Sony Pixel Power calrec Sony

How Employers Lure Employees Back to Office

24/06/2024

Reprint of an article published by the Montr al Gazette on Apr. 11, 2022

Office Space Renovations Imagine you were building an office tower when the pandemic hit and Canada's offices were frozen in time. Heck, imagine you were building two of them in the middle of downtown Toronto, proper trophy towers for a big bank, and then for a while at least, nobody went to offices at all. They weren't even allowed to. And then office workers started saying they might not want to ever go back, not like before anyway. What would you do? What might you change for the new normal?

Spring has sprung at the post-pandemic office. All across North America, big corporate offices are like dry riverbeds after the rain. Last week it was Google. This week it will be Apple. TD just announced plans.

The mood is vibrant but tense, with one recent poll showing 81 per cent of Toronto area office workers posted to their homes are happier that way. More than half say they would be comfortable returning to the office in some way, but they are not terribly keen on it, and everyone seems to agree that the old ways of office attendance are gone like the snows of yesteryear.

The first Toronto office tower to open post lockdown, CIBC SQUARE on Bay Street across from the Scotiabank Arena, is very nice, the kind of place you might like to spend a day, even a whole work week. The National Post spent a morning there to see plenty of reasons why, all chosen and designed with care, and then rethought and fine-tuned under the wild pressure of a global pandemic that threatened the very concept of the office itself.

Despite high productivity levels while working from home, as shown in the U.K. and Canada, some experts worry about burnout as increased productivity can lead to more stress.

Working from home is more productive than going to the office, U.K. data shows.

Lying in a hospital bed and recovering from his heart attack, Jonathan Frostick posted a photo of himself to LinkedIn and resolved to change the way he was living and working. His post has since gone viral.

I'm not spending all day on zoom anymore': Heart attack prompts man's viral rules for living

The pandemic sparked a massive forced experiment, said Jonathan Pearce, executive vice president of leasing and development at Ivanho Cambridge, which broke ground on this first CIBC SQUARE tower in 2017, and is now building the second nearby across the railway tracks to the north.

This experiment, about what an office tower should be like after a pandemic, demonstrated what Pearce calls a fusion of asset classes. Just as retail merges with logistics, so too does office space merge with hospitality.

So the basic strategy was to make these new office towers more pleasant to be in. Pearce said they tried to pivot their offerings to focus more on the office experience, on what you don't have at home.

I don't think people are going to come in to sit on Zoom calls. Companies and landlords are naive if they expect that to happen, Pearce said. We were headed the right way, but the pandemic forced us to amplify those services, more focused on hospitality, and more focused on what people don't have.

The effort is to return time to the employee, to make the commute worthwhile rather than strictly necessary. It becomes a third place, Pearce said, after work and home.

One early focus that declined in importance as the pandemic went on was the goal of not touching things. Some elements remain in the design, like the building app that sends guests a QR code to scan at entry gates and also programs the elevator to take them to the right floor, with no button pushing at all. But the science on pandemic safety found this was not a main vector of viral spread. So there are door knobs. Some things have buttons. Some things don't change permanently.

Our conviction from a cultural standpoint was that people wanted to be around other people and this vision of permanently working from home will not come to pass, said Avi Tesciuba, Canada country head at Hines, a real estate firm that partnered with Ivanho Cambridge in the CIBC Square project.

So there is a tenants-only fourth floor canopy deck with harvest tables and a concierge station and places to sit and gather. Meals are similarly prioritized, with offerings modelled on the idea of food trucks, where vendors can cycle in and out of smaller stations, and chairs and stools and benches that are not bolted to the floor, as in the typical franchised basement food court. A white table cloth restaurant from an established name is in the works but not yet announced.

Across downtown on Duncan Street, media conglomerate Thomson Reuters is soon to open its Toronto Technology Centre, where construction started in 2017. A final interior design was ready by early 2020, but the lockdown inspired major changes on the fly. These changes, in turn, will serve as a real-life test of the company's plans for five new floors in a 57-floor tower to be built above the existing five.

The building is heritage designated, the old Southam Press Building, built in 1908, four years after fire wrecked Toronto's downtown. The project is to design a modern office into an old warehouse that still stands as a relic of a mighty Canadian company long since gone, but with newspaper titles that continue, including this one, which is curious because Thomson Reuters is majority owned by the Thomson family, which also owns The Globe and Mail.

