Sony Pixel Power calrec Sony

Majority Report: 2022 Predictions on How AI Will Impact Global Industries

07/12/2021

There's an old axiom that the best businesses thrive during periods of uncertainty. No doubt, that will be tested to the limits as 2022 portends upheaval on a grand scale.

Pandemic-related supply chain disruptions are affecting everything from production of cars and electronics to toys and toilet paper. At the same time, global food prices have jumped to their highest level in more than a decade as worker shortages, factory closures and high commodity prices shred plans at even the most sophisticated forecasting and logistics operations.

Last year, we asked some of our top experts at NVIDIA what 2021 would bring for the world of AI and accelerated computing. They predicted each would move from planning to production as businesses seek new avenues for product forecasting, supply chain management and scientific research.

Headlines over the course of the year proved them correct: To save Christmas, retailers Home Depot, Target and Walmart chartered their own cargo ships to deliver goods to their stores around the world. To speed time to market, BMW, Ericsson and other companies began using digital twin technologies to simulate real-world environments.

AI adoption isn't limited to big names. Indeed, a midyear 2021 PWC survey of more than 1,000 businesses across nine sectors including banking, health and energy found that 86 percent of them were poised to make AI a mainstream technology.

This year, we went back to our experts at NVIDIA and asked them where enterprises will focus their AI efforts as they parse big data and look for new revenue opportunities.

Here's what they had to say:

BRYAN CATANZARO

Vice President of Applied Deep Learning Research

Conversational AI: Last year, I predicted conversational AI will be used to make video games more immersive by allowing real-time interaction to flesh out character-driven approaches. This year, conversational AI is all work and no play.

Companies will race to deploy new conversational AI tools that allow us to work more efficiently and effectively using natural language processing. Speech synthesis is poised to become just as emotive and persuasive as the human voice in 2022, which will help industries like retail, banking and healthcare better understand and better serve their customers.

Know Your Customer: Moving beyond natural language processing, companies using both speech and text for interaction with other businesses and customers will employ AI as they move to understand the context or sentiment in what a person might be saying. Is the customer frustrated? Is your boss being sarcastic? The adoption of tools like OpenAI Github copilot, which helps programmers be more effective at their work, will accelerate.

SARAH TARIQ

Vice President of Automotive

Programmable Cars: The days of a car losing value once you drive it off the lot will soon be gone. We'll see more automakers moving to reinvent the driving experience by creating software-defined architectures with headroom to support new applications and services via automatic over-the-air updates. Vehicles will get better and safer over time.

De-Stressing the Commute: The move to a software-defined approach also will help remove the stress and hassle of everyday driving. AI assistants will serve as your personal concierge, enhancing the vehicle journey for a safer, more convenient and enjoyable experience. Vehicle occupants will have access to intelligent services that are always on, allowing them to use real-time conversational AI for recommendations, alerts, vehicle controls and more.

Designing for the Long Haul: Automakers will begin to invest heavily in the use of simulation and digital twins to validate more of the end-to-end stack, and in training of deep neural network models. AI and data analytics will help train and validate self-driving cars for a broad range of driving conditions, delivering everyday safety that's designed for the long haul.

REV LEBAREDIAN

Vice President of Simulation Technology, Omniverse Engineering

Emerging Standard for 3D: We'll see advancing 3D standards for describing virtual worlds. Building accurate and rich digital counterparts to everything in the real world is one of the grandest challenges in computer science. Developers, enterprises and individual users will contribute to foundational open standards - analogous to the early days of the internet and the web. Standards such as Universal Scene Description (USD) and glTF will rapidly evolve to meet the foundational needs of Web3 and digital twins.

Synthetic 3D Data for the Next Era of AI: The rate of innovation in AI has been accelerating for the better part of decade, but AI cannot advance without large amounts of high quality and diverse data. Today, data captured from the real world and labeled by humans is insufficient both in terms of quality and diversity to jump to the next level of artificial intelligence. In 2022, we will see an explosion in synthetic data generated from virtual worlds by physically accurate world simulators to train advanced neural networks.

Re-Imaging Industry Through Simulation: Many industries are starting to examine and adopt digital twins and virtual worlds, thanks to the potential for operational efficiencies and cost savings. Digital representations of everything we build in the real world must have a counterpart in the virtual world-airplanes, cars, factories, bridges, cities and even Earth itself. Applying high-fidelity simulations to digital twins allows us to experience, test and optimize complex designs well before we commit to building them in the real world.

