Sony Pixel Power calrec Sony

CBS Sports, Nickelodeon Unveil Plans for Kids-centric Super Bowl LVIII and Christmas Day NFL Alternative Broadcasts

05/12/2023

CBS Sports, Nickelodeon Unveil Plans for Kids-centric Super Bowl LVIII and Christmas Day NFL Alternative Broadcasts Super Bowl to feature SpongeBob SquarePants and friends, while NFL Nickmas Game will be co-hosted by the Teenage Mutant Ninja Turtles By SVG Staff

Tuesday, December 5, 2023 - 2:41 pm

Print This Story | Subscribe

Story Highlights

Nickelodeon and CBS Sports have revealed plans for its kids- and family-centric alternate telecasts of both Super Bowl LVIII on Feb. 11 and the Nickelodeon NFL Nickmas Game on Christmas Day.

On Feb. 11, Super Bowl LVIII will head to Bikini Bottom, the iconic undersea home to SpongeBob SquarePants, for a kids and family-centric, surprise-filled special presentation of the game, airing exclusively on Nickelodeon. Paramount's multiplatform coverage of Super Bowl LVIII will feature CBS Sports' presentation on the CBS Television Network, which will stream on Paramount and on mobile with NFL , in addition to the Nick-ified telecast exclusively on Nickelodeon.

In the first-ever Super Bowl alternate telecast, SpongeBob SquarePants (voiced by Tom Kenny) and Patrick Star (voiced by Bill Fagerbakke), the newest additions to the Nickelodeon booth, will join CBS Sports analyst Nate Burleson and play-by-play announcer Noah Eagle to call the game. Sandy Cheeks (voiced by Carolyn Lawrence) will make her sideline reporting debut, while Larry the Lobster (voiced by Mr. Lawrence) provides live commentary, and Dora the Explorer (voiced by Diana Zerme o) and Boots (voiced by Asher Colton Spence) help explain penalty calls during the game. NFL Slimetime's Young Dylan and Dylan Schefter will also report live from Allegiant Stadium in Las Vegas, Nev. Additional details on the Nickelodeon Super Bowl telecast including programming and production will be revealed later.

Ahead of Super Bowl LVIII, Christmas will get an extra bout of excitement when Nickelodeon airs the Nickelodeon NFL Nickmas Game on Monday, Dec. 25, between the Las Vegas Raiders and Kansas City Chiefs. Burleson and Eagle will be accompanied in the festive AR booth by Teenage Mutant Ninja Turtle Raphael (voiced by Brady Noon) while Schefter is live on the field as sideline reporter and Teenage Mutant Ninja Turtle Donatello (voiced by Micah Abbey) will be seen popping up to explain penalties throughout the game.

Live from Arrowhead Stadium in Kansas City, Mo., the Nickelodeon NFL Nickmas Game will feature: a special halftime presentation that includes an exclusive look at Nick's newest animated series, Rock Paper Scissors; upgraded cannons that fire slime, snowballs, pizzas and presents; live AR festive decorations within the stadium; an updated virtual Nickelodeon blimp flying throughout the stadium; and appearances in the game from animated Santa, Yeti and Snowball characters. The production will continue to showcase one-of-a-kind family-friendly content and Nick-themed elements throughout, including guest reporters, original on-field graphics, virtual filters, and more for kids and families.

Elements from the Nickelodeon NFL Nickmas Game will also be featured in four experiences from Gamefam on Roblox-Super NFL Tycoon, TMNT Battle Tycoon, Easy Obby and Car Dealership Tycoon. From Dec. 14-25, users can earn Nickmas-themed rewards by completing quests in each and across all four experiences, culminating in a 24-hour trivia event starting at 8:00 a.m. (ET) on Dec. 25 in Super NFL Tycoon and TMNT Battle Tycoon.

Fans can get geared up for the Nickelodeon NFL Nickmas Game with Chiefs and Raiders apparel and accessories featuring the Teenage Mutant Ninja Turtles. T-shirts and socks in adult and kids' sizes will be available mid-December on NFLShop.com, Homage.com and Rockemsocks.com.

