
One of the most exciting things about the Sundance Film Festival is having a front-row seat for the bright future of independent filmmaking. While we can learn a lot about the filmmakers from the 2025 Sundance Film Festival through the art that these storytellers share with us, there's always more we can learn about them as people. We decided to get to the bottom of those artistic wells with our ongoing series: Give Me the Backstory!
When asked why Francia M rquez's story needs to be told now, Juan Mej a Botero doesn't mince words. Today, it's easy to feel hopeless and powerless, says the documentarian. Francia's story is a story about the power of conviction - the movement she inspired reflects the power that comes when we allow ourselves to dream again. This story can plant a seed of light in a time of darkness.
Botero's latest film, Igualada: Refusing to Know Your Place, follows M rquez's 2022 incredible presidential campaign in Colombia. Through exclusive access to the activist's run for office and the treasure trove of footage from 2006 when Botero first met Marquez when she was a community organizer, Igualada is a film that captures the feeling of hope and inspiration that ran through her campaign focusing on social justice and environmentalism.
While Botero was already familiar with M rquez and her work, his connection with Sundance Institute helped make Igualada, which premiered in the World Cinema Documentary Competition category at the 2025 Sundance Film Festival, a reality. We received a grant from the Sundance Institute that was crucial in helping launch the production of this film in 2021, he recalls.
Below read more about the extraordinary story of M rquez's campaign, what Botero learned during production, and more.
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