Sony Pixel Power calrec Sony

SVG Sit-Down: Blackmagic Design's Dan May on the Company's Wide Range of Products and Customers

06/05/2025

SVG Sit-Down: Blackmagic Design's Dan May on the Company's Wide Range of Products and Customers We're about creating tools that give users the flexibility to make a solution that works for them' By Ken Kerschbaumer, Editorial Director

Tuesday, May 6, 2025 - 9:39 am

Print This Story | Subscribe

Story Highlights

For Blackmagic Design President Dan May, trade shows create a hit list of favorite innovations. At the NAB Show each year, the company introduces not just its latest products but products that cover arguably the broadest range of categories of anyone at the show. May sat down with SVG to discuss the company's highlights from NAB 2025.

Every NAB Show is different, and you guys have a lot of new products every year. What stands out this year?

Definitely, the ATEM Micro Camera Control Panel, which can control up to eight cameras from one unit. It allows one person to control eight cameras at a time, which I think is great and a very easy add-on that customers have been waiting for.

Leading Blackmagic Design's lineup at NAB 2025, new ATEM Micro Camera Control Panel can control up to eight cameras from one unit.

We also have the ATEM Mini Extreme ISO G2 production switcher, which feels like it fits between the ATEM Minis and the ATEM Television Studios, which are very large professional production switchers. We also did a big software update for the ATEM 4 M/E Constellation 4K Plus, which opens up a lot of new features.

Resolve has a big update, and the PYXIS 12K camera fits between the current PYSIX lineup and the URSA Cine.

We've been working with Apple on the URSA Cine immersive, which can be used to capture video for the Apple Vision Pro for creating content like sitting at half-court at a basketball game. That camera took a lot of work to make it happen and have a workflow that ties into DaVinci. It's not like you're just slapping it into any old editing software and getting the content out the door. It's a pretty complex process. To be able to show the results to people on headsets at the show is exciting.

It wasn't long ago that SMPTE ST 2110 was only for the major broadcasters. What are you seeing in the market you serve?

Some people want to have an engineering team, but we're always about creating tools that give users the flexibility to piece bits together and make a solution that works for them. But a lot of what we are doing with ST 2110 is offering la carte pieces that they can piece together and do what they want, and it seems to be working out.

Your products are very value-oriented. How does your customer base approach things like upgrading and improving their capabilities?

On one hand, we want to offer a $300 switcher so that we can get someone who has never been able to use a hardware switcher to get involved. But it's tough because, if we come out with a $500 version the next year, they can feel left out because that is a big investment for them. It's a fine line as we're always trying to say, Look, we're doing this to empower people and bring more people to the table.

That is why things like the newest ATEM Mini Extreme ISO G2 live switcher has some future-proof features and costs a little bit more. But we have a wide range of customers - like podcasters, high schools, churches, and businesses - looking for sub-thousand-dollar products.
LINK: https://www.sportsvideo.org/2025/05/06/svg-sit-down-blackmagic-designs...
See more stories from svg

More from Sports Video Group

27/06/2025

How Smarter Video Compression is Creating a Sustainable Future

How smarter compression is creating a sustainable future By Michael Burns Monday, June 23, 2025 - 14:13 Print This Story Live sport is especially vulnerab...

27/06/2025

RTL Group To Acquire Sky Deutschland

RTL Group To Acquire Sky Deutschland By George Bevir, Editorial Director, SVG Europe Friday, June 27, 2025 - 8:00 am Print This Story | Subscribe Story ...

27/06/2025

Frictionless, At Scale: The Current State of Live Video Streaming Techology

Frictionless, At Scale: The Current State of Live Video Streaming Techology Leaders from Bitmovin, Comcast Technology Solutions, Harmonic, IMAX, and Phenix brea...

27/06/2025

Marquee Sports Network's Nick Steger on Meeting the Moment of the Contending Chicago Cubs

Marquee Sports Network's Nick Steger on Meeting the Moment of the Contending...

27/06/2025

NHL Draft 2025: The League Is Primed for First Decentralized Draft in Non-Pandemic Era

NHL Draft 2025: The League Is Primed for First Decentralized Draft in Non-Pandem...

26/06/2025

10th-Annual SVG Regional Sports Production Summit Presents Useful Roadmap for the Future of the RSN, Local Media Business

10th-Annual SVG Regional Sports Production Summit Presents Useful Roadmap for th...

26/06/2025

The Big Cloud Debate: Public vs. Private vs. Hybrid

The Big Cloud Debate: Public vs. Private vs. Hybrid Tech leaders from CineSys, Diversified, and Net Insight breaks down all flavors of cloud By Jason Dachman, ...

