Sony Pixel Power calrec Sony

Enormous commercial confidence in Co-op Live continues as a plethora of sponsorship deals are signed

10/06/2022

Home

News & Press Releases

Spokespeople

Assets

Blog

Contact us

Enormous commercial confidence in Co-op Live continues as a plethora of sponsorship deals are signed UK

09/05/2022

Digital Energy Sustainability Digital Transformation

Download PDF

Co-op Live, which will become the UK's biggest and most sustainable arena when it opens in 2023, has announced a plethora of official partners and suppliers have joined the project.

The deals bring the total annual sponsorship revenue to over 50% of budget.

Britvic is to become the official soft drinks partner providing the full range of Pepsi drinks, Elavon will underpin Co-op Live's cashless venue status, Unilever will be official supplier of plant-based foods and hand sanitiser, while Schneider Electric will supply energy management and automation.

These brands join a group of existing partners and sponsors led by Co-op as naming rights partner and including the recently announced official drinks supplier Diageo and official motor retailer Bristol Street Motors.

Manchester, 9th May 2022: Co-op Live, the new arena opening in Manchester in December 2023, has announced a raft of official suppliers taking the total annual sponsorship revenue to date over 50% of budget The brands including Britvic, Elavon, Unilever, and Schneider Electric, are the latest world-leading brands to join the growing list of partners, led by Co-op as the Naming Rights Partner.

Britvic joins as official soft drink partner with exclusive rights to provide the full range of Pepsi drinks, including 7-Up, Tango, and London Essence Tonics. To help deliver on commitment to keep sustainability at the heart of Co-op Live, the British-based soft drinks company will provide sustainable packaging. Britvic will also have two permanent branded locations in the venue for Pepsi Max and London Essence.

Co-op Live will use a range of cutting-edge technology to create the best live music experience in the UK, and Elavon will be the official supplier providing the technology that underpins the arena's status as a cashless venue. Elavon is working with Co-op Live to create an innovative and seamless customer journey that showcases the future of payment processing.

Unilever will act as both official supplier of plant-based foods and hand sanitiser. The plant-based food provided by The Vegetarian Butcher will ensure every taste is catered for at Co-op Live while the installation of Lifebuoy hand sanitiser stations will be part of the first-class sanitation and hygiene services at the venue. As well as benefitting from the branding opportunities within Co-op Live that come from being an official supplier, Unilever will also be able to activate the venue's canalside public space twice a year.

As part of Co-op Live's plans to become the UK's most sustainable and first all-electric venue, Schneider Electric has been signed as an official supplier for the both the hardware and software for the electrical & building management systems, Schneider Electric will also provide digital services and preventative maintenance throughout the venue. Schneider Electric's David Williams, VP Marketing for the UK and Ireland commented, Acting socially and environmentally responsibly is key to this project and also at the core of Schneider Electric's business, so we're proud to announce this close partnership with both Co-op and Oak View Group International. This partnership will see Schneider ensure the venue is sustainable, resilient, hyper-efficient and people-centric.

All the sponsors announced today will benefit from a range of marketing and branding opportunities including in campaigns to promote Co-op Live prior to opening and once open. Britvic, Elavon, Unilever, and Schneider Electric will all make annual donations to the Co-op Live Foundation.

Today's announcement follows several other significant partnership announcements, led by Co-op as the Naming Rights Partner. At the end of last year, it was revealed that Diageo will be the official drinks partner and that Bristol Street Motors is the official motor retailer. The venue is backed by investors, Oak View Group, City Football Group and international superstar Harry Styles.

Sam Piccione, President of OVG International, said: It's proof of the excitement that Co-op Live is bringing to Manchester and the UK live entertainment market that global brands are committing to the project at this early stage of development.

Building strong relationships with a wide range of partners and suppliers this early in the process of creating Co-op Live is another thing that sets the project apart. As we've shown already, it's enabling us to build in shared values from partnerships right from the start. We thank Britvic, Elavon, Unilever, and Schneider Electric for committing so early as partners to Co-op Live.

