Sony Pixel Power calrec Sony

Sony Gs Beyond Definition at NAB 05

13/04/2015

At NAB 2015, Sony is expanding its theme of Beyond Definition, showcasing its latest developments in 4K, including new technologies that address professionals needs for diverse 4K content creation and production applications. Sony will also demonstrate present numerous practical solutions that illustrate the emerging era of 4K broadcasting.

4K was initially used for movie production and digital cinema projection and, it is now advancing into TV shows, documentary films, sports, live concerts, and more, said Olivier Bovis, Head of Sales, Sony Professional, Sony Europe. Many countries are successfully conducting trial 4K broadcasts and 4K transmission tests, and 4K in the home is expanding exponentially.

At NAB, Sony will introduce its newest 4K/HD camera systems and IP-network-based transfer technologies, pointing the way to the practical broadcasting of killer 4K content such as live sports and events.

Sony is also showcasing its full range of professional 4K cameras, from the F65, F55 and F5, to the PXW-FS7, NEX-FS700, PXW-Z100 4K camcorders, and newly added 4K option for PXW-X70 as well as variety of consumer 4K cameras. Sonys 4K professional line-up also includes 4K-ready production switchers, 4K/HD servers and the new PMW-PZ1 4K memory player and BVM-X300, 4K OLED master monitor.

4K Live Production Solutions

HDC-4300: Worlds First 4K System Camera with Three Authentic 4K Image Sensors

The new HDC-4300 system camera uses the worlds first 2/3-type three authentic 4K image sensor. This camera accepts direct attachment of B4-mount HD lenses, and supports the use of large, high-magnification lenses.

The HDC-4300 shoots with wider color gamut, thanks to a new 4K image sensor and prism that is ITU-R BT.2020 ready, the next generation broadcast standard. The HDC-4300 also fully adapts to current live production environments as it is capable of output in both ITU-R BT.709 -- the existing broadcast standard.

With the SZC-4002 optional software package, the HDC-4300 is capable of high frame rate shooting of up to 8x in HD. The HDC-4300 will provide thrills to audiences by delivering the true excitement of live sports and concerts. By connecting the BPU-4000 baseband processor unit and the HDCU-2000 or 2500 camera control unit, the HDC-4300 can be built as 4K live production system that moves a giant step forward into the 4K broadcasting.

IP Live Production Systems

Sony is demonstrating how a live production switcher incorporating Sonys new Networked Media Interface (still under development) can serve as the core of IP Live Production System, IP-based 4K/HD transmission systemconstructed in cooperation with supporting manufacturerscapable of delivering low-latency IP transmissions of video signals from cameras such as the HDC-4300. While todays 4K transmissions typically require large quantities of SDI cabling, the Networked Media Interface will leverage IP technologies to enable 4K transmission via a single Ethernet cable. 30 manufacturers as of today have joined this initiative.

Moving forward, Sony will expand the range of software and hardware supporting this new interface, while working with supporting manufacturers to make these technologies widely available.

Solutions for Documentary Movie Production

Sonys efficient 4K production workflows deliver high-quality content from shooting to editing to replay. Different shooting styles are supported by a variety of large-format cameras: the top-of-the-line F65, the versatile PMW-F55 and PMW-F5, and the easy-to-handle PXW-FS7.

The PMW-F55 and PMW-F5 cinema cameras, first released in 2013, continue to evolvewith firmware upgrades that extend their functionality and new accessories that enable one-person operation. These improvements open up many new possibilities for shooting with large 4K sensors. Over 5,500 units have been sold worldwide in the two years since these models launched.

Sonys compact and portable PMW-PZ1 4K memory player is equipped with four 3G-SDI outputs and one HDMI output, enabling stable connection to a wide variety of 4K display devices. It can be easily used on location as a confidence monitor, playing back HD and 4K content immediately; and at events and other venues to replay 4K video in 50/60p.

Sonys XAVC formatoffering efficient compression of 4K/HD high-resolution videois now fully supported by 73 companies, and is fast becoming an industry standard. Sony will continue to improve XAVC workflows and to expand its lineup of supporting products.

High Dynamic Range

High dynamic range opens the way to a level of creative expression through video never before possible, delivering higher contrast, and higher brightness.

The high-dynamic-range content shot by the F65 and PMW-F55 CineAlta cameras can now be viewed to full advantage on the BVM-X300 4K OLED TRIMASTER EL master monitor, featuring Sonys proprietary high-contrast high-peak-brightness organic EL panel. Blazing fires, stars in the night sky, sunlight dancing on water high dynamic range will deliver excitement to viewers and stimulate the creative process.

