
Arvato Systems Is Co-publisher of the Current L nendonk Magazine
L nendonk publishes Digital Experience magazine with Arvato Systems
Digital experience expert Arvato Systems acts as co-editor of L nendonk magazine 09/22
Arvato Systems is represented in the current publication with two specialist articles on the topics of headless commerce and the Alive event platform
G tersloh - Together with L nendonk & Hossenfelder, Arvato Systems has published the latest L nendonk Magazine with the title Digital Experience - With digital technologies to more customer centricity. As co-editor, the IT service provider is also represented in the publication with two specialist articles. First, Arvato Systems presents an innovative strategy for sustainable growth in e-commerce based on the headless principle and central API management. Secondly, Irene Bader, Executive Officer and CMO of the German-Japanese mechanical engineering group DMG MORI reports on how her company uses Arvato Systems Alive to plan, prepare, execute and follow up on hybrid events of all kinds.
Address and inspire customers across channelsB2C and B2B companies agree: In the future, a massive part of customer acquisition and communication will be digital. Accordingly, companies are shifting their marketing, sales, and customer service activities to digital channels. Different criteria apply for the successful sale of products and services than in traditional sales. The so-called digital experience now strongly influences the customers evaluation of individual brands along all channels and touchpoints. As a result, the digital experience is one of the key success factors for digital business models at the customer interface. In the L nendonk magazine, Arvato Systems examines the topic from two perspectives.
Headless Commerce is the futureCompanies are challenged to offer customers and prospects an inspiring user experience across all channels so that they remain or become convinced customers because whether B2C or B2B - other products and services are often just a mouse click away. Thats why future-proof concepts are just as important as state-of-the-art technologies. One such concept is headless commerce, which makes the required integration of stationary and digital commerce possible in the first place. Thanks to powerful API platforms, solutions, applications, and microservices can be combined to build a custom-fit e-commerce system that optimally maps and efficiently supports individual processes.
Plan, promote, execute, and follow up on hybrid eventsDMG MORI impressively demonstrates that breaking new ground in B2B marketing is possible. As a technology leader, the Group is increasingly focusing on digital and hybrid event concepts - in addition to selected trade fairs. The basis for this is an event platform that is technologically based on Alive from Arvato Systems. It enables DMG MORI to plan, advertise, hold and follow up on hybrid and analog events. The platform has created an additional communication channel through which DMG MORI can contact customers and prospects 365 days a year. This not only supports new customer acquisition and customer retention. The employees from marketing and sales are also enthusiastic.
Digital technologies - in addition to new and innovation-friendly organizational and collaboration structures as well as the digitalization of process chains - are the decisive building block when it comes to digital experience, says Mario Zillmann, Partner at L nendonk & Hossenfelder. The new issue of the L nendonk magazine focuses on Digital Experience and Customer Centricity. We take a closer look at the marketing and sales perspective and the requirements and challenges involved in developing and implementing digital business models and digitization strategies. In addition to L nendonk analysts, experienced executives from digital and IT consultancies will outline the importance of the Digital Experience and show ways towards more customer centricity.
The current L nendonk magazine is available here for download (German language only)
More from Arvato Systems
08/05/2025
TenneT relies on Arvato Systems for market communication
Energy industry: Impressive market communication know-how and system integration expertise
G tersloh...
29/04/2025
Arvato Systems Joins KI Park e.V.
Shaping the future of artificial intelligence together
Arvato Systems is joining KI Park to advance the use of Artificial I...
03/04/2025
Arvato Systems at DMEA 2025: Innovative Technologies for Digital Healthcare
Future-oriented solutions for improved patient care
Presentation of the TeMeS pre...
03/03/2025
Arvato Systems & DSCVOLLEY launch DSCVOLLEY Kids
Social engagement in Dresden as part of the Experience Diversity campaign
G tersloh/Dresden - In autumn 20...
24/02/2025
For the sixth year in a row, Arvato Systems has been named one of the best IT s...
14/02/2025
Arvato Systems Named a Top Employer for the Twelfth Time
G tersloh - Arvato Systems has received the coveted Top Employer award for the twelfth year in a row....
13/02/2025
Arvato Systems and Evocenta at Call Center World 2025 in Berlin
First legally compliant, hallucination-free AI in the service center
CCW 2025: Live demo & be...
12/02/2025
E-commerce Services from A to Z
Bertelsmann subsidiaries present solution portfolio in Berlin
Joint stand of Arvato, Arvato Systems, Bertelsmann Marketing Se...
11/02/2025
Customized Digitization, Meaningful Networking, and Dynamic Development of Logis...
06/02/2025
Arvato Systems in Certification Process for New GWA Software
Next milestone reached
G tersloh - Arvato Systems has completed the initial audit for the certif...
15/01/2025
Arvato Systems Becomes New VMware Cloud Service Provider Pinnacle Tier Partner
Broadcom Advantage Partner Program
Arvato Systems to help Modernize Infrastruc...
13/01/2025
Arvato Systems Celebrates Ten Years of Sustainable IT Partnership with AfB socia...
07/01/2025
Arvato Systems Achieves AWS Premier Tier Services Partner Status
Strong partner for digital transformation in the AWS environment
Arvato Systems achieves the...
05/12/2024
Arvato Systems Receives Microsoft Specialization for Build and Modernize AI App...
28/11/2024
Arvato Systems Celebrates Successful Completion of the Gaia-X 4 Roms Research ...
14/11/2024
connecTI : Future-Proof Gateway Solution Makes Healthcare Industry Ready for TI ...
28/10/2024
A New Logo for Arvato Systems!
G tersloh - Arvato Systems is getting a fresh look! The IT specialist will introduce a new company logo on October 28, 2024. Fr...
