Sony Pixel Power calrec Sony

2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR Season

14/02/2025

2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR Season FOX leverages NASCAR experience for newly added IndyCar Series next month By Jason Dachman, Editorial Director, U.S.

Friday, February 14, 2025 - 4:18 pm

Print This Story | Subscribe

Story Highlights

Although, technically, FOX Sports kicked off its 2025 NASCAR campaign with the Cook Out Clash at Bowman Gray Stadium two weeks ago, the rubber truly hits the road this week in Daytona. The broadcaster heads into its 25th consecutive season of NASCAR coverage and its 22nd Daytona 500 broadcast (tied for the most by any broadcaster) with a new media-rights deal and plenty of production-technology firepower.

Four-time Indy 500 champion H lio Castroneves will make his first appearance in the Daytona 500 this weekend.

The Daytona 500 is a big race in every respect, says FOX Sports, EVP, Technical and Field Operations, Mike Davies. Not only is it an iconic race with so much history, but it's also very long track at 2 miles, it has one of the largest [entry lists], it has the most races throughout the week of any [NASCAR event], and it has a massive pregame show and concert. When we say big,' we're not talking only about the spectacle of the whole thing; we're talking about the size of the event itself. In terms of production enhancements, we [deploy] as many resources as possible to cover every angle of this race.

FOX Sports' weekends will look very different under the terms of the new NASCAR rights deals. The CW network is set to become exclusive home of the NASCAR Xfinity Series, freeing Saturdays for FOX to launch its newly acquired IndyCar Series package.

This is a very special year for FOX, says Davies, not only because we get to re-up our contract with NASCAR and do some of the more iconic races at the beginning of the season but also because we know that this runs right into our new contract with IndyCar. We are looking forward to seeing how these two racing series one right after the other can serve racing fans' appetite.

Drones Lead the Way FOX's 1080p HDR production of the race - and its sprawling two-hour pregame show (beginning at 11:30 a.m. ET) - will feature an arsenal of more than 50 cameras (plus in-car systems) and will rely more than ever on drones provided by Beverly Hills Aerials (with transmission handled by BSI). The broadcaster will deploy three types of drones: an FPV drone, a high-speed drone, and a heavy-duty cinema drone.

FOX will use three types of drones at Daytona: an FPV drone, a high-speed drone, and a heavy-duty cinema drone.

Among other key tools are BSI in-car GyroCam units and Sony Hawk-Eye extraction capabilities from a Sony HDC-5500 4K camera. FOX's assortment of cameras distributed throughout the track includes a large complement of Sony HDC-4300, -4800, and -5500 broadcast cameras; a bevy of Fletcher robotics (mostly outfitted with Sony HDC-P31 camera heads); and several specialty units.

FOX also continues to escalate its use of virtual graphics and AR within the broadcast, including optical car pointers. It is taking optical tracking data provided by NASCAR (via BOLT6) and giving that data to SMT to create enhanced optical tracking pointers for aerial coverage.

In the compound, FOX Sports' operation will be based in Game Creek Video Cleatus mobile units, which will serve as the broadcaster's NASCAR home all season.

FOX and Beverly Hills Aerials continue to ramp up use of drones for NASCAR coverage.

Cosm Comes Aboard FOX is also working with Cosm to produce and deliver this year's Daytona 500 to the tech company's immersive Shared Reality venues in Los Angeles and Dallas for the first time. Leveraging multiple vantage points throughout the Daytona International Speedway, Cosm's cameras will deliver real-time footage, and its spatial high-fidelity audio will deliver the roar of the race to its 12K+ LED domes, allowing guests to feel like they are right in the middle of NASCAR's biggest race.

Cosm has carried many different sports, but this weekend's Daytona 500 will mark a new chapter with motorsports.

It has been exciting to work with them on several events, including the Super Bowl, says Davies. The question is, how we can present a race over the course of 2 miles inside a dome? You can't do it the same way that you would do a basketball, soccer, or football game.

It's going to be learning process, he continues. Our production folks are working with Cosm to help guide them in terms of how to make motorsports successful in the dome. They understand that they are going to have to treat it a little differently, whether that means multiple windows [on the LED screen] or perhaps switching cameras less frequently. We're all working together to figure out some best practices.

