Dolby and Jin from BTS Celebrate His New Single I'll Be There in Dolby Atmos
25/10/2024
Love Jin More In Dolby | #LoveMoreInDolby
SAN FRANCISCO - October 25, 2024 - Dolby Laboratories, Inc. (NYSE: DLB), a leader in immersive entertainment experiences, is teaming up with Jin of 21st century pop icons BTS in the latest chapter of the Love More in Dolby global brand campaign. Jin stars in the commercial to celebrate his new single I'll Be There, which is now available globally in Dolby Atmos.
Following the single I'll Be There, Jin's highly anticipated first solo album Happy is set to release in Dolby Atmos worldwide on November 15th.
When I first heard my new music in Dolby Atmos, I was truly amazed by the incredibly vivid and immersive experience. It felt like you are right inside the music, said Jin. The theme of this new single and the new album is happiness.' I wanted ARMY (BTS' fandom) to fully experience the unique flavors of happiness through each song. Now, with Dolby Atmos, I believe fans around the world will feel the exact emotions that I wanted to share, more deeply.
Jin has captivated audiences worldwide through his incredible performances and extraordinary ability to convey emotion through his music, said Todd Pendleton, Senior Vice President and Chief Marketing Officer, Dolby Laboratories. With Dolby Atmos, fans will feel even more connected to Jin as they are drawn into the fun sing-along moments and musical details of I'll Be There' and his upcoming album.
Dolby Atmos is a completely new way to create and experience music that delivers artistic expression at its fullest capacity, forging a deeper connection between artists and their fans. Music in Dolby Atmos goes beyond the ordinary listening experience by putting listeners inside the song, revealing every detail of the music with unparalleled clarity and depth. Whether it's hearing the layers of instruments move all around, catching the subtle breath a singer takes between lyrics, or being enveloped in a wave of melodies, nothing compares to hearing music in Dolby Atmos.
Directed by GRAMMY -nominated music video director and filmmaker Colin Tilley, the campaign's commercial explores how Dolby Atmos can transform an everyday moment into an extraordinary experience by putting fans right into the heart of the music scenes, where Jin delivers the powerful performances BTS is known for.
The piece is the latest installment of Dolby's Love More in Dolby global brand campaign, which celebrates transformative entertainment experiences brought to life by Dolby Vision and Dolby Atmos across music, movies, gaming, and more.
How to Experience Dolby Atmos Music
Consumers around the world can hear and feel the difference of Dolby Atmos Music on popular global and regional streaming services, such as Amazon Music, Apple Music, TIDAL, QQ Music, Melon, and more. Whether you are listening at home, on your mobile device, or in the car, using products from major global brands like Samsung, Mercedes-Benz, and many more, Dolby Atmos unlocks new levels of emotion so that you love music more in Dolby.
About Love More in Dolby
Dolby's Love More campaign, aims to spread awareness of the art of what's possible in Dolby. The campaign celebrates the full potential of Dolby's latest audio and video innovations, like Dolby Atmos and Dolby Vision, which bring mesmerizing picture and multidimensional sound to your music, movies, shows, games, and sports. The series of short videos will also follow entertainment enthusiasts on a journey of discovery as they experience new depths of emotion and connect deeper to the artists, characters, and stories they love - which is made possible when enjoyed in Dolby.
About Jin of BTS
Jin (Kim, Seok jin) is a South Korean singer, songwriter and member of 21st century pop icons, BTS. Jin's appealing voice and clear tone amplify the emotions delivered through music. His solo records Awake, Epiphany, and Moon, and Original Soundtracks for Korean TV series including Yours ( Jirisan' OST), Even If I Die, It's You ( Hwarang: The Poet Warrior Youth' OST) showcase his warm vocal timbre and power of expression. Released in 2021, SUPER TUNA set a huge dance challenge trend with its cheerful melody and easy dance moves. Jin participated in the songwriting of his first solo single The Astronaut (released in October 2022) alongside Coldplay, flaunting his unique charm as a multi-talented musician. Known as Worldwide Handsome, Jin struts his unexpected charms through various content and TV shows. On July 14, 2024, Jin participated in the Paris 2024 Olympic Torch Relay as a torchbearer from South Korea. Jin is set to release his first solo album Happy on November 15.
