
Appear (IBC2026 booth 1.C61) will showcase new X & VX Platform capabilities that extend broadcast-grade performance from venue to cloud
Appear ASA (OSE: APR), a global leader in live production technology, will return to IBC (11 14 September, booth 1.C61 at the RAI Amsterdam) showcasing live event contribution, IP transport modernisation and software-defined live production workflows. New advances across its X and VX Platforms extend broadcast-grade performance from venue to cloud.
Nearly a year on from its November 2025 IPO, Appear will demonstrate how broadcasters, production companies, content owners and network operators can combine the density and performance of X Platform hardware with the elasticity of VX Platform software. Together, they create one hybrid operating model spanning venues, facilities, networks and cloud environments.
Since our IPO in November 2025, our momentum continues to be driven by customers trusting us with the live content that matters most, said Thomas Bostr m J rgensen, CEO, Appear. From FOX and other international broadcasters' coverage of the FIFA World Cup to NBCUniversal's Winter Olympics operations, leading media brands rely on Appear because live just cannot fail. These relationships continue to shape our roadmap and push us to execute at the highest level as we demonstrate how our X and VX Platforms give customers the highest possible performance when every frame matters, through combining hardware power with software elasticity. Our ambition is clear: to become the first choice for live production processing worldwide.
IBC2026 sees Appear address major industry trends in live event contribution, IP migration and software-defined live production workflows with new solutions launching at the show.
Continually enhancing the X Platform bespoke hardware for extreme performance:
The small form-factor X5 gains JPEG XS support, native Dolby AC-4 and Atmos audio, bringing ultra-low-latency contribution and immersive audio to Appear's compact half-rack platform.
Making its debut at IBC2026 is the ECx400, a next-generation compression module for the X10 and X20 Platforms. Addressing customer demand for codec flexibility, reduced inventory and high performance, Appear launches the module with support for JPEG XS, AVC and HEVC over IP and SDI I/O, combining encoding and decoding on a single card with native Dolby Atmos and AC-4 support for AVC and HEVC workflows. Already selected by two major US customers, the ECx400 will be previewed at IBC ahead of general availability in December 2026.
Making hybrid and cloud production practical with VX:
Appear customers are demanding the performance and resilience of dedicated hardware alongside the flexibility of software. To address this, Appear has made significant progress on new VX Platform software capabilities that simplify ground-to-cloud connectivity and make hybrid production easier to deploy and operate. VX Hybrid Cloud Gateway automatically discovers and imports SRT outputs from connected X Platform systems, while cloud-agnostic deployment and multi-protocol support give customers greater flexibility over where and how they run their workflows.
Further capabilities include VX Cloud Distribution Hub to simultaneously distribute to any platform, Compressed Stream Processing, Hitless Redundancy and Failover, and Enterprise Security. Together, they enable broadcasters to distribute, process and protect live streams in software while reducing the need for dedicated hardware.
We are seeing sustained momentum as our customers deploy Appear technology to deliver the most demanding events, and highest-value rights, said Andy McClelland, Senior Vice President EMEA & GM UK&I, Appear. They want to modernise in a way that makes operational and financial sense today, while retaining the flexibility to adapt to tomorrow. Our modular approach allows infrastructure to be repurposed beyond a single tournament, season or sport, helping our customers deliver value from Tier-1 events to more niche sports. Our customers trust Appear products to always deliver with the unique capabilities we have across hardware and software.
North America Stories
07/08/2026
DoubleVerify Shareholders to Receive $13.60 Per Share in Cash, Representing a 30...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
The Award Recognizes ACT's Outstanding Sales Performance, Marketing Collaboration and Long-standing Commitment to the NEUTRIK Brand
ACT Entertainment, one ...
07/08/2026
Beamr Imaging Ltd. (Nasdaq: BMR), a leader in video optimization technology and solutions, today announced it is bringing AI upscaling to live sports, broadcast...
07/08/2026
Berklee City Music Presents Nine Scholarships and Awards at Annual Concert Student recipients from seven states and Canada received scholarships, housing awar...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/08/2026
Riedel Communications at IBC2026: Live Production Experience Showcasing Integrated IP Production Workflows
At IBC2026, Riedel Communications will bring modern ...
07/08/2026
Shotoku Showcases Expanding Aura PTZ Ecosystem and Award-Winning Swoop Robotic Crane at IBC2026
Shotoku Broadcast Systems will officially introduce its Aura fa...
07/08/2026
Highlights will include new Dante fiber connectivity, expanded IPMX capabilities and award-winning signal processing solutions
Cobalt Digital, the leading des...
