Sony Pixel Power calrec Sony

SVG Sit-Down: Brad Cheney of Fox Sports Discusses the Evolution of Drone Coverage

22/02/2021

SVG Sit-Down: Brad Cheney of Fox Sports Discusses the Evolution of Drone Coverage Heavier payloads, faster speeds allow more-versatile deployment By Ken Kerschbaumer, Editorial Director

Monday, February 22, 2021 - 1:51 pm

Print This Story | Subscribe

Story Highlights

The 2021 NASCAR season on Fox Sports has been highlighted by the use of two drones, giving a new look and feel to the productions. The use of two drones is the culmination of a process that began in 2014 and has seen drones used at Supercross, golf events, NASCAR, and more. Sitting down with SVG, Brad Cheney, VP, Field Operations and Engineering, Fox Sports, discussed its evolution, key developments, and what's next for the use of drones in live sports production.

Fox Sports is using two drones for its NASCAR coverage.

Brad, let's go back to the beginning of your work with drones.

I think the amazing part is how fast everything evolves. Back in late 2014, we were launching our USGA efforts and getting ready for the next NASCAR season. And drones were on the scene because they were legalized [to fly], and that was the biggest thing for us because being able to legally fly was the biggest challenge.

What was your first use of drones?

It was at the Franklin Templeton Shootout in 2014, and it was a big, massive drone that could stay up for, like, eight minutes. It gave us beauty shots as it was really like a high camera. For a good period of time, that is how drones were used: as high-camera coverage with movement, which was still really cool.

What was that system like?

It was loud and noisy because there were more engines on that thing than on most airplanes. We took multiples of them to Supercross, and that was probably the biggest eye-opener because even the big drones were able to keep up with the bikes. The drones could do about 35 mph, and we could race along with the riders and get dynamic shots that showed the speed and agility of what those riders were doing.

That took things to the next level, where we said, How do we get the drones off the track and find places to use them? For us, NASCAR was the biggest opportunity.

https://www.sportsvideo.org/new/wp-content/uploads/2021/02/DRONE_SIZZLE_1.mp4

What was the challenge during the early days of NASCAR drones?

We still had very limited space to fly, because there are so many people and we had to have a safety zone of 200 ft. between the drone and people. But NASCAR and the racing community have always been great with us, and NASCAR and the drivers wanted to do it as much as we did.

The challenge was finding the spots at a track to fly when you have a quarter of a million people wanting to be as close to the track as possible. We managed to find some spots, flew, and it was beautiful.

What was next?

It wasn't able to get dynamic [shots], so we asked ourselves, How do we change that? We had only eight minutes to fly. How can you fly when you know it's going to matter and then come down and get back up again? You never know when somebody's going to wreck into the wall, so you're not necessarily there to catch it unless you can stay up longer. In 2018, we tethered a drone that could fly for long periods of time, but again, it was a high, wide shot as it couldn't hold a large zoom lens.

Heading into last year, there was a really big jump as racing drones started to be able to carry camera and transmitter payloads that were ready for broadcast. These pilots were flying them with goggles that gave them and us a first-person view. These pilots were amazing, using these FPV drones for promotional things like scaling a tall building, and, suddenly, we had the speed and dynamics in drones we needed for racing. We got together with Beverly Hills Aerials, who can fly the really big drones, but they also build their own FPVs. Now we had the speed and the video, so we knew it would be amazing to bring that to the Daytona 500.

What did those smaller drones bring to the show?

We had them whipping around and saw that they provided amazing shots as they were flying up to 90 mph. But they weren't able to get those beauty shots along the backstretch. And then, when the pandemic hit and everything shut down, we suddenly could fly literally everywhere but over the track itself.

That propelled this forward. We could have the access to do things like having the drone spin around the winner doing a burnout and keeping up at the same speed as the car. But we also still needed the bigger drone for the middle of the race.

How should people evaluate whether drones are good for their show?

There isn't just one type of drone, so you need to find the right one. They keep changing, and they do get twice as good each year. What you can do with them changes. At Daytona, we had a Sony P50 camera with a Canon 22X lens. That wouldn't be possible without the drone improving lift capabilities and run time.