Download PDF

United Kingdom

Related Spokespeople

David Williams

Vice President, Marketing, Schneider Electric UK and Ireland

David is a seasoned professional responsible for Schneider's offer, channel, segment, pricing, and digital marketing strategies. He also manages PR and Corporate Communications across the UK & Ireland. Having joined Schneider Electric nearly a decade ago, David has honed his skills across a variety of business units, including Solar, Smart Buildings, Digital Power Solutions and Power Products, before being promoted to the role of VP of Marketing responsible for the UK & Ireland Zone. David is passionate about telling the sustainability and energy efficiency story, inspiring high-tech industry innovation, and enabling positive business change. His reemit includes setting and executing business and marketing strategy, driving employee engagement, and managing commercial activities of Schneider. Connect with David on LinkedIn and Tw
LINK: https://www.se.com/uk/en/about-us/newsroom/news/press-releases/enormou...
See more stories from schneider

More from Schneider

22/09/2022

Schneider Electric helps Landsec create flagship Net Zero building in London's cultural hub of Bankside

Home News & Press Releases Spokespeople Assets Blog Contact us ...

12/07/2022

Schneider Electric Creates Professional Education Platform to Address the Data Center Skills Gap

Home News & Press Releases Spokespeople Assets Blog Contact us ...

10/06/2022

Enormous commercial confidence in Co-op Live continues as a plethora of sponsorship deals are signed

Home News & Press Releases Spokespeople Assets Blog Contact us ...

08/06/2022

Schneider Electric Unveils New Research and Innovations to Prepare IT Infrastructure for Net Zero Operations

Home News & Press Releases Spokespeople Assets Blog Contact us ...

08/06/2022

Schneider Electric Announces Easy Modular Data Center All-in-One Solution for European Customers

Home News & Press Releases Spokespeople Assets Blog Contact us ...

08/06/2022

EcoStruxure IT Modernises the Monitoring and Management of Complex, Hybrid IT Infrastructure

Home News & Press Releases Spokespeople Assets Blog Contact us ...

08/06/2022

Schneider Electric Launches mySchneider IT Partner Program in Europe

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric Launches mySchneider IT Partner Program in Europe 08/06/202...

07/06/2022

Schneider Electric Introduces Easy UPS 24V DC DIN Rail Industrial UPS

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric Introduces Easy UPS 24V DC DIN Rail Industrial UPS 07/06/20...

19/05/2022

Spiralling Energy Prices: The Catalyst to Accelerate Sustainability for All

Home News & Press Releases Spokespeople Assets Blog Contact us Spiralling Energy Prices: The Catalyst to Accelerate Sustainability for All Un...

06/12/2021

Schneider Electric named Net Zero Champion at Franco-British Business Awards

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric named Net Zero Champion at Franco-British Business Awards L...

06/12/2021

First-of-its-Kind Sustainability Framework Empowers Data Centre Industry to Take Control of Sustainability Goals

Home News & Press Releases Spokespeople Assets Blog Contact us ...

11/11/2021

Schneider Electric Wins Outstanding Contribution to Sustainability and Efficiency' at The DCS Awards 2021

Home News & Press Releases Spokespeople Assets Blog Contact us ...

28/10/2021

Schneider Electric launches their latest residential circuit protection system, Resi9

Home News & Press Releases Spokespeople Assets Blog Contact us ...

25/10/2021

Schneider Electric Appoints Karlton Gray as IT Channel Director for the UK & Ireland

Home News & Press Releases Spokespeople Assets Blog Contact us ...

07/10/2021

Schneider Electric Partners with IT Distributors to Deliver Managed Power as a Service

Home News & Press Releases Spokespeople Assets Blog Contact us ...

04/10/2021

Schneider Electric calls for students to share their passion for bold and sustainable ideas

Home News & Press Releases Spokespeople Assets Blog Contact us ...

22/09/2021

Schneider Electric Wins Sustainable Infrastructure Vendor of the Year' at the CRN Tech Impact Awards

Home News & Press Releases Spokespeople Assets Blog Contact us ...

16/09/2021

Cross-industry CEO Alliance backs EU plan to cut carbon emissions by 55% by 2030

Home News & Press Releases Spokespeople Assets Blog Contact us Cross-industry CEO Alliance backs EU plan to cut carbon emissions by 55% by 203...

16/09/2021

Schneider Electric launches GenieEvo Connected - Air-Insulated Switchgear with Scalable Connectivity

Home News & Press Releases Spokespeople Assets Blog Contact us ...