26/06/2025

Program Productions' Jess Kowatch on Training the Next and Current Generation of Sports TV Technicians

Program Productions' Jess Kowatch on Training the Next and Current Gener...

25/06/2025

SVG College Summit 2025: Select Sessions Now Available to Watch on SVG PLAY

SVG College Summit 2025: Select Sessions Now Available to Watch on SVG PLAY Tackling the latest in college sports video: NIL, live production, virtual productio...

25/06/2025

ESPN Is Set To Bring AR Graphics to Wimbledon, Revamps Bunker and Studio 18 VO Booths

ESPN Is Set To Bring AR Graphics to Wimbledon, Revamps Bunker and Studio 18 VO B...

24/06/2025

2025 NBA Draft: ABC/ESPN Prepares for Two-Day Draft at Barclays Center

2025 NBA Draft: ABC/ESPN Prepares for Two-Day Draft at Barclays Center Partners Game Creek Video, CP Communications, NEP Specialty Capture will be on hand By M...

24/06/2025

Cloud Broadcast Tech Update: Google Cloud's Jane Day on the Impact of AI on Sports

Cloud Broadcast Tech Update: Google Cloud's Jane Day on the Impact of AI on ...

24/06/2025

Cloud Broadcast Tech Update: AWS's Dana LaGattuta on Data-Driven Innovation in Sports

Cloud Broadcast Tech Update: AWS's Dana LaGattuta on Data-Driven Innovation ...

24/06/2025

British & Irish Lions Men's Tour: Dublin Opener Sees Sky Sports Take Remote Route

Lions live: Dublin opener sees Sky Sports take remote route By Fergal Ringrose ...

24/06/2025

British & Irish Lions Men's Tour: Pumas Maul Lions as S4C and TG4 Deliver First-Ever Joint Host in Dublin

Pumas maul Lions as S4C and TG4 deliver first-ever joint host in Dublin By Ferg...

24/06/2025

ABC/ESPN Prepares for 2025 NBA Draft, the First at Barclays Center

ABC/ESPN Prepares for 2025 NBA Draft, the First at Barclays Center Partners Game Creek Video, CP Communications, NEP Specialty Capture will be on hand By Mark ...

23/06/2025

Adventures in Live Cloud Production: Stories From the Trenches with MLB, NHL, NBC Sports, Warner Bros. Discovery, and AWS

Adventures in Live Cloud Production: Stories From the Trenches with MLB, NHL, NB...

23/06/2025

Finding the Edge: How Badger & Combes Produces Live-Streamed Coverage of County Cricket for LancsTV

Finding the edge: How Badger & Combes produces live-streamed coverage of county ...

23/06/2025

Masters of Madness: New Football Format Shakes Up the Rules of Sportainment

Masters of Madness: New football format shakes up the rules of sportainment By Adrian Pennington Monday, June 16, 2025 - 11:38 Print This Story The ball i...

23/06/2025

New State-of-the-Art Mountain Media Center Launches in Former Starz Encore Building Near Denver

New State-of-the-Art Mountain Media Center Launches in Former Starz Encore Build...

23/06/2025

ESPN Says Goodbye to Seaport Studios, Hello to New State-of-the-Art Production Facility at Disney's 7 Hudson Square

ESPN Says Goodbye to Seaport Studios, Hello to New State-of-the-Art Production F...

20/06/2025

A True Test? Cricket's Growth on the Global Stage and the Role Broadcast Can Play

A True Test? Cricket's Growth on the Global Stage and the Role Broadcast Can...

20/06/2025

Sky Sports Goes Large for the British & Irish Lions Tour with AR Graphics, UHD and a Pop Up Channel

Sky Sports goes large for the British & Irish Lions Tour with AR graphics, UHD a...

20/06/2025

ESPN's Men's College World Series Finals Coverage Combines Innovation, Legacy

ESPN's Men's College World Series Finals Coverage Combines Innovation, L...

19/06/2025

SVG Rewind: PGA Tour Introduces Drone AR Smart Tracing, Reflects on Winning George Wensel Technical Achievement Award

SVG Rewind: PGA Tour Introduces Drone AR Smart Tracing, Reflects on Winning Geor...

18/06/2025

Technology Focus: Fan Expectations Drive Advances in the In-Stadium Experience

Technology focus: Fan expectations drive advances in the in-stadium experience By Jo Ruddock Tuesday, June 3, 2025 - 08:36 Print This Story For years, att...

18/06/2025

Making Connections: How Stadiums Are Meeting the Ever-Growing Demand for Data and Connectivity

Making connections: How stadiums are meeting the ever-growing demand for data an...

