Sony Pixel Power calrec Sony

Marketing specialist Leslie Andrachuk joins Digital Journal

22/04/2013

Marketing specialist Leslie Andrachuk joins Digital Journal article:348415:16::0

By Digital Journal Staff Apr 22, 2013 in Business

By Digital Journal Staff.

Digital Journal Inc. announced today digital marketing veteran Leslie Andrachuk has joined the company to lead new marketing and advertising initiatives.

Bringing more than 15 years of digital marketing experience to Digital Journal, Leslie Andrachuk will be responsible for leading marketing program development to help brands capitalize on the exposure to a growing, powerful and unique audience.

Andrachuk previously worked as online director for Star Media Group; Director of marketing and promotions at the Globe & Mail; Director of national marketing communications at Sympatico.ca; and in sales and marketing at Global Television.

We're excited to welcome a seasoned marketing specialist to our growing team, says Chris Hogg, CEO of Digital Journal Inc. Leslie has a very unique skill set, having spent time both in media and marketing throughout her career. That hybrid experience has given her a solid understanding of how to deliver maximum value to both customers and audience. Given Digital Journal's unique position in the industry as a publisher, our clients and customers will have some really compelling and effective opportunities.

The news about Andrachuk joining the company comes on the heels of several major developments and milestones achieved by Digital Journal Inc. Named one of the Top 20 most promising startups in Canada in 2012, the company also debuted on TechVibes's Canadian Startup Index, placing 13th out of the top 100. The company has also seen widespread media coverage with the launch of its /newsrooms division to deliver social media content solutions to brands outside of the digitaljournal.com network.

Andrachuk joins Digital Journal Inc. to drive revenue and sales but also to create compelling marketing opportunities for brands. Andrachuk will leverage her experience in both marketing and media to provide brands with compelling content marketing opportunities that scale and deliver return on investment as well as audience growth.

Im very excited to join the innovative team at Digital Journal, says Andrachuk, Leader, marketing solutions. Digital Journal's creative thinking and game-changing approach toward media and audience engagement will be extremely compelling to brands. Having spent my career in various roles in the media world, I have to say I've never seen anything quite like what Digital Journal can offer to a brand. Marketers will love it.

Andrachuk's areas of expertise include strategic digital planning, social media and content marketing, and development of editorial strategies and brand integration. She will leverage Digital Journal's media and social reach to deliver brand messages and audience across multiple media channels.

article:348415:16::0

More about Digital Journal, Leslie Andrachuk, Marketing, Media

More news from

Digital Journal Leslie Andrachuk Marketing Media
LINK: http://www.digitaljournal.com/article/348415...
See more stories from digitaljournal

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

06/05/2026

L3Harris to Boost Polish Navy Combat Power with Advanced Ship System

Polands Miecznik-class frigates are part of the largest contract in Polish shipbuilding history. (Image Credit: PGZ Stocznia Wojenna)...

06/05/2026

FCC's Anna Gomez Urges Rigorous Review of Paramount-WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Riedel Ups Marc Engroff to CFO, Shifts Frank Eischet to Group COO

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Amagi Launches In-Content Ads' to Attract More CTV Advertisers

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Riedel Expands Leadership Structure Appoints Marc Engroff...

Riedel Communications today announced the expansion of its leadership structure as part of a strategic initiative to strengthen both its operational management ...

06/05/2026

Production Sound Mixer Dirk Sciarrotta Delivers Camera Re...

For nearly three decades, Veteran Production Sound Mixer and Five-time Emmy Award Winner Dirk Sciarrotta has helped define the sonic identity of the long-runnin...

06/05/2026

ZEISS CinCraft LensCore: Cinema Lens Looks for Compositing

ZEISS CinCraft LensCore: Cinema Lens Looks for Compositing Brie Clayton May 6, 2026 0 Comments ZEISS announces the launch of CinCraft LensCore, a nove...

06/05/2026

Wisycom Solves Extreme RF Challenges Across Miles of Live Action for Gravity Media

Wisycom Solves Extreme RF Challenges Across Miles of Live Action for Gravity Med...

06/05/2026

NAB Launches Weekly Podcast on Local Broadcast Policy

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Mavis Launches Mavis Studio iPad For Media Production

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Narrative Entertainment partners with Encompass to provid...

Narrative Entertainment has partnered with Encompass to deliver high-quality subtitling of its Great! network content using the Altitude Intelligence AI assiste...

06/05/2026

SipRadius extends its seamless creation and connectivity...

SipRadius, widely recognized for making content processing and connectivity secure and seamless, is proud to launch a dramatic new approach to AI content creati...

06/05/2026

Big Blue Marble at ANGA COM - TV as a Service in the spot...

When the broadband and media industry gathers at ANGA COM in Cologne from May 19 to 21, Big Blue Marble will be at the forefront. The international broadcast an...

06/05/2026

Cinegy makes its MPTS debut with software-defined televis...

Cinegy GmbH, a leading developer of software-defined television technology, is proud to exhibit at MPTS for the first time. Visitors to the stand will discover ...

06/05/2026

Val Jeanty Receives 2026 Doris Duke Artist Award

Val Jeanty Receives 2026 Doris Duke Artist Award Jeanty, a composer, percussionist, and turntablist, is the fourth Berklee recipient of the prestigious award ...

06/05/2026

Zeiss Launches CinCraft LensCore

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Gomez Urges Rigorous FCC Review of Paramount-WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

06/05/2026

Wisycom Solves Extreme RF Challenges Across Miles of Live...

When live cycling races and international marathons stretch for miles across cities and countryside, there is no margin for RF failure in live broadcast. As Chi...

