On Air, the global streaming service for on-stage entertainment content, has welcomed three key leadership appointments as it expands its growth in the UK and across Europe.
Paul Cheetham, Talent & Event Booker
Paul Cheetham brings 25 years of extensive experience to help drive On Air's continued success in events, with an established industry network in the live entertainment industry as Talent & Event Booker. Having previously held senior booking roles with AEG Germany, Live Nation and Heartburst Entertainment, Cheetham's career has taken him across Europe, working on shows with artists such as David Bowie, AC/DC, Tina Turner, Elton John, Lewis Capaldi and George Ezra. Music events he has worked on include Berlin Music Week and the internationally respected Reeperbahn Festival, as well as the opening of the Verti Music Hall in Berlin.
Based in Germany, Cheetham will be responsible for overseeing the DACH and Nordic regions for On Air, focusing on increasing awareness of the company's streaming service to audiences and working with international artists to deliver visually engaging shows to fans across the world. As the entertainment market continues to shift with changing consumer habits, Cheetham will help demonstrate the important role streaming can play across the industry, providing users with exclusive tailored access to pay-per-view shows from anywhere, while creating new and untapped revenue streams for artists.
Brian Rucker, Business Development Manager
Brian Rucker has joined On Air as its new Business Development Manager. With 20 years of experience in the live music industry, Brian Rucker will be responsible for driving business growth across the US, EMEA and other regions globally, as On Air expands its portfolio of artists and events. Kickstarting his career in the US as a concert promoter, Rucker has extensive experience leading the development and execution of live and digital events for companies including Big Noise, Wasserman, Live Nation and Pandora Music, where he held senior management positions. Rucker has worked across multiple genres throughout his career, with artists as varied as Billie Eillish, My Chemical Romance, Playboi Carti, Dierks Bentley, Alison Wonderland, and Sech.
Before joining the On Air team, Rucker elevated Twitch's offering of premium virtual content with the launch of Twitch Music in the US. During the pandemic when no promoters were in business, Rucker helped create a dedicated space for artists to perform online for their fans, highlighted by the development of the first virtual hip-hop music festival with Rolling Loud and a weekly concert series with Bowery Presents. With a global audience prepared to engage with their favorite artists via premium digital experiences, Rucker will help demonstrate the marketing value of streaming as the industry continues to diversify hybrid digital content offerings. On Air will provide artists with another avenue to monetise their performances and increase their reach by distributing high production content around the world.
James Goodhall, Brand Partnerships Director
On Air, global streaming service for on-stage entertainment content, has announced James Goodhall as its Brand Partnerships Director. Goodhall brings over 25 years of music industry experience in streaming, VOD, marketing, brand partnerships, distribution, A&R and live events to his new role. His music career started at Amato Distribution where he ran the UK sales division. Goodhall helped build the company into one of the biggest music distributors in Europe, before moving onto successful A&R roles at Sony Music UK and Universal Music to sign and deliver multiple chart hits. Taking on key commercial positions in EMI Music UK and Warner Music UK, he managed high-profile music clients such as Spotify, Deezer, YouTube, Soundcloud and Vevo, and delivered brand partnerships for YouTube, Vodafone, Microsoft, Google Play and O2. Goodhall also led artist campaigns including Coldplay, Dua Lipa, Anne-Marie, Gorillaz, and David Guetta, while helping deliver UK chart history for Ed Sheeran, Jess Glynne, and Stormzy.
Before joining On Air, Goodhall was Head of Music Sales EMEA for Mirriad, an AI-powered in-content advertising platform. He ran its specialist music division dedicated to connecting artists, brands, and fans, and partnered with leading record labels and artists to deliver innovative brand integrations within their music videos to launch global campaigns.
Based in London, Goodhall will play a key role in securing brand partnership opportunities, developing outreach strategies, and building key stakeholder relationships to drive On Air's revenue stream globally. As the industry becomes increasingly interconnected between artists and their fans, Goodhall will help drive collaboration to deliver top-tier streaming experiences for a global audience.
Most recent headlines
04/12/2023
Dalet, a leading technology and service provider for media-rich organizations, announced the release of Dalet Cut, the cloud-native, lightning-fast multimedia a...
28/11/2023
Effective entertainment marketing is now video, but shorter
Andy Marken November 27, 2023
0 Comments
It was great the way her mind worked. No guilt, n...
28/11/2023
Boris FX Brings AI-Driven Creative Plugins to Post Production
Frank Beacham November 27, 2023
0 Comments
It seems as if artificial intelligence is swee...
28/11/2023
Starting today, MIX Mornings with Kyle, Bryan and Sarah, is overing listeners opportunity to win a little spending money for the holidays. Listen weekdays start...
28/11/2023
Berklee Honors TuneCore CEO at Annual Music Business Lecture Andreea Gleeson was the featured guest at the 30th Annual James G. Zafris Distinguished Lecture S...
28/11/2023
African Proverb of the day: 28 November 2023An African proverb reflects and reveals a community's culture that provides a glimpse into its value systems, be...
28/11/2023
Gqeberha: The Empire: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of Gqeberha: The Empire? No problem! Watch all the latest episodes of Gqeb...
28/11/2023
Smoke & Mirrors: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of Smoke & Mirrors? No problem! Watch all the latest episodes of Smoke & Mirror...
28/11/2023
Muvhango: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of Muvhango? No problem! Watch all the latest episodes of Muvhango soapie right here,d...
28/11/2023
UZALO: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of uzalo? No problem! Just watch all the latest episodes of uzalo soapie right here, don&...
28/11/2023
Umkhokha: The Curse: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of Umkhokha: The Curse'? No problem! Watch all the latest episodes of U...