18/06/2025

SVG Venues & Teams Summit Keynote: RWS Global Powers the Stadium Environment at 2024 Paris Olympics

SVG Venues & Teams Summit Keynote: RWS Global Powers the Stadium Environment at ...

18/06/2025

SVG Rewind: Behind the Scenes of Producing Tottenham Hotspur's Europa League Victory Parade

SVG Rewind: Behind the Scenes of Producing Tottenham Hotspur's Europa League...

17/06/2025

SVG New Sponsor Spotlight: Mercury Intermedia's Tom Richardson, Mike Ligon on Powering DTC Streams for Teams Reclaiming Media Rights

SVG New Sponsor Spotlight: Mercury Intermedia's Tom Richardson, Mike Ligon o...

17/06/2025

Total Sports Performance from Relo Metrics, VideoAmp, Offers Next-Level Media, Brand Measurement

Total Sports Performance from Relo Metrics, VideoAmp, Offers Next-Level Media, B...

17/06/2025

From Stage to Stream: Producing Live Esports Events in 2025

From Stage to Stream: Producing Live Esports Events in 2025 Leaders from ESL FACEIT Group, Riot Games, and more break down the latest trends By Jason Dachman, ...

17/06/2025

Inside FIFA 2025 Club World Cup Operations With FIFA's Oscar Sanchez, HBS's Stefan Wistuba

Inside FIFA 2025 Club World Cup Operations With FIFA's Oscar Sanchez, HBS...

17/06/2025

Production Ambitions: Over Exposed on Making the National League Promotion Final for DAZN as Spectacular as Possible

Production ambitions: Over Exposed on making the National League Promotion Final...

17/06/2025

DAZN Brings Global Ambition to U.S. Soil With Production of 2025 FIFA Club World Cup

DAZN Brings Global Ambition to U.S. Soil With Production of 2025 FIFA Club World...

16/06/2025

Grass Valley 4K Cameras Head to Greece for View Master Events' New Production Truck

Grass Valley 4K Cameras Head to Greece for View Master Events' New Productio...

16/06/2025

Behind The Broadcast Booth, Ep. 3: Golf. My Future. My Game. Founder and CEO Craig Kirby Talks Advocacy in Sports and More

Behind The Broadcast Booth, Ep. 3: Golf. My Future. My Game. Founder and CEO Cra...

16/06/2025

The REMI Revolution Is Here: How Remote Production Technology in Esports Pioneers a New Age of Broadcast

The REMI Revolution Is Here: How Remote Production Technology in Esports Pioneer...

16/06/2025

From Super Bowl to Indy 500, New Orleans Artist Frenchy' Captures Energy of Sports Production on Canvas

From Super Bowl to Indy 500, New Orleans Artist Frenchy' Captures Energy of...

16/06/2025

NFL Films Enhances Post Studio With Dolby Atmos Audio

NFL Films Enhances Post Studio With Dolby Atmos Audio Forty-three channels of audio enable the facility to migrate to immersive By Dan Daley, Audio Editor Mo...

16/06/2025

SVG New Sponsor Spotlight: Storj's David Colantuoni on Expanding Cloud-Based Storage to Live Sports Production

SVG New Sponsor Spotlight: Storj's David Colantuoni on Expanding Cloud-Based...

16/06/2025

Grass Valley 4K Cameras Head to Greece for View Master Events' New OB Truck

Grass Valley 4K Cameras Head to Greece for View Master Events' New OB Truck By Ken Kerschbaumer, Editorial Director Monday, June 16, 2025 - 2:33 pm Pri...

13/06/2025

SVG Sit-Down: Backblaze's Gleb Budman Talks Products, Partnerships, and the Growth in Cloud Storage

SVG Sit-Down: Backblaze's Gleb Budman Talks Products, Partnerships, and the ...

13/06/2025

SVG Sit-Down: DAZN's Walker Jacobs Calls Streaming the FIFA Club World Cup The Most Ambitious Thing We've Ever Done in the U.S.'

SVG Sit-Down: DAZN's Walker Jacobs Calls Streaming the FIFA Club World Cup ...

13/06/2025

New Sponsor Spotlight: Vecima Networks' Paul Strickland on How Improving QoE for Sports Fans Can Deliver Real ROI

New Sponsor Spotlight: Vecima Networks' Paul Strickland on How Improving QoE...

13/06/2025

Pitch Perspective: Where's Next for Specialty Cameras in Soccer?

Pitch Perspective: Where's Next for Specialty Cameras in Soccer? Leaders from Sky Austria and ACS discuss the possibilities of camera placement pitchside B...