06/05/2026

ZEISS CinCraft LensCore - Cinema Lens Looks for Compositi...

Oberkochen/Germany, May 5, 2026 ZEISS announces the launch of CinCraft LensCore, a novel solution for creating physically based cinematic lens looks for visual...

06/05/2026

Harmonic Defines a New Era of Broadband Connectivity at ANGA COM 2026

SAN JOSE, Calif. - May 6, 2026 - Harmonic (NASDAQ: HLIT) today announced its latest broadband innovations for ANGA COM 2026, highlighting its vision for a new e...

06/05/2026

Statement from Rupert Murdoch, Chairman Emeritus, Fox Corporation on Ted Turner's Passing

Statement from Rupert Murdoch, Chairman Emeritus, Fox Corporation on Ted Turner&...

06/05/2026

Calling all animal lovers, The Shelter: Animal SOS returns for a sixth season

Friday 8 May on RT One and RT Player Meet the NSPCA team caring for and protecting animals in need in this six-part series Fly on the wall, six-part series...

06/05/2026

NVIDIA Spectrum-X - the Open, AI-Native Ethernet Fabric - Sets the Standard for Gigascale AI, Now With MRC

The race to build the world's most powerful AI factories demands networking ...

06/05/2026

May 05, 2026

How changes to proteins can alter drug interactions for new precision therapies Scripps Research team maps how chemical modifications to proteins affect drug bi...

05/05/2026

Lessons from fragile contexts on responding to disinformation

Experts from the world of academia, tech, business, politics and media convened for a Thomson Talks at the Cambridge Disinformation Summit in April. It's th...

05/05/2026

Samsung Galaxy S26 Ultra Phone Cameras Bring New Excitement to Street League Skateboarding

Three phones were hardwired for power and transmission to the truck; camera feat...

05/05/2026

Case Study: How Zaki Rose Rebuilt Its Production Infrastructure, and What It Means for Sports Content Creators

The creative studio behind campaigns for the NBA, Fanatics Sportsbook & Casino, ...

05/05/2026

Nielsen Co-Viewing Pilot Shows Average 4% Viewership Increase for February Live Events

Nielsen has announced results from a co-viewing pilot program covering February&...

05/05/2026

Nippon TV and FOR-A Win NAB Product of the Year and Future Best of Show Awards for viztrick AiDi

viztrick AiDi, an on-device AI solution developed by Nippon TV, delivered global...

05/05/2026

ARRI Introduces Omnibar LED Linear Fixture for Film, Live Entertainment, and Content Creation

ARRI has announced Omnibar, a battery-powered, IP65-rated multi-color LED linear...

05/05/2026

France Tlvisions Becomes First Broadcaster to Deploy Imagine Communications SNP-XS

Imagine Communications has announced that France T l visions is the first broadc...

05/05/2026

WNBA Announces Historic Canadian Media Rights Agreement with Bell Media

The Women's National Basketball Association (WNBA) and Bell Media today announced a multiyear agreement to broadcast and stream WNBA games in Canada beginni...

05/05/2026

Save the Date: SVG Remote Production Forum Heads to WBD's Techwood Studios in Atlanta on Sept. 23-24

SVG is proud to announce Warner Bros. Discovery's Techwood Studios in Atlant...

05/05/2026

Look Who's Talking: ESPN Integrates New Automated Commentator-ID Technology Into Scorebar Graphic for UFL Coverage

With no operator required, AutoMic workflow automates talent identification on U...

05/05/2026

Return Flight: How Live Broadcast Drones Died - and Were Reborn - on the Ski Slopes of Northern Italy

A crash in 2015 set the industry back, but this winter proved that drones are he...

05/05/2026

RADAR Spotlights the Next Generation of Asian Artists, From Indonesia to Taiwan

Another year, and more proof that Asia continues to shape some of the world's most exciting new sounds. This year's RADAR artists draw from deep local r...

05/05/2026

Spotify and ACL Music Fest Team Up to Give Fans a Personalized Experience for 2026

The Austin City Limits Music Fest 2026 lineup just dropped, and this year, Spoti...

05/05/2026

Bjooks to launch Beat Gems Kickstarter

New drum machine book campaign incoming Bjooks have announced that during Superbooth 2026, they will be launching a Kickstarter campaign to fund the product...

05/05/2026

Native Instruments release Komplete 26

Flagship all-in-one production bundle updated The latest version of Native Instruments' flagship virtual instrument and plug-in bundle has just been ann...

05/05/2026

Rohde & Schwarz to host RF Testing Innovations Forum 2026, helping design engineers elevate their RF expertise

Rohde & Schwarz to host RF Testing Innovations Forum 2026, helping design engine...

05/05/2026

L3Harris Provides Key Technologies for Newly Commissioned Navy Submarines

L3Harris provides communications, electronic warfare, sensors and mission systems that enable Virginia-class submarine crews to operate with confidence in conte...

05/05/2026

AgileTV consolidates its strength in 2025: EBITDA and cash conversion increase thanks to revenue growth and operational efficiency

The company grew by 7.6% in net revenue and 16.3% in EBITDA, achieving a 33% inc...

05/05/2026

Gray Media Closes Purchase of 10 Allen Media Group Stations

Share Copy link Facebook X Linkedin Bluesky Email...

05/05/2026

Dang Ly Joins Operative as Chief Product Officer

Share Copy link Facebook X Linkedin Bluesky Email...

05/05/2026

CIMM, TVB Release Local TV Currency Measurement Guidelines

Share Copy link Facebook X Linkedin Bluesky Email...