Cricket Finds Its Digital Home in Bangladesh: VEON's Banglalink to Stream ICC Cricket on Toffee
26/04/2024
Cricket Finds Its Digital Home in Bangladesh: VEON's Banglalink to Stream ICC Cricket on Toffee Amsterdam and Dhaka, 26 April 2024: VEON Ltd. (NASDAQ: VEON, Euronext Amsterdam: VEON), a global digital operator that provides converged connectivity and online services, announces that Banglalink, its digital operator in Bangladesh, secured the exclusive rights to the nation-wide streaming of International Cricket Council (ICC) world events until the end of 2025. The ICC matches will be available on Toffee streaming platform, commencing with the ICC Men's T20 World Cup on 1 June 2024.
Erik Aas, CEO of Banglalink, together with the leadership team, announces that VEONs digital operator, Banglalink, has secured exclusive nationwide streaming rights for ICC world events until 2025 at a press event held in Dhaka, Bangladesh.
Developed locally in Bangladesh, Toffee is a subscription-based service that is open to users of all operators, and is the country's leading local digital entertainment platform. This deal with Total Sports Management (TSM) marks the country's biggest digital content partnership in cricket segment, encompassing six ICC events in 2024 and 2025, including the ICC Men's and Women's T20 World Cup 2024 and the ICC Men's Champions Trophy 2025. These tournaments will feature 71 men's and 95 womens matches in total, with teams from across 20 nations.
Erik Aas, Chief Executive Officer of Banglalink, said, We are committed to serving the people of Bangladesh with the content that the country enjoys and needs, and to delivering this content through a transformative digital viewing experience on Toffee. We also aim to provide local businesses with the opportunity to reach their customers with world-class advertising technology, supporting the overall expansion of the digital economy in the country. This partnership helps us provide a superior digital experience for cricket enthusiasts on Toffee and marks a major step towards a Smart Bangladesh vision, contributing to the countrys digital entertainment scene.
Toffee proved its popularity with cricket fans during the ICC Men's Cricket World Cup 2023, recording 12.8 million monthly active users at its peak, providing access to a highly engaged audience of up to 3 million daily active viewers. Between 3 large sports events streamed on its mobile and web platforms over the past 18 months - FIFA World Cup Qatar 2022 , Asia Cup Cricket 2023, and ICC Men's Cricket World Cup 2023 - Toffee attracted over 50 million viewers. The platform has been working with the leading advertisers of the country since FIFA World Cup Qatar 2022 . Toffee's business model, that is based on revenues from both subscriptions and adtech, supports the financial performance of the platform while bringing cutting-edge content to millions of users in Bangladesh.
Through its digital operators, VEON Group offers a variety of digital products and initiatives across entertainment, financial services, digital health and education. As of March 2024, VEON serves 110 million total monthly active users across its proprietary digital products and services such as Toffee, Tamasha, BeeTV, KyivstarTV, Simosa, myBL, JazzCash, Simply, Izi, BeeCloud and Helsi.
About Toffee
Toffee is an operator-agnostic digital streaming platform launched by Banglalink in 2019. Toffee provides a superior viewing experience with its simple navigation and is available to everyone in Bangladesh. Toffee is app and web-based, available for Android smartphones, Android TVs, and iOS devices. With the highest number of national and international live television channels, Toffee regularly broadcasts global sporting events LIVE and also offers a large collection of video-on-demand and user-generated content for its viewers. For more information visit: https://toffeelive.com
About Banglalink
Banglalink is one of the leading digital communications service providers in Bangladesh, working to unlock new opportunities for its customers as they navigate the digital world. Driven by the vision of transforming lives through technology, Banglalink also strives to transform into a future-ready service provider capable of catering to the demands of the new digital era. It is a subsidiary of VEON Ltd - a Nasdaq and Euronext listed connectivity provider headquartered in the Netherlands. For more information visit: www.banglalink.net
About VEON
VEON is a digital operator that provides converged connectivity and digital services to nearly 160 million customers. Operating across six countries that are home to more than 7% of the world's population, VEON is transforming lives through technology-driven services that empower individuals and drive economic growth. Headquartered in Amsterdam, VEON is listed on NASDAQ and Euronext. For more information visit: www.veon.com
Disclaimer
This release contains forward-looking statements , as the phrase is defined in Section 27A of the U.S. Securities Act of 1933, as amended, and Section 21E of the U.S. Securities Exchange Act of 1934, as amended. Forward-looking statements are not historical facts, and include statements relating to, among other things, VEON's digital products, commercial plans and partnerships. Forward-looking statements are inherently subject to risks and uncertainties, many of which VEON cannot predict with accuracy and some of which VEON might not even anticipate. The forward-looking statements contained in this release speak only as of the date of this release. VEON does not undertake to publicly update, except as required by U.S. federal securities laws, any forward-looking statement to reflect events or circumstances after such dates or to reflect the occurrence of unanticipated events.