We have massive and powerful drones and others that are very sleek and fast, so it's about being able to utilize all those pieces.

What else are you hoping to do with drones this year?

We can't wait to show you what we can do outside of racing again with the Westminster Dog Show and then later in the summer for MLB's Field of Dreams game being played in Iowa.

Where are we with respect to flight times?

It's getting a little bit better, about 10% better each year, and we're at about 14-15 minutes depending on the load and the speeds the drone flies. As for the smaller drones, they can do up to 20 minutes unless you start ripping it at 90 mph for the run.

What happens when fans get back?

Safety is the continuous conversation that exists; the laws and venue rules always change as time moves on. To that point, there are technically no laws limiting flying over people, which used to have a 200-ft.-plus buffer. It is all abo
LINK: https://www.sportsvideo.org/2021/02/22/svg-sit-down-brad-cheney-of-fox...
See more stories from svg

More from Sports Video Group

29/10/2026

Playmaker HQ Builds Out Player-Driven NFL Slate, Moves Bomani Jones Into New NYC Studio

Jameis Winston and Willie Colon are among current and former players hosting pro...

29/10/2026

SVG Students To Watch: Hope Durkee, University of Arkansas

After arriving in Fayetteville with dreams of calling games, the Arkansas native found her passion in the control room, building a promising future in replay an...

29/10/2026

NHL's Andre Carrington on Expanding Local Broadcast Operations, Evolving Cloud Workflows, and What's Next

The National Hockey League is taking on a larger role in local game production w...

29/10/2026

Media Links Appoints Mikhail Zavalin Market Development Technical Specialist, EMEA

Media Links has appointed Mikhail Zavalin Market Development Technical Specialis...

29/10/2026

Gravity Media Provides Broadcast and Media Infrastructure for 2026 IMF-World Bank Annual Meetings

Gravity Media delivered the live broadcast and media infrastructure for the 2026...

29/10/2026

Rise AV Names 23 Women to 2026 Elevate Leadership Program

Rise AV has announced the 23 women selected for the second year of its Elevate program, a six-week management and leadership development course. The cohort incl...

29/10/2026

FIA Names AWS Official AI and Cloud Computing Partner

The F d ration Internationale de l'Automobile (FIA) and Amazon Web Services (AWS) have announced a global partnership under which AWS becomes the Official A...

29/10/2026

Bob Daniel Joins ASG as Storage and Workflow Solutions Architect

Advanced Systems Group (ASG) has appointed Bob Daniel Storage and Workflow Solutions Architect within its Enterprise Storage team. Daniel has more than 30 years...

29/10/2026

FloSports and Pac-12 Reach Media Partnership Making FloWrestling Exclusive Home of Pac-12 Wrestling

FloSports and the Pac-12 Conference have entered a media partnership that will b...

29/10/2026

TSN Announces Film Never Lies Grey Cup Playoffs Watchalong With Luke Willson

TSN will launch Film Never Lies Grey Cup Playoffs Watchalong, an altcast hosted by TSN football analyst Luke Willson, for two CFL Grey Cup Playoffs games. Wills...

29/10/2026

Calrec White Paper: Freedom of Choice: How Calrecs Argo Ecosystem Is Redefining Production Economics

For decades, broadcasters have designed production around one rule: build for th...

29/10/2026

FOH Productions Builds Portable Video Flypack Around Riedel MediorNet, Artist and Bolero

Live event production company FOH Productions has built a portable camera switch...

29/10/2026

Gravity Media Marks 25 Years of Melbourne Cup Carnival Host Broadcast, Adds JockeyCam and Orbit Fusion

Gravity Media is marking its 25th year facilitating the host broadcast for the M...

29/10/2026

SVG GameDay, Ep. 37: Toronto Blue Jays Stefanie Wright - Representing Club & Country

In-venue and creative video staffers at the professional and collegiate level ha...

