
AICP Introduces Updated and Revised Bid Form New York, NY December 5, 2019 Matt Miller, President and CEO of AICP, and Danny Rosenbloom, VP, Digital and Post Production, have announced the release of an updated and revised AICP Bid Form that fully integrates production and post production tasks and categories. Available for download on the AICP website in both excel and pdf formats, the form is the result of several months of planning and consultation with AICP members across production and post production, as well as with a range of stakeholders who play key supporting roles in the making of content in the moving image for agencies and brands.
The original AICP Bid Form was introduced by the association in 1975 as a way to standardize bidding on commercials. It was created in response to the widespread confusion caused by agencies and advertisers using a range of promulgated forms to estimate costs for commer-cial productions. The AICP Bid Form revolutionized the industry and became the de facto standard on which commercial production has been based since. AICE followed suit in the mid-90s and introduced a stand-alone form for bidding for post production in a similar format to how the AICP form was structured. Both forms were available essentially as open source doc-uments and have been adapted for use in a variety of situations by companies across the en-tire production and post production spectra.
To download a version of the new AICP Bid Form as an Excel document, click here. This link also includes several instructional videos explaining how to use various aspects of the new form.
Much like the very first AICP Bid Form, our updated version of the harmonized production and post production bid forms is a revolutionary advancement that tracks to the industry's evolution, says Miller. The AICP Bid Form has been the basis of how we all do business in this industry for decades. Changing it was a bold move, but one we felt was of paramount importance. The careful planning and work that's gone into this is a testament to our role as industry leaders. It's a proactive effort to stay ahead of prevailing trends and help our members - and the industry at large articulate the approach to this expanding business.
Following the merger of AICE and AICP in January of 2018, the association launched an initiative to develop a coherent approach that would encompass both the AICP Bid Form and the and what was the AICE Bid Form. Among its goals were maintaining as much of the pre-existing forms as possible while allowing for diverse bidding approaches where necessary and updating the overall bidding architecture to meet today's production and post landscape with one clear voice.
In the ecosystem of bidding, the new AICP Bid Form provides a structural realignment for everyone going forward, says Rosenbloom. There's no need for anyone to change the bidding software, concepts, layouts or methodology they're currently using. While a few sections have been reorganized and re-tasked, the overall picture should be familiar for everyone.
The new form's architecture and concepts have been shared throughout the process with the leading third-party bidding software programs like Hot Budget, ShowBiz, ActualizeIt, Xytech, CETA and others that use the AICP Bid Form as their foundation.
Rosenbloom notes that, particularly in the area of post production, many individual companies confirmed continuous and non-standardized customization of the AICE form in order to keep up with the directions that the industry was moving in. With this new Bid Form, sections have been expanded for areas like audio and finishing and should allow all companies to bid in a consistent format with editorial. An entire section has also been assigned to social deliverables, and a new open format section has been created for the non-standard bid forms used by design, animation and visual effects.
Among the highlights of the new Bid Form is a letter structure that runs from Section A to Sec-tion X. Rosenbloom points out that most users of the new form will see relatively little change to how the form works, but with some important distinctions. While Sections A through N remained essentially unchanged, sections O and P have been re-assigned while remaining part of a production's bidding structure.
The major changes are the adoption of a greatly expanded set of budget sections and lines geared to post production tasks and processes. Here, Sections Q through W take the former AICE sections, somewhat re-worked to accommodate social deliverables. Still, those sections retain the original AICE Bid Form numbering system, with Section X reserved to accommo-date the aforementioned non-standardized bid formats used by most design, animation, visual effects and interactive studios.
We live in a world where media changes by the minute, says Rosenbloom. We've seen our bid form, and the AICE Bid Form as well, try and adapt to these changes on the fly. That's caused a degree of confusion, which has been complicated by the fact that advertisers are now beginning to work directly with AICP member companies, often providing their own forms and templates.
Our new bid form is designed to address all of this, Rosenbloom continues. It reflects the fact that we view production and post as an integrated process, and we no longer make dis-tinctions between them by using separate bidding forms. With the enlarged AICP community, production and post are talking to each other now in new ways, and the bid form addresses this in a holistic way.
###
back to AICP news
In This Section
AICP AICE Merger
#AICPGives
Spotted - The AICP Newsletter
News From AICP
AICP Content Library
AICP Week Base Camp
AICP Conferences & Educational Events
AICP Next Awards Jury Presidents/Jury Chairs/Judges
Next Award
North America Stories
17/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/06/2026
Montr al, Quebec, June 11, 2026 Kiloview, a leading provider of AV-over-IP and NDI -based video transmission solutions, today announced a distribution partner...
17/06/2026
Changsha, China, June 15, 2026 Kiloview officially announced the launch of U4 IP Video Dock, a compact IP video decoder and output dock designed to bring prof...
