Butter Music + Sound Crafts a Smorgasbord of Diversity for Bud Light

Butter Music Sound joins forces with W K New York and Caviar LA directors Neal Brennan and Evan Goldberg to visualize America's diversity through the eclectic range of culinary options at our fingertips in the new :30 Bud Light Party: Food Truck for Bud Light that debuted on last night's Oscars. In the spot, Bud Light Party political candidates Amy Schumer and Seth Rogen are joined by actor and Super-delegate Michael Pe a in exploring America's diversity through a Korean taco of togetherness, an everything bagel of unity, a gumbo of coexistence and more, until the spokespeople simply cannot handle any more melting pot references - or food in their stomachs.

Click HERE to view the spot.

The spot was a relevant and timely addition with the diversity discussion surrounding this year's all-white class of Oscar nominees.

Credits:

Client: Bud Light

Title: Bud Light Party: Food Truck

Agency: W K New York

Executive Creative Directors: Karl Lieberman, Colleen DeCourcy

Creative Directors: Stuart Jennings, Gary Van Dzura

Copywriter: Howard Finkelstein

Art Director: Grant Mason

Project Manager: Cory Chonko

Head of Content Production: Nick Setounski

Producers: Alison Hill, Lisa Delonay

Strategist: Nick Docherty

Account Team: Brandon Pracht, Price Manford, Kyle Glackin

Business Affairs: Sara Jagielski, Justine Lowe, Carolina Hernandez

Production: Caviar LA

Directors: Neal Brennan, Evan Goldberg

Executive Producers: Michael Sagol, Jasper Thomlinson

Producer: BP Cooper

Director of Photography: Jeff Cronenweth

Music: Butter Music Sound

Executive Producer: Ian Jeffreys

Producer: Ryan Faucett

Composer/Creative Director: Joel Dean

CCO: Andrew Sherman

About Butter Music Sound

Butter Music and Sound is a creative sonic collective committed to maximizing the impact and effectiveness of music and sound design for moving pictures and environments.

@PressKitcheners

http://www.presskitchen.com

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LINK:	https://news.creativecow.net/story/880926...
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