
ESPN Streamlines Operations in Covering NCAA Women's Basketball Tournament For the first time, there are just two Regional Sites for the Sweet Sixteen and Elite 8 By Brandon Costa
Friday, March 24, 2023 - 1:14 pm
Print This Story | Subscribe
Story Highlights
The NCAA Women's Basketball Tournament rolls into the Sweet Sixteen beginning today. For the production team at ESPN, in its 28th year broadcasting the entire tournament, it has already been one of the maddest of Marches.
For the first time in a quarter century, only two No. 1 seeds advanced to the Sweet 16: one, South Carolina, is gunning for a perfect season; the other, Virginia Tech, is looking to advance to the Final Four for the first time in program history. Sprinkle in megastars like Iowa's Caitlin Clark, South Carolina's Aliyah Boston, and UConn's Azzi Fudd (yes, the always dangerous Huskies are still lurking), and the race to Dallas for the Final Four is shaping up as an entertaining one.
For this year's NCAA Women's Basketball Tournament, ESPN has two studios and two control rooms providing shoulder programming around game coverage. From left: Carolyn Peck, Andraya Carter, Rebecca Lobo, and Elle Duncan host coverage of the NCAA Women's Selection Special from Studio E on ESPN's Bristol, CT, campus. (All photos: Kelly Anne Backus/ESPN Images)
To meet the demands of this year's tourney, ESPN made some adjustments to its operational plans to ensure topflight coverage for every game. That included tapping into multiple flavors of production workflow to cover games from 16 sites and deploying two studios and two control rooms to keep its Bristol, CT-based shoulder programming humming.
It has been just a lot of fun, says Pat Lowry, VP, production, ESPN, and one of the leads on the NCAA Women's Basketball Tournament project. Watching that Stanford-Ole Miss game and seeing the [upset] there, I was tired [the next day] because it got me all amped up and then it's time to go to sleep and do another day tomorrow.
For the busy opening weekend, there were many moving pieces for ESPN. The multiple production workflows were used to produce live games, and the multiple studios and control rooms in Bristol met the event's pregame, halftime, and between-game needs.
Analyst and Bracketologist Charlie Creme provided a breakdown of the Women's Bracket on the set of the NCAA Women's Selection Special.
For game production, six sites were produced as onsite truck shows, while four used REMI workflows. ESPN also enlisted two school control rooms - at Virginia Tech and Notre Dame - to handle game production at those campuses.
The opening week of the tournament was a logistical and operational marvel. Unlike the men's tournament, where First and Second Rounds occur at preselected neutral venues, the women's tournament plays games on the campuses of the top four seeds. Additionally, the site of the First Four in the Women's Tournament isn't determined until Selection Sunday; on the men's side, the University of Dayton has hosted the First Four since its inception in 2011 (the one exception was in 2021, when the entire NCAA Men's Tournament took place in the state of Indiana).
A streamlined operations workflow - spearheaded by Remote Operations Supervisor Catherine Carroon, Remote Operations Producer Traci Flohr, Tech Operations Manager Jim Birch, and Coordinating Producers Beth Chappell and Matt Leach - has the ESPN team in cruise control entering the Regional Round in anticipation of a big blowout at next weekend's Final Four.
We've added outdoor sets and new things [at Final Four] , says Lowry, so [the team has] had to continue to jump through hoops and make adjustments. It's terrific to work with people like them.
The lead producer/director team of Kerry Callahan and Jimmy Platt didn't work any games of the First and Second Round. Lowry says the goal was to allow them to sit back and take in the full tournament field and absorb the emerging storylines and stars. They will be working the Seattle regional site this weekend before advancing to work the Final Four in Dallas. Having Callahan and Platt focus on the big picture of the tournament and its higher-pressure later rounds allowed Lowry, as well as Chappell and Leach, to focus on executing the large scale of the overall field, especially those First and Second Round games.
ESPN's Bristol campus has been home to two separate studio shows for coverage of the NCAA Women's Basketball Tournament. ESPN also used REMI workflows to support game production from four sites during the First and Second Rounds.