The team is also looking to use Cosm's proprietary camera rigs to offer fans a panoramic view of the race within the FOX broadcast as well. We are working closely with Cosm to see if we can use any of their cameras for our coverage at Daytona, says Davies. I think we will make it happen. Those amazing cameras and lenses [provide some] panoramic views that can be useful in the traditional broadcast - not unlike what we did with them for the Super Bowl.

If the Audio Ain't Broke, Don't Fix It When you have a good thing going, you don't mess with it. That's essentially how Senior Audio Engineer Kevin McCloskey approaches the audio for the race. That's not surprising, given that the production has garnered the broadcaster and its audio crew several Emmy Awards for Outstanding Live Event Audio, most recently in 2023.

When you have a good product like the one we have here for the race's sound, he says, you want to keep it going.

Behind the scenes in Daytona at a FO
LINK: https://www.sportsvideo.org/2025/02/14/2025-daytona-500-fox-sports-loo...
See more stories from svg

More from Sports Video Group

07/05/2026

Victory+ CEO Neil Gruninger on the Impact of the Dallas Cowboys Deal, Creator-Led Content, and Free In-Market Access for Fans

Multi-year partnership positions Victory+ as a free home for Dallas Cowboys orig...

07/05/2026

SVG Students To Watch: Ella Peterson, University of Illinois

From sideline reporting to directing and producing, the talented sophomore is building a well-rounded foundation for a career in live sports production In the ...

07/05/2026

NAB 2026: Cobalt Digital Wins Two Future Best of Show Awards

Cobalt Digital has received two Future Best of Show awards at NAB Show 2026. The COBALT blueCORE platform was recognized by TV Tech, and the COBALT PACIFIC ULL-...

07/05/2026

Scripps National Spelling Bee Revamps Broadcast; Mina Kimes to Host, Embassy Rows Michael Davies to Produce

ESPN analyst Mina Kimes will host the televised semifinals and finals of the 202...

07/05/2026

MUBI Selects Bitmovin as Cloud VOD Encoding Partner

Bitmovin has announced that MUBI, the global film streaming platform, has selected Bitmovin as its cloud VOD encoding partner. Bitmovin's encoding infrastru...

07/05/2026

NBCUniversal Telemundo Enterprises and U.S. Soccer Extend Spanish-Language Media Rights Through 2030

NBCUniversal Telemundo Enterprises and the U.S. Soccer Federation have announced...

07/05/2026

Angel City Football Club and Victory+ Announce Regional Broadcast Partnership

Angel City Football Club (ACFC) and Victory have announced a regional broadcast partnership bringing live match coverage to fans across the greater Los Angeles...

07/05/2026

Spiideo Launches AI Highlights for Automated Highlight and Clip Creation

Spiideo has announced the launch of AI Highlights inside Spiideo Play, its automated sports production platform. AI Highlights combines video, event data, audio...

07/05/2026

Leostream Announces Unified HPC Remote Access Ecosystem for Post-Production and Enterprise Workflows

Leostream Corporation has announced a unified remote access ecosystem for high-p...

07/05/2026

Victory+ Adds Atlanta Dream Local Broadcasts to Free Streaming Platform

The Atlanta Dream has partnered with Victory to stream all locally broadcast Dream games for free, expanding the team's digital distribution strategy and g...

07/05/2026

Riedel Communications Appoints Marc Engroff as CFO; Frank Eischet Moves to Group COO Role

Riedel Communications has announced the appointment of Marc Engroff as Chief Fin...

07/05/2026

ARD Extends SES Satellite Distribution Agreement Through 2039

SES and ARD, Germany's largest public broadcasting network, have announced a long-term extension of their satellite distribution partnership through 2039. U...

07/05/2026

Case Study: How Pro Cheer League Built a Broadcast-First Arena Production

UpLight Technologies delivers a flexible video and lighting system for a new televised sportLaunching the Pro Cheer League required more than creating a compell...