Here near the theatres, the office real estate vibe is a little more bohemian. They do not need to reproduce any food truck vibes. Their employees can just step outside. Here, the most promising lunch is not at that harvest table on the private mezzanine above the marble-clad lobby, but across the street at a casual basement noodle bar run by Toronto's best loved Th
LINK: https://www.x2omedia.com/en/company/news/employees-are-in-the-drivers-...
See more stories from x20

North America Stories

20/04/2026

Live From NAB 2026: Sonys Hugo Gaggioni Highlights HDR Advances, Software-Defined Workflows

At the 2026 NAB Show, Sony is showcasing a broad slate of innovations across liv...

20/04/2026

Live From NAB 2026: Fujinons Stosh Durbacz on Expanding the 4K Broadcast Lens Lineup With New Portable Zooms, 94x Box Lens

Fujifilm is sharpening its focus on core broadcast production with a new wave of...

20/04/2026

Live From NAB 2026: Rock-It Sports' John Walberg on Powering Logistics, Shipping for the 2026 FIFA Men's World Cup

This upcoming summer in North America is going to be a busy one. The 2026 FIFA M...

20/04/2026

NAB 2026: Glookast outlines product updates including Media Producer UX, connectors and Premiere Pro panel

Glookast (Booth W1661) announced a series of product updates at NAB Show 2026, c...

20/04/2026

NAB 2026: Matrox Video and Amagi collaborate on cloud-based broadcast workflows using ORIGIN framework

Matrox Video and Amagi announced a collaboration to integrate the Matrox ORIGIN ...

20/04/2026

NAB 2026: Riedel SimplyLive supports expanded centralised VAR system for Argentina football league

Riedel Communications (Booth C4908) announced that the Asociaci n del F tbol Arg...

20/04/2026

NAB 2026: Ikegami introduces VFE-P07D OLED viewfinder with integrated LCD monitor

Ikegami (Booth C3819) announced the VFE-P07D monocular OLED viewfinder at NAB Sh...

20/04/2026

NAB 2026: IABM rebrands as IAMT and launches AI discovery platform and global alliance

International Association of MediaTech (IAMT), formerly known as IABM, announced...

20/04/2026

NAB 2026: Harmonic supports DIRECTV DTH platform upgrade with VOS Media Software

Harmonic (Booth W2831) announced that DIRECTV is updating its US direct-to-home (DTH) video platform using Harmonic's VOS Media Software. The deployment is...

20/04/2026

NAB 2026: Wasabi Technologies acquires Seagate Lyve Cloud business

Wasabi Technologies announced that it has acquired the Lyve Cloud business from Seagate Technology. As part of the agreement, Seagate received equity in Wasabi ...

20/04/2026

NAB 2026: EVS introduces Choreon robotics orchestration platform for unified production control

EVS (Booth N1841) has launched Choreon, a robotics controller for media producti...

20/04/2026

SportsTechBuzz at NAB 2026, Day 2: Live Reports From the Show Floor in Vegas

The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...

20/04/2026

NAB 2026: Skyline Communications launches DataMiner packages on Grass Valley AMPP App Store

Skyline Communications announced the availability of its DataMiner xOps platform...

20/04/2026

NAB 2026: SNS launches Outpost, Trio and AI Suite for connected post-production workflows

Studio Network Solutions (Booth N1129) introduced a set of new products at NAB S...

20/04/2026

NAB 2026: Dell Technologies and NVIDIA present AI data platform for media workflows

Dell Technologies is showcasing its Dell AI Data Platform with NVIDIA at NAB Sho...

20/04/2026

NAB 2026: Blackmagic Design Announces Fairlight Live Software Audio Mixer

Blackmagic Design has announced Fairlight Live, a software-based live audio mixer with SMPTE 2110 support and spatial audio mixing. A public beta is available n...

20/04/2026

Live From NAB 2026: Imagine Comms Jimbo Haneklau Talks Prismon, Hybrid IP/SDI Workflows, and Cloud Playout

At the 2026 NAB Show in Las Vegas, Imagine Communications VP of Sales, Sports an...

20/04/2026

Live From NAB 2026: LiveUs Phillip Broaddus on LU900Q Launch, Nexus Cloud Platform, and REMI Growth

At the 2026 NAB Show in Las Vegas, LiveU Senior Director of Sales, Sports Philli...