16/09/2021

Schneider Electric reaches number 1 spot for sustainability in its sector by ESG rating agency Vigeo Eiris

Home News & Press Releases Spokespeople Assets Blog Contact us ...

01/09/2021

Schneider Electric Launches New Podcast Series: Channel Leaders Share Strategies for Business Growth

Home News & Press Releases Spokespeople Assets Blog Contact us ...

09/07/2021

Schneider Electric Launch Easy9 Compact Consumer Unit

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric Launch Easy9 Compact Consumer Unit 09/07/2021 Press Releas...

08/07/2021

Schneider Electric's Smart Building Solutions to be used in Digital Super-Hospital' in Birmingham

Home News & Press Releases Spokespeople Assets Blog Contact us ...

17/06/2021

Schneider Electric Unveils New Research and IT Innovation to Meet the Demands of a Digital-First Future

Home News & Press Releases Spokespeople Assets Blog Contact us ...

02/06/2021

Schneider Electric Announces Industry-First, All-In-One Liquid Cooled, EcoStruxure Modular Data Center

Home News & Press Releases Spokespeople Assets Blog Contact us ...

27/05/2021

Schneider Electric Launches Easy Rack Series in Europe

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric Launches Easy Rack Series in Europe 27/05/2021 Edge Comput...

17/05/2021

Schneider Electric Announces Availability of IP and NEMA rated EcoStruxure Micro Data Centers in Europe

Home News & Press Releases Spokespeople Assets Blog Contact us ...

12/05/2021

BPX Appointed as Schneider Electric Alliance Master Partner in Industrial Automation Distribution

Home News & Press Releases Spokespeople Assets Blog Contact us ...

27/04/2021

Schneider Electric Launches Edge Software & Digital Services Program for IT Solution Providers

Home News & Press Releases Spokespeople Assets Blog Contact us ...

14/04/2021

Action Needed to Curb Resurgence in Energy Waste After Lockdown

Home News & Press Releases Spokespeople Assets Blog Contact us Action Needed to Curb Resurgence in Energy Waste After Lockdown 27/03/2021 Pr...

14/04/2021

Schneider Electric launches Partnerships of the Future

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric launches Partnerships of the Future 13/04/2021 Download PD...

14/04/2021

Schneider Boosts Next Generation TeSys Giga Offering with Digital Innovation

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Boosts Next Generation TeSys Giga Offering with Digital Innovation 1...

14/04/2021

Award-Winning Green and Digital Switchgear Makes Commercial Debut

Home News & Press Releases Spokespeople Assets Blog Contact us Award-Winning Green and Digital Switchgear Makes Commercial Debut 13/04/2021 ...

14/04/2021

New Services from Schneider Electric Pinpoint Operational Risks and Create Business Resilience

Home News & Press Releases Spokespeople Assets Blog Contact us ...

14/04/2021

Software-centric Automation Transforms CPG and Logistics Operations

Home News & Press Releases Spokespeople Assets Blog Contact us Software-centric Automation Transforms CPG and Logistics Operations 13/04/2021...

14/04/2021

Schneider Electric Accelerates Industries of the Future Innovations

Home News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric Accelerates Industries of the Future Innovations 13/04/2021...

13/04/2021

Schneider Electric Releases the Most Compact 3-Phase UPS in its Class: Galaxy VL

Newsroom News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric Releases the Most Compact 3-Phase UPS in its Class: Gala...

29/03/2021

ACTION NEEDED TO CURB RESURGENCE IN ENERGY WASTE AFTER LOCKDOWN, SAYS SCHNEIDER ELECTRIC

Newsroom News & Press Releases Spokespeople Assets Blog Contact u...

29/03/2021

Schneider Electric appoints Chris Collins as Country President of Ireland

Newsroom News & Press Releases Spokespeople Assets Blog Contact us Schneider Electric appoints Chris Collins as Country President of Ireland ...

03/03/2021

Schneider Electric commits to converting 100% of its UK & Ireland car fleet to electric by 2025

Newsroom News & Press Releases Spokespeople Assets Blog Contact u...

22/02/2021

Two-Thirds of Consumers Want Greater Government Intervention to Meet Net Zero Targets

Newsroom News & Press Releases Spokespeople Assets Blog Contact u...