07/05/2026

Full Day Productions and GSE Worldwide Launch Womens College Volleyball Showcase at AT&T Stadium

Full Day Productions and GSE Worldwide have announced Spikes Under the Lights, a...

06/05/2026

Wisycom RF Solutions Support Gravity Medias Live Cycling and Marathon Broadcasts

Gravity Media Chief RF Communications Engineer Glenn Willems uses Wisycom RF over Fiber and wireless solutions across major cycling events and international mar...

06/05/2026

Sennheiser Spectera Module Now Available in Bitfocus Companion and Buttons

A Sennheiser Spectera module is now available in Bitfocus Companion and Buttons, enabling direct integration of Spectera with the two software platforms. The mo...

06/05/2026

Ted Turner, Cable Television Pioneer, Sports Broadcasting Hall of Famer, Dead at 87

Ted Turner, the visionary media entrepreneur whose appetite for disruption helpe...

06/05/2026

FIFA World Cup 2026: Peacock Launches Visin de Campo (aka Pitchside Live), Will Stream All 104 Matches in Spanish

The streamer aims to provide a fully integrated Spanish language experience with...

05/05/2026

Samsung Galaxy S26 Ultra Phone Cameras Bring New Excitement to Street League Skateboarding

Three phones were hardwired for power and transmission to the truck; camera feat...

05/05/2026

Case Study: How Zaki Rose Rebuilt Its Production Infrastructure, and What It Means for Sports Content Creators

The creative studio behind campaigns for the NBA, Fanatics Sportsbook & Casino, ...

05/05/2026

Nielsen Co-Viewing Pilot Shows Average 4% Viewership Increase for February Live Events

Nielsen has announced results from a co-viewing pilot program covering February&...

05/05/2026

Nippon TV and FOR-A Win NAB Product of the Year and Future Best of Show Awards for viztrick AiDi

viztrick AiDi, an on-device AI solution developed by Nippon TV, delivered global...

05/05/2026

ARRI Introduces Omnibar LED Linear Fixture for Film, Live Entertainment, and Content Creation

ARRI has announced Omnibar, a battery-powered, IP65-rated multi-color LED linear...

05/05/2026

France Tlvisions Becomes First Broadcaster to Deploy Imagine Communications SNP-XS

Imagine Communications has announced that France T l visions is the first broadc...

05/05/2026

WNBA Announces Historic Canadian Media Rights Agreement with Bell Media

The Women's National Basketball Association (WNBA) and Bell Media today announced a multiyear agreement to broadcast and stream WNBA games in Canada beginni...

05/05/2026

Save the Date: SVG Remote Production Forum Heads to WBD's Techwood Studios in Atlanta on Sept. 23-24

SVG is proud to announce Warner Bros. Discovery's Techwood Studios in Atlant...

05/05/2026

Look Who's Talking: ESPN Integrates New Automated Commentator-ID Technology Into Scorebar Graphic for UFL Coverage

With no operator required, AutoMic workflow automates talent identification on U...

05/05/2026

Return Flight: How Live Broadcast Drones Died - and Were Reborn - on the Ski Slopes of Northern Italy

A crash in 2015 set the industry back, but this winter proved that drones are he...

04/05/2026

SVG Sit-Down: NEP Americas Mike Werteen on How Great Tech, Better People Drive Success

Hardware is still an emphasis - Supershooter 11 is new, and REMI-based 65 is in ...

04/05/2026

Beyond 90 Minutes: How K League's Soccer Blueprint for Growth Has Lessons for Everyone

Head of International Business Development Min Joo Kim explores the league's...

04/05/2026

Audio-Technica ATND1061 and ATUC Discussion Systems Certified for Crestron Automate VX

Audio-Technica has announced that its ATND1061 ceiling array microphone and ATUC...

04/05/2026

Triple B Media Launches Bowling TV, a 24/7 FAST Channel Dedicated to Bowling

Triple B Media has launched Bowling TV, a free ad-supported television (FAST) channel dedicated to bowling. The channel is available on Prime Video, LG Channels...

04/05/2026

PlayMetrics Acquires SportsEngine from Versant

PlayMetrics, a provider of operations management software for youth sports organizations, has announced the completion of its acquisition of substantially all t...

