
SVG Sit-Down: Returning to Onsite Production With Pac-12 Network's Ashley Adamson Traveling Saturday-morning show The Pregame is on campus at Oregon this weekend By Brandon Costa, Director of Digital
Friday, September 3, 2021 - 1:16 pm
Print This Story | Subscribe
Story Highlights
Although the COVID-19 pandemic is still very much a part of our lives, the start of college football season has been refreshing and uplifting for sports networks, which not only are returning game production to the stadium but are producing onsite pregame shows from campuses across the country.
For the first time since fall 2019, the Pac-12 Network is bringing back its Saturday-morning on-campus series, The Pregame, with a trip to Eugene, OR, to preview the University of Oregon Ducks' non-conference showdown with Fresno State. For the next 12 weeks, The Pregame will visit every one of the conference's member institutions.
This year's Saturday-morning slate will be a bit different. The Pregame will shift from an hour to 30 minutes, making way for a new campus-lifestyle show called Pac-12 Tailgate, which will air live immediately prior. Live on-campus coverage begins at 10 a.m. PT.
Pac-12 Network's Ashley Adamson: [The Pregame] is going to be hyper-focused on the school that we are at and the game that we are leading into.
SVG caught up with the host of The Pregame, Ashley Adamson, a veteran of Pac-12 Networks since its launch in 2012. She discussed what it feels like to finally return to campus after all this time, how the new show lineup affects the stories the network wants to tell, and adapting to the future of at-home production as on-camera talent.
Getting back to campus and getting Pac-12 Networks back with a desk on a campus: what does that mean to you as a broadcaster?
I don't ever want to say that any of us ever took our jobs for granted, because we know we have the best jobs in the world and feel incredibly lucky to be able to do what we do and to talk about sports for a living. [But] it's like anything else: when it is taken away and when you are doing everything remotely, it's different. The reality of being a great sports journalist is being able to show up and be there and build those relationships and see things with your own eyes so that you can share the stories and all the behind-the-scenes stuff with the people at home.
We've been doing our jobs as best we could for the last 18 months, but, as of this weekend, [we're] getting back to, for me personally, what made me fall in love with this career, which is being able to be there and talk with the coaches and talk with student athletes, and say hi to the fans, and just get that feeling of a college football Saturday.
It's going to be different. It's not going to be the exact same as it was pre-COVID, certainly, but excited isn't a strong enough word. I'm elated to be back doing the thing that we love to do. I wish I had a more cerebral answer for you, but it's the reason people who are in this line of work do it: it's to be there and to get to experience it. I've got a giant grin on my face just thinking about it.
Your Saturday-morning football show, The Pregame, has always done a really good job of making sure to visit every Pac-12 campus every year. You put yourself in a cool spot on the campus and tell the story of the campus and what life is like there. Does the extended break change the kind of stories that you want to tell and change how you would approach these visits?
First of all, I think everything we do from now on will be a little bit different, given COVID.
In years past, we would melt between the flavor of the campus and the X's and O's, the matchups, and the football treatment. It was sometimes hard to navigate that: how do you go from talking about the gymnastics team to the matchup between the linebackers? There was just so much that was hard to figure out, how that show all came together. Now it's awesome that we've got two distinct shows.
I don't want to spoil anything or promise anything that won't end up making the air, but there are some really cool things in the works. We work with the campus to say, What do you want to showcase? - whether that's [a player or a place]. [This week,] let's make [Pac-12 Tailgate] about Oregon and what makes Oregon special. [The Pregame] will be much more of the actual football-heavy, matchup talk, what you would probably expect to see more of from a football pregame show. We'll mix in, hopefully, an interviewer too, as well as just talking about the matchup.
I think the thing that I'm seeing from behind the scenes is that, because we have only a half hour now to get into the game and because we are this year being very intentional about trying to be on campus and lead into the game that we have on our air, which we didn't do in the past, it makes it trickier from a logistical standpoint. But it makes it way better for the viewer, because we're going to be live in Eugene leading into that game and we are going to have the Oregon audience that is going to want to hear about Oregon. I think it gives us a chance to be a little bit more specific. Yes, we will still go broad-based, and we will still look at the big stories of the day, but it is going to be hyper-focused on the school that we are at and the game that we are leading into. Which is going to be a really nice change from how we've done it before.
I'm certainly not trying to have any fanbases come after you here, but is there a campus that you're really excited to get back to?
I can say diplomatically that truly, and I mean this, I love going to every single one of our campuses. If I could cover any conference anywhere in the world, it's the Pac-12 because of the schools' [ca
More from Sports Video Group
20/10/2026
Sony's Beyond Sports technology will power real-time animation of the game, ...
20/10/2026
The NBA is putting on a full-court press when it comes to digital offerings this year, and that includes some great new features on the NBA App as well as a new...
20/10/2026
Testing what works is an important part of developing successful fan engagement....
20/10/2026
One fan in The Nordecke will wear the device via headset on Wednesday night
Spo...
20/10/2026
Regular-season game coverage will continue to be a mix of REMI and onsite produc...
20/10/2026
Grass Valley has added Bridge Technologies to the company's Media eXchange Layer (MXL) initiative, demonstrating how this has supported the containerization...
20/10/2026
Gravity Media has rapidly deployed complete IP-based broadcast infrastructure fo...
