TPSC Director Gus Black Helms Latest Budweiser 0MM+ Viral Hit

Production company TPSC Entertainment, Director Gus Black, firm The Big Tree and creative consultant Momentum collaborate to create a heartwarming PSA for Anheuser-Busch InBev brand, Budweiser.

The spot, Friends are Waiting , illustrates the importance of not drinking and driving through the touching relationship between a yellow Labrador and his owner. The advert, released on Friday, September 19th, was part of Americas 5th annual Global Be(er) Responsible Day, promoting a strong message to drink responsibly, while spreading the word with the hashtag, #FriendsAreWaiting. The video has already amassed more than 10 million views on YouTube, proving the power of social media.

TPSC Director Gus Black Helms Latest Budweiser 10MM+ Viral Hit

The poignant storytelling and warm directorial tones of Friends are Waiting shows TPSC Director, Gus Black's strengths and range. Gus has the unique and special ability to create scenarios in which the talent (both human and animal) are completely relaxed and at ease. Its within these constructs where Gus truly makes magic moments happen in front of the lens. He delivers great film time after time and its a joy to watch him work his craft, says Executive Producer John Noble.

The vibe on set was incredible and creative. I feel like we took a great written idea and visually maximized its potential. We all knew the spot had the potential to be good, but personally I had no idea it would blow up like this, says Director Gus Black. Im humbled by the response to the ad and extremely grateful to be part of such a great project.

Credits

Production Company: TPSC Entertainment

Director: Gus Black

Executive Producer: John Noble

Producer: Lisa Dabao

Firm: The Big Tree

Firm Producer: Larry Israel

Creative Consultants: Momentum

Post Production House: 90 Degrees West

Editorial Executive Producer: Ellen Legow

Editor: Scott Whiteaker

Editor: Scott Conger

Gus Black is represented by The Traveling Picture Show Company.

About The Traveling Picture Show Company

TPSC is a director-driven commercial production company dedicated to cutting edge commercial, television, film, interactive and digital media production with a time-tested emphasis on putting our clients first.

Founded in 2011 and headquartered in Los Angeles, CA, TPSC has quickly built a reputation for creating visually driven stories for commercials and brand identity, all in a collaborative environment. We're creative problem solvers who let our directors take the lead with clients, bringing their combined vision and focus to each and every project.

Executive Producer/Partner and industry veteran John Noble leads the commercial production house. Click here to view our commercial directorial roster or click .

TPSC, a WBENC certified company, and its sister company, TPSC Films are underpinned by the long creative collaboration of owners Kate Bacon, Carissa Buffel, Kevin Matusow and Chris Woods. Visit us at 1531 N. Cahuenga Blvd., Los Angeles, CA 90028 or on the web at http://www.travelingpictureshow.tv

TPSC is represented by MoButler Reps in the Midwest, Blush LA on the West Coast, Asprodites Reps in the Southeast/Southwest, and Matchmaker Media on the East Coast.

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