KIMBERLY POWELL

Vice President & General Manager of Healthcare

AI Generates Million-X Drug Discovery: Simultaneous breakthroughs of AlphaFold and RoseTTAFold creating a thousandfold explosion of known protein structures and AI that can generate a thousand more po
LINK: https://blogs.nvidia.com/blog/2021/12/07/2022-predictions-ai-global-in...
See more stories from nvidia

North America Stories

07/10/2026

Digital Alert Systems Releases Version 6.1 for DASDEC-III

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

WISYCOM TRANSFORMS WIRELESS WORKFLOW AT SUTTER HEALTH PAR...

Sacramento Production Services has completed a major wireless audio overhaul at Sutter Health Park, current home of the Athletics (A's) professional basebal...

07/10/2026

Cobalt Digital to Bring End-to-End ST 2110/IPMX Solutions and Practical Tools to NAB Show New York

Cobalt Digital to Bring End-to-End ST 2110/IPMX Solutions and Practical Tools to...

07/10/2026

Sanbila Lets Video Editors Import Rushes From a WeTransfer Link and Edit Them From the Cloud

Sanbila Lets Video Editors Import Rushes From a WeTransfer Link and Edit Them Fr...

07/10/2026

2026 NAB Show New York Exhibitor Insight: Matrox Video

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Skydance Completes Paramount-WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Exclusive: SDI Remains Primary Infrastructure for Broadcasters

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Zixi, Grass Valley, Uplynk and BroadView Software Set Out IP Framework for Distribution

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

DHD SX2 and XS3 Audio System Selected for Broadcast Media...

UK-based broadcast engineer Andrew Kemp has chosen a dhd.audio SX2 and XS3 as the basis of a transportable media-training resource. With a quarter-century of ex...

07/10/2026

Techex to Demo Hybrid Satellite-IP Delivery at NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Fred Vigeant to Lead Pennsylvania's WPSU

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Brazil's SBT Uses Pebble Automation for Expanded Playout

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Florida Panthers and AJP Complete Next-Generation Broadcast Production Facility

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Emmys Will Move to Prime Video Next Year

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Netflix Taps IMG as Production Partner for 2027 Women's World Cup

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

2026 NAB Show New York Exhibitor Insight: Appear

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

University of Utah Adds State-of-the-Art Sports Production Facility

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Sinclair, New Media to Launch Subscription Digital News Platform

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Cobalt Digital to Bring End to End ST 2110 IPMX Solutions...

Cobalt Digital to Bring End-to-End ST 2110/IPMX Solutions and Practical Tools to NAB Show New York Highlights include complete path from SDI to IP, C-band tran...

07/10/2026

Deerstalker Pictures The Exorcism of Nixie Shot With Blackmagic Cameras

Deerstalker Pictures The Exorcism of Nixie Shot With Blackmagic Cameras Brie Clayton October 6, 2026 0 Comments Fantasy series relied on Blackmagic ca...

07/10/2026

Nevion announces Providius NVRT integration with eMerge switches for expanded broadcast network observability

Nevion announces Providius NVRT integration with eMerge switches for expanded br...

07/10/2026

DriveShelf - A Filmmaker's Mac App for Finding Footage on Unplugged Drives

DriveShelf - A Filmmaker's Mac App for Finding Footage on Unplugged Drives Brie Clayton October 6, 2026 0 Comments DriveShelf for Mac catalogs eve...

07/10/2026

COW Jobs: Cinematographer, Video Editor - Baltimore, MD

COW Jobs: Cinematographer, Video Editor - Baltimore, MD Brie Clayton October 7, 2026 0 Comments Cinematographer / Video Editor September 23, 2026 ...

07/10/2026

Behind the Scenes at Berklee Homecoming 2026

Behind the Scenes at Berklee Homecoming 2026 Follow Marley Striem BM '25 behind the scenes as she manages a team of students and liaises with artists duri...

07/10/2026

Berklee College of Music and Berklee Valencia Named to Billboards 2026 List of Top Music Business Schools

Berklee College of Music and Berklee Valencia Named to Billboards 2026 List of T...

07/10/2026

IBC2026: The Dynamic Media Facility moved from architecture to partnership

When the EBU and AMWA launched the Joint Task Force on the Dynamic Media Facility (JT-DMF) at IBC2025, the DMF was largely a concept. Twelve months on, the conv...

06/10/2026

Op-Ed: The Story Object Model for Sport? The Game Is Already in Play

A response to Mark Turner and the SVG AI Innovation Lab SVG AI Innovation Lab Program Director Mark Turner's How Broadcast Sports Can Apply the Newsroom S...

