The future of content creation was on full display today during NVIDIA's virtual special address at CES.
Fueled by powerful NVIDIA RTX technology and backed by the NVIDIA Studio platform for creators, a creative revolution is underway as a wave of 2D artists moves to 3D, video workflows move to real time and AI tools help artists create content faster.
For them, and the 110 million professional and hobbying PC creators, there's NVIDIA Studio. It's a platform for content creators that supercharges 110 creative apps with RTX GPUs, provides lasting stability with NVIDIA Studio Drivers, and includes a powerful suite of Studio apps - Omniverse, Canvas, Broadcast and RTX Remix.
Creators can access all of this with any RTX GPU, including the new 40 Series laptops and GeForce RTX 4070 Ti graphics cards, powered by the ultra-efficient Ada Lovelace GPU architecture, which were introduced today at CES.
The heartbeat of the Studio platform lies in NVIDIA Omniverse, a platform where creators can connect their 3D apps and collaborate in real time. Omniverse is expanding with Blender enhancements, a new suite of experimental generative AI tools for 3D artists and thousands of new, free Universal Scene Description (USD) assets available in the content browser in Omniverse Create.
Built on Omniverse, NVIDIA RTX Remix is a free modding platform to quickly create mods for classic games with full ray tracing, enhanced materials, DLSS 3 and NVIDIA Reflex. We've enabled two amazing community modders to bring RTX to Portal's most famous mod, Portal Prelude, preserving the timeless gameplay, while relighting it with full ray tracing.
The NVIDIA Broadcast and Canvas apps, also in the exclusive Studio software suite, have upcoming upgrades. Broadcast is adding a new Eye Contact feature, and Canvas will introduce 360-degree images that can be used as environment maps in 3D apps.
Coming to GeForce RTX 40 and 30 Series GPUs next month, the RTX Video Super Resolution feature uses AI to improve the quality of any video watched in a browser by removing blocky compression artifacts and upscaling video resolution. This improves video sharpness and clarity, and lets people watch online content in its native resolution on high-resolution displays. RTX Video Super Resolution will be available in February for Chrome and Edge browsers.
And to celebrate CES, influential Blender artist CG Geek will take on a three-day design challenge, powered by NVIDIA Studio technologies. Plus, explore how seven freelance artists from across the world created an experimental short film together, in real time, using Studio hardware, Omniverse and the Nucleus Cloud - this week In the NVIDIA Studio.
From Concept to Completion, Faster With New NVIDIA Studio Laptops GeForce RTX GPUs provide massive speedups in 3D, video and broadcast workflows, as well as a myriad of AI tools, thanks to dedicated ray tracing, AI and video-encoding hardware. New Studio laptops with GeForce RTX 40 Series Laptop GPUs use the NVIDIA Ada Lovelace architecture - with support for DLSS 3, AV1 and more - and fifth-generation Max-Q technologies for maximum performance and efficiency.
The new laptops provide a quantum leap in performance over the last generation, and a massive boost in efficiency that allows OEMs to include more powerful GPUs in thinner, more portable systems. NVIDIA Studio laptops are purpose-built for creators, with the right combination of hardware for creative workflows, color-accurate displays, and preinstalled Studio Drivers and Studio software.
The Razer Blade 16 is available with up to a GeForce RTX 4090 Laptop GPU. The instantly recognizable Razer Blade laptop gets an RTX 40 Series upgrade with up to a GeForce RTX 4090 Laptop GPU. The 16-inch, HDR-capable, dual-mode, mini-LED display boasts 1,000 nits peak brightness, which pairs nicely with a Creator mode that enables sharp, ultra-high-definition+ native resolution at 120Hz.
The MSI Stealth 17 Studio A13V is available with up to a GeForce RTX 4090 Laptop GPU. MSI's Stealth series will launch with a wide range of Studio options. With 14- to 17-inch models and up to GeForce RTX 4090 Laptop GPUs, creators can pick the laptop that best suits their needs.
Powered by a GeForce RTX 4070 Laptop GPU, the ASUS Zenbook Pro 14 showcases a new level of performance for a 14-inch laptop. The increased efficiency of RTX 40 Series Laptop GPUs and fifth-generation Max-Q Technologies deliver high performance to laptops as slim as 14 inches, with up to GeForce RTX 4070 Laptop GPUs, a new milestone. The ASUS Zenbook Pro 14 OLED is one example, with a GeForce RTX 4070 Laptop GPU in a super-thin 14-inch design, and accompanied by an all-new, cutting-edge 2.8K 120Hz OLED NanoEdge Dolby Vision display.
GeForce RTX 4070 Ti: 40 Series Benefits and Faster Than a 3090 Ti For artists who prefer to create from their desktops, the new GeForce RTX 4070 Ti graphics cards, available starting Thursday, Jan. 5, offers incredible performance that's up to 15% faster than a GeForce RTX 3090 Ti in 3D rendering. Like the RTX 4090 and 4080, the newest RTX 40 Series GPU features dual AV1 video encoders. When enabled in top video-editing and livestreaming apps - such as Adobe Premiere Pro (via the Voukoder plug-in), DaVinci Resolve, OBS and Jianying - export times are cut in half with improved video quality.
GeForce RTX 4070 Ti graphics cards. 3D creators see up to a 70% increase in performance compared to the GeForce RTX 3070 Ti in popular apps like Autodesk Maya, Blender, Chaos V-Ray, Epic Games Unreal Engine and Unity. Users can also unlock creative freedom by unifying 3D assets, libraries and tools in Omniverse.
And all creators can benefit from the new fourth-generation Tensor Cores for AI tools, providing up to 2x increased performance compared to the previous generation.
The January Studio Dri
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The future of content creation was on full display today during NVIDIA's virtual special address at CES.
