NAB 05 Portends Major Changes In the Air
09/04/2015
ALEXANDRIA, VA. The annual pilgrimage to the southwestern desert is upon us again, and I anticipate much to see at the big show. It turns out that 2015 may be one of the more pivotal years in the broadcast industry, due to the accelerating pace of technology.
Back in 2000 or so, the big theme at the NAB was convergence, which at the time meant a future when television and computers would somehow be merged into a new world of television acquisition, management, distribution and consumption. That new world is now all around us, and the results are not necessarily what broadcasters wanted.
For one thing, the merging of television with computer networks led to smartphones and their wireless infrastructure that is quickly consuming the broadcast spectrum broadcasters use for their livelihoods. For another, the expanding capabilities of modern equipment means that there are features built into our gear that we haven't yet figured out how to use.
That said, this year's NAB Show stands at a possibly unique turning point for several reasons. Let's take a look at those reasons.
In the U.S., over-the-air broadcasters currently use the ATSC 1.0 system. This works reasonably well for fixed home reception and an add-on called ATSC-M/H works decently enough for mobile and other challenging reception conditions. However, not all broadcasters use ATSC-M/H, so many broadcasters simply ignore a possible audience of mobile viewers.
Last year saw multiple tests of proposals for an ATSC 3.0 system, all of which have considerably better reception in challenging environments than ATSC-M/H. Furthermore, the proposals for ATSC 3.0 are all compatible with 4K/UHD transmission, which can display video with four times the resolution of today's HD broadcasts.
Although there is not a final standard for ATSC 2.0 yet, the 2015 NAB Show will have an extensive display of proposed technologies for ATSC 3.0. If you are a broadcaster, you simply have to stop by at least some of these companies and organizations to see what it's all about. It is where television must go if it is to remain relevant to OTA viewers. An interesting benefit of the current ATSC 3.0 proposals is that they look pretty attractive to international broadcasters as well. In other words, it may be possible in our lifetime to have a single television system that unifies nearly the entire world.
NAB 2014 photo: Adam Knight of Red Element Studios tries out the Blackmagic Studio Camera.
Related ATSC 3.0, yet different, is the push to 4K/UHD resolution. There are a few people out there who say that 4K is a stop-gap and that 8K should be the real destination, as well as some who say that HD is good enough and we can benefit more cheaply by increasing the internal processing of our television systems from 8-bit to 10- or 12-bit processing. Regardless of how this ultimately resolves, 4K televisions are now being sold to the public for prices that are a modest increase over similarly sized HD televisions. Why buy 1,920 x 1,080 when you can get 3,840 x 2,160 for 15-percent more?
In addition to the viewing end, all major camera manufacturers are selling cameras that shoot 4K video, at all quality levels from consumer to film producers. Like the televisions, these cameras (and their associated lenses) sell for a modest premium over the cost of their HD cousins. Considering you buy a camera to last for a few years, it is getting increasingly hard to think about buying an $8,000 HD camera when you can get a similar 4K camera for $9,000. One vice president at a well-known camera manufacturer privately told me that he recommended that his company stop building professional HD cameras and switch to 4K models only.
Talk about convergence between television and computers this year, you can expect a lot of talk about IP connectivity for video products. You can now buy an entire studio worth of gear that interconnects using IP technology, which has major connotations both good and bad.
On the good side, IP technology is common, cheap, reliable and used by nearly everyone. Its ubiquity means that there are strong standards and many IP network components are as close as your nearest Best Buy and Home Depot stores. The cable for it is common and cheap, and it has lots of conductors that can be used for alternate purposes, such as powering remote devices.
On the other hand, connecting video products via IP means that each device is on a network with an IB address. If that network connects to the public Internet, then there is a possibility that the system can be hacked, tampered with and hijacked. Imagine all the mischief if hackers broke into the video systems at the Olympics or Super Bowl. Or presidential address. Obviously, work needs to be done to make security foolproof when using IP-connected video gear.