Copy link
Copy text
Download PDF
Download
About Dolby Dolby Laboratories (NYSE: DLB) is based in San Francisco with offices around the globe. From movies and TV shows, to apps, music, sports, and gaming, Dolby transforms the science of sight and sound into spectacular experiences for billions of people worldwide. We partner with artists, storytellers, developers, and businesses to revolutionize entertainment and communications with Dolby Atmos, Dolby Vision, Dolby Cinema, and Dolby.io.
Contact details
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Download vCard
Share news release
Copy link https://news.dolby.com/en-WW/242909-dolby-and-jin-from-bts-celebrate-his-new-single-i-ll-be-there-in-dolby-atmos
Related topics
Music
Download & Copy
Download PDF
Copy text
Copy link
Contact us
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Share
LINK: | https://news.dolby.com/en-WW/242909-dolby-and-jin-from-bts-celebrate-h... |
See more stories from dolby |
More from Dolby
09/12/2024
Emperor Cinemas to Adopt New Dolby Vision + Dolby Atmos Offering for Premium Moviegoing Experience
9 December 2024, 18:00 (PST) Emperor Cinemas to Adopt New Dolby Vision Dolby ...
02/12/2024
Antigravity Academy and Dolby Creator Lab Launch Short Film Studio for Next-Generation Filmmakers
2 December 2024, 10:02 (PST) Antigravity Academy and Dolby Creator Lab Launch S...
25/10/2024
Dolby and Jin from BTS Celebrate His New Single I'll Be There in Dolby Atmos
25 October 2024, 16:00 (PDT) Dolby and Jin from BTS Celebrate His New Single I'll Be There in Dolby Atmos Love Jin More In Dolby | #LoveMoreInDolby S...
23/10/2024
Kenneth Branagh Theatre Company's Production of King Lear Takes the Stage in Dolby Atmos at The Shed's Griffin Theate...
23 October 2024, 05:30 (PDT) Kenneth Branagh Theatre Company's Production o...
13/09/2024
Dolby Unveils New, Live Streaming Offering for the Sport and Entertainment Industries at IBC 2024
13 September 2024, 01:30 (PDT) Dolby Unveils New, Live Streaming Offering for t...
31/07/2024
THEO Technologies is joining Dolby!
31 July 2024, 09:00 (PDT) THEO Technologies is joining Dolby! We're excited to announce that we've acquired THEO Technologies, a provider of video p...
16/06/2024
Megabox Adopting New Dolby Vision + Dolby Atmos Offering for Premium Movie Theaters
16 June 2024, 17:35 (PDT) Megabox Adopting New Dolby Vision Dolby Atmos Offer...
06/06/2024
Dolby Laboratories Announces Agreement to Acquire GE Licensing from GE Aerospace
6 June 2024, 05:30 (PDT) Dolby Laboratories Announces Agreement to Acquire GE Licensing from GE Aerospace Acquisition to strengthen Dolby's licensing bu...
29/05/2024
VIZIO and Dolby Usher in Premium Sound Era For All
29 May 2024, 05:30 (PDT) VIZIO and Dolby Usher in Premium Sound Era For All With Dolby Atmos across its entire 2024 soundbar lineup, VIZIO and Dolby are lea...
21/05/2024
Ioan Allen, a Creator of the Dolby Stereo Film Program, Receives Medal From the Festival de Cannes, Marking 50 Years ...
21 May 2024, 09:35 (PDT) Ioan Allen, a Creator of the Dolby Stereo Film Program...
10/04/2024
Dolby and Electronic Music Visionary Anyma Celebrate the Transcendent Experience of Dolby Atmos Music in Dolby's Lov...
10 April 2024, 09:00 (PDT) Dolby and Electronic Music Visionary Anyma Celebrate...
02/04/2024
Dolby Expanding the Best Way to Experience Movies by Making Dolby Vision and Dolby Atmos Available to All Premium The...
2 April 2024, 05:30 (PDT) Dolby Expanding the Best Way to Experience Movies by ...
28/02/2024
Dolby Showcases the Immersive power of Dolby Cinema in Latest Love More Global Brand Campaign
28 February 2024, 08:00 (PST) Dolby Showcases the Immersive power of Dolby Cine...
19/01/2024
Dolby and Jennifer Lopez celebrate her new album This Is MeNow featuring single Can't Get Enough in Dolby Atmos as...
19 January 2024, 09:00 (PST) Dolby and Jennifer Lopez celebrate her new album T...
11/01/2024
Revolutionary Dolby Cinema Innovations to be Honored with Two Scientific and Engineering Awards from the Academy of M...
