
International VFX leader The Moving Picture Company (MPC) has bestowed its creative wizardry upon the media and entertainment industry for the past 25 years.
The venerated studio is experienced in concept design, previs, shoot supervision, 2D compositing, 3D/CG effects, animation, motion design, software development, virtual production, color grading and any amalgamation thereof. To support these activities, MPC relies on an 18-camera OptiTrack motion capture system, which the studio recently supplemented with Prime 17W cameras and Motive software. Overseen by Global Head of Crowd Simulation and Motion Capture Adam Davis and located in MPC's London headquarters, the setup is leveraged by MPC facilities worldwide, including in Vancouver, Montreal, Los Angeles, New York, Amsterdam, Bangalore and Mexico City.
OptiTrack's Prime 17W camera has a phenomenally wide angle and captures high fidelity data. We had good coverage before but now we have floor to ceiling volume, and we can capture finger data and fine details, said Davis.
Having previously invested in an earlier generation of OptiTrack technology, MPC opted to upgrade with the launch of the Prime 17W and release of enticing enhancements to OptiTrack's Motive software. In London, space comes at a premium. Up until now, high quality motion capture just wasn't economically viable for our needs. The new system has already made a huge difference in production efficiencies, Davis noted.
Proving to be an increasingly valuable global resource, MPC's OptiTrack setup is integrated with the studio's proprietary asset management system. Tied to Motive software, the system is used to link artists across all MPC facilities and provides an open infrastructure that enables each location remote access to the stage. First, the team submits a list of desired moves and associated characters to the asset management system. Once the shoot kicks off, data and reference video are recorded in Motive then sent to a database. From there, data is processed, solved onto skeletons and passed to Autodesk MotionBuilder for further editing.
MPC executed its first transatlantic motion capture shoot for Man of Steel - a project led by its Vancouver office. With the job requiring a quick turnaround for blocking on a big fight sequence, the animation supervisor enlisted the expertise of Davis. It can take weeks to keyframe data, and if the idea isn't right, it all has to be done again, he shared. Vancouver let us know what movements and reactions they needed. Using mocap, we were able to shoot and deliver rough cuts the next day. It was a good base to quickly get through the blocking phase, so they could spend the bulk of their efforts on refinement.
Motion capture was also a helpful starting point for MPC's work on the apocalyptic thriller World War Z, which was shortlisted for the 2013 Best Visual Effects Oscar. While the bulk of the stunt work was not handled in-house, MPC tapped its OptiTrack system to develop a twitchy motion for the zombies. Also, preproduction shots were used for layout, and initial R&D tests helped in overall planning. With the addition of the Prime 17W cameras and Motive software, MPC is now deploying motion capture for more prominent hero shots as well, including three upcoming blockbusters that are poised to storm the box office.
While we still work with outside vendors when we need a massive stage, the affordability of OptiTrack's flexible gear have allowed us grow our in-house capabilities and motion capture is becoming increasingly ingrained in our workflow, concluded Davis.
MPC is currently working on Godzilla, Guardians of the Galaxy, The Amazing Spiderman 2, Maleficent and X-Men: Days of Future Past. For more info about MPC, visit: www.moving-picture.com
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
24/06/2026
Plus: VoiceAssist Basic now available to UA LUNA users
NoiseWorks Audio have just released an update that adds a new Mouth De-Click module to the Advanced t...
24/06/2026
New heavy-duty mic stand joins range
The latest arrival to Gator's Frameworks family introduces a new heavy-duty boom stand that's been designed for...
24/06/2026
Latest major plug-in update goes live
Waves have just announced that the latest major update for their hugely popular plug-in range is now officially availa...
24/06/2026
When assessing cellular coverage, many people look at the signal bars displayed on a smartphone, router or modem. More bars are often assumed to mean better per...
24/06/2026
Rohde & Schwarz THORIS sets new standard for counter UAS defense At Eurosatory 2026, Rohde & Schwarz is unveiling THORIS, a German engineered, sovereign count...
24/06/2026
Rohde & Schwarz expands voice communications modernization program for Egyptian ...
24/06/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
24/06/2026
Streaming sets record high of 46.6% of ad supported TV viewing, driven by Super Bowl and Winter Olympics; overall share of ad supported TV remains steady
NEW Y...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
RE:Vision Effects Announces Twixtor Standalone v 8.1 and a Sale!
Brie Clayton June 24, 2026
0 Comments
Twixtor v8.1 Standalone adds support for variab...
