
Virtualization changes everything
There are no doubt many who are looking back on 2016 as a disastrous year, and who predict continuing pestilence and tribulation. It is true that 2016 has had some very challenging moments, from the death of David Bowie to the (dependent upon your political affiliations) Brexit and the US election.
Maybe I am a glass half full sort of person, but I think this is actually a pretty good time to be around. 80 years ago the world was tumbling headlong into global war. 50 years ago Khrushchev planted his nuclear missiles on the USA's doorstep. Even the worst predictions of the impacts of a Trump White House and a UK/EU come nowhere near mass extinction.
I think the same is true in our industry. Pundits keep trying to tell us we are in a state of chaos because of all the confusion around IP. But actually there is no confusion. IP is IP. No arguments, no conflict: we are moving to an all-IP world, in a more or less controlled fashion. This is not new, the transition has been happening for a decade.
We have certainly had confusion in the past. Remember the days when we went to NAB each year, confident someone would come up with a new and completely incompatible video format? Then, when the industry decided to move away from tape we had the same baffling variety of optical and magnetic disk formats, solid state memory cards and more.
Today we have two clear forward movements. The industry moved to HD because it was the right moment: broadcasters had the capability of producing and delivering it; and consumers were excited by the newly available flat-panel television screens and wanted good quality content to put on them.
Those same drivers are applying today as we consider Ultra HD in all its 4k, HDR, wide colour gamut and even high frame rate glory. We have the ability to create, deliver and enjoy bigger, brighter, more engaging television pictures.
But what of IP? It is not so purposeful, not perhaps so obviously an end to end gain.
It is an end to end benefit, though, because it allows us to deliver to any platform at any time over any reasonably competent network. Consumers are largely insulated from this: if they want 4k Ultra HD on their phones then they expect us to deliver it. That depends upon IP and the benefits it brings.
Yes, IP is a new technology to the traditional broadcaster. But vendors have come together through the efforts of standards bodies like SMPTE and other organisations like AIMS. There is general agreement that the VSF standard TR02 will be pretty good and that SMPTE 2110 will likely bring everything and everyone together. At IBC2016 there was a special zone in the exhibition with more than 30 different companies all demonstrating interoperability. There is no bar on implementing IP systems; there are few limitations on choosing best of breed solutions.
But IP is not the ultimate goal in itself. The enabling technology is software defined solutions, not IP connectivity which has been around for decades. The new thing about IP in broadcast is that it is carrying video instead of using a dedicated interface (SDI). The real game changer is that software defined solutions can replace hardware boxes with virtualizable software modules.
IP plus software-defined-solutions plus powerful commercial-off-the-shelf hardware enable workflows to combine processing from multiple applications, probably from multiple vendors, to achieve a specific goal. Then it releases all the processors used to accomplish that task, and allocates them to the next job. Each individual processor will probably be running different software applications in the next task. We have moved from a physical machine for each application to a virtual machine for each application.
It is virtualisation that is the real goal. Yes, virtualisation enables the cloud, and no doubt some tasks will gradually migrate to the cloud, although it is not necessarily the ultimate solution for everything nor is it right for everyone.
But virtualisation certainly is. Today you can bolt a Cisco blade into the same rack as your existing broadcast infrastructure and start running processes on virtual machines. Perceptually it is not the quantum leap that moving everything to the cloud would be - but it is a remarkable transformation all the same.
The expression paradigm shift risks becoming a clich , but virtualisation - whether the processor farm is in your machine room, your data centre or at AWS - is a paradigm shift, with epic potential to transform the way we work. It is a more dramatic shift than anything that our industry has seen.
We have added colour to the pictures, and a few more lines of resolution, and a few more audio channels. But from the BBC's first trial broadcasts in 1936 right up to today, we did it with a box per function. The move to clever applications virtualised on powerful COTS hardware is the paradigm shift.
Download the article.pdf
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
04/05/2026
just:play pro 2026 and just:live pro 2026 are available to download!
More Details:At NAB 2026, ToolsOnAir showcased just:play pro 2026 and just:live pro 2026, ...
04/05/2026
just:in mac pro 2026 - The Next Level of Professional Recording on macOS
More Details:The headline innovation in just:in mac pro 2026 is the new Auto format si...
04/05/2026
Hardware is still an emphasis - Supershooter 11 is new, and REMI-based 65 is in ...