11 January 2024, 11:30 (PST) Revolutionary Dolby Cinema Innovations to be Honor...
10/01/2024
Dolby Showcases the Growing Reach of Dolby Vision and Dolby Atmos at CES 2024
10 January 2024, 05:30 (PST) Dolby Showcases the Growing Reach of Dolby Vision and Dolby Atmos at CES 2024 Throughout the show, Dolby will highlight the nex...
17/11/2023
Dolby and Ed Sheeran celebrate the transformative experience of Dolby Atmos Music in new Love More global brand cam...
17 November 2023, 00:00 (PST) Dolby and Ed Sheeran celebrate the transformative...
10/11/2023
Winners of 2024 The Dolby Institute x Ghetto Film School New Voices. New Visions. Competition Announced
10 November 2023, 10:00 (PST) Winners of 2024 Dolby Institute x Ghetto Film Sch...
28/08/2023
Dolby Unveils New Dolby Atmos Innovation Coming to TCL TVs Ahead of IFA 2023
28 August 2023, 05:30 (PDT) Dolby Unveils New Dolby Atmos Innovation Coming to TCL TVs Ahead of IFA 2023 Dolby Atmos FlexConnect, a first coming to TCL TVs ...
29/06/2023
Dolby Releases Native Dolby Vision and Dolby Atmos Plug-ins for Unreal Engine
29 June 2023, 05:30 (PDT) Dolby Releases Native Dolby Vision and Dolby Atmos Plug-ins for Unreal Engine Starting today, developers can bring best-in-class ...
12/06/2023
Dolby Laboratories Expands Partnership with Cinpolis by Extending Multi-Year Agreement
12 June 2023, 05:30 (PDT) Dolby Laboratories Expands Partnership with Cin polis...
18/05/2023
Dolby Achieves Milestone of 500th Theatrical Film in Dolby Vision and Dolby Atmos with Mission: Impossible - Dead R...
18 May 2023, 05:30 (PDT) Dolby Achieves Milestone of 500th Theatrical Film in D...
04/05/2023
Premiere of the Dolby Institute x Ghetto Film School Filmmaker Challenge: Finish the Script Year 2 Winning Films
4 May 2023, 07:30 (PDT) Premiere of the Dolby Institute x Ghetto Film School Fi...
24/04/2023
Dolby Showcases Global Momentum at 2023 CinemaCon
24 April 2023, 05:30 (PDT) Dolby Showcases Global Momentum at CinemaCon 2023 Hits Milestone of 500th Theatrical Film in Dolby Vision and Dolby Atmos with M...
23/03/2023
Audible Launches Collection of Immersive, Cinematic Listening Experiences in Dolby Atmos
23 March 2023, 08:00 (PDT) Audible Launches Collection of Immersive, Cinematic ...
20/03/2023
Dolby Atmos Arrives in PUBG MOBILE To Bring Immersive Audio to the Battleground
20 March 2023, 09:00 (PDT) Dolby Atmos Arrives in PUBG MOBILE To Bring Immersive Audio to the Battleground Dolby Atmos puts the grit in each hit in Arena Mo...
16/03/2023
Macklemore to Perform Surprise One-Night Only Performance Live in Dolby Atmos at SXSW
16 March 2023, 05:30 (PDT) Macklemore to Perform Surprise One-Night Only Perfor...
16/03/2023
Dolby Launches New Dolby Atmos Renderer Application
16 March 2023, 05:30 (PDT) Dolby Launches New Dolby Atmos Renderer Application The Dolby Atmos Renderer application is a new all-in-one tool for Dolby Atmos...
10/03/2023
Dolby Invites the Public and SXSW Guests to Dolby House to Experience the Future of Entertainment
10 March 2023, 05:30 (PST) Dolby Invites the Public and SXSW Guests to Dolby H...
06/01/2023
Dolby Kicks Off an Incredible CES Week Starting with Imagine Dragons' First-Ever Live Performance in Dolby Atmos
6 January 2023, 12:15 (PST) Dolby Kicks Off an Incredible CES Week Starting wit...
28/12/2022
Imagine Dragons and Dolby to Kick Off CES with a Special Live Concert in Dolby Atmos at Dolby Live at Park MGM
28 December 2022, 13:30 (PST) Imagine Dragons and Dolby to Kick Off CES with a ...
13/12/2022
Opening of Smithsonians Latest Exhibit Entertainment Nation
13 December 2022, 08:05 (PST) Opening of Smithsonians Latest Exhibit Entertainment Nation Dolby and the Dolby Family celebrated the ribbon cutting of the S...
