Sony Pixel Power calrec Sony

Majority Report: 2022 Predictions on How AI Will Impact Global Industries

07/12/2021

There's an old axiom that the best businesses thrive during periods of uncertainty. No doubt, that will be tested to the limits as 2022 portends upheaval on a grand scale.

Pandemic-related supply chain disruptions are affecting everything from production of cars and electronics to toys and toilet paper. At the same time, global food prices have jumped to their highest level in more than a decade as worker shortages, factory closures and high commodity prices shred plans at even the most sophisticated forecasting and logistics operations.

Last year, we asked some of our top experts at NVIDIA what 2021 would bring for the world of AI and accelerated computing. They predicted each would move from planning to production as businesses seek new avenues for product forecasting, supply chain management and scientific research.

Headlines over the course of the year proved them correct: To save Christmas, retailers Home Depot, Target and Walmart chartered their own cargo ships to deliver goods to their stores around the world. To speed time to market, BMW, Ericsson and other companies began using digital twin technologies to simulate real-world environments.

AI adoption isn't limited to big names. Indeed, a midyear 2021 PWC survey of more than 1,000 businesses across nine sectors including banking, health and energy found that 86 percent of them were poised to make AI a mainstream technology.

This year, we went back to our experts at NVIDIA and asked them where enterprises will focus their AI efforts as they parse big data and look for new revenue opportunities.

Here's what they had to say:

BRYAN CATANZARO

Vice President of Applied Deep Learning Research

Conversational AI: Last year, I predicted conversational AI will be used to make video games more immersive by allowing real-time interaction to flesh out character-driven approaches. This year, conversational AI is all work and no play.

Companies will race to deploy new conversational AI tools that allow us to work more efficiently and effectively using natural language processing. Speech synthesis is poised to become just as emotive and persuasive as the human voice in 2022, which will help industries like retail, banking and healthcare better understand and better serve their customers.

Know Your Customer: Moving beyond natural language processing, companies using both speech and text for interaction with other businesses and customers will employ AI as they move to understand the context or sentiment in what a person might be saying. Is the customer frustrated? Is your boss being sarcastic? The adoption of tools like OpenAI Github copilot, which helps programmers be more effective at their work, will accelerate.

SARAH TARIQ

Vice President of Automotive

Programmable Cars: The days of a car losing value once you drive it off the lot will soon be gone. We'll see more automakers moving to reinvent the driving experience by creating software-defined architectures with headroom to support new applications and services via automatic over-the-air updates. Vehicles will get better and safer over time.

De-Stressing the Commute: The move to a software-defined approach also will help remove the stress and hassle of everyday driving. AI assistants will serve as your personal concierge, enhancing the vehicle journey for a safer, more convenient and enjoyable experience. Vehicle occupants will have access to intelligent services that are always on, allowing them to use real-time conversational AI for recommendations, alerts, vehicle controls and more.

Designing for the Long Haul: Automakers will begin to invest heavily in the use of simulation and digital twins to validate more of the end-to-end stack, and in training of deep neural network models. AI and data analytics will help train and validate self-driving cars for a broad range of driving conditions, delivering everyday safety that's designed for the long haul.

REV LEBAREDIAN

Vice President of Simulation Technology, Omniverse Engineering

Emerging Standard for 3D: We'll see advancing 3D standards for describing virtual worlds. Building accurate and rich digital counterparts to everything in the real world is one of the grandest challenges in computer science. Developers, enterprises and individual users will contribute to foundational open standards - analogous to the early days of the internet and the web. Standards such as Universal Scene Description (USD) and glTF will rapidly evolve to meet the foundational needs of Web3 and digital twins.

Synthetic 3D Data for the Next Era of AI: The rate of innovation in AI has been accelerating for the better part of decade, but AI cannot advance without large amounts of high quality and diverse data. Today, data captured from the real world and labeled by humans is insufficient both in terms of quality and diversity to jump to the next level of artificial intelligence. In 2022, we will see an explosion in synthetic data generated from virtual worlds by physically accurate world simulators to train advanced neural networks.

Re-Imaging Industry Through Simulation: Many industries are starting to examine and adopt digital twins and virtual worlds, thanks to the potential for operational efficiencies and cost savings. Digital representations of everything we build in the real world must have a counterpart in the virtual world-airplanes, cars, factories, bridges, cities and even Earth itself. Applying high-fidelity simulations to digital twins allows us to experience, test and optimize complex designs well before we commit to building them in the real world.

KIMBERLY POWELL

Vice President & General Manager of Healthcare

AI Generates Million-X Drug Discovery: Simultaneous breakthroughs of AlphaFold and RoseTTAFold creating a thousandfold explosion of known protein structures and AI that can generate a thousand more po
LINK: https://blogs.nvidia.com/blog/2021/12/07/2022-predictions-ai-global-in...
See more stories from nvidia

North America Stories

09/12/2025

Football Shifts TV Viewing Towards Ad Supported Services

NEW YORK Fueled by football season, ad supported TV viewing in Q3 peaked in September, representing 74.7% of overall TV viewership in that month, per Nielsen...