20/10/2026
Ateme has announced a strategic partnership with Viamedia, the ad tech company b...
20/10/2026
As concerts and other live performances reach audiences through global streaming...
20/10/2026
Media Links' Xscend platform and MDP3020 IP media gateways supported live broadcast contribution for the All-Asia Games, that recently took place in Japan.
...
20/10/2026
For Major League Soccer creative teams, 2027 is going to be unlike any year they...
20/10/2026
The National Hockey League (NHL) has given a first look at its planned transform...
20/10/2026
FloSports and the National Lacrosse League (NLL) have entered into a multiyear m...
20/10/2026
The Advanced Media Workflow Association (AMWA) has received a 2026 Technology & ...
20/10/2026
Pearl TV has made significant progress in its industry-wide initiative to make NEXTGEN TV converter boxes more affordable and accessible to consumers, marking a...
20/10/2026
The 37th edition of SPORTEL Awards took place on Monday, Oct. 19 at the Grimaldi Forum Monaco, under the High Patronage of H.S.H. Prince Albert II of Monaco. Ch...
20/10/2026
Amagi has announced a strategic partnership with Sistemas de Video Comunicaci n ...
20/10/2026
The home of cycling coverage is secure as Eurosport and TNT Sports today extend ...
19/10/2026
The NBA 2026/2027 is about to tip off and with it the NBA is enhancing its digit...
19/10/2026
Net Insight has appointed Mario von Dahn as its new Chief Financial Officer (CFO) and member of the Executive Management Team. He will assume his position no la...
19/10/2026
The Miami HEAT have announced a television broadcast partnership with My15 WTCN in West Palm Beach for the 2026-27 season. The agreement began Friday, Oct. 16, ...
19/10/2026
KOKUSAI DENKI Electric America will show its broadcast cameras, remote control p...
19/10/2026
Bridge Technologies has announced its participation in the Media eXchange Layer (MXL) initiative following IBC2026, saying the work has supported the containeri...
19/10/2026
PSSI Global Services has promoted Tracy Michaels to Vice President of Engineering, a newly created position. Michaels has been a member of PSSI's engineerin...
19/10/2026
Gone are the days of needing a large budget or a full army of technologies to ex...
17/10/2026
At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executi...
16/10/2026
The LA Clippers have announced their local television plan for the 2026-27 seaso...
16/10/2026
At sports-media summit, he describes the success of the one-year-old agreement a...
16/10/2026
Parks Associates, in partnership with InterDigital, has published a white paper ...
16/10/2026
Cisco is expanding its work with the Atlanta Hawks, Cleveland Cavaliers, and Brooklyn Sports & Entertainment (BSE) as the 2026-27 NBA season gets underway, prov...
16/10/2026
Broadcast Management Group (BMG) has introduced Media Command, a private cloud broadcast platform that integrates recording, media asset management (MAM), chann...
16/10/2026
TNDV and GameTime Productions have expanded their remote production responsibilities for Team Boxing League (TBL) for the league's recently completed fourth...
16/10/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
16/10/2026
Broadcast and streaming are converging around live media. Traditional broadcasters increasingly distribute their linear services through streaming platforms alo...
16/10/2026
DAZN and Guardians League, a new professional franchise surf racing series, have announced a multi-year global broadcast partnership. Guardians League events wi...
16/10/2026
Sobatech Group is producing live coverage of the F4 Spanish Championship and Eur...
16/10/2026
The Walt Disney Company and Dude Perfect have announced an integrated creative partnership. Dude Perfect will develop original content for its own channels insp...
16/10/2026
Onsite studio show will accompany game productions in San Francisco and Atlanta
...
16/10/2026
Grass Valley s AMPP platform continues to grow in popularity, especially with th...
16/10/2026
FloSports and the National Lacrosse League (NLL) have entered a multiyear media partnership that makes FloSports the exclusive global streaming home of the NLL....
16/10/2026
At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executive Producer Jason Jacquette took a few minutes with SVG to discuss how his team ...
15/10/2026
E! and USA Sports will air Live from the Orange Carpet: WNBA Finals, a one-hour live special hosted by Lilly Singh, on Monday, October 19 at 6 p.m. ET / 3 p.m. ...
15/10/2026
Eutelsat has renewed its partnership with Antik Sat, the direct-to-home (DTH) television platform operated by Antik Telecom, and A1, a communications provider i...
15/10/2026
FOR-A America continues to expand its product portfolio in new directions, moves which are also giving the company more stickiness when it comes to a North Amer...
15/10/2026
Cerberus Tech has introduced Livelink Studio, an integrated cloud production and master control environment that provides redundant live production engines on d...
15/10/2026
USSI Global has promoted Amanda Flynn to Chief Operating Officer (COO). Flynn, who has served as Chief Revenue Officer (CRO) since March 2024, will focus on exp...
15/10/2026
DAZN and Titan World Series have extended their partnership for the coming seasons, with the aim of bringing Titan events free-to-view to audiences worldwide. T...
15/10/2026
Sony Electronics has introduced the ECM-W5 wireless microphone system for video creators, which pairs two transmitters with one receiver. It transmits over a li...
15/10/2026
Perfect Game has extended its partnership with Turtlebox as the Official Bluetoo...
15/10/2026
Eden Project, the UK-based visitor attraction, social enterprise, and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proj...