Mileto Tecnologia Selects Synamedia Go for OTT Expansion

Synamedia has announced that Mileto Tecnologia, a Brazilian pay-TV operator, has selected the Synamedia Go platform for its OTT expansion. Mileto is also deploy...

31/03/2026

NAB 2026: KMH Integration to Present AV Casting Philosophy

KMH Integration will attend NAB Show in Las Vegas with a focus on what the company calls AV Casting - an approach built on the idea that professional AV and bro...

31/03/2026

Prime Video to Air First and Second Rounds of 2026 Masters Tournament

Prime Video will carry live coverage of the first and second rounds of the 2026 Masters Tournament, beginning at 1:00 p.m. ET on Thursday, April 9 and Friday, A...

31/03/2026

NHL, ESPN, TNT Sports and Sportsnet Launch Joint Marketing Campaign for 2026 Stanley Cup Playoffs

The NHL and its U.S. and Canadian broadcast partners have announced a collaborat...

31/03/2026

Daktronics to Install New Video Display and Show Control System at Wake Forest's Allegacy Stadium

Daktronics has partnered with Wake Forest to manufacture and install a new end z...

31/03/2026

NFL Announces Las Vegas to Host Super Bowl LXIII in 2029

The National Football League has announced that Las Vegas will host Super Bowl LXIII in 2029 at Allegiant Stadium. The announcement was made at the NFL Annual M...

31/03/2026

NFL Partners with TMRW Sports to Launch Professional Flag Football League

The NFL has announced a partnership with TMRW Sports to develop and operate a professional flag football league for women and men. The league will launch with i...

31/03/2026

Zac Brown Band and Blake Shelton Deploy Sennheiser Spectera at Las Vegas Residencies

Sennheiser's Spectera wideband bidirectional wireless system was used by bot...

31/03/2026

Sports Studio Forms Advisory Board for Free Live Sports Platform

Sports Studio Inc., the company behind Free Live Sports, has announced the formation of an Advisory Board with five media and technology executives. Each of o...

31/03/2026

PSSI Deploys Appear X Platform for Mobile Fleet and Teleport Upgrade

PSSI and Appear have announced a new phase in their collaboration, with PSSI deploying Appear's X Platform to upgrade its mobile fleet and PSSI Internationa...

31/03/2026

SVG New Sponsor Spotlight: Flowstate AI's Sahiah Shah on Transforming Video Content with Intelligent AI Agents

As sports media organization continue to seek out new ways to streamline their p...

31/03/2026

NWSL Scales Up Production Ops to Match League's Exponential Growth

With two new expansion teams and viewership/attendance on the rise, the league's production/broadcast arm and its partner NEP Connected Solutions are busier...

30/03/2026

NAB 2026: Manifold to Demonstrate 400GbE COTS FPGA Support

Manifold Technologies, a Germany-based provider of cloud infrastructure for live broadcast production, will demonstrate support for 400GbE COTS FPGA accelerator...

30/03/2026

NAB 2026: Boland Communications Introduces QD-OLED Series Monitors

Boland Communications will introduce its QD4K315HDR10, a 31.5-inch QD-OLED monitor, at NAB Show 2026 (Booth C3519, April 18-22). The company is also introducing...

30/03/2026

NAB 2026: PTZOptics to Showcase Move 4K and Horizon Platform

PTZOptics will demonstrate its Move 4K PTZ cameras and Horizon web-based control platform at NAB Show 2026 (Booth N1902). Move 4K with Horizon is now available...

30/03/2026

NAB 2026: Net Insight to Showcase Updated Nimbra Edge

Net Insight will demonstrate the next version of Nimbra Edge, its orchestration and control layer for live media services across multi-domain environments, at N...

30/03/2026

NAB 2026: Appear to Showcase Live Production Processing

Appear ASA will exhibit at NAB Show 2026 (Booth W1531, April 19-22, Las Vegas). The company completed an IPO in November 2025. Our customer-first approach is ...

30/03/2026

NAB 2026: Harmonic Announces New Live Sports Streaming Capabilities

Harmonic has announced new capabilities for its sports streaming platform, covering multiview, programmatic advertising, in-stream advertising, and content wate...

30/03/2026

NAB 2026: Ateme to Showcase GenAI, Agentic AI, and Streaming

Ateme (Booth W1723) will demonstrate broadcast, streaming, and AI-driven media workflow solutions at NAB Show 2026. GenAI and Agentic AI Ateme will demonstrat...

30/03/2026

NAB 2026: Bitmovin's Player Web X Adds Advertising Support, Vertical Video, and Proprietary ABR Algorithm

Bitmovin has announced new capabilities for Player Web X, its web video player, ...

30/03/2026

NAB 2026: Brazil's Minister of Communications and FCC Commissioner To Speak

The 2026 NAB Show (April 18-22, exhibits April 19-22, Las Vegas Convention Center) will host Brazil's Minister of Communications, Frederico de Siqueira Filh...