09/12/2025

Digital Alert Systems Now Offers DC Power Option for DASDEC-III

LYNDONVILLE, N.Y. Digital Alert Systems has introduced the DAS3-DC-PS, a new DC power supply option for its DASDEC-III emergency alert system. Designed to meet ...

09/12/2025

Macky Beheshti Joins Advanced Systems Group as Director o...

Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Macky Beheshti as Dir...

09/12/2025

Device Solutions Inc and Triveni Digital Secure Patent fo...

Triveni Digital and Device Solutions Inc today announced that the United States Patent and Trademark Office granted them a new patent for their novel ATSC 3.0 r...

09/12/2025

ThinkAnalytics appoints James Shears as SVP of Advertisin...

ThinkAnalytics, the global leader in AI-powered data analytics for TV and streaming, today announced the appointment of James Shears as Senior Vice President of...

09/12/2025

Dot Group Partners with SingleStore to Deliver Real-Time...

European data management specialists appointed as SingleStore champion partner, bringing unified real-time transaction, vector and analytics capabilities to org...

09/12/2025

Broadcast Solutions creates new business to lead on workf...

Broadcast Solutions, the leading systems integration group, has launched a new business, aimed at providing consultancy and design services across the media ind...

09/12/2025

FCC Delays Implementation of Foreign Sponsorship Rules

WASHINGTON The Federal Communications Commission's Media Bureau has once again delayed implementation of sponsorship identification requirements for foreign...

09/12/2025

#GALSNGEAR Announces 2026 Leadership Retreats

WASHINGTON #GALSNGEAR has announced two major leadership retreats in early 2026 that the group said are designed to equip women in media, entertainment, and tec...

09/12/2025

Cox Media Group, Verizon Trade Barbs Over Possible Blackout

WASHINGTON With a Dec. 15 deadline looming for a new retransmission consent and carriage deal between Cox and Verizon, the two parties have started trading barb...

09/12/2025

Samba TV Secures New Funding of up to $60 Million

SAN FRANCISCO Samba TV has announced that it has secured new financing from Horizon Technology Finance Corporation, an affiliate of Monroe Capital, with an init...

09/12/2025

Survey: 75% of Cord-Cutters Ditched a Streaming Subscription in 2025

Many cord-cutters looking to reduce their monthly cable or satellite bills are also cutting back on streaming costs, according to new research from All About Co...

09/12/2025

Shure Takes Center Stage at CMAs, Latin Grammys

LAS VEGAS and NASHVILLE, Tenn. Shure technology played a critical role during the broadcast productions of the 59th Annual CMA Awards at the Bridgestone Arena i...

09/12/2025

Nixer to address AV market demands for speed visibility a...

Unveiling of new CV1, web-browser workflows and Milan roadmap for mission-critical AV environments Nixer Pro Audio will return to Integrated Systems Europe (IS...

09/12/2025

December 08, 2025

An easier approach to recreate the powerful nerve-blocking molecule found in shellfish A Scripps Research-led study resolves the challenge of synthesizing saxit...

08/12/2025

SVG Summit 2025 Technology Exhibits Preview, Part 1

SVG Summit 2025 Technology Exhibits Preview, Part 1By SVG Staff Monday, December 8, 2025 - 6:56 am Print This Story | Subscribe Story Highlights The 2025...

08/12/2025

2025 Sports Broadcasting Hall of Fame: Bill Rasmussen, the Entrepreneur Who Dreamed Sports Into a New World

2025 Sports Broadcasting Hall of Fame: Bill Rasmussen, the Entrepreneur Who Drea...

08/12/2025

SVG Summit 2025 Preview: Live Production Innovation Workshop Goes Deep on ST 2110, MXL, AR/XR, and More

SVG Summit 2025 Preview: Live Production Innovation Workshop Goes Deep on ST 211...

08/12/2025

#GALSNGEAR Announces East, West Leadership Retreats for 2026

#GALSNGEAR Announces East, West Leadership Retreats for 2026By Ken Kerschbaumer Monday, December 8, 2025 - 9:10 am Print This Story | Subscribe Story High...

08/12/2025

MediaKind Acquiring Harmonic's Video Business to Create New Streaming-Video Heavyweight

MediaKind Acquiring Harmonic's Video Business to Create New Streaming-Video ...

08/12/2025

Platinum White Paper: Sony HDR/SDR Camera Shading Techniques for Live Production Applications

Platinum White Paper: Sony HDR/SDR Camera Shading Techniques for Live Production...

08/12/2025

SVG Sit-Down: NESN's Kenny Elcock and Harmonic's Jean Macher Talk Next-Gen Distribution for Live Sports

SVG Sit-Down: NESN's Kenny Elcock and Harmonic's Jean Macher Talk Next-G...