How promising is interconnecting components using Cat-6 cable and IP network topology? There's already demos showing that such a system can be used for uncompressed 4K video, and that's a LOT of data.
NAB 2014 photo: Many NAB attendees found DJI's Phantom Vision 2 QuadCopter to be photogenic.
And forgive us journalists for droning on about drones. Drones for television and film production will be all over at the NAB Show, particularly at the new Aerial Robotics and Drone Pavilion. The new exhibit area is located in the South Upper Hall of the Las Vegas Convention Center. According to the NAB, the Aerial Robotics and Drone Pavilion will feature dozens of aerial robotics companies, a flying cage, a demonstration area with seating and daily sessions.
In the U.S., the Federal Aviation Administration has been slow to allow drones for commercial use.
LINK: | http://www.tvtechnology.com/news/0110/nab--portends-major-changes-in-t... |
See more stories from tvtechnology |
Most recent headlines
04/08/2024
Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives
Dalet, a leading technology and service provider for media-rich organizations, a...
09/05/2024
Rohde & Schwarz showcases operational efficiency at MPTS
Rohde & Schwarz showcases operational efficiency at MPTS Uncompromised quality and reliability coupled with simplicity and efficiency Rohde & Schwarz will ...
08/05/2024
Saved! and Rudo y Cursi Among Films With May Anniversaries
Diego Luna's character Beto aims to play professional soccer in Carlos Cuar n's film Rudo y Cursi....
08/05/2024
SGL Carbon: Focus on global growth trends pays off
SGL Carbon had a solid start to the first quarter of 2024. Despite the slight decline in sales of 3.9% to 272.6 million (Q1 2023: 283.7 million), adjusted EBI...
08/05/2024
The results are in from Malm Arena as Semi Final 1 participants move through to the Grand Final of this year's Eurovision Song Contest
The results are in from Malm Arena as Semi Final 1 participants move through to...
08/05/2024
Powerful NITV documentary Kindred to premiere during Reconciliation Week
Powerful NITV documentary Kindred to premiere during Reconciliation Week Media releases A journey of family, friendship and home *Watch the trailer here* ...
08/05/2024
Aerojet Rocketdyne Selected by DoD to Demonstrate Powder-in, Engine-out Hypersonic Propulsion Manufacturing
Aerojet Rocketdyne delivers a broad range of capabilities to support hypersonic ...
08/05/2024
L3Harris is Advancing the Future Fleet by Delivering Integrated Solutions
Selected by Fincantieri Marinette Marine, L3Harris is the shipboard design integrator and a key partner on the Fincantieri team for delivering critical subsyste...
08/05/2024
EditShare Goes Beyond Storage at MPTS
EditShare Goes Beyond Storage at MPTS Workflow, server and delivery solutions from storyboard to screen Stand D40, London Olympia, May 15-16, 2024 - EditShar...
08/05/2024
Tegna, Indiana Fever Expand Broadcast Distribution to 11 Additional Markets
TYSONS, Va. Tegna Inc. and the Indiana Fever have announced they have expanded the broadcast distribution of 17 Fever WNBA games to 11 additional markets....
08/05/2024
Comcast Business Boosts Internet Speeds
PHILADELPHIA Comcast Business has increased Internet speeds for customers, nationwide, at no additional cost and has introduced its fastest Internet plans yet ...
08/05/2024
Clear-Com to Showcase Cutting-Edge Communication Solution...
Clear-Com , a renowned provider of professional real-time communication solutions, is thrilled to announce its participation at InfoComm 2024, the largest profe...
08/05/2024
MRMC Achieves its Second Kings Award for Enterprise
Mark Roberts Motion Control (MRMC), a Nikon company, is one of the 252 organisations recognised with a prestigious King's Award for Enterprise. Announced to...
08/05/2024
EditShare goes beyond storage at MPTS
EditShare, the technology leader that enables storytellers to create and manage collaborative workflows at every stage from storyboard to screen, is exhibiting ...