Contact Information
VEON
Hande Asik
Group Director of Communication
pr@veon.com
TUVA Partners
LINK: | https://www.veon.com/newsroom/press-releases/cricket-finds-its-digital... |
See more stories from vimpel |
Most recent headlines
04/08/2024
Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives
Dalet, a leading technology and service provider for media-rich organizations, a...
08/05/2024
zweiB updates to latest version of R&SCLIPSTER
zweiB updates to latest version of R&S CLIPSTER Specialist in deliverables for cinema, events and trade shows Rohde & Schwarz, a global leader in broadcast...
07/05/2024
NAB Show 2024
NAB Show 2024 Utah Scientific rocked the 2024 NAB Show in Las Vegas, unveiling two new game-changers in video signal management. Our primary focus this yea...
07/05/2024
Paul Whitehouse takes viewers through The Sketch Show Years in new 4-part series on Gold
7th May 2024 The nations favourite comedy channel Gold has teamed up with the ma...
07/05/2024
Your Guide to Having a Jam-Packed Sundance Institute Summer
There's something special about summer. We're not sure whether it's the warmer weather, the longer days, or something else a bit more magical, but s...
07/05/2024
NITV appoints Michael Rennie as Presenter and Senior Producer for NITV News
NITV appoints Michael Rennie as Presenter and Senior Producer for NITV News Media releases NITV has announced the appointment of Michael Rennie as Presenter...
07/05/2024
Network flexibility: A Vital Consideration for SATCOM Resiliency
The ability for line-of-site tactical voice and data networks to seamlessly traverse over Satellite Communications is an emerging requirement to assure warfight...
07/05/2024
L3Harris Avionics Repair Station Becomes the First in U.S. to Be Awarded European Military Airworthiness Certification
On April 5, 2024, the L3Harris Avionics Products Repair Station (NN2R037L) in Gr...
07/05/2024
Clear-Com Celebrates Theatre Triumphs in Light of 2024 Tony Award Nominations
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
07/05/2024
macOS Ventura Compatible
Share this article width=32 height=32 loading=lazy data-lazy-src=https://apogeedigital.com/app/themes/juniper-theme/src/img/icons/facebook-purple.svg /> wid...
07/05/2024
Disney Streaming DTC Operations Produce Their First Profits
BURBANK, Calif. The Walt Disney Company has finally delivered some from profits from its hefty streaming investments, with the second quarter of its fiscal year...
07/05/2024
Bonnie Hammer, Jen Psaki Share Books and Workplace Lessons at 92nd Street Y
Bonnie Hammer, vice chair of NBCUniversal, and Jen Psaki, MSNBC host, read from their new books at the 92nd Street Y in Manhattan Wednesday, May 8. Hammer's...
07/05/2024
Paramount Plus Orders Tracy Morgan Comedy Set in World of The Neighborhood'
Paramount Plus has ordered the series Crutch, a comedy that is a spinoff of CBS comedy The Neighborhood. Tracy Morgan stars....
07/05/2024
Daytime Emmys Announce Lifetime Achievement Recipients
Edward J. and Melody Thomas Scott and Lidia Bastianich will receive Lifetime Achievement honors at the 51st annual Daytime Emmy Awards in June, the National Aca...
