New UK service leverages Brightcove's turnkey OTT solution to simply and cost-effectively deliver foreign language dramas to U.S. audiences across multiple platforms
BOSTON, June 13, 2017 - Walter Presents, a new subscription video-on-demand service from the UK's Channel 4 and Global Series Network, launched in March using Brightcove OTT Flow powered by Accedo.
The new channel, which delivers some of the best foreign language dramas from around the world to the US market, chose OTT Flow for its ability to reduce the cost and complexity of delivering a high quality OTT service across multiple devices, while accelerating the time to market. Walter Presents joins a growing list of media organizations and brands launching services on OTT Flow, including:
Discovery Networks Asia-Pacific, a top non-fiction channel in Asia Pacific
Omnia Media, a subsidiary of Blue Ant Media, an animated gaming channel
XLrator Media, which, through its service XLTV, offers over 100 hours of feature film programming on five curated channels
Every dollar that we have to spend on technology is a dollar that has to come out of our content budget, Jen Robertson, general manager, Walter Presents, said. Having a turnkey, cost-effective, rapidly deployable technology solution like OTT Flow allowed our team to focus our time, energies, and money on delivering the best content to the US market. We run a lean operation: Brightcove not only provided the technology, but has owned the entire process of submitting apps and getting them reviewed and into app stores.
Media organizations face multiple challenges today as Facebook and Google are winning the lion s share of incremental advertising spending and audiences expect television-like experiences across all their platforms. Brightcove is deeply focused on helping media organizations gain access to the OTT market with amazing viewing experience, increased revenues of up to 50 percent, and reduced costs associated with online video of up to 50 percent. OTT Flow, which enables media organizations like Walter Presents to rapidly deploy high-quality live and on-demand video across platforms with no up-front development costs, addresses all three of these objectives. Walter Presents monetizes its SVOD content using subscriber management technology from Cleeng, which is OTT Flow's SVOD extension.
Walter Presents is a case study in how a small organization with niche content can deliver a multi-platform OTT service quickly and affordably, provide a great viewing experience, and contribute quickly to the bottom line, Luke Gaydon, vice president of OTT Solutions at Brightcove, said. Brightcove is pleased to be providing a video platform that enables organizations big and small to be a part of the OTT landscape and, in the process, help shape the evolving OTT market.
Walter Presents is the brainchild of Walter Iuzzolino, who has watched over 4,000 hours of television to deliver the best of foreign language serials to the US market. Among the dramas that debuted on Walter Presents launch are: Valkyrien (Norway); Spin (France): and Flight HS13 and Black Widow (Netherlands). The channel is available ad-free on walterpresents.com, mobile apps for iOS and Android devices, Amazon Channels, Apple TV and the Roku platform for $6.99 monthly/$69.99 yearly. The content library at launch includes 34 series from 12 different countries. Each season will be made available in its entirety and ad-free, allowing viewers to binge watch their favorites and explore new series. Each month, the service will premiere two new award winning series with accompanying editorial content online.
Brightcove on social media:
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About Brightcove
Brightcove Inc. (NASDAQ:BCOV) is the leading global provider of powerful cloud solutions for delivering and monetizing video across connected devices. The company offers a full suite of products and services that reduce the cost and complexity associated with publishing, distributing, measuring and monetizing video across devices. Brightcove has thousands of customers in over 70 countries that rely on the company's cloud solutions to successfully publish high-quality video experiences to audiences everywhere. To learn more, visit www.brightcove.com.
Press Contacts
Brightcove (North America):
Phil LeClare
(617) 674-6510
press@brightcove.com
Brightcove (Europe):
Rebecca Lake
WE Communications for Brightcove
+ 020 7632 3856
rlake@we-worldwide.com
Walter Presents
Jen Robertson
646-809-0081
jen@globalseriesnetwork.com
Accedo:
Helen Weedon
Communications Manager, Accedo
helen.weedon@accedo.tv
Tel: +44 1570 434632
About Accedo
Accedo (http://www.accedo.tv) is a trusted video experience transformation pioneer improving the lives of video consumers by the hundreds of millions.Over the years, Accedo has earned the trust of over 350 of the world's leading video service providers customers to whom two goals are paramount: explore new opportunities to monetise video and transform video services to meet rapidly changing consumer expectations. Accedo customers include: global video service leaders like Netflix, NBC Universal, Spotify, Fox, Disney, Telefonica and HBO, among many others.For more info, please visit http://www.accedo.tv; Twitter: http://www.twitter.com/accedotv; Facebook: https://www.facebook.com/accedo.tv/.
This press release may include forward-looking statements regarding anticipated objectives, growth and/or expected product and service developments or enhancements. Such forward-looking statements may be identified by the use of the following words (among others): "believes," "expects," "may," "will," "plan," "should" or "anticipates," or comparable words and their negatives. These forward-looking statements are not guarantees but are subject to risks and uncertainties
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New UK service leverages Brightcove's turnkey OTT solution to simply and cost-effectively deliver foreign language dramas to U.S. audiences across multiple platforms
