Alibi launches worlds first live streamed escape room
Viewers challenged to solve a murder mystery via Facebook Live
Framed launches on Thursday 13 October 2016, 8pm on facebook.com/alibichannel
The event is launching alongside the brand new series of Crossing Lines on Thursday 13 October 2016, 9pm on Alibi
UKTVs home of crime drama, Alibi, today announces Framed, the worlds first interactive Murder Mystery Escape Room to be streamed live on Facebook.
Devised to bring in new viewers to Alibi and reward fans of crime drama, the ground-breaking tech concept will use a mounted camera to allow viewers to see from the perspective of the mysterys main character, in a live streaming first.
The brand partnered with social content agency, Social Life, for the conception, production and staging of Framed, while the webcasting saw a collaboration with online video specialists Groovy Gecko.
UKTV chose to run the event via the Facebook Live platform to attract socially-active crime drama fans to an Alibi-branded environment that encourages them to leave comments, enter live polls and influence the story as it unfolds.
The activity is supported by Facebook media spend and amplified with engagement on Twitter, Instagram, website, e-newsletter and on-air continuity, reaching out to Alibi and UKTV network viewers.
Framed, begins as a security guard patrols the halls on his usual night shift at an exclusive art gallery. Unexpectedly trapped in a room with a dead body, the guard has just 30 minutes to solve the murder mystery before being framed for the crime himself.
As the guard navigates through the Escape Room, viewers are presented with choices at key junctions. Encouraged to discuss, debate and vote for the best course of action in real time, its up to the viewers whether the guard will solve the mystery, escape or get arrested for murder.
Framed follows the success of Alibis Twitter play-along murder mystery game, dubbed Twurder in July.
Adrian Wills, General Manager for Alibi at UKTV said,
Framed is an innovative way for Alibi fans to enjoy crime drama. We like to reward our viewers with more of what they love and engage them in more ways. Alibi fans will enjoy the chance to put their own skills of deduction to the test just like their favourite TV detectives.
The launch of Framed is an exciting innovation from Alibi, the only dedicated crime channel in the UK. It is commissioned by Sam Pearson, Social and Digital Marketing Manager at UKTV.
Yolaine Campana, Assistant Producer at Social Life said,
Escape room experiences are usually designed for small groups to take part in-situ at once, so for Framed we had to strike the right balance between the first-person perspective of the main character and the thousands of viewers who will be making the decisions. Allowing this many people to take part at once should produce some really exciting results, and were looking forward to some heated arguments about the different choices our character can make! And as a world first, were hoping this show will spark even more innovation in the medium of live streaming.
Actress Emilia Fox, famous for her roles in crime dramas including Silent Witness, Randall & Hopkirk (Deceased) and a fan of Crossing Lines, is acting as a spokesperson for the launch of Framed.
Emilia comments,
I obviously love the crime genre so am delighted to be involved in such an innovative Murder Mystery concept. Its great that so many people will be involved at once, Im definitely an arm chair detective so will be playing along on the night and tuning in to Crossing Lines afterwards!
Framed is a Facebook Live Escape Room hosted by Alibi to mark the launch of Crossing Lines, which airs Thursday 13 October 9pm on Alibi on.
ENDS Notes to Editors
Framed will be live streamed Thursday 13 October 2016, via Alibis Facebook page [facebook.com/alibichannel] from 8pm Season 3 of Crossing Lines starts Thursday 13 October, 9pm on Alibi
Groovy Gecko, renowned for delivering complex and technically difficult webcasts, has provided the Facebook Live solution that enables followers of Alibis Facebook page to interact with the Framed narrative.
About Crossing Lines International hit drama Crossing Lines is back on UKTVs home of crime drama, Alibi. Starring Donald Sutherland (The Hunger Games, Pillars of the Earth), Tom Wlaschiha (Game of Thrones) and Naomi Battrick (Waterloo Road). Joining the ensemble cast for season three are Goran Visnjic (best known for his leading role in ER) and Elizabeth Mitchell (Emmy-nominated star of Lost).
Crossing Lines taps into the International Criminal Court (ICC) to create a special crime unit functioning as a European FBI. They hunt down criminals and investigate crimes that span across European boarders. Set six months after the heart-stopping conclusion of season two, in which the units leader, Louis Daniel, was killed, this unique, global crime drama is set for an explosive third season.