07/05/2024
Al Roker, Wendy McMahon, Stephen A. Smith Set for Giants of Broadcasting Honors
The 2024 Giants of Broadcasting & Electronic Arts luncheon and awards ceremony happens in New York November 12, and the honorees are Al Roker, weather and featu...
07/05/2024
Dabl Debuts New Weekday Schedule
Dabl Network has added The Wayans Bros., The Jamie Foxx Show, Living Single and Everybody Hates Chris to its weekday and weekend lineups. Those shows join the l...
07/05/2024
Disney Entertainment DTC Business Gets Out of the Red in Q2
After winning a proxy fight, The Walt Disney Co. said its entertainment business turned a profit and added subscribers in its fiscal second quarter....
07/05/2024
Victor Wembanyama, Top NBA Rookie, Featured On Pass The Rock'
NBA Entertainment is closing out the second season of its series Pass the Rock with a look at Victor Wembanyama of the San Antonio Spurs, the league's rooki...
07/05/2024
Syncbak Rebrands as Zeam Media After Streaming Platform Rollout
Syncbak, which provides stations with streaming capabilities, said it is rebranding as Zeam Media....
07/05/2024
Magnolia Pictures Licenses Content To Stream on Samsung TV Plus
Samsung has made a deal with Magnolia Pictures that will bring titles from Magnolia to the Samsung TV Plus free streaming platform....
07/05/2024
Amazon Rolling Out Interactive Commercial Formats for Prime Video (Upfronts)
Amazon, which has added commercials to Amazon Prime Video, is rolling out new interactive ad formats that will enable advertisers to engage streamers and sell s...
07/05/2024
Syncbak Now Zeam Media
Syncbak, a 15 year-old provider of streaming tech for local broadcast stations has rebranded itself, adopting the name of its streaming service launched in Febr...
07/05/2024
Maximising resources: Keys to POST Luxembourg's success in the evolving media landscape
POST Luxembourgs journey with TAG Video underscores how finding a vendor who und...
07/05/2024
Survey: Amazon's Push into Ad-Supported Streaming Is Working
PORTSMOUTH, N.H. New findings from Hub Entertainment Research provides extensive data showing that the majority of consumers will opt for lower cost ad-supporte...
07/05/2024
The Library of American Broadcasting Foundation Unveils the 2024 Award Recipients
NEW YORK The Library of American Broadcasting Foundation (LABF) has announced th...
07/05/2024
Lindsey Reiser Joins CBS News 24/7 as Anchor and Correspondent
CBS News has named Lindsey Reiser an anchor and correspondent for CBS News 24/7, the network's live, streaming news service. Reiser, who was most recently a...
07/05/2024
Tablet Shipments Show Signs of Recovery in Q1
NEEDHAM, Mass. After more than two years of decline, worldwide tablet shipments posted modest year-over-year growth of 0.5% in the first quarter of 2024 (1Q24),...
07/05/2024
ESPN Pulls in Highest April Prime Time Audiences on Record
ESPN is reporting that April was a record-setting month as the network delivered its best April prime time audience on record, dating back more than 30 years....
07/05/2024
Kirsten Donaldson Joins NAB as VP of Public Policy
WASHINGTON, D.C. The National Association of Broadcasters (NAB) has announced that Kirsten Donaldson has joined NAB as vice president of public policy. Donaldso...
07/05/2024
Don't miss Bark in the Park, Margaritaville Night & Bull Sharks Night this week at the DBAP
The Bulls are back home again this week from May 7-12! Don't miss out on any...
07/05/2024
SVG Sit-Down: AWS's Julie Souza on the Cloud and AI in Broadcast-Content Creation, Distribution
SVG Sit-Down: AWS's Julie Souza on the Cloud and AI in Broadcast-Content Cre...
07/05/2024
Deloitte Analysts Peter Giorgio and Michael Vovk: Sports Properties Need To Rethink Fan Engagement
Deloitte Analysts Peter Giorgio and Michael Vovk: Sports Properties Need To Reth...