06/10/2026

Cobalt Digital to Demonstrate ST 2110/IPMX Ecosystem at NAB Show New York

Cobalt Digital will exhibit at NAB Show New York 2026 (Booth 226, Javits Center, October 21-22), demonstrating its ST 2110/IPMX product line alongside solutions...

06/10/2026

LiveU and Airwise Partner on End-to-End Drone Video Solution for Public Safety

LiveU and Airwise have announced a strategic partnership integrating LiveU's bonded video transmission with Airwise's drone fleet management, airspace a...

06/10/2026

Tottenham Hotspur and San Antonio Spurs team up with ScorePlay and TwelveLabs to host the Spurs Hackathon in Austin

Hotspur Labs, Tottenham Hotspur's corporate venture programme, will co-host ...

06/10/2026

SPORTEL Monaco 2026 Conference Program Announced

SPORTEL Monaco 2026 will take place October 19-21 at the Grimaldi Forum in Monaco, with the conference programme running October 19-20. Sessions include: Mast...

06/10/2026

Zixi Appoints John Towers as Chief Financial Officer

Zixi has announced the appointment of John Towers as Chief Financial Officer. Towers brings more than 20 years of experience in media and entertainment, includi...

06/10/2026

Memphis Grizzlies and DAZN to Simulcast 15 Games on ABC24

The Memphis Grizzlies, DAZN, and WATN/ABC24 have announced a partnership to simulcast 15 regular season Grizzlies games free over-the-air on ABC24 during the 20...

06/10/2026

Timberwolves, KARE 11, and DAZN to Simulcast 15 Games Free Over-the-Air

The Minnesota Timberwolves, KARE 11, and DAZN have announced a partnership to simulcast 15 Timberwolves games free over-the-air on KARE 11 during the 2026-27 se...

06/10/2026

SVG Sit-Down: Sportel Executive Director Marine Picoulet on What to Expect in Monaco This Month

Sportel 2026 is set to be held in Monaco in less than two weeks (beginning Octob...

06/10/2026

SVG Sit-Down: iodyne's Michael Gitig on Meeting a Team's Rising Content-Delivery Demands

The company's Pro Data portable storage unit enabled the Dallas Cowboys prod...

06/10/2026

Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC

Manufacturer receives honors from both TV Tech and TVB Europe for advancements in compression technology AMSTERDAM September 30, 2026 - Cobalt Digital has ...

06/10/2026

Cobalt Digital to Bring End-to-End ST 2110/IPMX Solutions and Practical Tools to NAB Show New York

Cobalt Digital NAB NY Booth 226 // Journalists: Click to visit Cobalt Highlight...

06/10/2026

Rich Welsh Joins Molinare as Chief Innovation Officer

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

John Towers Joins Zixi as CFO

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

Applications Open for 2026 LAUNCH Mentorship Program

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

Imaginary Forces Paints a Portrait of Conflict in War

Imaginary Forces Paints a Portrait of Conflict in War Brie Clayton October 6, 2026 0 Comments Director Ronnie Koff of Imaginary Forces (IF) transforms...

06/10/2026

Hollywood River Studios Breaks Ground On Major Production St. Louis Campus

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

TiVo One Ad Platform Sets New Revenue Record With 6.3 Million Monthly Users

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

SBT expands playout operations with Pebble Automation

Pebble, a leading specialist in automation, content management and integrated channel solutions, is supporting the continued modernisation of playout at Brazili...

06/10/2026

Techex Addresses C-Band Transition with Combined Satellit...

Techex, a specialist in software-defined live video workflows, will demonstrate the how tx darwin platform combines satellite and IP delivery at NAB New York 20...

06/10/2026

NVIDIA DGX Spark 64GB Gives Developers More Ways to Build and Scale Local AI

NVIDIA DGX Spark 64GB Gives Developers More Ways to Build and Scale Local AI Allen Bourgoyne October 5, 2026 0 Comments Local AI is becoming more usef...

06/10/2026

Cannes Premiere Documentary The Match Shot with Blackmagic URSA Cine

Cannes Premiere Documentary The Match Shot with Blackmagic URSA Cine Brie Clayton October 5, 2026 0 Comments Portraiture and archival footage bring pl...

06/10/2026

Boston Conservatory Artists Turn Chairs on The Voice

Boston Conservatory Artists Turn Chairs on The Voice Watch Lexi Stephens (BFA 25) and Marcus Ladden Jr. (BFA 30) wow the celebrity coaches during their blind au...

06/10/2026

Supreme Court Rejects Nexstar Bid to End DirecTV Dispute

Share Copy link Facebook X Linkedin Bluesky Email...