08/05/2024
Magnifi and Linius Fuse Live and Archive Content to Redef...
Magnifi by VideoVerse an AI-driven video technology company and powerful video-editing SaaS platform is pleased to announce a strategic partnership with Linius ...
08/05/2024
NVIDIA RTX GPU Connects DaVinci Resolve to Power
NVIDIA RTX GPU Connects DaVinci Resolve to Power Brie Clayton May 8, 2024 0 Comments Two of the most important questions that the Creative COW audienc...
08/05/2024
Q&A with Visiting Artist Lei Liang
Q&A with Visiting Artist Lei Liang The acclaimed composer discusses his collaboration with Boston Conservatory, his work as a research artist, and what it mea...
08/05/2024
More Stations in San Antonio Launch NextGen TV Broadcasts
A second group of stations has begun broadcasting NextGen TV signals in San Antonio, Texas....
08/05/2024
NBC Orders More Deal or No Deal Island'
NBC has ordered a second season of unscripted Deal or No Deal Island. Joe Manganiello hosts, and executive produces alongside Howie Mandel. Manganiello will ret...
08/05/2024
Tegna Names Greg Retsinas GM At KGW, Portland, Oregon
Tegna said it named Greg Retsinas as president and general manager of KGW, the NBC affiliate in Portland, Oregon, effective June 3....
08/05/2024
Measurement Company Comscore Posts $5.2 Million Loss in 1st Quarter
Comscore lost money in the first quarter as weak linear ad sales impacted its cross-platform measurement business....
08/05/2024
Funny Business as NBC Orders Happy's Place,' Renews Lopez vs. Lopez'
NBC said it bolstered its comedy slate by renewing Lopez vs. Lopez and ordering Happy's Place, starring Reba McEntire....
08/05/2024
Knuckles' Knocks Fallout' From Top of TVision Power Score Rankings
Paramount Plus's Knuckles knocked Amazon Prime Video's Fallout out of the top spot in TVision's Power Score ranking of the top show on connected TV ...
08/05/2024
Tegna Adds 11 Markets To Lineup for Indiana Fever Games
Tegna, which made a deal to broadcast 17 Indiana Fever games featuring top WNBA draft pick Caitlin Clark, said it made deals that will put the games on stations...
08/05/2024
EchoStar Loses 348,000 Pay TV Subs in 1st Quarter
EchoStar said it lost another 348,000 pay TV subscribers so far this year, closing the first quarter with 8.18 million subscribers. That total includes 6.26 mil...
08/05/2024
Fox Has Net Income of $666 Million in 3rd Quarter
Fox reported a profit for its fiscal third quarter....
08/05/2024
IPG's Kinesso Unit Adds Senior Executives to Lineup
Kinesso, the centralized tech and data unit at media agency IPG Mediabrands, named Tom Amies-Cull as global chief operating officer and Amie Owen as global chie...
08/05/2024
Post production houses adopt Cleanfeed Cinema solution
The solutions in-browser stream focuses on low latency, making it suited to low bandwidth scenarios By Matthew Corrigan Published: May 8, 2024 The solutio...
08/05/2024
TAG unveils subtitling language detection feature
Driven by algorithms, the solution performs a quality analysis informed by language-specific dictionaries By Matthew Corrigan Published: May 8, 2024 Drive...
08/05/2024
Mobilelinks acquires 2 SAT Europe to increase SNG truck fleet
The increase in fleet size will reduce travel distances, aligning with sustainability goals, said Mobilelinks By Matthew Corrigan Published: May 8, 2024 T...
08/05/2024
Arqiva adds Caroline Cardozo and James Lelyveld to technology team
The company said the new arrivals would drive collaboration and technological transformation across key business units By Matthew Corrigan Published: May 8, ...
