
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up during a live event. What goes into pregame preparation, in-game execution, and postgame breakdown? What unexpected challenges arise and what solutions are available to solve those problems? In an age of constant and instantaneous constant, how are fans being entertained at all times? In this new video content series, SVG GameDay takes viewers behind the scenes with what it's like to perform when the lights are shining at their brightest while diving deeper into what drives the passion that goes into each and every production.
WATCH: SVG GameDay, Episode 5 - Alessandra Lane
Professional franchises across the country harness the energy of their respective fanbases and develop a hyper-local production to create home-field advantage, but in the National Football League, there's not a more formidable place to play as an opponent than Lincoln Financial Field in South Philadelphia. Through inclement weather and the grind of an NFL regular season schedule, loyal fans of the Philadelphia Eagles definitely show up when the players need them the most. Sitting at the driver's seat is Alessandra Lane, who serves as Director of Live Event Production. Prior to firing up the fans in Philly, Lane was heavily involved with Florida State University's Seminole Productions as both a student and Live Events Coordinator/Score Board Producer after graduation.
On the latest episode of SVG GameDay, Lane highlights the shift in intensity for productions in the playoffs compared to the regular season, her communication style during hectic moments on gameday, the feelings of winning her first Super Bowl after the team's victory in New Orleans, her journey from growing up in the state of Florida to making the jump to the professional ranks at her current home, and much more.
Watch Now on SVG PLAY:
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