Sony Pixel Power calrec Sony

Debbie Klein on why it's time for business to show, not just tell, on climate reduction

13/05/2021

Climate change is reshaping how we do business. It's changing the industry that you operate in and the world we live in. It's no longer theoretical. For those of us leading change within a business, it's part of our decision-making, risk management and our organisation's operational health.

We know the positives that flow for business from a well-planned climate strategy. We know the financial incentives of setting your organisation up more sustainably; we know that renewables are now cheaper than fossil fuels; that customers expect us to be doing more to reduce our impact on the environment; and that without immediate action from business to reduce carbon emissions we all run the risk of not having a healthy world to operate in.

Carbon reduction strategies aren't just a pat on the back to say we're taking the planet seriously, they are a framework to ensure we accelerate the reduction of our carbon emissions in real terms - as the science demands.

But how do you turn a corporate climate pledge into a transformational reality? It's a complex task, with no written rule book and without previous strategy to work from. As leaders, it is our responsibility to seek out information, learn and discuss with experts what our climate goals should and can be. The strategies we set now are truly pioneering a different future for our planet, but to have the impact required to slow our planet's warming, we must set credible and verifiable targets that reduce our carbon emissions in real terms.

Justification

This week COP26 President Alok Sharma shared the positive news that there has been a 47% increase in number of major companies committing to net zero under the UN's Race to Zero since January. This global alliance binds organisations on clear pathway to decarbonisation and all responsible businesses should value being part of its membership.

Being part of Race to Zero is your first step, your pledge. It's then critical you validate your targets. Sky has recently had our 2030 net zero goals approved by the Science Based Targets initiative. Our SBTi approved plan is across all three scopes and in line with the 1.5 C target to limit global temperature rise set by the Paris agreement.

In business we measure performance against metrics and our carbon reduction strategies should be no different. Science has made it clear that to avoid the irreversible effects of climate change we must reduce greenhouse-gas (GHG) emissions to limit the temperature rise to 1.5 C. Though the math might be difficult, this temperature pathway must be the metric we use to measure against.

Staying on the 1.5 C pathway is a huge challenge and needs substantial adaption and reduction. To get there the scope of our strategy needs to be ambitious. Sky's 2030 net zero target covers our entire value chain. Scopes 1 & 2 are emissions from our own operations, but crucially also Scope 3, which fulfils the majority of our emissions from the use of our products in customer's homes and our supply chain. Our commitment to reduce these by 50% in the next decade has been praised by the SBTi for its ambition, but in reality this should be a baseline for all responsible businesses

Transparency

To genuinely prove the integrity of your strategy you need to be willing to share your data and learnings. As innovators and pioneers, it's our successes and failures that the future will be built on.

If done well, net zero strategies from business have the ability to transform the environment but if done badly they will be a catalogue of missed opportunities that future generations will regret. That's why accurate corporate reporting with transparent emissions reduction targets is crucial. We need to inform and accelerate others to go on the journey with us and that can only be achieved through annual reporting that tracks against scopes and degree pathways.

Accountability

It's also vital that this reporting is held to account and measured against the ever-developing world. As a media and technology company, we know at Sky that innovation can come quickly and the targets we set 12 months ago need to be consistently reassessed to ensure they are still viable and valid.

That's why having our emissions targets approved by the SBTi is so important. This independent verification will review and analyse them annually ensuring they are in-line with what we are trying to achieve.

It's time to embrace a transformational and credible approach to climate strategy. At Sky we are sharing as we go, building coalitions with other partners to tackle problems together and at pace. As a business leader, it's no longer possible to sit out the climate debate. We must be willing to share our knowledge and expertise to ensure that we are helping as many of our peers go on the net zero journey with us. Because the world can't wait.

Debbie Klein, Group Chief Marketing, Corporate Affairs and People Officer
LINK: https://www.skygroup.sky/en-gb/article/Debbie-Klein-on-why-its-time-fo...
See more stories from sky

Europe Stories

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

19/03/2026

Spotify Marks 5 Years of EQUAL With EQUAL: The Podcast and Global Events

In 2021, we launched EQUAL, a program designed to address an industry reality that persists: Women artists, songwriters, and producers too often face fewer oppo...

19/03/2026

Toontrack release Transistor Organ EKX

Latest EZKeys 2 expansion arrives Toontrack's staggering collection of EZKeys 2 expansions has grown once again, and the latest instalment delivers a on...

19/03/2026

Roland preview Melody Flip

New generative AI plug-in due in May 2026 Roland have announced the upcoming launch of a new generative AI tool created in collaboration with Sony Computer ...