After one of his top prosecutors vanishes, Dorn (Donald Sutherland) must reactivate the ICC team. Marco Constante (Visnjic), Carine Strand (Mitchell), Luke Wilkinson (played by Stuart Martin Game of Thrones) and Ellie Delfont-Bogard (Battrick) are the new ICC team members joining Sebastian Berger (Wlaschiha) and Arabela Seeger (played by Lara Rossi). This reunited team of underdogs must struggle to re-establish their battered identity. With gut-wrenching drama and an emphasis on relevant and contemporary crime, this season promises to be the most ambitious yet.
About Alibi HD Sky 132, Virgin 130
Alibi is TVs home of crime drama, promising the best selection from the genre, and premieres hit US series like Castle, Body of Proof and Rizzoli & Isles. The channel also features some of British TVs best-known detectives such as Miss Marple and Inspector Lynley, and the crime scene teams of Silent Witness a
Most recent headlines
04/08/2024
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet, a leading technology and service provider for media-rich organizations, a...
06/05/2024
It's almost go-time for the Holly Springs Salamanders! The season opener is ...
06/05/2024
1) What is the rationale of the transaction? What is the benefit for SES shareholders?
This combination creates a stronger and more competitive multi-orbit ope...
05/05/2024
A special evening performance by multiplatinum singer Becky G will provide a memorable conclusion to TeievisaUnivision's Casa Cultura upfront event on May 1...
05/05/2024
Giant media buyer Publicis is telling network sales executives that it does not think Nielsen's new panel-plus-big-data currency is ready for this upfront....
05/05/2024
WASHINGTON Glenn Kirschner, legal analyst at NBC News, blasted the media for referring to the New York trial of former President Donald Trump as a hush-money ...
05/05/2024
Catchy Comedy's weekend marathon sees The Beverly Hillbillies on the weekend of May 4-5. The event kicks off Saturday, May 4 at 11 a.m. ET, and runs through...
05/05/2024
NBC Sports has the 150th Kentucky Derby Saturday, May 4. The coverage begins at 2:30 p.m. ET on NBC and Peacock and the feature race at Churchill Downs in Louis...
04/05/2024
NEW YORK As the Asian Pacific American Heritage Month kicks off in May, Nielsen has released an extensive new report diving into their media habits with data sh...
04/05/2024
PHILADELPHIA As National Military Appreciation Month gets underway, Comcast has announced several new initiatives to help veterans, service members, and their f...
04/05/2024
WASHINGTON, D.C. Federal Communications Commission chairwoman Jessica Rosenworcel has announced a tentative agenda for the May Open Commission Meeting scheduled...
04/05/2024
The Broadband Forum has announced major enhancements to key 5G convergence standards that the group said will help advance next-generation applications, improve...
04/05/2024
Spotify Wrapped Campaign Spot Graded With DaVinci Resolve Studio
Brie Clayton May 3, 2024
0 Comments
Blackmagic Design today announced that Colorist M...
04/05/2024
Three Boston Conservatory at Berklee Alums Nominated for Tony Awards An additional eight alums and two current students performed in nominated productions.
...
03/05/2024
An innovative learning tool to help media and civil society better understand ho...
03/05/2024
PARK CITY, UTAH - JANUARY 21: (L-R) Actors K stutis Cic nas and Greta Grinevi i t , Director Marija Kavtaradze and Producer Marija Razgute attend the 2023 Sunda...
03/05/2024
If you aren't familiar with Danny Ocean's music, it's only a matter ...
03/05/2024
Spotify has an unwavering commitment to supporting emerging artists across all genres, to helping them launch and thrive in their careers, and to connecting the...
03/05/2024
Como uno de los sonidos de mayor expansi n en el mundo, la M sica Mexicana va m ...
03/05/2024
As one of the fastest-growing sounds worldwide, M sica Mexicana is more than jus...
03/05/2024
NEW YORK FuboTV reported that it lost 110,000 subs in Q1 2024 but it exceeded its guidance for the quarter with double digit year-over-year increases across key...
