
Roundball Rock Return: NBCUniversal Grabs Back NBA Media Rights Beginning in 2025-26; Deal Also Includes 50 WNBA Broadcasts Details include 100 NBA national games, six Conference Finals series that will alternate every other year By Kristian Hern ndez, Senior Editor
Wednesday, July 24, 2024 - 4:51 pm
Print This Story | Subscribe
Story Highlights
For the first time in over decades, the National Basketball Association is returning to NBCUniversal in a new 11-year agreement. Beginning with the 2025-26 season, the outlets of NBC, Peacock, USA Network, Sky Sports, and Telemundo will present NBA and WNBA regular-season and playoff games.
We are excited to once again become long-term partners with the NBA and WNBA, as well as USA Basketball, says Mark Lazarus, Chairman, NBCU Media Group. With a unique presentation plan across NBCUniversal platforms during the regular season and postseason, as well as the midseason tentpole All-Star Game and events of All-Star Saturday, we have a strong slate that will help supercharge our overall content strategy across the portfolio.
Highlights of the 11-year partnership include:
100 NBA national games each regular season across NBC and Peacock
More NBA Playoff games each season on average than any other NBA media partner
First-round playoff games presented by NBCUniversal will be exclusive in all markets (national and local)
Approximately 50 Peacock-exclusive national regular-season and postseason NBA games, including national Monday night games and doubleheaders
Six NBA Conference Finals series (every other year beginning with 2025-26 season)
NBA Tip-Off doubleheader each season
More than 50 WNBA regular-season and first-round playoff games each season across USA Network, Peacock, and NBC
Three WNBA Finals series (2026, '30, 34)
WNBA Semi-Finals games in seven seasons (2026, '28, '30, '31, '32, '34, '36)
NBA All-Star Game and star-studded competitions of All-Star Saturday Night each season on NBC and Peacock
Select NBA games and every NBA All-Star Game on Telemundo
USA Basketball men's and women's games
The return of the Roundball Rock theme music
The return of NBA basketball to the NBC Sports family comes with enormous benefits and excitement for our fans, says NBA Commissioner Adam Silver. And through its multiple platforms - especially NBC and Peacock - and its expansive resources, NBCUniversal promises to build on the deep tradition and history of the NBA on NBC.
With the new agreement, NBCUniversal will create distinctive programming windows:
NBC/Peacock NBA Sunday Nights
NBC Sports will continue its nearly two-decade tradition of premium Sunday night sports with a new Sunday Night Basketball NBA series at 8 p.m. ET on NBC and Peacock, which will begin following the NFL Playoffs. NBC Sports will present a one-hour pregame show leading up to tip-off each Sunday night. NBC's Sunday Night Football, which debuted in 2006, has been primetime's #1 show for an unprecedented 13 consecutive years.
Peacock Monday Night NBA
Peacock will bolster its best-in-class sports lineup with approximately 50 exclusive regular-season and postseason NBA games, featuring national Monday regular-season NBA games each week and Monday night doubleheaders beginning later in the season, and exclusive playoff games.
In addition, NBCUniversal will present a pair of Monday NBA games on Martin Luther King Jr. Day in January.
NBC/Peacock NBA Tuesday Nights
Each Tuesday, NBC Sports will present a unique NBA regular-season doubleheader - with start times at 8 p.m. ET and 8 p.m. PT. NBC will broadcast both games, with the 8 p.m. ET games on NBC stations in the Eastern and Central time zones and the 8 p.m. PT game typically on NBC stations in the Mountain and Pacific time zones. Peacock will stream both games live.
NBC Sports will be the home of the first games each NBA season with an opening night Tuesday doubleheader on NBC and Peacock.
WNBA Regular-Season and Playoffs
Each year, NBCUniversal will showcase at least 50 WNBA games in the regular season and early postseason. NBC will broadcast five of those games, with USA Network and Peacock splitting the balance.
Deeper into the postseason, NBCUniversal will present three WNBA Finals series and games from seven WNBA Semi-Finals series over the 11 years.
Returning to NBCU at a time when momentum around the WNBA and women's basketball has never been higher presents numerous opportunities to engage with new fans and grow the league's core audience, says WNBA Commissioner Cathy Engelbert. We look forward to bringing WNBA games to NBCU's vast audiences on its networks and platforms, which will not only help elevate the league but also enhance the storytelling of the WNBA's incredible athletes.
Team USA Men's and Women's Basketball
With this agreement, NBCUniversal also acquires the rights to Team USA Men's and Women's games leading into the Olympics in 2028, '32, and '36, as well as women's pre-FIBA World Cup games ('26, '30, and '34) and men's pre-FIBA World Cup games ('27, '31 and '35), the majority of which will be exclusive to Peacock. In addition, NBC Sports will present the Nike Hoop Summit, featuring men's and women's international all-star games for players 19 years old and younger, which will be televised on USA Network each April, beginning in 2025.