19/03/2026

Native Instruments CEO Statement

Nick Williams updates users on insolvency process Nick Williams, the CEO of Native Instruments, has released the following official statement regarding thei...

19/03/2026

Milab to restart production

Iconic Swedish mic manufacturer back in action Legendary Swedish microphone manufacturer Milab have announced that production is now fully underway, and mic...

19/03/2026

FT1-EMU plug-in from Freqport

Acclaimed saturation unit goes virtual Freqport's Freqtube FT1 (reviewed here in SOS February 2023) offers a convenient way to integrate real valve-base...

19/03/2026

SGL Carbon: Restructuring ensures earnings forecast and creates basis for new growth

The discontinuation of loss-making business activities as part of the restructur...

19/03/2026

Sky TV customers can enjoy a taste of Hayus most popular reality shows from today

Thursday 19 March 2026 Sky TV customers can enjoy a taste of Hayu's most po...

19/03/2026

Foo Fighters' Other Voices performance to air on RT this Easter Monday

Other Voices presents a legendary night of music as Foo Fighters bring their stadium anthems to St James' Church, An Daingean. The surprise performance teas...

19/03/2026

RTS Ireland Awards / Gradaim RTS 2026 Shortlist Announced

***Issued by RT on behalf of RTS Ireland Awards / Gradaim RTS 2026...

18/03/2026

Music Row Piano from Wiltone Productions

Yamaha C7 captured in Nashville Wiltone Productions have announced the release of Music Row Piano, a deeply sampled Yamaha C7 piano library that's been ...

18/03/2026

Techivation introduce T-Warmer Mk2

Bass-enhancement plug-in upgraded Along with a steady stream of new releases, Techivation have recently been revisiting some of the older plug-ins in their ...

18/03/2026

Tonal Balance Control 3 from iZotope

Mix-reference plug-in overhauled iZotope's powerful mix-referencing plug-in has just reached its third major version, and now boasts a new capture proce...

18/03/2026

Toontrack Transistor Organ EKX

Latest EZKeys 2 expansion arrives Toontrack's staggering collection of EZKeys 2 expansions has grown once again, and the latest instalment delivers a on...

18/03/2026

Future-ready broadcasts with ATSC 3.0 and enhanced services from Rohde & Schwarz at NAB 2026

Future-ready broadcasts with ATSC 3.0 and enhanced services from Rohde & Schwarz...

18/03/2026

LCTWS 2026

London Calling - When The Industry Convened to Help Streaming Find its MoJo In this blog, Laura Rognoni reflects on key discussions from the Connected TV World...

18/03/2026

SES Announces Extension of Tender Offer

THIS ANNOUNCEMENT RELATES TO THE DISCLOSURE OF INFORMATION THAT QUALIFIED OR MAY HAVE QUALIFIED AS INSIDE INFORMATION WITHIN THE MEANING OF ARTICLE 7(1) OF THE ...

18/03/2026

X-Rite Pantone Demonstrates Advanced Color Management Solutions to Support Smart Manufacturing at MAX and American Coatings Show

X-Rite Pantone Demonstrates Advanced Color Management Solutions to Support Smart...

18/03/2026

BAFTA winner James McAvoy to star in Sky Original series Meantime, based on the novel by Frankie Boyle

Wednesday 18 March 2026 BAFTA winner James McAvoy to star in Sky Original serie...

18/03/2026

Sky Sports and Zuffa Boxing announce multi-year agreement for the UK and Ireland

Wednesday 18 March 2026 Sky Sports and Zuffa Boxing announce multi-year agreement for the UK and Ireland Sky Sports and Zuffa Boxing have announced a new mult...

18/03/2026

Sky Unveils Poster and Trailer for Original Feature Film Shaun the Sheep: The Beast of Mossy Bottom

Wednesday 18 March 2026 Sky Unveils Poster and Trailer for Original Feature Fil...

18/03/2026

UP NEXT: Sky presents a bold slate of new, premium acquired content

Wednesday 18 March 2026 UP NEXT: Sky presents a bold slate of new, premium acquired content Sky reveals slate of newly acquired premium drama and comedy, as i...

18/03/2026

UP NEXT: Sky unveils an unmissable genre-spanning slate of new shows, exclusive previews and first looks for 2026 and beyond

Wednesday 18 March 2026 UP NEXT: Sky unveils an unmissable genre-spanning slate...

18/03/2026

Harmonic Enhances XOS Advanced Media Processor to Streamline Next-Generation Broadcast Distribution

New Playout-to-Delivery Capabilities Elevate ATSC 3.0 Experiences, Lower DTV In...

17/03/2026

How Fresh Finds Africa Propelled Rapper Zaylevelten to a Breakout Year

Fresh Finds Africa spotlights emerging artists and movements across the continent and its global diaspora, with listeners tuning in to discover new Afro-forward...