03/05/2024
Only 3 Weeks Left To Enter The Creative Industries Most Award
Brie Clayton May 3, 2024
0 Comments
Creativepool is giving a last call to the creative i...
03/05/2024
WePlay Studios Transforms the Future of Live Event Storytelling with AJA Gear
Brie Clayton May 3, 2024
0 Comments
By 2032, the esports market is expec...
03/05/2024
WASHINGTON Shannon Bream, Fox News Sunday anchor and chief legal correspondent, sat for a keynote chat at The Business of TV News, with Tom Umstead, senior co...
03/05/2024
WASHINGTON Asked how important is local news, Martha Raddatz, who has covered foreign conflicts for decades and moderated presidential debates for ABC News, s...
03/05/2024
Sony Pictures and Apollo Global Management have made a $26 billion cash offer fo...
03/05/2024
CBS announced its 2024-2025 primetime schedule, which features the new dramas NCIS: Origins, Matlock and Watson, and new comedies Poppa's House and Georgie ...
03/05/2024
Sports-focused streaming service Fubo said it reduced its red ink in the first quarter, despite losing 110,000 subscribers since the end of the year....
03/05/2024
Walmart is reportedly about to release a new 4K streaming box/smart speaker hybrid device for Google TV that could retail for as low as $50, according to a repo...
03/05/2024
Enhancements to its Delivery Workspace solution provide increased content delivery robustness and security
By Matthew Corrigan
Published: May 3, 2024
Enha...
03/05/2024
According to reports, if the bid is successful, Sony would be the significant majority shareholder of the new private company
By Jenny Priestley
Published: M...
03/05/2024
Located in Manchesters Spinningfields district, the course aims to equip students with the skills, knowledge and industry insight for a career in the creative s...
03/05/2024
Lightbridge has created a new Cine Reflect Lighting System kit, dedicated to enabling artistic lighting with consideration of today's productivity practical...
03/05/2024
Broadcast media systems integrator BeckTV and Lawo worked together on a large-scale AES67 build of radio control rooms at KPBS, San Diego's NPR and PBS memb...
03/05/2024
Raleigh, NC, April 12, 2024 SmallHD announces PageOS 6, a powerful software update free for owners of SmallHD monitors, featuring increased functionality, exp...
03/05/2024
SmallHD announces the Quantum 32 a new 31.5 OLED monitor designed to provide reference HDR/SDR images for post-production final color grading, as well as cri...
03/05/2024
By 2032, the esports market is expected to grow to $9.29 billion, bolstered by a global player count and fan following that both continue to climb. The 2023 Lea...
03/05/2024
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced that the 11th edition of the Amagi Global FAST Rep...
03/05/2024
Riedel Communications today announced that Westdeutscher Rundfunk (WDR) is relying on a media and intercom network based on Riedel technology for the renewal of...
03/05/2024
Broadpeak , a leading provider of content delivery network (CDN) and video streaming solutions for content providers and pay-TV operators worldwide, announced t...
03/05/2024
Media technology innovator Limecraft will exhibit the latest updates to its online platform on stand G79 at the 15-16 May 2024 Media Production & Technology Sho...
03/05/2024
Audio interface specialist Prism Sound is partnering with console manufacturer Solid State Logic, professional monitor manufacturer PMC and acoustic panel and d...
03/05/2024
Intinor, Sweden's leading developer of products and solutions for high-quality video over the internet, is set to join forces with its UK partner Zest Techn...
03/05/2024
NAKIVO Inc., a fast-growing software company dedicated to protecting physical, virtual, cloud, and SaaS environments, announced its Q1 2024 financial results to...
03/05/2024
Hiltron Communications announces an addition to its range of satellite communication products and systems: a field-upgradable motorisation kit specifically desi...
03/05/2024
Visit LiveU at Stand D30
With this year an exceptional one for major sporting events alongside multiple, key elections, the power and flexibility of LiveU'...
03/05/2024
Agile Content, the leader in the development of technology and solutions for the provision of television services over the Internet, announces Koldo Unanue as i...
03/05/2024
Eight co-signers representing streaming services, pay TV operators and public interest groups have sent a letter to Congressional leaders urging their Committee...
Alibi launches worlds first live streamed escape room 