Bringing high-dynamic-range content into the home is another important goal. Sony is planning to launch a household TV with high dynamic range capabilities within 2015.

Sony remains dedicated to developing innovations that will lead to new levels of video quality and viewer experience.

Sonys award winning professional HD OLED monitors have accumulated sales of more than 40,000 units worldwide since its launch in 2011.

News Production Solutions

Sony is promoting wireless news production workflows by developing wireless adapters and camcorders with built-in wireless capabilities. At NAB, Sony will demonstrate direct transmission of image and audio from a camcorder via 4G/LTE and Wi-Fi networks, and will present solutions for reliable live streaming based on unique QoS technology.

Because they do n
LINK: http://www.tv-bay.com/news/Sony_Goes_Beyond_Definition_at_NAB_2015/115...
See more stories from tvbay

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

21/02/2026

OBS CTO Sotiris Salamouris on the Legacy of the 2026 Winter Games

With Software Defined Broadcasting more established in Milan Cortina look for Los Angeles 2028 to have less hardware and more cloud-based software systems...

21/02/2026

Invisible String: NBC Olympics' Marsha Bird on the Hidden Work That Makes the Games Shine

The SVP of Olympic Operations on turning CAD drawings into reality, building tru...

21/02/2026

NAB Urges FCC to Tamp Down Reallocation Plans for Upper C-Band

Share Copy link Facebook X Linkedin Bluesky Email...

21/02/2026

Chyron Paint 10.3 Adds New Visualization Features for Live Action

Share Copy link Facebook X Linkedin Bluesky Email...

21/02/2026

Netflix Unveils the Trailer of Accused', A Psychological Drama on Power, Perception and Public Judgment

Back to All News Netflix Unveils the Trailer of Accused', A Psychological ...

20/02/2026

Gravity Media, Green Couch Entertainment Partner to Create Original Programming for International Broadcasters

Gravity Media and Los Angeles-based Green Couch Entertainment announce a strateg...

20/02/2026

IMAX, Apple TV Bring 2026 FIA Formula One World Championship Races to Selected U.S. Locations

IMAX announces it is working with Apple TV to bring the 2026 FIA Formula One Wor...

20/02/2026

Big Upgrade to Spring Training Experience With New Daktronics Displays at Phillies' BayCare Ballpark

Daktronics has partnered with the Philadelphia Phillies to design, manufacture, ...

20/02/2026

ESPN To Launch Women's Sports Sundays, a New Summer Weekly Primetime Franchise

ESPN announces the upcoming launch of Women's Sports Sundays - a first-of-it...

20/02/2026

Sennheiser Spectera Handheld Makes Broadcast Debut at Super Bowl LX

As the Seattle Seahawks and New England Patriots faced off in the NFL's biggest sporting event of the season on Sun., Feb. 8, Sennheiser wireless solutions ...

20/02/2026

ESPN To Stream More MLB Spring Training Games Than Ever in 2026

ESPN announces its 2026 Major League Baseball spring training schedule, which includes four national games on ESPN, six games on ESPN Unlimited, and more than 2...

20/02/2026

Open Broadcast Systems Launches 200 Gigabit Ethernet

Open Broadcast Systems, which specializes in software-based professional video transport, has added support for 200 Gigabit Ethernet to its range of encoders an...

20/02/2026

Chyron PAINT 10.3 Adds New Ways To Visualize Live Sports

Chyron announces the release of PAINT 10.3, which is designed to help analysts and operators turn live action into clearer, faster on-air storytelling. PAINT 1...

20/02/2026

Live Spring Training Games Begin Feb. 20 on MLB Network With Yankees Against Orioles

With full squad workouts underway, MLB Network's live Spring Training game s...

20/02/2026

MLS Kickoff 2026: As FIFA Men's World Cup Looms, League's Media Operations and Apple TV Aim To Enhance Viewing Experience

Tech enhancements, marquee productions are expected to take advantage of a summe...

20/02/2026

SVG GameDay, Ep. 4: Temple Athletics' Paige Wisehaupt - Driving Digital Content for the Cherry & White

In-venue and creative video staffers at the professional and collegiate level ha...

20/02/2026

BBC Sport's Focus on Clips, Social Media and a Highlights-Free Games

Speaking with SVG Europe after one of Team GB's greatest days at a Winter Olympics, BBC Sport's head of major events, Ron Chakraborty, explains the broa...

20/02/2026

Warner Bros. Discovery on Making Olympic Magic for Multiple Local Markets From Its Studios in Cortina and Livigno

Making Winter Games Olympic magic is the goal for every broadcaster in Italy cov...