07/05/2024
University of Texas' Jeff Hanel to Keynote 16th-Annual SVG College Summit
University of Texas' Jeff Hanel to Keynote 16th-Annual SVG College Summit Industry vet to discuss uniting live and creative in athletic department media arm...
07/05/2024
Premier League Trials RefCam During Crystal Palace v Manchester United Fixture
Premier League trials RefCam during Crystal Palace v Manchester United fixture By George Bevir Tuesday, May 7, 2024 - 09:34 Print This Story In a Premier ...
07/05/2024
CBS Sports Previews PGA Championship Plans; 125+ Cameras Include FlyCams, Bunker Cams, Live Drones, and Shallow-depth-of-field
CBS Sports Previews PGA Championship Plans; 125+ Cameras Include FlyCams, Bunker...
07/05/2024
Rohde & Schwarz brings cutting-edge solutions to TECNOSEC and DRONExpo 2024
Rohde & Schwarz brings cutting-edge solutions to TECNOSEC and DRONExpo 2024 Rohde & Schwarz will showcase its innovative portfolio at TECNOSEC and DRONExpo 20...
07/05/2024
Five New Games Join Netflix in May
Back to All News Five New Games Join Netflix in May Netflix Staff Entertainment 07 May 2024 Global Link copied to clipboard Five new games are launching ...
07/05/2024
Top 10 Week of Apr. 29: Baby Reindeer' Holds Strong; Heeramandi' Breaks Records; Katt Williams and Tom Brady Live Events Bring the Laughs
Back to All News Top 10 Week of Apr. 29: Baby Reindeer' Holds Strong; Hee...
07/05/2024
Blancco Wins 2024 SEAL Business Sustainability Award
Home News & Press Blancco Wins 2024 SEAL Business Sustainability Award Blancco Wins 2024 SEAL Business Sustainability Award May 07, 2024 Blancco's v...
07/05/2024
2024-05-07
CUPERTINO, CALIFORNIA Apple today unveiled the all-new Logic Pro for iPad 2 and Logic Pro for Mac 11, delivering breakthrough professional experiences for songw...
07/05/2024
Changes in Apple's privacy requirements
Apple's new Privacy Manifest requirement mandates that apps explicitly disclose the privacy-related data they collect, the purposes for this collection, and...
07/05/2024
Taylor Swift's Eras Tour arrives to shake up Europe
Taylor Swift's Eras Tour arrives to shake up EuropeHaving shaken four continents, Taylor Swift's Eras Tour finally brings the biggest pop culture icon o...
07/05/2024
Isiphetho: Destiny' beats Scandal!'
Isiphetho: Destiny' beats Scandal!'E.tv's latest telenovela Isiphetho: Destiny' beat the channel's longest running soapie, Scandal!' ...
07/05/2024
Now there's HELP for ex-prisoners to find work in South Africa
Now there's HELP for ex-prisoners to find work in South AfricaNew initiative for ex-prisoners to find work in South Africa proves it's never too late fo...
07/05/2024
Tonight on Scandal: Cohen is pulled into keeping a secret
Tonight on Scandal: Cohen is pulled into keeping a secretDon't miss Tuesday, 7 May's riveting episode of South African soapie Scandal! on e.tv on DStv c...
07/05/2024
Skeem Saam: Monday's episode, 6 May 2024 [video]
Skeem Saam: Monday's episode, 6 May 2024 [video]Missed an episode of Skeem Saam? No problem! Watch the latest episode of your favourite South African soapie...
06/05/2024
Gathering Is a Call to Action: A Letter From Ilyse McKimmie
By Ilyse McKimmie Now, more than ever That's a phrase so often used in the last few years that I've come to dread seeing it in notes like this one. A...
06/05/2024
From Petabytes To Exabytes: The Future Of Shared Storage
alt= class=wp-image-12099 data-lazy-src=/wp-content/uploads/2024/05/Blog-Exabyte-Storage-Demand-960x540-1.jpg/> Demand for storage solutions has reached unprece...