17/06/2026
Calibr-Skaggs awarded $5.1M by NIH to develop long-acting hepatitis B virus therapy A new program aims to replace a daily HBV drug with once-monthly or even qua...
16/06/2026
Neumann.Berlin has released firmware version 2.0 for the MT 48 audio interface, adding plugin compatibility, expanded Dante networking options, broadcast encode...
16/06/2026
TVNewsCheck has announced that nominations are now open for its 2027 Women in Technology Awards, to be presented at NAB Show 2027 on Tuesday, April 6 in the Med...
16/06/2026
Clear-Com has announced Avalon, a 1RU IP intercom platform for broadcast, live events, and production environments. Designed for IP-only workflows, Avalon suppo...
16/06/2026
SNS has published a guide to remote video editing workflows using its EVO shared storage platform and companion tools, covering use cases ranging from home edit...
16/06/2026
Grass Valley has announced that the Richmond Flying Squirrels, a Minor League Baseball affiliate of the San Francisco Giants, have deployed five Grass Valley LD...
16/06/2026
The Alliance for IP Media Solutions (AIMS) has announced the launch of the Official IPMX Training Series, a free online program covering the design, configurati...
16/06/2026
Swerve TV has announced distribution agreements with Fubo, Plex, Amazon Fire TV,...
16/06/2026
ATP and TikTok have announced an expansion of their global content partnership, extending the ATP's TikTok hub powered by TikTok GamePlan to cover all nine ...
16/06/2026
Network's LA facility serves as the heart of a sprawling operation built to ...
16/06/2026
At Pico, the network's media-management team is supporting a flood of HBS fe...
16/06/2026
The NHL will no longer air on CBC after the pulic broadcasters and national rights-holder Rogers Sportsnet were unable to come to agreement.
After a successfu...
16/06/2026
As live sports broadcasters continue to seek new ways to make complex action mor...
16/06/2026
Built with the 2026 FIFA World Cup in mind, these small but mighty IP-based tran...
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
87 Percent of Creators Who Use Creative AI Say It Is Growing Their Business and ...
16/06/2026
Historic Zhuque-3 Reusable Rocket Test Mission Captured with URSA Cine Immersive
Brie Clayton June 16, 2026
0 Comments
Apple Immersive Video puts view...
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
Rise WIB, the award-winning advocacy group championing gender diversity and career progression across the broadcast and media technology industry, today announc...
16/06/2026
Limecraft today announced the availability of Limecraft 2026.4, the fourth of eight planned platform releases this year. The update introduces Team-Based Access...
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
Free Program Supports IPMX Education from Foundational Concepts Through System and Network Design
The Alliance for IP Media Solutions (AIMS) today announced t...
16/06/2026
Enterprises are moving agentic AI from proof of concept to production - and the next generation of AI factories are built for the era of agents.
At HPE Discove...
16/06/2026
AI runs at the speed of light. More and more, that light is made in Texas.
Cohe...
16/06/2026
Every breakthrough AI model starts the same way: with a training run. The infrastructure running those training jobs shapes everything: how fast teams can itera...
15/06/2026
One of the more exciting internal video production divisions within a college at...
15/06/2026
The deal valued at $22 Billion is expected to close in the first half of 2027...
15/06/2026
Golf Channel and the Arnold Palmer Cup have announced a partnership to livestream the 2026 Arnold Palmer Cup on Golf Channel Mobile and GolfChannel.com. The tou...
15/06/2026
TikTok and Panini have announced a partnership to bring a digital collectible ca...
15/06/2026
Cosm and Monster Energy have announced the debut of the first full-dome immersiv...
15/06/2026
Real American Freestyle (RAF) and Fox Nation have announced an exclusive streaming agreement for three RAF international events, beginning with RAF Georgia on J...
15/06/2026
FanConnect has announced a partnership with Extreme Networks integrating FanConn...
15/06/2026
Ten Emerging Filmmakers Ages 18 to 25 Will Start Fellowship Year at Ignite Lab from June 14-19
LOS ANGELES, CA, June 15, 2026 - The nonprofit Sundance Institut...
15/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/06/2026
Clear-Com has introduced Avalon , a purpose built 1RU IP intercom communication platform for modern networked production, designed to simplify and scale workfl...
15/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/06/2026
MiLB Club Deploys LDX 110 Cameras at CarMax Park to Deliver A New Standard in Engaging Fan Experience
Grass Valley today announced that the Richmond Flying Sq...
15/06/2026
Detach from Direct-Attached: How Remote Editing with EVO Keeps Creative Teams Mo...
14/06/2026
HBO Comedy Rooster Shot with URSA Cine 17K 65
Brie Clayton June 14, 2026
0 Comments
Large format brings viewers intimately close to characters.
Black...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
YES Network and The Gotham Sports App will air seven Athletes Unlimited Softball...