29/10/2026

LA28 Names Kathleen Kennedy Head of Ceremonies and Content

LA28 has named film producer Kathleen Kennedy Head of Ceremonies and Content for the LA28 Olympic and Paralympic Games. Kennedy, an eight-time Academy Award nom...

29/10/2026

NHL Productions' Centralized Broadcast Operation Hits Its Stride Across Six Clubs

In-house local telecasts have added new camera angles, graphics package, and dee...

29/10/2026

SVG New Sponsor Spotlight: ICAT Logistics' Jake Blount on Expanding Global Sports and Broadcast Logistics

In this SVG New Sponsor Spotlight, Jake Blount, EVP, Sales, ICAT Logistics, disc...

28/10/2026

MLB Network Brings Live Drone, Batting-Practice Livestream to Comprehensive Fall Classic Coverage

MLB Network is nearly all-day media day coverage across MLB Now, MLB Central, ML...

28/10/2026

Tech Focus, Digital Mics, Part 2 - Two Candidates on the Network

Voyage Audio and Shure microphones are in the forefront of the sector's transition to digital Microphones may have come late to the digital table, but they...

28/10/2026

Tech Focus: Digital Mics, Part 1 - The Future Is Here

Having long resisted the transition, broadcast audio's most fundamental element is finally entering the digital era About 25 years ago, a microphone manufa...

28/10/2026

WMSA Briefs FCC, NTIA, Congress and White House on Wireless Microphone Spectrum

The Wireless Microphone Spectrum Alliance (WMSA), formed in 2025 to raise awareness with government entities about wireless microphone operations, has held meet...

28/10/2026

SVG-Sit Down: Inside the Telos Alliance with John Schur and Martin Dyster

The manufacturer's brands span a variety of markets, with a focus on radio, streaming, intercom Telos Alliance was at last month's IBC in Amsterdam onc...

28/10/2026

SPORTEL Monaco Draws Nearly 2,000 Attendees for Two Days of Deal Making and Networking

Companies presented latest offerings and explored opportunities in sports broadc...

27/10/2026

PSSI Global Services Clint Bergeson on the State of the Live Sports Transmission Business, Adapting to Current Challenges

Satellite, bonded cellular, and IP- and cloud-based solutions. Those are three o...

27/10/2026

Eutelsat Renews Qatar Media Corporation Agreement for DTH Distribution Across MENA

Eutelsat has renewed its partnership with Qatar Media Corporation (QMC), Qatar&#...

27/10/2026

PROTON to Showcase FLEXY Micro POV Camera at SATIS 2026

PROTON Camera Innovations GmbH will show the PROTON FLEXY at SATIS 2026 (Booth A13-B12), after the camera won a Best in Market award in the ProAV category at IB...

27/10/2026

ATSC Reports Interference Cancellation Demonstration for ATSC 3.0 in Brazil

ATSC, the Broadcast Standards Association, has reported results from a laboratory validation and live demonstration in Brazil of interference cancellation and s...

27/10/2026

PGA Tour Studios Adds Brian Gordon as Executive Producer, Head of Live Content

The PGA Tour announced Monday that Brian Gordon has joined PGA Tour Studios as executive producer and head of live content. He began with the Tour on Oct. 26 an...

27/10/2026

NBA Establishes Integrity Framework and Names Kalshi and Polymarket Preferred Prediction Market Exchanges

The NBA has announced agreements to establish a framework for NBA-related predic...

27/10/2026

JAY-Z to Headline Apple Music Super Bowl LXI Halftime Show

Apple Music, the NFL and Roc Nation have announced that JAY-Z will perform at the Apple Music Super Bowl LXI Halftime Show at SoFi Stadium in Los Angeles on Sun...

27/10/2026

DIRECTV and DAZN Add Cavaliers, Pacers, Grizzlies, Timberwolves and Spurs Local Games in Multi-Year Deal

DIRECTV and DAZN have signed a multi-year distribution agreement for local telec...

27/10/2026

NHL Launches NHL Monday Night Hockey for European Primetime Starting Nov. 30

The NHL has announced NHL Monday Night Hockey, a new initiative that will bring 11 live NHL games to fans across Europe in local primetime windows on Monday nig...

