Avid Pro Tools Sets New Standard for Audio Production

Avid Pro Tools 11 Sets New Standard for Audio Production

LAS VEGAS, NV, April 7, 2013 , 2013-04-07 Core engine, 64-bit architecture, and expanded metering empower audio professionals to handle the most demanding sessions, compose with more virtual instruments and effects, and collaborate directly with Media Composer editors

NAB (Booth #SU902), LAS VEGAS, NV, April 7, 2013 - Avid (NASDAQ: AVID) today announced Avid Pro Tools 11, a major upgrade of its industry-leading digital audio workstation that redefines music and audio production for today's workflows. This latest version enables audio professionals to take on the most demanding productions with new, high-powered audio and video engines, 64-bit architecture, expanded metering, and direct HD video workflows.

Pro Tools 11 represents a quantum leap in creative power, said Chris Gahagan, senior vice president of Products and Services at Avid. The newly designed architecture turbo-charges production with more plug-in processing, the ability to run more virtual instrumentsand a host of new featuresletting users create ambitiously, without holding anything back.

Pro Tools 11 delivers the features, performance, and workflows professionals need to take on today's increasingly complex sessions and tighter timelines. Key benefits and features include:

Fully redesigned audio engine and 64-bit architecture

New Avid Audio Engine Delivers multiple times the processing power of Pro Tools 10 on the same hardware configurations.

64-bit architecture Exponentially increases the number of simultaneous virtual instruments and the performance to handle the most sophisticated sessions.

Offline bounce Delivers mixes up to 150 times faster than real time.

Low-latency input buffer Ensures ultra-low latency record monitoring without sacrificing plug-in performance.

Dynamic host processing Maximizes plug-in count by reallocating processing resources as needed.

Expanded metering

Extended standards support Features a broad range of built-in metering standards, from peak and average to VU and PPM, to maintain adherence to regional broadcast requirements.

Gain reduction Shows gain reduction for all dynamics plug-ins on each channel.

Direct HD video workflows

Built-in Avid Video Engine Enables audio post professionals to play and edit a wide range of HD video formats including Avid DNxHD, directly in the Pro Tools timeline without transcoding, using the same core engine as in Media Composer.

Video interface support Enables monitoring of DNxHD and QuickTime media through Avid Nitris DX, Avid Mojo DX, and other video interfaces.

In the world of professional mixing, I constantly need more processing power, and the extra power in Pro Tools 11 is exactly what I need, said Tim Palmer, mixer and engineer for U2, Robert Plant, Ozzy Osbourne, The Cure, and INXS. I love the new metering and the new sends view is excellent. It is really impressive. Pro Tools 11 is a big leap forward.

Availability & Pricing

Pro Tools 11 and Pro Tools HD 11 will be available in the online Avid Store and at Avid resellers worldwide later in Q2 2013. For more information, click here. Pricing will be as follows:

Pro Tools 11 software (full version) $699 USD

Pro Tools 10 to 11 upgrade $299 USD

Pro Tools 9 to 11 upgrade $399 USD

Pro Tools Express to Pro Tools 11 cross grade $499 USD

Pro Tools HD 10 to 11 upgrade $599 USD

Pro Tools HD 9 to 11 upgrade $999 USD

About Avid

Avid creates the digital audio and video technology used to make the most listened to, most watched and most loved media in the world from the most prestigious and award-winning feature films, music recordings, and television shows, to live concert tours and news broadcasts. Some of Avid's most influential and pioneering solutions include Media Composer, Pro Tools, Interplay, ISIS, VENUE, Sibelius and System 5. For more information about Avid solutions and services, visit www.avid.com, connect with Avid on Facebook, Twitter, YouTube, LinkedIn, SoundCloud; or subscribe to Avid Buzz.

2013 Avid Technology, Inc. All rights reserved. All prices are USMSRP for the U.S. and Canada only and are subject to change without notice. Contact your local Avid office or reseller for prices outside the U.S. and Canada. Avid, the Avid logo, Avid DNxHD, Avid Mojo, Interplay, ISIS, Media Composer, Nitris, Pro Tools and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. The Interplay name is used with the permission of the Interplay Entertainment Corp. which bears no responsibility for Avid products. All other trademarks are the property of their respective owners.

LINK:	http://www.avid.com/US/press-room/Avid-Pro-Tools-11-Sets-New-Standard-...
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