Portland, Ore. September 3, 2014 Elemental Technologies, the leading supplier software-defined video solutions for multiscreen content delivery, today announced multiple new partners and sponsors for the industry's first annual 4K 4Charity fun run which will take place during IBC at 7:30 a.m. Saturday 13 September, 2014 in Amsterdam. The 4K 4Charity fun run is supported by IBC.
Commemorating 2014 as a year of major 4K Ultra HD achievements across the global media and entertainment industry, the 4km (2.49-mile) race is open to all registered IBC 2014 show attendees at www.4K4Charity.com.
In addition to co-founders Elemental and Ericsson, backers of the 4K 4Charity fun run include:
Broadband TV News (BTN) exclusive media partner
Microsoft premier sponsor
AJA Video Systems supporting sponsor
deltatre supporting sponsor
Dolby Laboratories supporting sponsor
DTS supporting sponsor
WhiteOaks supporting sponsor
Proceeds from the 4K 4Charity fun run by corporate sponsors and individual run participants will be designated for Oxfam International, which works to end poverty and injustice by mobilizing the power of people against poverty. Additionally, run participants are encouraged to join ONE, a campaign and advocacy organization committed to the fight against extreme poverty and preventable disease.
We are thrilled with the outpouring of support from the video industry across the global for the 4K 4Charity fun run and in particular for the support from our sponsors and partners, said Keith Wymbs, chief marketing officer at Elemental. Space is limited, so be sure you sign up today. This is an experience you won't want to miss.
The 4K 4Charity starting line is walking distance from the southeast corner of the RAI Exhibition and Conference Centre complex located at Europaplein, 1078 GZ Amsterdam, Netherlands. A Google map of location can be found here.
Elemental at IBC 2014
Elemental will feature its full suite of software-defined video solutions at IBC 2014 September 12 - 16 at the RAI Exhibition and Convention Centre (Hall 4, Stand 4.B75) in Amsterdam. The company will demonstrate how its video processing and delivery products can automate repurposing of live video content for on-demand catch-up TV, pause TV, and nPVR video services and support end-to-end content encryption, integration of third party DRM technologies and ad insertion for content monetization. Elemental will also showcase its leading HEVC and 4K UHD TV video processing; software updates to its Elemental Live and Elemental Stream products -- including support for new HEVC and 4K UHD services at 50 and 60 frames per second and 10-bit color; and, Elemental Cloud for live and on-demand video processing and delivery in pure cloud and hybrid ground-cloud deployments. Elemental is named as a technology enabler to the BBC and Turner Sports, both of which were designated finalists for the IBC 2014 Innovation Awards. Award winners will be announced at the show. To schedule a meeting with an Elemental representative at IBC, please contact us.
About Elemental
Elemental Technologies is the leading supplier of software-defined video solutions for multiscreen content delivery. Founded in 2006 and headquartered in Portland, Oregon, the company pioneered the use of software-based video processing to distribute video over IP networks. Solutions from Elemental provide the flexibility, scalability and performance required to deliver high quality video via turnkey, cloud-based and virtualized deployment models. Powering video experiences for more than 500 leading media franchises worldwide, Elemental helps pay TV operators, content programmers, broadcasters and enterprise customers bring video to any screen, anytime all at once. The company has offices in the United States, the United Kingdom, France, Hong Kong, Singapore, Japan, China, Russia, India and Brazil. To learn more, please visit www.elementaltechnologies.com and follow @elementaltech on Twitter.
Press Contact
Laura Barber
Elemental Technologies
laurab@elementaltechnologies.com
(503) 703-3638
Most recent headlines
01/01/2026
Latin Grammy Cultural Foundation Announces 2026 Noel Schajris Scholarship The scholarship will cover tuition and housing for one Berklee College of Music stud...
01/01/2026
New year, new games, all with RTX 5080-powered cloud energy. GeForce NOW is kicking off 2026 by looking back at an unforgettable year of wins and wildly high fr...
31/12/2025
Back to All News
NFL Christmas Gameday on Netflix Scores Again With the Lions-V...
30/12/2025
As the College Football Playoff Enters the Quarterfinals, ESPN Blows Out Its Meg...
30/12/2025
SVG's Best of 2025: Original ArticlesTake a look back at all our coverage of big-time productions, game-changing technologies, and state-of-the-art new faci...
30/12/2025
MELBOURNE, Fla., Dec. 30, 2025 - L3Harris Technologies (NYSE: LHX) will release its fourth quarter 2025 financial results before the market opens on Thursday, J...
30/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
30/12/2025
It marked the first civilian operational authorization for a HAPS flight in Europe, led by Space42's subsidiary, Mira Aerospace
The flight demonstrated HAP...
29/12/2025
San Francisco 49ers Strike Gold With Halftime Laser SpectacularStunning display caps $200 million renovation of Levi's Stadium techBy Dan Daley, Audio Edito...
29/12/2025
The Cup's Around the Corner: An Inside Look at Broadcast Preparations for th...
29/12/2025
SVG's Best of 2025: Longform VideoWatch the standout keynote conversations, deep dives, and panel discussions from the year for free on SVG PLAY!By Brandon ...
29/12/2025
From crisper Lossless audio and immersive music videos in beta to new Audiobooks+ plans, custom transitions between tracks, and in-app Messages, we keep levelin...
29/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
27/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
25/12/2025
Holiday lights are twinkling, hot cocoa's on the stove and gamers are settling in for a well-earned break.
Whether staying in or heading on a winter getawa...
24/12/2025
What is AI good for? Posted by MTI Film on December 24, 2025
What is AI good for?
What is AI good for?
It's been three years since ChatGPT first cap...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Back to All News
The Boyfriend' Season 2 Unveils Heartwarming Trailer, Key...
24/12/2025
Back to All News
Love, Fights, and Everything in Between: Badly in Love' Returns for Season 2
Entertainment
24 December 2025
GlobalJapan
Link copied t...
24/12/2025
Scripps Research study links sleep variability with sleep apnea and hypertension How consumers' digital activity trackers could enable personalized health s...
23/12/2025
How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...
23/12/2025
BitFire's Jim Akimchuk on Supplying Scalability and Customization in the Clo...
23/12/2025
CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...
23/12/2025
Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large
Monday, December 22, 2025 - 14:08
Print ...
23/12/2025
ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...
23/12/2025
End the Year on a High Note and Donate to the Sports Broadcasting Fund Today!By Ken Kerschbaumer, Editorial Director
Tuesday, December 23, 2025 - 12:25 pm
P...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...
23/12/2025
Back to All News
Netflix's The Great Flood and Culinary Class Wars 2 Top Gl...
23/12/2025
Back to All News
Stranger Things By the Numbers: How the Global Phenomenon Shap...
23/12/2025
Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
23/12/2025
Back to All News
How Steamy Can It Get? Single's Inferno' Season 5 Pre...
23/12/2025
Back to All News
33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...
Portland, Ore. September 3, 2014 Elemental Technologies, the leading supplier software-defined video solutions for multiscreen content delivery, today announced multiple new partners and sponsors for the industry's first annual 4K 4Charity fun run which will take place during IBC at 7:30 a.m. Saturday 13 September, 2014 in Amsterdam. The 4K 4Charity fun run is supported by IBC.