20/02/2026

OBS Curling Directors Brie Robertson and Susan Young Talk Olympic Experiences and Keeping the Story Going with the Lights Out

Curling, one of the least-dangerous Winter Olympic sports, is dominating the Mil...

20/02/2026

How Digital First' Goals Are Bringing Together Linear and Online Editorial for BBC Sport Coverage at the Winter Olympics

BBC Sport's presence at the 2026 Winter Games is centred around a significan...

20/02/2026

Pinning Digital Content Onto the Backbone of a Strong Linear Infrastructure for BBC Sport in Cortina

BBC Sport is bringing together its linear TV and streaming digital arms in a str...

20/02/2026

BBC Sport Talks Influencers and Athletes in its Bid to Pivot to a Digital First' Strategy for the Games

To broaden the appeal of winter sports at Milano Cortina, the BBC has integrated...

20/02/2026

DIRECTV Adds Apple TV's Formula 1 Racing for Residential and DIRECTV FOR BUSINESS Customers

Just in time for the start of Apple TV's inaugural season as the exclusive U...

20/02/2026

NBC Olympics VP Creative David Barton Dives into Milano-Cortina 2026 Graphics Package, Now You Know' Animations

One big challenge was to depict the character of each of very different and wide...

20/02/2026

By Design Director Asks Festival Audience to Flirt With Their Chairs at Premiere

(L-R) Writer-director Amanda Kramer photographs the photographers at the premiere of her film By Design at the Library Center Theatre in Park City. (Photo by ...

20/02/2026

When Memory Gets Expensive, Is it Time to Swap the Box?

In our latest blog, Tim Pearson explores the impact that increased memory prices are having on the consumer electronics market, and particularly the set-top box...

20/02/2026

Calrec Type R: Shaping the Future of Radio at Flirt FM

Calrec Type R: Shaping the Future of Radio from the Heart of Flirt FM Love may have filled the airwaves last week for Valentine's Day, and we've just c...

20/02/2026

Super Bowl LX Delivers 125.6 Million Viewers

NEW YORK - February 10, 2026 - An estimated 125.6* million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen's Big Data Panel meas...

20/02/2026

Nielsen: Super Bowl LX Final Viewership Rises to 125.6 Million Viewers with Verified Big Data

NEW YORK - February 19, 2026 - Nielsen today shared updated and final Super Bowl...

20/02/2026

NHPBS Taps Heartland Video Systems for ATSC 3.0 Launch

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Lightware and Cisco interoperability brings AV system suc...

A leading global investment bank, with offices at Two International Finance Centre in Hong Kong, partnered with systems integrators Global Vision Engineering (G...

20/02/2026

Rise AV and Rise Broadcast unite for International Womens...

Rise AV and Rise Broadcast, the global not-for-profit organisations dedicated to improving gender diversity across technical industries, have today announced a ...

20/02/2026

Open Broadcast Systems launches Two Hundred Gigabit Ether...

Open Broadcast Systems, the leader in software-based professional video transport, has added support for 200 Gigabit Ethernet to its range of encoders and decod...

20/02/2026

Signiant Launches Customer Advisory Board to Help Shape t...

Signiant today announced the formation of its Customer Advisory Board (CAB), bringing together a select group of customers to collaborate on product strategy, r...

20/02/2026

PTZOptics launches its Visual Reasoning initiative and pa...

PTZOptics today announced the launch of its Visual Reasoning initiative that makes video more actionable by combining robotic PTZ camera systems, AI, and open i...

20/02/2026

DELTA and Amino Complete Certification of Amigo 7N Androi...

Amino, a global media technology provider delivering devices, software and cloud services that simplify and elevate video delivery, today announced the successf...

20/02/2026

SMPTE Opens Call for Papers for 2026 Media Technology Sum...

SMPTE , the home of media professionals, technologists, and engineers, today announced its call for technical papers for the SMPTE 2026 Media Technology Summit....

20/02/2026

Granicus Standardizes Hybrid Government-Grade Video Infra...

Wowza Media Systems today announced that Granicus, a leading provider of digital engagement solutions for governments, continues to rely on Wowza to power its h...

20/02/2026

CBS Baltimore Launches New AR/VR Studio

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

IAB Tech Lab Opens Public Comment on Live Event Ad Playbook

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Study: Sports Programming on Major Streamers Up 52% YoY

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

ESPN to launch Women's Sports Sundays

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Tegna, Seattle Kraken Extend Broadcast Deal

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Signiant Announces Customer Advisory Board

Share Copy link Facebook X Linkedin Bluesky Email...