Telekom Slovenije Wins Best Buy Awards

Telekom Slovenije Wins 2 Best Buy Awards Ljubljana, Zurich, 27 May 2013 Slovenian consumers have ranked Mobitel and SiOL, Telekom Slovenije's brands, as the best providers of mobile telecommunications services or internet access services on the market in terms of balance between price and quality. These are the results of the recent Best Buy Award study conducted in Slovenia by the Swiss ICERTIAS. The study was conducted in accordance with the Code on Market and Social Research, which was adopted by the International Chamber of Commerce and the World Association for Market, Sales, and Opinion Research (ESOMAR)).

ICERTIAS the International Certification Association www.icertias.com, with headquarters in Zurich conducted the Best Buy Award study in Slovenia by contacting 1,200 Slovenian residents. Those surveyed were internet users above 15 years of age. The study was conducted online between 14 and 27 January 2013 by using the CAWI DEEPMA (Computer Assisted Web Interviewing Deep Mind Awareness) method.

Respondents were asked questions of an open nature, so they could provide the best possible answer. When asked, Which mobile operator (provider of telecommunications services for mobile devices), in your personal experience or in the experience of those closest to you, offers the best balance between price and quality in Slovenia? , most respondents answered Mobitel , while answering SiOL to the same question about internet service providers.

Telekom Slovenije believes that this sort of recognition in today's times carries special significance, as the Best Buy Award does not test a brand's strength or its market share, but merely the experience and satisfaction of consumers or their closest ones with the balance between a product or service's price and its quality. Today customers want more than ever before to get the most for their money, and they weigh several options when making purchasing decisions. As a result, the quality to price ratio is becoming more and more of a concern for the average European consumer.

About the Best Buy Award

The Best Buy Award (www.bestbuyaward.org) is a global project which researches and awards services and products that provide the best balance between price and quality, exclusively according to user experience and opinion. The goal of the project and the certificate is to get an insight into the experience and understanding of users about the products and services which, in their opinion, provide the best price/quality balance, which helps other users make decisions about high-quality and cost-effective products and services both in the domestic and foreign markets.

The Best Buy Award study is conducted in accordance with the Code on Market and Social Research, which was adopted by the International Chamber of Commerce and the World Association for Market, Sales, and Opinion Research (ESOMAR)).

To conduct the Best Buy Award study, ICERTIAS works with several independent local and international organizations, encouraging collaboration in raising awareness about the importance of finding a balance between price and quality, both in the domestic and global market.

LINK:	http://en.telekom.si/company/press-releases/article?aid=2620...
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