27/10/2026

Telefnica Servicios Audiovisuales Moves Movistar Plus+ Playout to Grass Valley AMPP

Telef nica Servicios Audiovisuales (TSA) has deployed Grass Valley AMPP for Movi...

27/10/2026

SES and CANAL+ Extend Satellite Partnership Through 2040

SES and CANAL have extended their partnership through 2040 with a multi-year agreement covering satellite capacity across Europe, Africa and the Caribbean. Un...

27/10/2026

Gravity Media Provides Flypack Production and RF Coverage for Red Bull Rampage 2026

Gravity Media deployed a flypack production system and RF cameras for Red Bull R...

27/10/2026

NSC TV Selects Appear X Platform to Move Santa Catarina Distribution From Satellite to IP

Appear has announced that NSC TV, a TV Globo affiliate in Brazil, has selected t...

27/10/2026

MLB's Broadcast Operations Push Innovation With ABS, AR, Expanded Drone Coverage

MLB's Ryan Zander discusses the league's work to integrate the ABS Chall...

26/10/2026

SVG GameDay, Ep. 36: Columbus Crews Erik Shear - Shows in the Heart of American Soccer

In-venue and creative video staffers at the professional and collegiate level ha...

26/10/2026

SVG Sit-Down: Amagis Dan Marshall on Cloudport and the Power of Channel Building

The company helps content owners take advantage of the burgeoning FAST business to give viewers more choices Amagi EVP, Global Sales, SaaS, Dan Marshall has se...

26/10/2026

Behind The Mic: Troy Aikman to be Free Agent Following Super Bowl LXI as Negotiations Continue

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

26/10/2026

Diversified Launches Google Beam Demo Centers in Four U.S. Cities

Diversified has launched Google Beam demo centers in Los Angeles, Chicago, Nashville and Newark. The centers let businesses try HP Dimension with Google Beam, a...

26/10/2026

NDTV Adopts Amagi AdFlow Orchestrator for FAST and Connected TV Ad Monetization

Indian news broadcaster NDTV has adopted Amagi's AdFlow Orchestrator to improve channel performance on FAST (Free Ad-supported Streaming TV) and Connected T...

26/10/2026

TEGNA and Houston Comets Announce Multi-Year Local Broadcast Partnership on KHOU and KTBU

TEGNA and the Houston Comets have announced a multi-year partnership making KHOU...

26/10/2026

Spurs and Sinclair Announce Over-the-Air Media Partnership

The San Antonio Spurs have named Sinclair Broadcast Group their new over-the-air media partner, bringing Spurs basketball to local fans beginning with the 2026-...

26/10/2026

FOX Sports to Broadcast BIG NOON KICKOFF and FOX NFL SUNDAY From West Point and Annapolis for Veterans Day Weekend

FOX Sports will mark Veterans Day weekend with two days of NFL and college footb...

26/10/2026

DIRECTV Adds Hurricanes, Blue Jackets, Wild and Blues Regional Channels in NHL Deal

DIRECTV has signed a multi-year distribution agreement with the NHL for four tea...

26/10/2026

NBC Sports Ian Kuchta on the Growing Complexity of Sports Transmission and the Importance of Network Redundancy

How does NBC Sports manage transmission operations for the Super Bowl, Winter Ol...

26/10/2026

Texas Athletics and McCombs' Business of Sports Institute Launch Bevo Lab for Sports AI and Analytics

University of Texas Athletics and the Business of Sports Institute (BOSI) in the...

26/10/2026

Game Creek Video's Lauren Mitchell, Gianna Nigro Lead Yogi-Based Team as Female EIC Duo

Classmates at Ithaca College and in the Game Creek Video Apprenticeship Program,...

26/10/2026

NAB Show New York and SMPTE Summit to Co-Locate in 2027

NAB Show New York and the SMPTE Summit will co-locate at the Javits Center in 2027, bringing together two leading events serving the media and entertainment ind...