
SVG Sit-Down: Returning to Onsite Production With Pac-12 Network's Ashley Adamson Traveling Saturday-morning show The Pregame is on campus at Oregon this weekend By Brandon Costa, Director of Digital
Friday, September 3, 2021 - 1:16 pm
Print This Story | Subscribe
Story Highlights
Although the COVID-19 pandemic is still very much a part of our lives, the start of college football season has been refreshing and uplifting for sports networks, which not only are returning game production to the stadium but are producing onsite pregame shows from campuses across the country.
For the first time since fall 2019, the Pac-12 Network is bringing back its Saturday-morning on-campus series, The Pregame, with a trip to Eugene, OR, to preview the University of Oregon Ducks' non-conference showdown with Fresno State. For the next 12 weeks, The Pregame will visit every one of the conference's member institutions.
This year's Saturday-morning slate will be a bit different. The Pregame will shift from an hour to 30 minutes, making way for a new campus-lifestyle show called Pac-12 Tailgate, which will air live immediately prior. Live on-campus coverage begins at 10 a.m. PT.
Pac-12 Network's Ashley Adamson: [The Pregame] is going to be hyper-focused on the school that we are at and the game that we are leading into.
SVG caught up with the host of The Pregame, Ashley Adamson, a veteran of Pac-12 Networks since its launch in 2012. She discussed what it feels like to finally return to campus after all this time, how the new show lineup affects the stories the network wants to tell, and adapting to the future of at-home production as on-camera talent.
Getting back to campus and getting Pac-12 Networks back with a desk on a campus: what does that mean to you as a broadcaster?
I don't ever want to say that any of us ever took our jobs for granted, because we know we have the best jobs in the world and feel incredibly lucky to be able to do what we do and to talk about sports for a living. [But] it's like anything else: when it is taken away and when you are doing everything remotely, it's different. The reality of being a great sports journalist is being able to show up and be there and build those relationships and see things with your own eyes so that you can share the stories and all the behind-the-scenes stuff with the people at home.
We've been doing our jobs as best we could for the last 18 months, but, as of this weekend, [we're] getting back to, for me personally, what made me fall in love with this career, which is being able to be there and talk with the coaches and talk with student athletes, and say hi to the fans, and just get that feeling of a college football Saturday.
It's going to be different. It's not going to be the exact same as it was pre-COVID, certainly, but excited isn't a strong enough word. I'm elated to be back doing the thing that we love to do. I wish I had a more cerebral answer for you, but it's the reason people who are in this line of work do it: it's to be there and to get to experience it. I've got a giant grin on my face just thinking about it.
Your Saturday-morning football show, The Pregame, has always done a really good job of making sure to visit every Pac-12 campus every year. You put yourself in a cool spot on the campus and tell the story of the campus and what life is like there. Does the extended break change the kind of stories that you want to tell and change how you would approach these visits?
First of all, I think everything we do from now on will be a little bit different, given COVID.
In years past, we would melt between the flavor of the campus and the X's and O's, the matchups, and the football treatment. It was sometimes hard to navigate that: how do you go from talking about the gymnastics team to the matchup between the linebackers? There was just so much that was hard to figure out, how that show all came together. Now it's awesome that we've got two distinct shows.
I don't want to spoil anything or promise anything that won't end up making the air, but there are some really cool things in the works. We work with the campus to say, What do you want to showcase? - whether that's [a player or a place]. [This week,] let's make [Pac-12 Tailgate] about Oregon and what makes Oregon special. [The Pregame] will be much more of the actual football-heavy, matchup talk, what you would probably expect to see more of from a football pregame show. We'll mix in, hopefully, an interviewer too, as well as just talking about the matchup.
I think the thing that I'm seeing from behind the scenes is that, because we have only a half hour now to get into the game and because we are this year being very intentional about trying to be on campus and lead into the game that we have on our air, which we didn't do in the past, it makes it trickier from a logistical standpoint. But it makes it way better for the viewer, because we're going to be live in Eugene leading into that game and we are going to have the Oregon audience that is going to want to hear about Oregon. I think it gives us a chance to be a little bit more specific. Yes, we will still go broad-based, and we will still look at the big stories of the day, but it is going to be hyper-focused on the school that we are at and the game that we are leading into. Which is going to be a really nice change from how we've done it before.
I'm certainly not trying to have any fanbases come after you here, but is there a campus that you're really excited to get back to?
I can say diplomatically that truly, and I mean this, I love going to every single one of our campuses. If I could cover any conference anywhere in the world, it's the Pac-12 because of the schools' [ca
More from Sports Video Group
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
18/08/2026
SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...
18/08/2026
The live, YouTube-native roundtables combine fan voices, credentialed reporters,...
18/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/08/2026
The industry legend sounds off on replacing the Heat's iconic Medusa score...
18/08/2026
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...
18/08/2026
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...
