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SFR Strengthens Its Network with Cisco to Accelerate Digitization

15/04/2021

News Summary

SFR using Cisco's newest ASR 9000 routers, along with segment routing to strengthen its backbone to support upcoming 5G and IoT services

Businesses looking to accelerate digitization plans and cloud ambitions need network resiliency

SFR continues to invest in its high-speed broadband network spanning fiber, 4G and 5G to support increased demands for always on connections

PARIS, FRANCE, April 15, 2021 - Cisco and SFR today announced major updates to SFR's network infrastructure to help businesses in France speed their digitization plans and best prepare for a better, stronger internet for the future.

Businesses continue to operate under challenging conditions amidst the pandemic, and need to strengthen their business continuity plans. This requires faster access to the network and innovative collaboration solutions to connect employees, customers and partners together virtually. To support these new requirements, the network needs to scale to deliver greater performance with resiliency.

SFR, a leading communications provider in France, recently boosted its high-speed broadband internet connections, via fiber, 4G and 5G. SFR owns the countrys first optical fiber network (FTTH / FTTB) with 20.7 million eligible FTTx connections, and was the first operator in France to launch 5G, starting in the city of Nice. SFR has launched three 5G packages available to businesses on a variety of 5G devices.

SFR upgraded its network with Cisco's most advanced mass-scale networking technologies as part of its commitment to support its business customers with their digital transformations. Powered by the fifth generation of ASR 9000 hardware that provides significant power savings, its business infrastructure backbone is now 400G-ready to cope with the increasing bandwidth needs of businesses today. With Cisco Segment Routing, SFR can provide its business customers with always-on access to their cloud services and support a broader range of service level agreements (SLAs), including low latency, that are foundational for upcoming 5G and IoT services.

Cisco and SFR share a vision for innovation. We are committed to evolving the critical network infrastructure that businesses rely on to connect everything and everyone, said Jonathan Davidson, Senior Vice President, Mass Scale Infrastructure Group, Cisco. With Cisco innovations in silicon, optics and software, we are helping customers like SFR reimagine network infrastructure and change the economics of networking. This ensures that businesses of all sizes can take part in the digital economy.

Many businesses have realized they need a strong and trusted communications provider to help them evolve to the new operating environment we are faced with today, said Emmanuel Pugliesi Executve Director B2B at SFR Business. We are dedicated to helping businesses accelerate their digitization strategies, and our strong partnership with Cisco is key to providing them access to the most advanced suite of services.

Transforming our network to support the evolving needs of our business customers is a real challenge, even more so when the network is under immense strain, said Christophe Delaye, Executive Director Networks, Information Systems and Services at SFR. Working closely with Cisco and its Customer Experience team, we successfully upgraded our backbone infrastructure with innovative and scalable technologies, in record time and with unprecedented quality and reliability.

Supporting resources:

About SFR Business

Cisco Segment Routing

Cisco ASR 9000 Series Router

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in technology that powers the Internet. Cisco inspires new possibilities by reimagining your applications, securing your data, transforming your infrastructure, and empowering your teams for a global and inclusive future. Discover more on The Network and follow us on Twitter at @Cisco.

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Ciscos trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.

About Altice France

Altice France is the leading telecoms-media convergence player in France.

Through SFR, Frances second-largest communications services company, Altice France is a telecommunications industry leader serving 25 million customers. SFR has launched 5G in France and is also covering 99.5% of the population in 4G. SFR has major positions on the entire market, among the public, businesses, local authorities and other telecom companies. Altice France is also a leading media group with iconic brands such as BFM, RMC.

In 2020, Altice France achieved a turnover of 10.9 billion euro. Follow the Group's latest news on Twitter: @AlticeFrance
LINK: https://newsroom.cisco.com/press-release-content?type=webcontent&artic...
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