08/12/2025

Monsters Funday Football,' ESPN's Latest Live Animation Effort, Advances the Altcast Art Form Again

Monsters Funday Football,' ESPN's Latest Live Animation Effort, Advances...

08/12/2025

SVG Sit-Down: ESPN Director Jeff Nelson on Calling the (Animated) Action on Monsters Funday Football'

SVG Sit-Down: ESPN Director Jeff Nelson on Calling the (Animated) Action on Mon...

08/12/2025

Monsters Funday Football': Louisiana Philharmonic Delivers Again With Orchestral Mashup of MNF' Theme and Monsters, Inc.' Score

Monsters Funday Football': Louisiana Philharmonic Delivers Again With Orches...

08/12/2025

Nielsen Audience Segments Now Available in Amazon DSP & Amazon Marketing Cloud

Nielsen's robust data offering enables marketers to connect with their target audience more effectively and drive better results throughout Amazon's adv...

08/12/2025

Paramount Launches Hostile Bid for Warner Bros. Discovery

LOS ANGELES and NEW YORK Paramount has launched a hostile takeover bid for Warner Bros. Discovery with an all-cash tender offer to acquire all of the outstandin...

08/12/2025

ASG Names Macky Beheshti Director, Enterprise Storage and Systems

EMERYVILLE, Calif. Media and entertainment technology and services provider Advanced Systems Group has named Macky Beheshti as director, enterprise storage and ...

08/12/2025

MediaKind to Acquire Harmonic's Video Business for $145M

DENVER MediaKind, a global provider of cloud-based video streaming technology announced today that it is acquiring the video business of Harmonic Inc. for appro...

08/12/2025

Nielsen Audience Segments Now Available in Amazon Ads Marketplace

NEW YORK Nielsen has announced that its Audience Segments from Nielsen Marketing Cloud (NMC) are now available across the Amazon Ads marketplace, including the ...

08/12/2025

Marshall Electronics Highlights CV355 27X ND3 Camera With...

Marshall Electronics showcases the CV355-27X-ND3 Optical Zoom NDI (NDI HX2, NDI HX3) Camera at ISE 2026 (Booth 4N900). Designed for users seeking high-quality ...

08/12/2025

Cinnafilm Launches Tachyon LIVE and IPx LIVE - Real-Time...

Cinnafilm today announced the immediate availability of IPx LIVE and Tachyon LIVE, delivering broadcast-grade, real-time IP video transcoding and motion-compens...

08/12/2025

Hiltron Sees Expanding Demand for Satcom Systems Througho...

Following a successful 45th anniversary year in 2024, Hiltron reports increasing demand for its wide range of satellite communication equipment manufacturing, p...

08/12/2025

Your Holiday Checklist Essentials

When was the last time you updated your default playlist(s)? A default playlist keeps your station(s) on the air should your team ever miss a step in sending mu...

08/12/2025

Netflix ISP Speed Index for November 2025

Back to All News Netflix ISP Speed Index for November 2025 Product 08 December 2025 Global Link copied to clipboard This month marks 15 years of the Netfl...

08/12/2025

Another Exciting Chapter in Our Book-to-Screen Journey and What's to Come

Back to All News Another Exciting Chapter in Our Book-to-Screen Journey and What's to Come Entertainment 08 December 2025 Global Link copied to clipboa...

07/12/2025

Netflix Takes Over the Oslo Skyline With Celebratory 'Troll 2' Light Show

Back to All News Netflix Takes Over the Oslo Skyline With Celebratory Troll 2 L...

06/12/2025

L3Harris Chair and CEO Appears on CNBC at Reagan National Defense Forum

In a live broadcast from the Reagan National Defense Forum, L3Harris Chair and CEO Christopher Kubasik joined Morgan Brennan on CNBCs Closing Bell: Overtime. Ku...

06/12/2025

Survey: M&E Embraces Horizontally Integrated Media Archiving Approach

FORT LAUDERDALE, Fla. A new survey from Pixitmedia by Datacore revealed a major shift in the Media & Entertainment industry in media archiving, with 85% of resp...

06/12/2025

Czech TV Deploys LiveU Solutions in 10 OB Vans

HACKENSACK, N.J. LiveU has announced that the national public broadcaster Czech Television has completed one of the largest LiveU live production deployments fo...

06/12/2025

NATAS Celebrates 76th Technology & Engineering Emmy Award Honorees

NEW YORK The National Academy of Television Arts and Sciences (NATAS) presented the Excellence in Production Technology Emmy Award to NASA+ and Dr. Tom Leight...

05/12/2025

2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nationally and Regionally

2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...

05/12/2025

SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio Data

SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...

05/12/2025

Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Scalable Production System with Ross Video

Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...

05/12/2025

Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD Split

Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...

05/12/2025

FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championship

FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...

05/12/2025

SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the Future of the Viewer Experience

SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...

05/12/2025

Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast for World Cup Draw

Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...

05/12/2025

As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ever

As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...

05/12/2025

ESPN Enters College Football's Most Intense Month With Elevated Workflows for Championship Week

ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...