Baller League US announces CBS Sports and its 24/7 soccer streaming channel CBS Sports Golazo Network will air the league's programming in the United States. CBS Sports will air full coverage of Baller League's inaugural U.S. season, bringing the league's dynamic, creator-led football format to national television audiences free-to-view for the first time.
Baller League is the first platform to professionalize the world's most-played sport, combining elite soccer, creators, professional athletes, and cultural icons in a reimagined six-a-side format. The league makes its U.S. debut this March. Already hugely popular in the UK with global superstars like Idris Elba, KSI, and CBS Sports' Micah Richards and with millions of live viewers per matchday, the league is now bringing its fast-paced format and global fanbase to American audiences - entering the U.S. sports landscape on CBS Sports Golazo Network.
This agreement with CBS Sports is a major moment for Baller League as we continue to redefine what soccer can mean in America, says Felix Starck, CEO of Baller League International. We're building something that lives where sport meets culture - uniting creators, players, and fans in new ways. We cannot wait to bring this next chapter of Baller League to life on CBS Sports.
Baller League U.S. brings a star-studded lineup including Usain Bolt, Druski, Ronaldinho, Odell Beckham Jr., and streaming sensations iShowSpeed, Marlon, xQc, Kai Cenat, AMP, Westcol, and more. The league's unique format includes short form matches, creators that manage and lead the teams, and innovative rules designed to make soccer more exciting, entertaining, and engaging for the new generation of fan.
The U.S. season will feature 10 matchdays culminating in a playoff finale, with every match broadcast live and made available on-demand. The league's production will merge traditional sports coverage with stream-like storytelling - from locker room to livestream - creating an immersive experience where competition and content co-exist.
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Baller League US announces CBS Sports and its 24/7 soccer streaming channel CBS Sports Golazo Network will air the league's programming in the United States. CBS Sports will air full coverage of Baller League's inaugural U.S. season, bringing the league's dynamic, creator-led football format to national television audiences free-to-view for the first time.