16/10/2022
Driving sound forward: Mercedes-Benz partners with Apple Music and Universal Music Group to deliver the ultimate in-c...
16 October 2022, 11:00 (PDT) Driving sound forward: Mercedes-Benz partners with...
19/09/2022
Winners of the Dolby Institute x Ghetto Film School Filmmaker Challenge: Finish the Script Year Two Announced
19 September 2022, 05:00 (PDT) Winners of the Dolby Institute x Ghetto Film Sch...
19/09/2022
Winners of the Dolby Institute x Ghetto Film School Filmmaker Challenge: Finish the Script Year T...
19 September 2022, 05:00 (PDT) Winners of the Dolby Institute x Ghetto Film Sch...
15/09/2022
Aerosmith Makes Triumphant Return To The Las Vegas Stage With Their Residency AEROSMITH: DEUCES ARE WILD
15 September 2022, 06:56 (PDT) Aerosmith Makes Triumphant Return To The Las Veg...
15/09/2022
Aerosmith Makes Triumphant Return To The Las Vegas Stage With Their Residency AEROSMITH: DEUCES ...
15 September 2022, 06:56 (PDT) Aerosmith Makes Triumphant Return To The Las Veg...
20/07/2022
Dolby Introduces Dolby Atmos Album Assembler for Music Mixed in Atmos
20 July 2022, 05:30 (PDT) Dolby Introduces Dolby Atmos Album Assembler for Music Mixed in Atmos Mastering engineers and music creators can access the master...
05/07/2022
Tencent Music Entertainment's QQ Music Becomes China's First Domestic Music Service Supporting Dolby Atmos
5 July 2022, 19:00 (PDT) Tencent Music Entertainment's QQ Music Becomes Chi...
05/07/2022
Tencent Music Entertainment's QQ Music Becomes China's First Domestic Music Service Supporting Do...
5 July 2022, 19:00 (PDT) Tencent Music Entertainment's QQ Music Becomes Chi...
09/05/2022
WONDERY ANNOUNCES COLLABORATION WITH DOLBY TO BRING IMMERSIVE SOUND TO PODCAST FANS IN DOLBY ATMOS
9 May 2022, 05:30 (PDT) WONDERY ANNOUNCES COLLABORATION WITH DOLBY TO BRING IMM...
03/05/2022
Dolby Laboratories Announces Dr. Shriram Revankar as SVP Advanced Technology Group
3 May 2022, 09:05 (PDT) Dolby Laboratories Announces Dr. Shriram Revankar as SV...
13/04/2022
Naver launches world's first Dolby Vision-capable live commerce content, opening a New World for online shopping
13 April 2022, 19:28 (PDT) Naver launches world's first Dolby Vision-capabl...
13/04/2022
Naver launches world's first Dolby Vision-capable live commerce content, opening a New World for ...
13 April 2022, 19:28 (PDT) Naver launches world's first Dolby Vision-capabl...
03/02/2022
Dolby acquires Millicast, the real-time, ultra-low-delay video streaming platform
3 February 2022, 13:15 (PST) Dolby acquires Millicast, the real-time, ultra-low...
08/12/2021
Dolby Appoints Tony Prophet to its Board of Directors
8 December 2021, 05:30 (PST) Dolby Appoints Tony Prophet to its Board of Directors SAN FRANCISCO, December 8, 2021 - Dolby Laboratories, Inc. (NYSE:DLB) an...
01/12/2021
New Survey from Dolby Reveals Shifts in Music Listening Behavior Among Adults in the U.S.
1 December 2021, 05:30 (PST) New Survey from Dolby Reveals Shifts in Music List...
16/11/2021
NIO ET7 Comes Standard with Dolby Atmos
15 November 2021, 16:27 (PST) NIO ET7 Comes Standard with Dolby Atmos JPG NIO X Dolby Atmos.JPG Shanghai - On Nov. 16, NIO announced that Dolby Atmos wi...
11/11/2021
Dolby introduces new and improved Dolby.io Spatial Audio feature for developers
10 November 2021, 15:15 (PST) Dolby introduces new and improved Dolby.io Spatial Audio feature for developers New Spatial Placement capability will enable ...
28/10/2021
Mercedes-Benz AG gears up to bring Dolby Atmos Music experience to its cars
28 October 2021, 01:00 (PDT) Mercedes-Benz AG gears up to bring Dolby Atmos Music experience to its cars jpg Stuttgart/Munich - Mercedes-Benz today announc...