28/11/2023
My Brother's Keeper: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of My Brother's Keeper? No problem! Watch all the latest episodes o...
28/11/2023
GENERATIONS: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of Generations ? No problem! Watch all the latest episodes of Generations soapie ri...
28/11/2023
NIKIWE: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of Nikiwe ? No problem! Watch all the latest episodes of Nikiwe soapie right here. Don&#...
28/11/2023
SCANDAL: Monday's episode, 27 November 2023 [VIDEO]Missed an episode of Scandal ? No problem! Watch all the latest episodes of Scandal soapie right here. Do...
27/11/2023
With more than 10 million followers on TikTok and many more across platforms lik...
27/11/2023
WEST PALM BEACH, Fla. - What does the world's most prolific upper-stage rocket engine have in common with the Lava Lamp, the smiley face and instant coffee?...
27/11/2023
Members of Camden's Chem Lab Team Support Multiple Defense Programs...
27/11/2023
MELBOURNE, Fla., Nov. 27, 2023 - L3Harris Technologies (NYSE: LHX) today announc...
27/11/2023
XL Converge 200 multiband portable radios help Permian Basin agencies improve coordination to enhance public safety and incident response time....
27/11/2023
I bought a Stream Deck for After Effects, should you?
Graham Quince November 27, 2023
0 Comments
I decided to spend some of my hard earned your genero...
27/11/2023
Bypass the Export Mode in Adobe Premiere Pro
Colin Smith November 27, 2023
0 Comments
This tutorial shows you how to use the recently added Export to M...
27/11/2023
With the college football and the NFL seasons hitting high gear, that can only mean one thing: another potential affiliate blackout....
27/11/2023
By TVBEurope Staff
Published: November 27, 2023
Chris Fellows, senior director of international field engineering at Zixi, tells TVBEurope how his journey ...
27/11/2023
Scott Kewleys appointment will see Richard Bailey move to the role of chief product and technology officer
By Jenny Priestley
Published: November 27, 2023
...
27/11/2023
Letchworth, Hertfordshire, UK, 27 November 2023: ATG Danmon reports sustained demand throughout 2023 for its systems planning, design and integration services. ...
27/11/2023
American Tobacco has two big events coming up soon for the holidays!
Wednesday, November 29 19th Annual Tower Lighting
7-830 pm
Water Tower Stage
FREE and...
27/11/2023
7de Laan live updates: Werner is anxious as he prepares for a crucial business m...
27/11/2023
House of Zwide live updates: Nkosi is humiliated by his new friendsWhat's new on House of Zwide? Find out HERE! Stay informed on what's trending on your...
27/11/2023
Scandal live updates: Jojo starts to make his priorities clearWhat's new on Scandal? Find out HERE! Stay informed on what's trending on your favorite te...
27/11/2023
Generations - The Legacy live updates: Ayanda's hopes for a new future are d...
27/11/2023
Muvhango live updates: Alternative plans of moving MMC to Thohoyandou are proposedWhat's new on Muvhango? Find out HERE! Stay informed on what's trendin...
27/11/2023
Uzalo live updates: Biyase tells Nkunzi all he knows about GabadeWhat's new on Uzalo? Find out HERE! Stay informed on what's trending on your favorite t...
27/11/2023
The River live updates: Morena adopts a new mindset on how to behave in the worl...
27/11/2023
Number One Programme of the Year to Date
-Over 1.7 million people watched across the weekend
-Over 3.6 million Raised for Toy Show Appeal
-Record-breaki...
27/11/2023
Yahsat's next-generation climate tech solutions to support efforts to mitiga...
27/11/2023
27 Nov 2023
VEON Recognised for Crisis Response at World Communication Awards 2023 Amsterdam, 27 November 2023 - VEON Ltd. (NASDAQ: VEON, Euronext Amsterdam: V...
27/11/2023
27 Nov 2023
VEON Implements New Clawback Policy and Updates Incentive Plans to ...
27/11/2023
Riot Games' Allyson Gormley Dives Into Innovations in the Centralized Remote...
27/11/2023
In a Increasingly Digital Era of Transmission, Fiber and Satellite Remain Pillar...
27/11/2023
FutureSPORT 2023: AI and sustainability top the agenda at packed SVG Europe even...
27/11/2023
EMG takes a sustainable leap forward with its first electric 19T tender vehicle By Heather McLean
Friday, November 24, 2023 - 10:48
Print This Story
EMG&#...
27/11/2023
Two Weeks Away! The SVG Summit Returns With Loaded Two-Day Agenda The sports TV industrys largest gathering of production professionals is back at the New York ...
27/11/2023
Qube Cinema Continues Its Decade-Long Partnership as the Preferred Technical Par...
27/11/2023
Fox Corporation Chief Financial Officer Steve Tomsic to Participate in Upcoming ...
27/11/2023
Baselight 6.0 at Scanwerk Donnerstag, 7. Dezember, 17 Uhr
Bl tenstr. 15, M nchen
Baselight 6.0 im Praxistest bei Scanwerk erfahre mehr ber das neue Look De...
27/11/2023
Tonight on Uzalo: Biyase tells Nkunzi all he knows about GabadeDon't get left behind, catch up on Uzalo now! Episodes of Uzalo air on SABC1 from Mondays to ...
27/11/2023
Tonight on Scandal: Jojo starts to make his priorities clearGet to know what's happening on tonight's episode!. Scandal episodes airs on e.tv Mondays to...
27/11/2023
Tonight on Muvhango: Hangwani can't have her cake and eat itDon't miss out on the latest drama in Muvhango! Muvhango episodes airs on SABC2 from Mondays...
On Air, the global streaming service for on-stage entertainment content, has welcomed three key leadership appointments as it expands its growth in the UK and across Europe. 