With this weekend's games, the logistics are a bit simpler for ESPN. For the first time in the tournament's history, there are just two regional sites: Greenville, SC, and Seattle.
According to Lowry, Platt and Callahan will be experimenting with some new lenses and specialty cameras in Seattle to see if those units will make their way to the Final Four in Dallas.
If I could handpick anybody in the country to direct the Final Four, I would handpick Jimmy Platt, says Lowry, because of his complete understanding of technology, his ability to work with the NCAA, and his ability to just direct the hell out of a show.
Although the Regionals are condensed into two sites, ESPN is still crewing out from the perspective of four regionals. There are four producers, four graphics producers, and four sets of talent splitting up the games at both Seattle and Greenville. There will be two sets of directors and assistant directors because those positions will work every game at their geographic site.
From a crewing perspective, it's kind of a split version of what we would normally do, says Lowry. It's our first time, so I guess we're going to see how e
More from Sports Video Group
10/04/2026
Imagine Communications will showcase its multiviewer portfolio at NAB Show 2026 (April 19-22, Booth N1328, Las Vegas Convention Center), including Prismon and t...
10/04/2026
Chyron has released PRIME VSAR 2.3, an update to its virtual set and augmented reality solution for broadcast. The release adds compatibility with Unreal Engine...
10/04/2026
Techex will exhibit at NAB Show 2026 (Booth W2267, April 19-23, Las Vegas Convention Center), demonstrating new tx darwin features including consumer multiview,...
10/04/2026
NDI will exhibit at NAB Show 2026, demonstrating its IP video ecosystem through live partner integrations, NDI 6.3 features, AI metadata workflows, and creator ...
10/04/2026
FOR-A has announced the acquisition of all shares of Tamu Radiance Corporation, a new company spun off from the Information Equipment Business of Tamura Corpora...
10/04/2026
InSync Technology will showcase new and updated video conversion products at NAB...
10/04/2026
TNT Sports and DAZN have announced a partnership to air monthly boxing events in the United States under the brand The Fight. The series will be promoted in p...
10/04/2026
Panasonic Projector and Display has announced the SQ3 Series of 4K LCD displays as part of its MEVIX professional display portfolio. All sizes will be available...
10/04/2026
Amagi has announced the addition of Agentic Media Operations to its Amagi NOW platform, integrating AI reasoning agents across its media supply chain workflows ...
10/04/2026
LTN has announced enhancements to its global IP video network targeting broadcasters transitioning from satellite distribution. The updates come ahead of US fed...
10/04/2026
Daktronics has installed new LED displays at Yankee Stadium, upgrading the main centerfield board, two flanking boards, and two ribbon displays spanning the 200...
10/04/2026
Harmonic has announced updates to its hybrid streaming solution, including Model Context Protocol (MCP) connectivity for AI applications, cloud-native deploymen...
10/04/2026
MultiDyne Video and Fiber Optic Systems will introduce two new fiber transport products at NAB Show 2026 (Booth C4425, April 19-22): the FiberSaver-10G waveleng...
10/04/2026
Telos Alliance and ip-studio will demonstrate STUDIO ZERO, a cloud-hosted virtual studio, at NAB Show 2026. First introduced at NAB Show 2023, STUDIO ZERO integ...
10/04/2026
d&b solutions, a London-based audio-visual, lighting, and media integration grou...
10/04/2026
ARRI and SmallHD have announced a new expansion license for ARRI's Hi-5 and Hi-5 SX hand units that displays lens data overlays on supported SmallHD monitor...
10/04/2026
Roku and the Banana Ball Championship League (BBCL) have announced an exclusive streaming partnership to bring five BBCL games to the Roku Sports Channel in 202...
10/04/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
09/04/2026
Zixi will demonstrate IP-based live video workflow solutions at NAB Show 2026 (Booth W2057).
The industry is moving quickly toward IP-based distribution as br...