04/05/2026

IHSE GmbH Appoints Dr. Thomas Niessen as CEO

IHSE GmbH has announced that Dr. Thomas Niessen has joined as CEO and Managing Director, effective May 1, 2026. He joins Frank Breitenfelder, who has served as ...

04/05/2026

PMY Group Deploys Optic Crowd Intelligence Platform at Australian Formula 1 Grand Prix

PMY Group deployed its AI-powered crowd intelligence platform, Optic, at the For...

04/05/2026

Behind The Mic: Stephen A. Smith and Skip Bayless to Reunite for First Take Episode; Donna Brothers Worked Final Kentucky Derby

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

01/05/2026

Ratings Roundup: NBA Playoffs Return to NBC Sports up 38%; NFL Draft Down 12% Overall From 2025

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

01/05/2026

BKB Bare Knuckle Boxing Appoints Will Wright as Chief Operating Officer to Drive Global Growth and Operational Excellence

BKB Bare Knuckle Boxing ( BKB ), today announced the appointment of Will Wright ...

01/05/2026

NAB Rewind: Lawo's Andreas Hilmer on the Power of the Edge One AV Stagebox

Lawo has been at the center of the industry's transition to IP and other next-generation technologies. At NAB 2026, its story was the Edge One AV stagebox, ...

01/05/2026

Kentucky Derby 152 to Air Across 19 Networks in 170-Plus Territories

HBA Media, acting on behalf of NBC Sports and Churchill Downs Incorporated, has announced broadcast and streaming distribution for Kentucky Derby 152, taking pl...

30/04/2026

PWHL Reports Record Growth in Third Regular Season as Playoffs Begin April 30

The Professional Women's Hockey League (PWHL) concluded its third regular season on Saturday, reporting growth across attendance, viewership, digital engage...

30/04/2026

NBC Sports Launches National Sunday MLB Coverage Beginning May 3

NBC Sports will air national MLB coverage on Sundays beginning May 3, with MLB Sunday Leadoff on Peacock and NBCSN at 12:30 p.m. ET, followed by the debut of th...

30/04/2026

Clear-Com Appoints Brian Grahn and Ben Turnwell to New Roles

Clear-Com has appointed Brian Grahn as Market Outreach Manager of the Americas and Ben Turnwell as Business Development Manager for EMEA live. Grahn joined Cle...

30/04/2026

ARRI Introduces cforce MAX Lens Motor for Hi-5 Lens Control System

ARRI has introduced the cforce MAX, a new lens motor for the Hi-5 lens control system. The cforce MAX is twice as fast as the cforce plus motor it replaces whil...

30/04/2026

Knuerr, Voxtronic, and IHSE to Present Integrated Control Room Solution at Airspace World

Knuerr, Voxtronic, and IHSE will jointly present an integrated control room solu...

30/04/2026

The CW Network and ESPN to Stream CW Sports Live Events on ESPN App

The CW Network and ESPN have announced an agreement to make the ESPN App the exclusive streaming home for all CW Sports live events. CW Sports will continue to ...

30/04/2026

Sennheiser Spectera Deployed on Ed Sheerans The Loop Global Stadium Tour

Ed Sheeran's The Loop' tour launched in Auckland in January 2026 before moving on to Australia, with South America and the United States to follow late...

30/04/2026

Audinate Launches Dante Preset Creator for Offline Network Configuration

Audinate has announced Dante Preset Creator, a free online tool for configuring Dante network settings before hardware is available on site. Presets created in ...

30/04/2026

Yahoo Sports Appoints Jarrod Schwarz as General Manager

Yahoo Sports has announced the appointment of Jarrod Schwarz as General Manager of Yahoo Sports. Schwarz will oversee product, design, and technology; revenue a...

30/04/2026

Nielsen: U.S. Viewers Spent 79.8 Billion Minutes Watching Soccer in 2025

Nielsen has released a new report, Get Ready with Media Intelligence: 2026 FIFA World Cup Edition, examining U.S. soccer viewership trends, fan engagement, and ...