24/06/2026
Dreamtek Uses Full Blackmagic Workflow for Vercel Next JS Event
Brie Clayton June 24, 2026
0 Comments
Blackmagic cameras, switchers, routers, recorder...
24/06/2026
Chyron LIVE Unveils New Features: Haivision StreamHub Integration, SCTE-35 Ad In...
24/06/2026
Mapping an Education How composer Chloe Clarke Smith navigated her Boston Conservatory experience and brought new meaning to her work
June 24, 2026
By
Sara...
24/06/2026
The Next Act Dean Krisha Marcano's vision for a connected Theater Division, and the fund making it possible
June 24, 2026
Photo by Eric Antoniou
The Or...
24/06/2026
Announcing STAGES Magazine 2026 Marking a decade since Boston Conservatory and Berklee College of Music joined forces, this issue spotlights some of the groun...
24/06/2026
In Brazil's TV 3.0 Trials, Appear's X5 is transporting live signals from Bras lia to S o Paulo over the public internet using secure, reliable next-gene...
24/06/2026
Melbourne, Australia - 24 June 2026: Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, has named Heartland...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
First Rush Brings SDI Multicam ProRes Recording to Apple Silicon Macs
Brie Clayton June 23, 2026
0 Comments
First Rush is a native macOS application d...
24/06/2026
Vertical Drama Beneath Crimson Sails Created with Blackmagic Design
Brie Clayton June 23, 2026
0 Comments
Thunder Child Productions relies on cameras&...
24/06/2026
X-Rite Pantone Adds MSI PRO MAX Displays to Pantone Validated Program for Proven...
24/06/2026
24th June 2026, London: Dara Briain will host brand new comedy entertainment series Dara's Dull Appreciation Society (4x40') celebrating members of th...
24/06/2026
Wednesday 24 June 2026
Sky reveals wild new trailer and images for Shaun the Sh...
24/06/2026
Why Dynamic Media Facilities Matter In this series, we explore the technologies, architectures and operational realities shaping modern media operations. Along ...
24/06/2026
Comscore Announces Partnership with Amazon DSP to Expand Content Addressability ...
24/06/2026
From Cork to Limerick to Earagail:
RT is supporting 21 Arts and Cultural Events all over Ireland this July
RT Supporting the Arts is delighted to spotlight...
23/06/2026
When we began planning our transition from an SDI-based infrastructure to a new ...
23/06/2026
Imagine Communications has announced the appointment of Greg Garmon as Senior Vice President, Americas Video Sales. Garmon will oversee account growth and busin...
23/06/2026
Snap has promoted Emma Wakely to Head of Sports and Media Partnerships, Americas, succeeding Anmol Malhotra, who has been elevated to Global Head of Content and...
23/06/2026
YES Network and The Gotham Sports App will air MI New York's Major League Cr...
23/06/2026
The Universal Talent Identifier (HAND) has issued HAND IDs to 34 top projected prospects in the 2026 NBA Draft class, including AJ Dybantsa, Cameron Boozer, and...
23/06/2026
World Boxing has announced the launch of World Boxing TV, a subscription-based streaming platform built on the Joymo platform, offering live events, on-demand c...
23/06/2026
FloSports will stream 32 off-road motorcycle racing events on FloRacing, includi...
23/06/2026
SES has announced the expansion of its ASTRA TV platform in Spain with the addition of 14 regional channels in HD and UHD quality and the launch of new hybrid s...
23/06/2026
Appear ASA has announced its role in Rede Legislativa de R dio e TV's contri...
23/06/2026
LTN has announced that PBS has selected it as its IP video partner to modernize content distribution and contribution across more than 330 public television sta...
23/06/2026
Ease Live has announced that its graphics overlay platform is powering an interactive fan experience on Rally.TV, the official streaming platform of the FIA Wor...
23/06/2026
Chyron has announced updates to Chyron LIVE, its cloud-native live production pl...
23/06/2026
ESPN has announced ESPN Fan House, a fan engagement hub powered by Flowcode, launching in August ahead of the 2026 college football season. Publicis Sports will...
23/06/2026
The city's solid position in broadcast, entertainment, and sports attracted the major microphone manufacturer
Sennheiser Group is moving its Americas Regio...
23/06/2026
128 channels of signal routing & DSP
Announced just before the NAMM Show 2026, Violet Audio's latest digital audio matrix offers 128 channels of signal ...
23/06/2026
Latest Current expansion created by EPROM
Minimal Audio have just launched the latest Current Expansion, Memory Rites. Designed in collaboration with renown...