09/04/2026
Global women's elite sports revenues are expected to reach at least $3 billi...
09/04/2026
Monitor engineer Gavin Tempany mixed Kylie Minogue s Tension Tour on a Solid Sta...
09/04/2026
KOKUSAI DENKI Electric America will exhibit at NAB Show 2026 (Booth C5507), debu...
09/04/2026
With the 2025-26 NBA regular season concluded and the playoffs beginning next we...
09/04/2026
Telestream and Mimir have announced an integration connecting Telestream's V...
09/04/2026
Bitmovin has expanded its Live Encoding and Observability solutions to provide r...
09/04/2026
The Nashville Predators and Scripps Sports have announced a multi-year media rights agreement covering local preseason, regular season, and first-round playoff ...
09/04/2026
Advanced Systems Group, LLC has announced a partnership with Beam Dynamics to offer the Beam Asset and License Intelligence Platform to its clients. The platfor...
09/04/2026
Lawo has unveiled Edge One, a combined video and audio stagebox for broadcast and Pro AV workflows. The device will be on display at NAB Show (Booth C2108, Apri...
09/04/2026
The Society of Motion Picture and Television Engineers (SMPTE) will host the SMPTE ST 2110 IP Media Roadshow on Tuesday, April 21, 2026, at the Las Vegas Conven...
09/04/2026
The Atlanta Braves have completed upgrades to video displays in and around Truist Park ahead of the 2026 MLB season. The upgrades include the Delta Out-of-Town ...
09/04/2026
The University of Southern California has contracted Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, to manufacture and install 22 LED displays across fou...
09/04/2026
Backlight, the media technology company behind Iconik and Wildmoka, will showcase its Creative Operations Platform at NAB Show 2026 (Booth N2829, April 19-22). ...
09/04/2026
MotoAmerica and V10 Entertainment have announced a partnership to broadcast MotoAmerica Superbike racing on VICE TV for the 2026 season. Coverage begins live on...
09/04/2026
Proton Camera Innovations has announced the appointment of Tod Musgrave as US Sa...
09/04/2026
Designed specifically for live sports broadcasting, new platform features IP-nat...
09/04/2026
Blending 1990s DNA, modern motion theory, and a distinctly colorful brand identi...
09/04/2026
Technical capability is essential, but long-term success often depends on how we...
08/04/2026
The deadline to enter the 18th Annual SVG College Sports Media Awards in association with NACDA is rapidly approaching! Submit your entries to this year's c...
08/04/2026
The Pittsburgh product helps lead more than 100 annual ESPN broadcasts as part o...
08/04/2026
Dynamic ad insertion, AI-based technologies, programmatic advertising are some o...
07/04/2026
Ikegami USA will launch a refinement to the UHK-X700 and UHK-X750 3-CMOS -in. UHD cameras in the UNICAM XE series plus two new 7-in. viewfinders at NAB 2026 in...
07/04/2026
The NAB Leadership Foundation and NAB PILOT will host a career mixer for technology students at NAB Show 2026 on April 18, 5-6:30 p.m., North Hall, Room N225/22...
07/04/2026
Audinate Group Limited and Futuresource Consulting have published results from a...
07/04/2026
Eluvio has announced the commercial availability of its Content Fabric Bucharest...
07/04/2026
Eluvio has unveiled a new architecture for video AI and an updated Eluvio Video Intelligence Editor (EVIE) ahead of NAB Show 2026. Eluvio AI runs analysis and i...
07/04/2026
The Professional Fighters League (PFL) has announced a deal with Sky New Zealand...
07/04/2026
The NBA and Enjoy Basketball, the digital media company co-founded by YouTube cr...
07/04/2026
The 4,000-sq.-ft. space in Frisco, TX, has produced live and packaged programmin...
07/04/2026
What began as a referee training tool is evolving into a powerful production ass...
07/04/2026
Manifold Technologies will announce at NAB Show 2026 (Booth C.1808) that its manifold CLOUD platform will be available as a deployable application within NEP Pl...