CBS Sports' presentation of the Christmas Day game will be broadcast on The CBS Television Network, and available to stream live on Paramount and on mobile with NFL , while the Nickelodeon NFL Nickmas Game will air exclusively on Nickelodeon.

The Nickelodeon Super Bowl telecast and Nickelodeon NFL Nickmas Game are produced by CBS Sports in association with Nickelodeon Productions. Sean McManus and Harold Bryant serve as executive producers of THE NFL ON CBS, and CBS Sports' Shawn Robbins is coordinating producer of the games. Production for Nickelodeon is overseen by Ashley Kaplan, executive vice president, Nickelodeon & Awesomeness Unscripted & Digital Franchise Studio; Paul J Medford, vice president of unscripted current series; Luke Wahl, vice president of unscripted creative; and Jennifer Bryson, vice president of production, tentpoles, events & music & specials.
LINK: https://www.sportsvideo.org/2023/12/05/cbs-sports-nickelodeon-unveil-p...
See more stories from svg

More from Sports Video Group

23/03/2026

Professional Fighters League & U-Next Renew Multi-year Partnership to Broadcast PFL Events Live in Japan

The Professional Fighters League (PFL) has renewed its multi-year partnership wi...

23/03/2026

The Snow League Announces Google Cloud as Official Cloud and AI Partner to Power Personalized Fan Experiences Worldwide

The Snow League has named Google Cloud as its Official Cloud and AI Partner. The...

23/03/2026

Chyron Appoints Eric Wolff as Director of Venues Sales, North America

Chyron has appointed Eric Wolff as Director of Venues Sales, North America. Wolff previously served as Director of Broadcast Operations & Media Production for T...

23/03/2026

Chicago Sports Network, WCIU To Simulcast 10 White Sox Games

Chicago Sports Network (CHSN) and Weigel Broadcasting's WCIU (The U, ch. 26.1) will simulcast 10 Chicago White Sox games during the 2026 season, the compani...

23/03/2026

Cosm Appoints Jon Werbeck as VP, Head of Sponsorships

Cosm has appointed Jon Werbeck as Vice President, Head of Sponsorships. He will report to Corey Breton, Head of Venues, and will focus on corporate sponsorship ...

23/03/2026

CP Communications Partners with Mark Roberts Motion Control to Bring Robotic Camera Systems to Florida

CP Communications has announced a partnership with Mark Roberts Motion Control (...

23/03/2026

NAB 2026: Creators, Media Leaders, Storytelling Legends and AI Step Into the Spotlight as Lineup is Unveiled

NAB Show 2026, taking place April 18-22 (exhibits April 19-22) at the Las Vegas ...

23/03/2026

Bay FC Announces Multi-Year Partnership with Victory+ as the Official Streaming Partner

Bay FC and free streaming platform Victory have announced a partnership through...

23/03/2026

MLB, Google Cloud Debut AI-Powered, Real-Time Game Analysis With Scout Insights' in MLB Gameday

Gemini AI models will surface hidden context around pitches, matchups, rare stat...

23/03/2026

Behind the Mic: NBC Sports Announces MLB Opening Day On Air Lineup, Featuring Orel Hershiser, Al Leiter and More.

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

23/03/2026

SVG All-Stars: Alex McKeen, Senior Manager, Strategic Production Planning, TNT Sports

Growing from broadcast engineer to strategic planner, this Ithaca College grad h...

20/03/2026

NAB 2026: Net Insight unveils Market-Leading JPEG XS at Scale for Live IP Media Production

Net Insight will introduce a JPEG XS solution for full IP environments at NAB Sh...

20/03/2026

NAB 2026: LTN and Harmonic Expand Partnership to Support FAST Growth and C-Band Migration

LTN has expanded its technology partnership with Harmonic ahead of the FCC's...

20/03/2026

NAB 2026: Solid State Logic to Preview SSL Live V6.2 with New SolidPitch Effect and Major Workflow Enhancements

Solid State Logic will preview SSL Live V6.2 at NAB Show, booth C6907. The softw...