20/04/2026

Protecting America's Shores: L3Harris Keeps the Coast Guard Mission-Ready

L3Harris delivers integrated communications, navigation and C4ISR capabilities that empower the U.S. Coast Guard to protect Americas maritime interests and resp...

20/04/2026

Google Cloud Embraces the Rise of Agentic Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Creators Go All in on AI, Niche Content

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

NBC Sports' Jon Miller: Broadcast Is Having a Moment'

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Beyond the Lift and Shift': Cloud Migration's New Mandate

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Virtual Production Finds Its Footing

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Corporate Creators: All Companies Are Media Companies Now

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

IABM Rebrands as the International Association of MediaTech

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CBS Detroit Debuts New AR/VR Technology-Driven Studio

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Fox Sports Taps Appear X Platform for Remote Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CueScript and Lighting Design Group Expand Customer Oppor...

CueScript and Lighting Design Group Expand Customer Opportunities Through New Partnership Find both companies at 2026 NAB Show in CueScript Booth # C 4720 ...

20/04/2026

Layercake Deepens Bitmovin Integration to Power End-to-En...

[Sydney, NSW, 20 April 2026] - Layercake, the company behind the intelligent media orchestration platform Streamcake, today announced the formalisation of its i...

20/04/2026

FOX Sports selects Appear X Platform for next-generation...

Deployment spans FOX Sports' REMI infrastructure, IP production for a major global soccer event, and its Jewel Events production systems Appear, a global l...

20/04/2026

Pro Sound Effects Launches the Industry's First and Only Native Sound Effects Integration for Avid Media Composer at NAB 2026

Pro Sound Effects Launches the Industry's First and Only Native Sound Effect...

20/04/2026

SBE Elevates Fred Willard to SBE Fellow

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Blackmagic Design Announces Blackmagic Camera for iOS 3.3 Update

Blackmagic Design Announces Blackmagic Camera for iOS 3.3 Update Brie Clayton April 20, 2026 0 Comments New update adds camera control and monitoring ...

20/04/2026

Maxon Announces Free Tools and Mobile Expansion of ZBrush and Cinema 4D

Maxon Announces Free Tools and Mobile Expansion of ZBrush and Cinema 4D Brie Clayton April 20, 2026 0 Comments Cinema 4D brings professional 3D workfl...

20/04/2026

Vizrt AI Keyer kills the green screen and creates virtual scenes in any environment

Vizrt AI Keyer kills the green screen and creates virtual scenes in any environm...

20/04/2026

Ikegami Announces VFE-P07D Monocular OLED Viewfinder

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

EVS Launches Choreon Robotic Control Solution

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Ross Video Showcases End-To-End Production Ecosystem at 2026 Nab Show

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Heidi Steffen to Become President of TitanTV

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

NVIDIA and Partners Showcase the Future of AI-Driven Manufacturing at Hannover Messe 2026

Manufacturing is at an inflection point. Across every major industrial economy, ...

20/04/2026

Autonomous AI at Scale: Adobe Agents Unlock Breakthrough Creative Intelligence With NVIDIA and WPP

AI agents are transforming how work gets done across all industries, acceleratin...

19/04/2026

NAB Show 2026 Is Here! Follow All of our Live Coverage!

Blackmagic Design has announced the ATEM 4 M/E Constellation IP and ATEM 4 M/E Constellation IP Plus, two SMPTE 2110-native live production switchers. The ATEM ...

19/04/2026

Live From NAB 2026: Grass Valley CEO Jon Wilson on AMPPs Explosive Growth, Hybrid Workflows, and Whats New at the Show

Grass Valley is finding the right balance between its hardware heritage with an ...

19/04/2026

Live From NAB 2026: Oracles Kip Schauer on Why OCI Is Doubling Down on Media, Sports, and Broadcast

Oracle's strategy rests on the foundational strengths of Oracle Cloud Infras...

19/04/2026

Live From NAB 2026: Program Productions Jess Kowatch on Whats New with ProCrewz and the Impact of AI on Crewing

Program Productions, the live sports production industry's leading crewer, i...

19/04/2026

Live From NAB 2026: Aggrekos Joe Scionti on Powering the Super Bowl, PGA Championship, and the Road to the FIFA World Cup

At the 2026 NAB Show in Las Vegas, SVG sat down with Joe Scionti, Account Manage...

19/04/2026

NAB 2026: Evertz to highlight evertz.io XChange for live event management and market switching

Evertz (Booth N817) is set to present new services within its evertz.io platform...