
GoPro and Guitar Center Present Done in One
GoPro Music Moments Curated in Nationwide User Generated Content Campaign
SAN MATEO, CA (March 2, 2015)- GoPro, Inc. (NASDAQ:GPRO), enabler of some of todays most engaging content, announced the launch of the Done in One campaign, offering musicians an opportunity to capture their best GoPro musical moment in one take. This ongoing multi-tiered national campaign is co-presented by Guitar Center and GoPro. Contestants will submit their best raw GoPro music clip for a chance to win career supporting prize packages from Guitar Center, GoPro and participating musical instrument partners.
As the leader in content creation and story telling, it's rad to partner with the world's largest music retailer, Guitar Center, to combine our efforts and passion for music with the launch of the Done in One campaign, says Director of Music Marketing for GoPro, Neil Dana. Done in One will change how music is seen and experienced, while generating epic music moments and helping artists gain global recognition.
How to Enter:
Musicians nationwide are encouraged to upload their best-unedited GoPro music moment, captured with a GoPro camera, to the official Done in One website: http://www.guitarcenter.com/doneinone. Judges will review artist's submissions based on cinematography and perspective, creativity and originality, sound and lighting and performance and style. After GoPro approves and selects the top raw clips, the team will post the content to the official Done in One contest website (see contest website for full details). One winning video will be selected each month to receive the monthly prize packandone Grand prize winner will be selected after 5 months to receive the ultimate prize pack.
Monthly Prize Package Includes:
$1,000 in cash and gear from GoPro
$1,000 Guitar Center shopping spree
New gear from the top musical instrument partners, valued at nearly $8,000
Ultimate Grand Prize Includes:
$20,000 in cash and studio recording time from GoPro
$5,000 Guitar Center shopping spree
Over $40,000 worth of high-end gear from the top music instrument partners
Guitar Center has worked for years to create new ways to support musicians and it's always inspiring to see other brands join the cause, says Manager, Music Marketing & Artist Relations for Guitar Center, Jake Cheung. GoPro has been a great partner for us on past programs, not to mention they are one of the worlds largest and most respected content providers, so this was a perfect opportunity to come together to give musicians a chance to be discovered.
Musical Instrument Partners for Done in One include: DW, Blue Microphones, QSC, Taylor Guitars, Dunlop, Zildjian, Yamaha, Epiphone and Ernie Ball.
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