20/03/2026

NAB 2026: Fujifilm Announces Availability of FUJINON UA22x4.8BERD 4K Broadcast Zoom Lens

FUJIFILM North America Corporation's Optical Devices Division has announced ...

20/03/2026

NAB 2026: Fujifilm Announces Development of FUJINON UA16x4BERD, UA30x7.3BERD, and UA94x8.7BESM 4K Broadcast Zooms

FUJIFILM North America Corporation's Optical Devices Division has announced ...

20/03/2026

TrueVisions NOW Chooses Bitmovin's Observability

TrueVisions NOW, a streaming platform in Thailand and part of the TrueVisions Group, has selected Bitmovin's Observability product for real-time video analy...

20/03/2026

Marquee Sports Network Expands Distribution to Hulu + Live TV, Prime Video

Marquee Sports Network has announced distribution agreements with Hulu + Live TV and Prime Video ahead of the 2026 MLB season. Marquee Sports Network is now av...

20/03/2026

NAB 2026: Software-Defined, AI-Powered Workflow Tells the Story of the New FOR-A America

FOR-A will exhibit software-defined and AI-driven solutions at NAB Show 2026, bo...

20/03/2026

TNA Wrestling and Eurosport India Announce New Multi-Year Exclusive Programming Agreement

TNA Wrestling and Eurosport India have entered into a multi-year exclusive progr...

20/03/2026

GameTime Productions Expands Technical Vision for Athletes Unlimited Basketball in Nashville

When Athletes Unlimited brought its professional women's basketball season t...

20/03/2026

Calrec Craft Interview with Senior Broadcast Audio A1 Engineer and Music Director Rick Bernier

In this craft interview, Rick Bernier reflects on a career that has taken him to...

20/03/2026

NAB 2026: IP Innovation, SoftwareBased Media Infrastructure & Dynamic Media Facility Workflows on Display for Lawo

Lawo will announce a new product ahead of NAB Show 2026 in Las Vegas, where it w...

20/03/2026

Ratings Roundup: 2026 World Baseball Classic is Most Watched WBC Telecast EVER with Over 10 Million Viewers

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

20/03/2026

MLB Names Polymarket Exclusive Prediction Market Exchange Partner and Signs Agreement with CFTC to Establish Integrity Framework

Major League Baseball (MLB) has named Polymarket as its Official Prediction Mark...

20/03/2026

How Big Tech AI Will Lead Broadcast Innovation: Lessons from the Enterprise Market

With AI now the industry-wide priority, Big Tech companies are uniquely position...

20/03/2026

SVG GameDay, Ep. 8: Los Angeles Angels' Davin Maske - SoCal Baseball in Anaheim

In-venue and creative video staffers at the professional and collegiate level ha...

20/03/2026

Fanatics Studios, FOX Sports Focus on Cavalcade of Stars in Fanatics Flag Football Classic

Abundant player mics and RF and other ground-level cameras will be used to captu...

20/03/2026

ESPN Ramps Up Production Levels for NCAA Women's Tournament as Popularity, Viewership Skyrocket

Regional sites also will receive big boost in production resources, including on...

19/03/2026

The Rise of Streaming, Particularly for Sports, Revives Loudness Issues

Live sports production increases complexity, with dynamic audio levels and an overall philosophy that encourages transient volume spikes Fourteen years ago, Am...

19/03/2026

Advanced Systems Group Names Peter Thordarson as Technical Account Executive

Advanced Systems Group, a technology and services provider for media creatives and content owners, announced the appointment of Peter Thordarson to the newly cr...

19/03/2026

SVG Students To Watch: Arya Taymuree, University of Washington

For this senior from the Bay Area, the speed and pressure of live sports production play right into her strengths In the live-sports-video industry, the future...

19/03/2026

Grass Valley Expands Partnership with University of Pittsburgh Athletics, Upgrading Production Infrastructure to SMPTE ST 2110 IP

Grass Valley has expanded its long-term partnership with University of Pittsburg...

