
2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR Season FOX leverages NASCAR experience for newly added IndyCar Series next month By Jason Dachman, Editorial Director, U.S.
Friday, February 14, 2025 - 4:18 pm
Print This Story | Subscribe
Story Highlights
Although, technically, FOX Sports kicked off its 2025 NASCAR campaign with the Cook Out Clash at Bowman Gray Stadium two weeks ago, the rubber truly hits the road this week in Daytona. The broadcaster heads into its 25th consecutive season of NASCAR coverage and its 22nd Daytona 500 broadcast (tied for the most by any broadcaster) with a new media-rights deal and plenty of production-technology firepower.
Four-time Indy 500 champion H lio Castroneves will make his first appearance in the Daytona 500 this weekend.
The Daytona 500 is a big race in every respect, says FOX Sports, EVP, Technical and Field Operations, Mike Davies. Not only is it an iconic race with so much history, but it's also very long track at 2 miles, it has one of the largest [entry lists], it has the most races throughout the week of any [NASCAR event], and it has a massive pregame show and concert. When we say big,' we're not talking only about the spectacle of the whole thing; we're talking about the size of the event itself. In terms of production enhancements, we [deploy] as many resources as possible to cover every angle of this race.
FOX Sports' weekends will look very different under the terms of the new NASCAR rights deals. The CW network is set to become exclusive home of the NASCAR Xfinity Series, freeing Saturdays for FOX to launch its newly acquired IndyCar Series package.
This is a very special year for FOX, says Davies, not only because we get to re-up our contract with NASCAR and do some of the more iconic races at the beginning of the season but also because we know that this runs right into our new contract with IndyCar. We are looking forward to seeing how these two racing series one right after the other can serve racing fans' appetite.
Drones Lead the Way FOX's 1080p HDR production of the race - and its sprawling two-hour pregame show (beginning at 11:30 a.m. ET) - will feature an arsenal of more than 50 cameras (plus in-car systems) and will rely more than ever on drones provided by Beverly Hills Aerials (with transmission handled by BSI). The broadcaster will deploy three types of drones: an FPV drone, a high-speed drone, and a heavy-duty cinema drone.
FOX will use three types of drones at Daytona: an FPV drone, a high-speed drone, and a heavy-duty cinema drone.
Among other key tools are BSI in-car GyroCam units and Sony Hawk-Eye extraction capabilities from a Sony HDC-5500 4K camera. FOX's assortment of cameras distributed throughout the track includes a large complement of Sony HDC-4300, -4800, and -5500 broadcast cameras; a bevy of Fletcher robotics (mostly outfitted with Sony HDC-P31 camera heads); and several specialty units.
FOX also continues to escalate its use of virtual graphics and AR within the broadcast, including optical car pointers. It is taking optical tracking data provided by NASCAR (via BOLT6) and giving that data to SMT to create enhanced optical tracking pointers for aerial coverage.
In the compound, FOX Sports' operation will be based in Game Creek Video Cleatus mobile units, which will serve as the broadcaster's NASCAR home all season.
FOX and Beverly Hills Aerials continue to ramp up use of drones for NASCAR coverage.
Cosm Comes Aboard FOX is also working with Cosm to produce and deliver this year's Daytona 500 to the tech company's immersive Shared Reality venues in Los Angeles and Dallas for the first time. Leveraging multiple vantage points throughout the Daytona International Speedway, Cosm's cameras will deliver real-time footage, and its spatial high-fidelity audio will deliver the roar of the race to its 12K+ LED domes, allowing guests to feel like they are right in the middle of NASCAR's biggest race.
Cosm has carried many different sports, but this weekend's Daytona 500 will mark a new chapter with motorsports.
It has been exciting to work with them on several events, including the Super Bowl, says Davies. The question is, how we can present a race over the course of 2 miles inside a dome? You can't do it the same way that you would do a basketball, soccer, or football game.
It's going to be learning process, he continues. Our production folks are working with Cosm to help guide them in terms of how to make motorsports successful in the dome. They understand that they are going to have to treat it a little differently, whether that means multiple windows [on the LED screen] or perhaps switching cameras less frequently. We're all working together to figure out some best practices.
The team is also looking to use Cosm's proprietary camera rigs to offer fans a panoramic view of the race within the FOX broadcast as well. We are working closely with Cosm to see if we can use any of their cameras for our coverage at Daytona, says Davies. I think we will make it happen. Those amazing cameras and lenses [provide some] panoramic views that can be useful in the traditional broadcast - not unlike what we did with them for the Super Bowl.
If the Audio Ain't Broke, Don't Fix It When you have a good thing going, you don't mess with it. That's essentially how Senior Audio Engineer Kevin McCloskey approaches the audio for the race. That's not surprising, given that the production has garnered the broadcaster and its audio crew several Emmy Awards for Outstanding Live Event Audio, most recently in 2023.