24/10/2024
kgs and Arvato Systems expand partnership
Neu-Isenburg/G tersloh - The partnership between IT service provider Arvato Systems and archiving specialist kgs, wh...
16/09/2024
Arvato Systems and advanco Launch Comprehensive Partnership
Arvato Systems and advanco Combine Serialization Solutions Arvato CSDB and ARC
G tersloh - Arvato...
12/09/2024
Gateway Administration as Software as a Service and from a Single Source
Arvato Systems reorganizes GWA solutions
G tersloh - Arvato Systems is repositioning...
10/09/2024
Arvato Systems Welcomes Retail Experts To The First Digital Commerce Day
Digital Commerce in the age of GenAI, Web3 and Metaverse
Arvato Systems invites to t...
05/09/2024
Arvato Systems Becomes Partner of PTC
Digital Solutions for the Manufacturing Industry
Arvato Systems will offer customers and potential customers digital so...
04/09/2024
Arvato Systems Expands Top Partnership with Microsoft Once Again
Further milestones of the partnership achieved
Arvato Systems once again receives all six po...
03/09/2024
Arvato Systems Becomes a Member of the Bundesverband Onlinehandel
IT specialist brings his expertise to BVOH
Arvato Systems has joined the Bundesverband Onli...
14/08/2024
Arvato Systems Invites to the Ninth Healthcare Symposium in Berlin
AI and data management in the pharmaceutical industry
Two-day event with well-known speake...
12/08/2024
Pioneering Vidispine Technology Revolutionizes News Production
Innovation from Arvato Systems makes video rendering superfluous
Faster turnaround times and i...
05/08/2024
Arvato Systems Supports Utilities Industry in Converting Market Communication to API Web Services with SaaS-Based Solution
Federal Network Agency has launched...
15/07/2024
Arvato Systems Becomes a Member of GPM
Project management with uniform quality standards
Transparency, clear structures and comprehensibility for customers
...
09/07/2024
Arvato Systems Joins Factory-X
Sovereign Data Room for Mechanical and Plant Engineering
Arvato Systems becomes an associated partner in the Factory-X projec...
08/07/2024
Arvato Systems Recognized as a Leader in Six Areas by ISG
Leading provider in the Microsoft Cloud Ecosystem
G tersloh - Arvato Systems has been recognized as...
14/06/2024
OGE and Arvato Systems Extend It Service Contract Ahead of Schedule and Expand C...
29/05/2024
Arvato Systems wins Gold again at the Service Provider Awards
Award in the Managed Cloud Service Provider category
Arvato Systems receives Gold as Managed C...
22/05/2024
Arvato Systems Ready for AS4 Changeover at Gas Suppliers and Balancing Group Managers for Electricity
Start project now
G tersloh - An exciting question: Wil...
25/04/2024
Social and Ecological Impact through Reuse of IT Hardware
Social & green IT: Arvato Systems and AfB
Securing three jobs for people with disabilities
Savings...
16/04/2024
Arvato Systems Takes over Operation and Further Development of the AOK Website
Digital Transformation in the Healthcare Sector
Arvato Systems wins tender fro...
04/04/2024
Digitalization in the Healthcare Sector: Cloud and AI as Drivers for Efficiency and Security
Arvato Systems at the DMEA 2024
Arvato Systems Presents Future-O...
18/03/2024
Final Sprint in the AS4 Market Communication: All Arvato Systems Customers Are Ready to Go
Customers for market communication AS4-ready
Arvato Systems is now...
12/03/2024
AS4 Market Communication from Arvato Systems Is Available to Th ga Smartservice Customers as Planned
G tersloh - Arvato Systems is ready for AS4-based market ...
05/03/2024
Arvato Systems Deepens Its Infrastructure Expertise with Google Cloud Specialization
IT service provider strengthens its position as a multi-cloud infrastruct...
01/03/2024
Arvato Systems and Twelve Labs Forge Partnership to Take Video AI to the Next Level
New integration of innovative AI technology in VidiNet enables the simples...
26/02/2024
AI-Supported Customer Service Processes for the Fiber Optics Industry
Arvato Systems at the Fiberdays
Fiberdays in Wiesbaden is the leading trade fair for f...
08/02/2024
Pioneering IT Solutions for Logistics - Focus On Generative AI, Warehouse Robotics and Supply Chain Visibility
Arvato Systems at the LogiMAT
Digital transfor...
01/02/2024
Arvato Systems Receives Gematik Certification for kim 1.5
Communication in the medical sector: New product version of kim available
New kim version simp...
30/01/2024
One More Top Employer Award for Arvato Systems
Arvato Systems is one of the best employers
Eleventh award in a row for the IT specialist
Award presented at ...
24/01/2024
Wolftech and Vidispine Integration Optimizes Media Planning and Management Workflows
Arvato Systems strengthens its collaboration with Wolftech Broadcast Solu...
23/01/2024
Arvato Systems Smart Metering Services: Highly Flexible and Scalable in the Cloud
Modernized software technology in the smart metering sector
Certain service...
16/01/2024
"AWS 100 Certified": Arvato Systems proves comprehensive cloud expertise of its employees
Over 100 Official AWS Cloud Certifications at Arvato Systems
G ters...
10/01/2024
Arvato Systems Enters AWS Marketplace with Media Services Vidinet
Arvato Systems deepens cooperation with Amazon Web Services (AWS)
AWS customers benefit fro...
09/01/2024
Arvato Systems supports CPHI Pharma Trend Report 2024
Innovative It Trends for the Pharmaceutical Industry
G tersloh - This year, Arvato Systems is supportin...
08/01/2024
Arvato Systems Recognized with Microsoft Verified Managed XDR Solution Status
Cyber security: MXDR status verified by Microsoft
G tersloh Germany - Arvato Sy...