Telemundo Deportes Coverage
Telemundo Deportes, the U.S. destination for the biggest global sporting events in Spanish-language, will present 10 games each season including the All-Star Game which will also stream on Peacock.
Sky Sports
Sky Sports, in all of its markets, will distribute all of NBCUniversal's NBA and WNBA games.
More from Sports Video Group
09/10/2026
Standalone subscriptions, free games, and team hubs anchor the streamer's local-rights push...
09/10/2026
Christoffer Aaron Chris Ober, a longtime and beloved member of FOX Sports' remote production crews who worked on many of the network's biggest events,...
09/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
09/10/2026
USSI Global has appointed Ed McGivern as Chief Revenue Officer, reporting to President and CEO Anthony Morelli.
McGivern brings more than 25 years of executive...
09/10/2026
Riedel Communications has announced the deployment of its Easy5G private 5G platform as the primary transmission system for onboard camera signals in the DTM ra...
09/10/2026
The National Duals Invitational championship match will air on ESPN on Sunday, December 13 at 7:30 p.m. CT from the BOK Center in Tulsa, Oklahoma. The 27 prelim...
09/10/2026
Versatile Video Coding is moving closer to mainstream deployment as smartphone manufacturers, semiconductor suppliers, and streaming providers address the hardw...
09/10/2026
PGA Tour golfer Min Woo Lee and Omaha Productions have announced the launch of Lee's official YouTube channel. The first video, filmed at TPC Summerlin, lau...
09/10/2026
ATSC has announced the approval of a Candidate Standard for its Broadcast-to-Everything (B2X) initiative. S44-2-002r6, B2X System Discovery and Signaling, has...
09/10/2026
BKB Bare Knuckle Boxing has announced a partnership with TV Azteca to bring BKB ...
09/10/2026
The SPORTEL Awards 2026 official selection has been announced, with 26 works across seven categories selected from more than 150 entries. Winners will be announ...
09/10/2026
Ateme has announced that RTVE, Spain's public broadcaster, has selected its TITAN Edge platform for satellite contribution on three new transportable produc...
09/10/2026
LiveU has announced that CRD Audiovisuel used the LU900Q intelligent production unit with built-in LiveU IQ (LIQ) connectivity to deliver live content from the ...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
06/10/2026
A response to Mark Turner and the SVG AI Innovation Lab
SVG AI Innovation Lab Program Director Mark Turner's How Broadcast Sports Can Apply the Newsroom S...
06/10/2026
Cobalt Digital will exhibit at NAB Show New York 2026 (Booth 226, Javits Center, October 21-22), demonstrating its ST 2110/IPMX product line alongside solutions...
06/10/2026
LiveU and Airwise have announced a strategic partnership integrating LiveU's bonded video transmission with Airwise's drone fleet management, airspace a...
06/10/2026
Hotspur Labs, Tottenham Hotspur's corporate venture programme, will co-host ...
06/10/2026
SPORTEL Monaco 2026 will take place October 19-21 at the Grimaldi Forum in Monaco, with the conference programme running October 19-20.
Sessions include:
Mast...
06/10/2026
Zixi has announced the appointment of John Towers as Chief Financial Officer. Towers brings more than 20 years of experience in media and entertainment, includi...
06/10/2026
The Memphis Grizzlies, DAZN, and WATN/ABC24 have announced a partnership to simulcast 15 regular season Grizzlies games free over-the-air on ABC24 during the 20...
06/10/2026
The Minnesota Timberwolves, KARE 11, and DAZN have announced a partnership to simulcast 15 Timberwolves games free over-the-air on KARE 11 during the 2026-27 se...
06/10/2026
Sportel 2026 is set to be held in Monaco in less than two weeks (beginning Octob...
06/10/2026
The company's Pro Data portable storage unit enabled the Dallas Cowboys prod...
05/10/2026
Eutelsat has announced that Airbus Defence and Space has completed the first 32 new OneWeb Low Earth Orbit satellites at its facility in Toulouse, France. The s...
05/10/2026
Racecourse Media Group (RMG) has appointed Andrew Demaria as its first Chief Content Officer, effective October 6.
Demaria joins from a career spanning more th...
05/10/2026
SMPTE will host SMPTE Bootcamp: Precision Timing for ST 2110 on Wednesday, October 21, 2026, from 9:20 a.m. to 4:30 p.m. in Room 3D03 at the Javits Center durin...
05/10/2026
Nexstar Media Group and DAZN have announced a partnership to simulcast 15 regular season Indiana Pacers games on Nexstar television stations and free on DAZN si...
05/10/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...
05/10/2026
Telos Alliance has announced that Zephyr Connect SE, a new hardware codec, is now shipping. The unit joins the Telos iPort High Density multi-codec gateway and ...
05/10/2026
Sofascore and the NHL have announced a multiyear global partnership that will bring new NHL statistics and analytics tools to Sofascore's platform beginning...