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The PAY FORWARD - CABSAT 05 CONFERENCES TO BOOST REGIONAL MEDIA COMPANIES REVENUE POTENTIAL

03/03/2015

THE PAY' FORWARD - CABSAT 2015 CONFERENCES TO BOOST REGIONAL MEDIA COMPANIES' REVENUE POTENTIAL 03 March 2015

News

Enhanced Knowledge Exchange Formats to Deliver Regional and Global Expertise on Product Innovation and Monetisation Opportunities

Ex-Netflix Director and Hollywood Hotshot Corey Bridges Joins Coca Cola, ESPN, MTV, NBA and Paramount in All-Star Cast of International Studios, Brands and Content Houses.

The 21st edition of CABSAT, the leading professional content management event in the Middle East, Africa and South Asia (MEASA), will roll-out an expanded schedule of sector-specific conferences, training schemes and seminars as part of its mandate to empower regional companies with the acumen to drive product innovation and capitalise on game-changing monetisation avenues.

In total, 16 sessions will feature renowned voices from regional and global media houses both visionary independents and mega corporations - and blue-chip companies. The roll-call includes Al Jazeera, AVID, the UK's Channel 4, Coca Cola Co., Comedy Central, The Creative Grid, Ericsson Media Room, FOX International, ESPN, Huffington Post, icflix, ITV UK, MBC, MTV, NBA, Netflix, Nickelodeon, OSN, Paramount, Piksel, Rotana, Scribble Live, Selevision, Unilever, VIACOM, Yahlive and Zee Entertainment.

Under a primary theme of Connecting Live Content Opportunities', the CABSAT & NAB Show Collaborative Conference will be opened by Corey Bridges - one of the original directors who launched Netflix in the USA, the founder of Multiverse, a member of the Producers Guild of America, and a former Senior Vice President of Marketing for Hollywood visionary James Cameron's firm CAMERON | PACE Group (CPG).

Bridges' keynote address will highlight his experiences building disruptive and innovative content companies such as Netflix and James Cameron's 3D technology company, as well as exploring how the business and production of multi-platform content is moving beyond delivering interactive content and towards fully-immersive, trans-media experiences.

Other dedicated industry sessions include The Future of Sports Presentation', Content Production The Producers' Gallery', The Future of Broadcast', Hyper-Personalisation with Piksel', Social TV Audience Measurement Monetisation with Pay Wizard', and a seven-person panel discussing Automation, Delivery, Security and Analytics the Four Pillars of Next-Generation Connected TV', amongst others.

Conference attendees will also receive an exclusive state-of-the-industry report worth USD$3,495 on Trends in Broadcast and New Media Video in Middle East and North Africa' prepared by Frost & Sullivan, the Knowledge Partner for CABSAT 2015. With video content now widely available on alternative media besides television, the exclusive White Paper will include case studies and key findings on MENA-wide video consumption, market penetration, content types, drivers and restraints, innovative business models and technology and market trends.

With total advertising spend in entertainment and media across the Middle East and Africa due to increase from USD$43.5 billion in 2014 to USD$65.9 billion in 2018, the enhanced conference and knowledge exchange elements at CABSAT 2015 will accelerate the show's position as the region's leading industry platform for media companies to better understand innovative, best-practice business strategies to evolve their products for the benefit of viewers and consumers, said Trixie LohMirmand, Senior Vice President, Exhibitions & Events Management, DWTC, the CABSAT organiser.

The trio's tutorials will cover timelapse photography, video compression, LOG and RAW video, green screen production and web video production strategies, as well as technical guidance on software programmes such as DaVinci Resolve, Blackmagic Design cameras, GoPro cameras, Apple Final Cut Pro X, Premiere Pro, Sync Sound Workflow, Adobe Photoshop for broadcast graphics and video, and Avid Media Composer.

Speakers at the CABSAT & NAB Show Collaborative Conference include:

Vidya S Nath, Research Director - Digital Media Practice, Frost & Sullivan

Mukund Cairae, CEO, Zee Entertainment - Middle East

Moustapha Bekheet, Head of Mazika at ARPU+, OT Ventures

Dr. Naser Refaat, Technologist & Business Strategies Executive and Acting CTO, Rotana

Carlos Tibi, CEO, ICflix

Dr. Yaser Bishr, Executive Director Development & Strategy, Al Jazeera Media Network

Stephen Smith, CTO Cloud, Imagine Communications.

Raffaele Annecchino, General Manager, Viacom

David Amodio, Digital and Creative Leader, Channel 4

Caroline Frost, Media & Entertainment Editor, Huffington Post

Martyn Suker, ITV UK's Director of Production Innovation

Mariano Bosaz, Group Director Digital, Coca Cola Co.

Colin Morrisson, Vice President TV & Media Business, Ericsson

Jamie MacKinley, Senior Vice President, Pay Wizard

Matthew Kwok, Senior Producer of Monday Night Football, ESPN

Neil Berry, Executive Vice President, Piksel

Miles Weaver, Programme Innovation Strategist, Piksel

Christina Mixon, Digital Manager, NBA Entertainment

Ralph Cochrane, CEO, The Creative Grid

Masood M Sharif Mahmood, CEO, Yahsat

Dr. Raed Khusheim, CEO, Selevision

Sami Boustany, CEO, Yahlive

Karim Sarkis, Former Head of TV, Abu Dhabi Media

Sanjay Raina, General Manager, FOX International

Vince Mifsud, CEO, Scribble Live

Assad Rahman, Media Director, Unilever

About CABSAT

CABSAT is the leading professional content management event in the Middle East, Africa and South Asia (MEASA). An exciting, interactive event featuring all the major global technology and service providers for this growing industry, CABSAT - now in its 21st year - continues to extend its global reach. The show is the domin
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