07/08/2026
Bob Moses Concert at Red Rocks Captured with URSA Cine 12K LF
Brie Clayton August 6, 2026
0 Comments
PYXIS 12K and URSA Cine 12K LF enable cinematic c...
07/08/2026
Use It or Else Is Not an AI Implementation Strategy
Andy Marken August 6, 2026
0 Comments
Source - Hitchhikers Guide to the Universe, Touchstone Pi...
06/08/2026
The broadcaster's 14-race schedule begins in Iowa and ends in November with ...
06/08/2026
In-venue and creative video staffers at the professional and collegiate level ha...
06/08/2026
As media organizations consolidate teams, technology platforms, and content libr...
06/08/2026
Firmware updates introduce Dolby's next-generation picture engine, content-aware optimization, and new motion and ambient-light tools...
06/08/2026
TNT Sports will have wall-to-wall coverage of the upcoming FIBA Women's Bask...
06/08/2026
swXtch.io (Stand 5.MR13) has unveiled groundSwXtch for Audio over IP (AoIP), a software application that lets broadcasters and media organizations move audio in...
06/08/2026
At IBC2026, Riedel Communications (Stands: 10.A24, 10.A31, 10.A38) will bring modern media production to life with the Live Production Experience - a connected ...
06/08/2026
The first live-sports director to receive the prestigious honor, eight-time Emmy...
06/08/2026
NBC Sports will continue to present the Preakness Stakes on NBC and Peacock thro...
06/08/2026
Cobalt Digital (Stand 8.F90) continues to reinforce its commitment to delivering...
06/08/2026
Wave Central has promoted promotion Jeff Daubert to Director of Sales, Americas.
In his expanded role, Daubert will lead Wave Central's sales strategy and ...
06/08/2026
KMH Integration is expanding its ability to serve media, broadcast, and IT organizations by adding Keith Hanadel, an accomplished architect with decades of indu...
06/08/2026
Advanced Systems Group (ASG) has promoted Michele Ferreira from Vice President of its Systems Integration team to the newly created position of Chief Business O...
06/08/2026
Demonstrations will include new JPEG XS, Dolby audio, cloud-gateway, stream-processing, and distribution capabilities...
06/08/2026
The deal includes three premium mobile units, engineering personnel, existing br...
06/08/2026
Broadcast Management Group produced Amazon Prime's inaugural Obsessed Fest a...
06/08/2026
Exhibit will feature new variable-ND functionality, OLED viewfinders, remote-camera tools, and UHD production monitors...
06/08/2026
Compact full-frame E-mount lens targets sports, wildlife, and other long-range shooting applications...
06/08/2026
Live broadcast will honor Roger Federer and Mary Carillo on Aug. 29, with onsite...
06/08/2026
End-zone board receives higher-resolution LED technology and an updated Show Control system ahead of the 2026 football season...
06/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/08/2026
Proven offering builds on more than 20,000 live sporting events with greater automation, flexibility, and operational control
LTN , the industry leader in tran...
06/08/2026
Hornets Tech, a specialist in broadcast connectivity and IP video, is bringing a new range of encoders, decoders and an IPTV platform to IBC2026.
Broadcast in...
06/08/2026
Introducing Adobe for ChatGPT: Create, edit and get work done - all in ChatGPT
Deepti Pradeep August 6, 2026
0 Comments
The Adobe plugin in ChatGPT br...
06/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/08/2026
At IBC2026, MediaKind will make its first major appearance as a unified global powerhouse in video, showcasing one of the world's most comprehensive video i...
06/08/2026
Big Blue Marble (#5.A63) will demonstrate how its integrated technology and operational expertise help media companies scale premium services with less complexi...
06/08/2026
LA JOLLA, CA-Scripps Research has received more than $500,000 in first-year fund...
06/08/2026
LA JOLLA, CA-Viruses are masters at invading our cells thanks to specialized proteins that coat their surfaces. When scientists design vaccines, they often crea...
06/08/2026
LA JOLLA, CA-The brain has its own immune system, which detects threats and mounts a defense. A growing body of evidence has shown that in Alzheimer's disea...
06/08/2026
LA JOLLA, CA-Scripps Research chemist Jin-Quan Yu has been elected to the National Academy of Sciences (NAS), one of the highest honors a scientist can achieve....
06/08/2026
LA JOLLA, CA-Scripps Research ranked third in the inaugural 2026 Cure Innovation Index recognizing the top-performing institutes and centers across the United S...
06/08/2026
Benjamin Cravatt, the Gilula Chair of Chemical Biology and a professor of chemis...