04/05/2026
Head of International Business Development Min Joo Kim explores the league's...
04/05/2026
Audio-Technica has announced that its ATND1061 ceiling array microphone and ATUC...
04/05/2026
Triple B Media has launched Bowling TV, a free ad-supported television (FAST) channel dedicated to bowling. The channel is available on Prime Video, LG Channels...
04/05/2026
PlayMetrics, a provider of operations management software for youth sports organizations, has announced the completion of its acquisition of substantially all t...
04/05/2026
IHSE GmbH has announced that Dr. Thomas Niessen has joined as CEO and Managing Director, effective May 1, 2026. He joins Frank Breitenfelder, who has served as ...
04/05/2026
PMY Group deployed its AI-powered crowd intelligence platform, Optic, at the For...
04/05/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
04/05/2026
Last week, guests gathered in New York City for On Air, In Style: An Evening with Spotify-a night of conversation, culture, and connection celebrating the inter...
04/05/2026
New music & post-production features added
Avid's latest DAW update delivers an array of helpful features aimed at both music and post-production users,...
04/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/05/2026
Student Spotlight: Joshua Griffin The New Orleans native, who was named the 2026 student commencement speaker for Boston Conservatory at Berklee, talks about ...
04/05/2026
It's Andrew! stomps onto screens this June 4 May 2026
The ABC and Screen Australia are delighted to announce that brand new preschool series, It's Andr...
03/05/2026
Polysynth now features Mutable Instruments' macro oscillators
Melbourne Instruments have just released a free firmware update that brings the engine beh...
03/05/2026
Introducing the new Mistika Workflows Suite: transformative and cost-effective f...
03/05/2026
Introducing the new Mistake Workflows Suite: transformative and cost-effective f...
03/05/2026
Back to All News
Filming begins on the third and final season of Breathless
Entertainment
03 May 2026
GlobalSpain
Link copied to clipboard
Discover the vi...
02/05/2026
(L-R) Dustin Hoffman and Leo Woodall appear in Tuner by Daniel Roher, an official selection of the 2026 Sundance Film Festival. (Photo courtesy of Sundance In...
02/05/2026
Versatile re-amping tool announced
Warm Audio are best known for their recreations of sought-after vintage studio gear, but their latest release brings a ne...
02/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/05/2026
Scripps Research immunologist Dennis Burton elected to American Academy of Arts and Sciences A leader in broadly neutralizing antibodies, Burton has helped driv...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
01/05/2026
BKB Bare Knuckle Boxing ( BKB ), today announced the appointment of Will Wright ...
01/05/2026
Lawo has been at the center of the industry's transition to IP and other next-generation technologies. At NAB 2026, its story was the Edge One AV stagebox, ...
01/05/2026
HBA Media, acting on behalf of NBC Sports and Churchill Downs Incorporated, has announced broadcast and streaming distribution for Kentucky Derby 152, taking pl...
01/05/2026
By Bailey Pennick
One of the most exciting things about the Sundance Film Festi...
01/05/2026
Florals for spring? Groundbreaking. But a playlist that tells you which The Devi...
01/05/2026
One of the world's biggest popstars is headed to El Cl sico. Later this mont...
01/05/2026
Limited-edition model celebrates 15th anniversary
Heritage Audio's range of monitor controllers has just gained a new member, the Baby RAM Black Edition...
01/05/2026
Dumble recreation now available as UAD plug-in
Along with their renowned processing plug-ins, Universal Audio have been steadily introducing emulations of c...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
To celebrate the opening of its new showroom and office, Lightware UK hosted a dedicated launch event at the new London location. The event welcomed partners, c...
01/05/2026
Choice without compromise
The broadcast industrys transformation is accelerating, and traditional broadcasters are having to fundamentally reinvent how they o...
01/05/2026
Beam Dynamics will return to MPTS 2026 with its asset intelligence platform, helping systems integrators, live production teams, media facilities and profession...
01/05/2026
Best-in-class UX design and rapid, scalable delivery for next-generation viewing experiences
Leading video software provider, Synamedia, today announced a coll...
01/05/2026
Compact new cforce MAX lens motor brings unrivaled speed and responsiveness to t...
01/05/2026
Panavision welcomes Fritz Heinzle as Vice President of Sales
Brie Clayton May 1, 2026
0 Comments
Heinzle will support Panavision's global growth s...