17/03/2026

Spotify Sparked Viral Moments at G27: genie fest, Driving the Discovery of Thai Rock

Last month, more than 60,000 fans piled into Bangkok's Rajamangala National ...

17/03/2026

Black Rooster Audio release VWB-1X

Vintage-inspired channel strip joins line-up Black Rooster Audio's latest plug-in provides an all-in-one mixing tool inspired by classic analogue consol...

17/03/2026

Accentize unveil dxSplit

Level and EQ voice, reverb and noise independently The latest plug-in to join Accentize's collection is said to take a new approach to dialogue processi...

17/03/2026

RF Spectrum Threat: OFCOM Survey

UHF radio mic & IEM bandwidth at risk Once again, the UHF bandwidth that is currently allocated to RF audio gear is at risk of being reassigned to high-spee...

17/03/2026

SGL Carbon hosts Bavaria's first pilot training course for prospective plant fire department squad leaders

Last Friday, the first Plant Fire Department Training Week in Bavaria successf...

17/03/2026

SES Launches Cash Tender Offer

THIS ANNOUNCEMENT RELATES TO THE DISCLOSURE OF INFORMATION THAT QUALIFIED OR MAY HAVE QUALIFIED AS INSIDE INFORMATION WITHIN THE MEANING OF ARTICLE 7(1) OF THE ...

17/03/2026

Comscore Reports Fourth Quarter and Full Year 2025 Results

Comscore Reports Fourth Quarter and Full Year 2025 Results RESTON, Va., March 17, 2026 - Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transact...

17/03/2026

VEON Strengthens Leadership Team to Accelerate Digital Ambition

17 Mar 2026 VEON Strengthens Leadership Team to Accelerate Digital Ambition Senior executive appointments are to enhance country operations and VEON Group'...

17/03/2026

Sam Tewungwa Appointed CEO of UKTV

UKTV today announces the appointment of Sam Tewungwa as Chief Executive Officer, who will lead the company's next phase of growth. Tewungwa, currently Mana...

17/03/2026

Disney+ included in the Sky TV subscription from today, bringing customers more of the best entertainment in one place

Tuesday 17 March 2026 Disney included in the Sky TV subscription from today, b...

17/03/2026

First look: Gugu Mbatha-Raw stars in Sky Original supernatural thriller Possession

The five-part thriller, formerly known as Inheritance, also stars Jonny Lee Mill...

17/03/2026

Sky Arts welcomes Fearne Cotton as co-host of Landscape Artist of the Year

Tuesday 17 March 2026 Sky Arts welcomes Fearne Cotton as co-host of Landscape Artist of the Year Sky Arts' much-loved Landscape Artist of the Year is set ...

17/03/2026

Ella Purnell returns as wallflower-turned-killer in Sky Original Sweetpea

Season 2 of the darkly comic thriller will launch on Sky in 2026Tuesday 17 March 2026 Ella Purnell returns as wallflower-turned-killer in Sky Original Sweetpea...

16/03/2026

Cloudvocal launch the SonoFlex instrument mic

Promises studio-grade fidelity for the stage Cloudvocal have announced the launch of a new instrument mic designed for professional live performers and engi...

16/03/2026

Kenton reveal the USB Solo Mk2

Popular MIDI/CV converter & interface overhauled Kenton have announced the launch of the USB Solo Mk2, a new and improved version of their compact MIDI to C...

16/03/2026

Sonarworks Spring Sale

Running from 16-29 March 2026 Starting from today (16 March) and running until 29 March 2026, Sonarworks are offering discounts of up to 40% across their ra...

16/03/2026

aconnic ramping up delivery of commercial 100-gigabit system

aconnic AG (ISIN: DE000A0LBKW6), Munich, is delivering the first commercial 100-Gigabit systems following successful validation and certification for customer n...

16/03/2026

VIZ Media Releases Official Teaser Trailer and Key Art For Hirayasumi Anime

VIZ Media Releases Official Teaser Trailer and Key Art For Hirayasumi Anime SAN FRANCISCO, CA March 16, 2026 Leading global manga and anime producer VI...

16/03/2026

VEON Files its 2025 Annual Report on Form 20-F

16 Mar 2026 VEON Files its 2025 Annual Report on Form 20-F Dubai and New York, March 16, 2026 - VEON Ltd. (Nasdaq: VEON), a global digital operator ( VEON'...

16/03/2026

Sky Commissions The 100 Day Split, A New Relationship Series Exploring What Time Apart Reveals About Lifelong Love

Six Couples. 100 Days Apart. One Question: Does Absence Make the Heart Grow Fond...