30/03/2026

NAB 2026: EVS To Showcase Expanded Live Production Ecosystem

EVS will exhibit at NAB Show 2026 (Booth N1841), highlighting new products and updates across its live production portfolio, including the debut of T-Motion med...

30/03/2026

NAB 2026: Solid State Logic To Demonstrate Expanded Virtual System T Platform

Solid State Logic will demonstrate its virtualized System T platform at NAB Show 2026 (Booth C6907). Demonstrations will include the VTE1 virtual DSP engine, ne...

30/03/2026

NAB 2026: Globecast To Showcase Managed Media Services Approach

Globecast will exhibit at NAB Show 2026 (Booth W3335), highlighting its hybrid service model spanning satellite, IP, fiber, and cloud. The company will demonst...

30/03/2026

NAB 2026: IP Showcase Returns as IPMX Moves to Deployment

The Alliance for IP Media Solutions (AIMS), Advanced Media Workflow Association (AMWA), and the Video Services Forum (VSF) have announced that the IP Showcase w...

30/03/2026

NAB 2026: BBright To Demonstrate Single-Stream ST 2110 Playout

At NAB Show 2026 BBright will present a demonstration of its One Stream for the World concept, showing how a single ST 2110 playout stream can simultaneously ...

30/03/2026

NAB 2026: OpenDrives To Demonstrate New Storage and Edge Products

OpenDrives will demonstrate new products at NAB Show 2026, with two locations in the West Hall: a pod (W3443-E) in the Sports Business Hub and a cabana at W1158...

30/03/2026

Behind the Mic: Amazon Prime Hosts 90th Master Tournament With Host Terry Gannon

Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...

30/03/2026

Op-Ed: Preparing for Agentic AI in Live Sports

The economics of live sports streaming have changed. New rights models, cloud production tools, and lower-cost distribution have made it possible for high schoo...

29/03/2026

Victory+ Turns to Creator Economy, Bringing In Popular Women's Sports Influencer Coach Jackie J to Host Live NWSL Alt-Cast

Cloud-based production, real-time engagement, and creator-driven storytelling ai...

27/03/2026

SVG GameDay, Ep. 9: Chicago Cubs' Chris Simonson - Flying the W at Wrigley Field

In-venue and creative video staffers at the professional and collegiate level ha...

27/03/2026

Comcast Business Powers 2026 THE PLAYERS Championship Network and Broadcast Infrastructure

Comcast Business deployed network infrastructure for the 2026 PLAYERS Championsh...

27/03/2026

CS live Equips New OB Van With Riedel MediorNet, hi Control System, and Artist Intercom

Czech production company CS live has equipped its newest outside broadcast van w...

27/03/2026

Edith Cowan University Installs Lawo VSM, HOME, and mc36 in New Broadcast Facility

Edith Cowan University (ECU) in Perth, Western Australia has developed new broad...

27/03/2026

Deltatre Appoints Marc Watson as CEO; Andrea Marini Transitions to Deputy Chairman

Deltatre has announced that CEO Andrea Marini will step down after five years in...

27/03/2026

DAZN to Launch Inflight and Onboard Live Sports Service in 2027

DAZN has announced plans to launch DAZN Inflight, a live sports service for airline and maritime passengers, slated for 2027. Aviv Giladi, President of DAZN Par...

27/03/2026

Grass Valley and NVP Deploy Camera Systems for LALIGA Broadcast Production

Grass Valley has announced the completion of a live production deployment with NVP, a European media company specializing in live sports production, for LALIGA ...

27/03/2026

The Masters, Prime Video Will Debut Inside Amen Corner' Stat-Enhanced Viewing Experience

The Masters and Prime Video will debut Inside Amen Corner, a dedicated feed that...

27/03/2026

ESPN and World Series of Poker Reach Multi-Year Agreement

ESPN and the World Series of Poker (WSOP) have reached a multi-year agreement to bring the WSOP Main Event back to ESPN platforms. Coverage will include a three...

27/03/2026

USSI Global Opens Media Transport Solutions Lab Ahead of C-Band Transition

USSI Global has opened its Media Transport Solutions Lab on its Melbourne campus. The engineering center provides a platform-agnostic environment for testing al...

27/03/2026

UFL Names Sportable Official Connected Ball and Player Tracking Partner

The United Football League (UFL) has named Sportable its Official Connected Ball and Player Tracking Partner. Sportable's connected football and wearable pl...

27/03/2026

Atlanta Braves and Fubo Reach Multiyear Distribution Agreement for BravesVision

The Atlanta Braves and FuboTV have announced a multiyear distribution agreement to carry BravesVision on Fubo's live TV streaming platform beginning Opening...

27/03/2026

As UFL Structure Evolves, League Boosts Broadcast Infrastructure at New Home Stadiums

Besides restructuring for Season 3, the league worked with FOX and ESPN over the...