SVG GameDay: New England Patriots' Ashok Moore - Capturing the Passion of the Fanbase

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up during a live event. What goes into pregame preparation, in-game execution, and postgame breakdown? What unexpected challenges arise and what solutions are available to solve those problems? In an age of constant and instantaneous constant, how are fans being entertained at all times? In this new video content series, SVG GameDay takes viewers behind the scenes with what it's like to perform when the lights are shining at their brightest while diving deeper into what drives the passion that goes into each and every production.

WATCH: SVG GameDay, Super Bowl LX Special - Ashok Moore

The New England section of the U.S. has become known for being the home of blue-collar and hardworking individuals. The Patriots, the AFC's representative in Super Bowl LX, have embodied the spirit of this community that packs Gillette Stadium every home game. The club's social media and digital team, which is led by Senior Director of Digital/Social Content & Strategy Ashok Moore, has also bought into this mentality and is conveying this message in their content throughout the regular season, postseason, and heading into Sunday's title game.

On the latest episode of SVG GameDay, Moore outlines his team's creative direction on their run to Levi's Stadium, the pieces of content that have resonated the most with the fanbase, the prospect of bringing a Lombardi Trophy back home to Foxborough, MA, how his time at both ESPN and WWE have played a role in his development, and much more.

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LINK:	https://www.sportsvideo.org/2026/02/06/svg-gameday-super-bowl-lx-speci...
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