19/03/2026

Audio-Technica Debuts ATV-SG1 and ATV-SG1LE On-Camera Shotgun Microphones

Audio-Technica has released the ATV-SG1 and ATV-SG1LE On-Camera Shotgun Microphones, designed for use with DSLR, mirrorless SLR, and other cameras. The ATV-SG1...

19/03/2026

NAB 2026: Harmonic Enhances XOS Advanced Media Processor to Streamline Next-Generation Broadcast Distribution

Harmonic (booth W2831) announces updates to its XOS Advanced Media Processor aim...

19/03/2026

DAZN and Top Rank Sign Multi-Year Rights Deal to Bring Marquee Events and Historic Archive to the Global Home of Boxing

DAZN and Top Rank have announced a multi-year partnership that will bring Top Ra...

19/03/2026

IHSE and Cyviz Announce Strategic Partnership

IHSE, a provider of KVM systems, has announced a partnership with Cyviz AS, a provider of technology solutions for collaboration and mission-critical operations...

19/03/2026

Net Insight appoints Larissa Grner-Meeus as Chief Product Officer (CPO)

Net Insight has appointed Larissa G rner-Meeus as Chief Product Officer. She joins the company's executive management team. G rner-Meeus holds a Dipl-Ing. ...

19/03/2026

Leader Appoints Rob Stanley as Regional Sales Manager UK & Northern Europe

Leader Electronics of Europe has appointed Rob Stanley as Regional Sales Manager for the UK and Northern Europe. In the role, he will manage key accounts and ha...

19/03/2026

FIFA and YouTube Team Up in FIFA World Cup 2026 Preferred Platform Agreement

FIFA has announced that YouTube will be a Preferred Platform for the FIFA World Cup 2026. Under the agreement, FIFA's Media Partners will be able to publis...

19/03/2026

Upgrade to NCAA March Madness Live App Expands Multi-Game Viewing, Enhances Second-Screen Experience

New features across mobile, connected devices, and automotive platforms undersco...

19/03/2026

PSSI Global Services Welcomes Ben Bradshaw as Director of Product and Network Development

PSSI Global Services has appointed Ben Bradshaw as Director of Product and Netwo...

19/03/2026

NAB 2026: Cobalt Digital to Unveil Additions to End-to-End IPMX and ST 2110 Ecosystem

Cobalt Digital has announced its NAB 2026 product lineup, which includes additio...

19/03/2026

Sportradar Releases Industry Outlook on the Future of U.S. Sports Viewing

Sportradar has released a new report, Innovation in Sports Media: The Next Era of Sports Viewing, examining how the sports viewing experience in the U.S. is evo...

19/03/2026

Matrox Video's ConvertIP Awarded in Rai Framework Agreement Supporting IP Modernization Strategy

Matrox Video has been awarded a three-year framework agreement to supply its Con...

19/03/2026

Controlled Chaos: Inside the Mighty Production Engine Behind the NCAA Men's Basketball Tournament's First Week

CBS Sports' Jason Cohen and TNT Sports' Chris Brown lead the charge on n...

19/03/2026

Loud and Fun Is the Goal for NCAA Tourney Audio

A1 Dave Grundtvig and his team deploy plenty of mics to capture the sounds and energy from the stands as well the court March Madness is a tournament in which ...

18/03/2026

Net Insight Names Larissa GrnerMeeus CPO

Newly named chief product officer (CPO), Larissa G rner Meeus will return to Net Insight on May 4. Larissa G rner Meeus will become CPO of Net Insight on May 4...

18/03/2026

SVG Europe's The Football Summit 2026: Select Sessions Now Available to Watch on SVG PLAY

SVG Europe's The Football Summit 2026 explored how the sports broadcasting i...

18/03/2026

SVG's SportsTech@NABShow Blog Goes Live as Countdown to Vegas Heats Up

The 2026 NAB Show kicks off one month from today and SVG is once again set to cover the show from every angle. SVG's SportsTech@NAB Show Blog is now live - ...