18/08/2026
The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...
18/08/2026
The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...
18/08/2026
Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...
18/08/2026
Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...
18/08/2026
Riedel Communications has announced that Edith Cowan University (ECU) in Perth, ...
17/08/2026
Producer William Forbes and director Andrew Schwartz detail the decade-long effo...
14/08/2026
AT&T returns as a sponsor of the DirtFish Women in Motorsport (WiM) Summit, which marks its fifth year Aug. 21-22 in Snoqualmie, WA. This year's event will ...
14/08/2026
A six-camera flypack production will anchor Sunday's game while Perfect Game...
13/08/2026
LaLiga has renewed broadcast agreements with ESPN and DSports covering Spanish-l...
13/08/2026
Three days of skateboarding competitions, live music, and other programming will...
13/08/2026
Matrox Video will showcase its portfolio of IP and software-defined technologies at IBC2026 (Booth 7.B15, RAI Amsterdam, September 11-14).
The portfolio includ...
13/08/2026
SMPTE will present expert-led sessions, professional workshops, and networking events at IBC2026. The organization will be located in the IBC2026 Owner Pavilion...
13/08/2026
Clear-Com will exhibit at IBC2026 (Stand 10.D29, September 11-14, Amsterdam), showcasing FreeSpeak Cell, Avalon IP Station, updates to Arcadia Central Station, ...
13/08/2026
Advanced Systems Group (ASG) has appointed Eran Binyamin Zeitoun as Senior Techn...
13/08/2026
Miami HEAT, Florida Panthers, Orlando Magic, University of Miami join leading vendors for a day of gameday-production talk in South Florida
The 2026 SVG Venues...
13/08/2026
NBC Sports is producing the Twins-Phillies game alongside the streamer, which is...
13/08/2026
Oracle Cloud Infrastructure (OCI) will exhibit at IBC2026 (Hall 5, Booth 5.A21, September 11-14, Amsterdam), demonstrating cloud-based workflows across low-late...
13/08/2026
Dalet will participate in the IBC2026 Accelerator Media Innovation Programme, co...
13/08/2026
Cox Media Group (CMG) has announced multi-year local broadcast rights agreements...
13/08/2026
J nger Audio will join Fraunhofer IIS and industry partners to showcase a cloud-based, DTV+-compliant workflow at SET Expo 2026 in S o Paulo, August 17-20. DTV+...
13/08/2026
IBC has announced that Olympic Broadcasting Services (OBS) will receive the Inte...
13/08/2026
NESN has partnered with WSBK-TV38 to broadcast Boston Red Sox games on August 17 and 18 over the air, extending the reach of the 24th annual WEEI/NESN Jimmy Fun...
13/08/2026
LiveU and Panasonic LUMIX have announced the Live Anywhere workflow, demonstrated at NAB 2026 and InfoComm 2026 in collaboration with Social180Group. The work...
13/08/2026
Chyron will demonstrate its sports analysis, graphics, remote production, virtual production, and venue control solutions at IBC2026 (Booth 7.A23). This year...
13/08/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
13/08/2026
Season tips off Oct. 20 and runs through April 11; Christmas Day, NBA Cup, All-S...
12/08/2026
Traditional live sports production has focused on creating the best possible pro...
12/08/2026
FOR-A will showcase a range of broadcast and production products at IBC2026 (Stand 2.B53, Amsterdam RAI, September 11-14), including software-based switching, A...
12/08/2026
The Advanced Media Workflow Association (AMWA) and EBU will host live demonstrations of NMOS BCP-008 Minimum Status Reporting at IBC2026 (September 11-14) on th...
12/08/2026
Dalet has announced Dalet Solution Suites, a portfolio of cloud-native solutions...
12/08/2026
Net Insight has announced that DMC Production Norway has selected its Open Live ...
12/08/2026
Zixi has appointed Alyson Stewart as Senior Director of Sales. Stewart will be responsible for direct sales and partnerships, with a focus on broadcasters, medi...
12/08/2026
LiveU's LU900Q intelligent production unit was deployed as part of the host broadcast operation for the Games in Glasgow (July 23-August 2, 2026). Host broa...
12/08/2026
Disney , ESPN, and Formula E have announced a multi-year deal bringing all Formula E races to Disney and ESPN in the U.S. and to Disney in most international...
12/08/2026
PSSI has launched X-LIVE, a managed service offering dedicated engineering resources and Appear encoding infrastructure for live event signal processing and tra...
12/08/2026
The inaugural MoonPay X Games League Summer Season reached 18.3 million unique live viewers across three stops on ABC and ESPN, a 78.5% increase compared to the...
12/08/2026
BBright will showcase an expanded IP-Gateway at IBC2026, adding support for all RIST profiles to its existing support for MPEG Transport Stream over IP with SMP...
12/08/2026
BBright will demonstrate EBU OGraf animated graphics support in its software-bas...