When you have a good product like the one we have here for the race's sound, he says, you want to keep it going.
Behind the scenes in Daytona at a FO
More from Sports Video Group
14/05/2026
Sweetwater and Airstream have announced a custom-built Dolby Atmos mobile recording studio inside an Airstream trailer, set to tour music festivals, schools, tr...
14/05/2026
The American Association of Professional Baseball (AAPB) has announced a new par...
14/05/2026
ESPN has announced plans to transform Santa Monica Beach into a broadcast hub du...
14/05/2026
Amagi has announced a significant update to Amagi CLOUDPORT, its cloud-based broadcast playout platform. The update includes 250-plus features shipped in FY25-2...
14/05/2026
Clear-Com will exhibit at InfoComm 2026 (Booth N7005, June 17-19, Las Vegas Convention Center), introducing a new product that builds on Arcadia Central Station...
14/05/2026
Ikegami will exhibit at BroadcastAsia 2026 (Stand 5D3-1, Singapore Expo, May 20-22), introducing two new viewfinders alongside its existing camera, control, and...
14/05/2026
Grass Valley has announced that dB Broadcast has delivered new IP-based outside ...
14/05/2026
NAGRAVISION, a Kudelski Group company, has announced a partnership with the World Professional Billiards and Snooker Association (WPBSA) to launch Play Snooker,...
14/05/2026
Belden Inc. has announced a definitive agreement to acquire RUCKUS Networks from Vistance Networks for approximately $1.85 billion. The transaction has been app...
14/05/2026
NVIDIA has released the Content Localization Blueprint, a modular reference arch...
14/05/2026
Disney has announced that Disney will be the exclusive U.S. streaming home of the Banana Bowl, the Banana Ball league season championship, streaming live this ...
14/05/2026
Arkona technologies and technology partner manifold will demonstrate their production solutions on the Magna Systems and Engineering stand (Booth 5D1-1) at Broa...
14/05/2026
Haivision will host a webinar on Thursday, May 21 at 10 a.m. ET / 4 p.m. CET cov...
14/05/2026
The CW Network and ESPN have announced a sublicense broadcast agreement for The CW to televise ACC football and men's and women's college basketball gam...
14/05/2026
The agreement marks Scripps Sports' first NBA local rights deal...
14/05/2026
A new report from education-technology company Wiingy testing post-ChatGPT predictions against three years of real-world data has identified broadcasting as one...
14/05/2026
Global Citizen and FIFA have announced that Madonna, Shakira, and BTS will headl...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
11/05/2026
New production unit features not only wealth of Ross gear but also Sony cameras, Canon lenses, and a Calrec Argo S audio board...
11/05/2026
Solid State Logic (SSL) has announced TCA Tour, a portable fly-away audio production system built from System T components for broadcast, touring, and live prod...
11/05/2026
Riedel Communications has announced it will serve as Official Connectivity Integ...
11/05/2026
Guntermann and Drunck (G&D) and NETGEAR AV have announced a plugin that automates network configuration for G&D KVM-over-IP deployments on NETGEAR AV Line infra...
11/05/2026
The Famous Group (TFG) and Elite Edge, a production studio specializing in live-action production, show opens, set design, and fabrication for sports and live e...
11/05/2026
The native of S o Paulo, Brazil, will play a crucial role in the broadcaster'...
11/05/2026
Cobalt Digital will exhibit its IPMX/ST 2110 product lineup at BroadcastAsia 2026 (Stand 5D2-4), anchored by the COBALT blueCORE family of standalone signal pro...
11/05/2026
Interra Systems will exhibit at BroadcastAsia 2026 (Stand 5C1-10), demonstrating...
11/05/2026
T-Mobile is serving as a technology partner for the 2026 PGA Championship at Aronimink Golf Club in Newtown Square, Pennsylvania, deploying 5G connectivity and ...
11/05/2026
Vizrt has announced it has been named an Official Technical Supplier of the Eurovision Song Contest 2026, in partnership with host broadcaster ORF. The 70th edi...
11/05/2026
The WNBA and Amazon Web Services (AWS) have announced a multi-year partnership making AWS the Official Cloud and Cloud AI Partner of the WNBA. AWS is also joini...
11/05/2026
Austrian private broadcaster kronehit publicly awarded SLG Broadcast AG and Lawo...
11/05/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
08/05/2026
NBC's 9:16 live-production workflows power Courtside Live, Rinkside Live, Vi...
08/05/2026
Native 1080p HDR productions will rely on a mix of remote workflows from Bristol and Los Angeles
Despite another prosperous WNBA season in 2025, there was no g...
08/05/2026
In-venue and creative video staffers at the professional and collegiate level ha...