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Sin Fung takes advertising to the next level with Inca Onset Q40i investment from Fujifilm

11/03/2015

Sin Fung takes advertising to the next level with Inca Onset Q40i investment from Fujifilm Consistent quality, increased productivity and exceptional servicing allows Hong Kong-based print service provider to set itself apart from competitors

11.03.2015

Wilson Choi, Director Sin Fung

FUJIFILM Inca Onset Q40i

Installation Inca Onset Q40i at Sin Fung

Sin Fung is one of the largest and most renowned digital print service providers operating in the sign and advertising industry in South East Asia. Founded as a family business in 1985, the Hong Kong-based printer has established itself as a pioneer in investing in the latest state-of-the-art technologies to deliver indoor and outdoor applications such as billboards, banners, wallpapers, POP and displays. The company also specialises in vehicle wrapping and fulfils major contracts for the city's transport network.

With 150 employees and an average turnover of $50 million, Sin Fung provides its customers with end-to-end solutions, managing any graphic project from design through to production and installation. Over the past 30 years, the company has become a prominent and respected brand in the advertising industry in Hong Kong and wider Asia Pacific region. In recent years, the company has also seen its packaging and industrial offering grow quickly.

Continuously striving to lead the way with innovation and technological excellence, Sin Fung embarked on a detailed review of flatbed printers that could replace a number of its UV and solvent devices. The company came across the Inca Onset Q40i, which quickly became the preferred choice for Sin Fung.

Sin Fung director, Wilson Choi, explains: We have stringent measures when assessing potential new devices, including the manufacturer's service offering. Three Square Technology, Fujifilm's local distributor, was able to clearly demonstrate the exceptional quality and reliability of the Inca Onset Q40i machine. And, thanks to Fujifilm's strong commercial and technical presence in China, recently reinforced by its new demo facility in Suzhou, outside Shanghai, any potential downtime would be minimal.

Sin Fung's main objectives were to enhance print quality and provide customers with consistent results. And, since the Onset Q40i was installed with a three-quarter automation system in January 2014, this is exactly what it delivers.

Mr Choi continues: For the sign and graphics market in Hong Kong, Sin Fung has always been committed to set its business apart from its competitors by offering outstanding printed applications. The Inca Onset Q40i immediately proved to guarantee the highest, most consistent quality print. Now, when we produce 150 copies, we can be confident that the first print will look exactly like the last.

Productivity was also a key element for Sin Fung when they considered the investment. Once again, the Inca Onset Q40i did not disappoint: The print capacity enabled by the Inca platform has allowed us to replace three super wide format printers and dramatically increase our productivity, adds Mr Choi. Delivering 60 beds per hour, we currently produce around 15 jobs per day with more capacity to take on additional work.

The Inca Onset Q40i prints at speeds of up to 305m2/hr onto media up to 3.14m x 1.6m and 50mm thick, meeting all the demands for an ultra-high-quality flatbed device. Using Fujifilm's Spectra Dimatix QS10 printheads, the device delivers a nine picolitre drop size which results in 1200dpi apparent resolution, ultra-crisp images, fine lines, sharp text and smooth tonal graduations. The Inca Onset Q40i together with Fujifilm inks delivers excellent ink adhesion and colour reproduction, and the speed and quality combination is second-to-none.

The logistics around the installation of the Inca Onset Q40i proved a slightly bigger challenge than usual. As the company is located on the 16th floor of the building, the eight-ton device had to be lifted by crane before it could be assembled. However, after careful planning, the installation was completed without a hitch and the machine was soon up and running.

Mr Choi concludes: The outstanding quality guaranteed by the Inca Onset Q40i, together with its incredible production capacity, is enabling Sin Fung to continue the company's drive to be at the forefront of the print and advertising industry. And, working with trusted partners like Fujifilm and Three Square Technology, is allowing us to achieve this. The Onset Q40i has quickly demonstrated to be the reliable workhorse it is meant to be, and we are confident that we couldn't have made a better decision to invest in this device.

For further information contact:

Elni Stofberg / Isabella Schiavi

AD Communications

E: estofberg(at)adcomms.co(dot)uk / ischiavi(at)adcomms.co(dot)uk

Tel: 44 (0)1372 464470

Inca Digital Printers

Heather Kendle

E:heather.kendle(at)incadigital(dot)com

T: 44 (0)1223 577800

Splash!PR

Ruth Clark / Melinda Williams

E:ruth(at)splashpr.co(dot)uk/ Melinda(at)splashpr.co(dot)uk

T: 44 (0)1580 241177

Chen Ran

FUJIFILM China

E: ran.chen(at)fujifilm(dot)com

T: 86 139-0186 8969

Ivan Li

FUJIFILM Hong Kong

E: ffhk.graphic2(at)fujifilm(dot)com

T: 852 2317-0307

Files:

Fujifilm_Sin_Fung_Inca_OnsetQ40i_02.JPG 148 K

Fujifilm_Sin_Fung_Inca_OnsetQ40i_installation_process_at_the_plant_02.jpg 157 K

Fujifilm_Sin_Fung_Wilson_Choi__Inca_OnsetQ40i_02.JPG 91 K
LINK: http://www.fujifilm.eu/uk/news/article/news/sin-fung-takes-advertising...
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