08/05/2024
Actus Digital Set to Shine at CABSAT and Broadcast Asia
Following a successful NAB Las Vegas 2024 and winning a Best of Show Award, Actus Digital, a leading provider of Intelligent Monitoring Platforms, will bring it...
08/05/2024
TAG Revolutionizes Closed Captions and Subtitles Quality...
TAG Video Systems, a leading force in video monitoring solutions, has developed a new Language Detection feature set to transform how operators ensure quality a...
08/05/2024
Pliant Technologies Unveils New SmartBoom LITE Headset at...
Pliant Technologies, a leading provider of professional wireless intercom solutions,presents its new SmartBoom LITE Headset at InfoComm 2024 (Booth C5116). The ...
08/05/2024
Prism Sound Showcases High-Quality Audio Conversion at MP...
At the Media Production & Technology Show 2024, Prism Sound will showcase high-quality audio conversion products designed to suit the demands of professional us...
08/05/2024
Julian Day Joins FooEngine
Soho stalwart Julian Day has joined FooEngine as Business Development Director after 13 years at ZOO Digital. Julian has been at the heart of the London post pr...
08/05/2024
Cleanfeed Cinema Redefines Audio Post Production Workflow...
Following its successful launch at NAB 2024, Cleanfeed Cinema - the latest remote recording innovation from Emmy Award-winning Cleanfeed - is already helping au...
08/05/2024
DHD to Showcase New Product Line-up at MPTS 2024
DHD's range of digital broadcast equipment, systems and related software will be promoted on stand D22 at the Media Production & Technology Show by UK-regio...
08/05/2024
MSP CloudReso selects Cubbit hyper-resilient DS3 distribu...
Cubbit, the innovator behind Europe's first distributed cloud storage enabler, today announced that CloudReso, a France-based distributor of MSP security so...
08/05/2024
MwareTV boosts Americas presence with Daniel Conde Coto
MwareTV, a prominent cloud-based multi-tenant platform provider, has attracted Daniel Conde Coto to join the company as director, sales operations. This is a si...
08/05/2024
LiveU Demonstrates its Efficient IP-Video Workflows for L...
In a year set to see record-breaking IP-video adoption, with over 70 elections and global sports events, LiveU heads to Broadcast Asia 2024 with a focus on its ...
08/05/2024
nxtedition Showcases a Fully Automated AR Studio Gallery...
Pioneers in microservices-based production environments, nxtedition, will demonstrate the latest advances in storytelling technology at the Media Production & T...
08/05/2024
MPTS 2024 - Leader and PHABRIX to showcase multiple new T...
Test & measurement innovator, Leader Electronics of Europe, has announced that it will again exhibit at The Media Production & Technology Show (MPTS), which tak...
08/05/2024
Livepeer Studio cuts the cost of live streaming and trans...
Livepeer Studio unveils a revolutionary video streaming platform offering an unprecedented combination of quality and cost-efficiency to content creators, media...
08/05/2024
Ikegami to Demonstrate Complete Broadcast Media Productio...
Ikegami Electronics (Europe) will demonstrate a complete broadcast media production system on stand S1-A15 at CABSAT 2024 in Dubai, Tuesday May 21 through Thurs...
08/05/2024
Experience Commerce Bags Digital Agency Mandate for SAVSO...
Experience Commerce (EC), a leading digital agency within the Cheil Network, is pleased to announce that it has won the digital mandate for SAVSOL, the flagship...
08/05/2024
Global Telecom & Pay TV Services Market to Slowdown in 2024
NEEDHAM, Mass. The International Data Corporation is predicting that worldwide spending on telecom services and pay TV services will increase by 1.4% in 2024 to...
08/05/2024
Apple Unveils New iPad Live Multicam Production Studio
CUPERTINO, Calif. In a notable development for news and live video production, Apple has unveiled a number of significant upgrades to its Final Cut Pro software...
08/05/2024
Pliant Technologies to Showcase New Smartboom Lite Headset at InfoComm 2024
Pliant Technologies has announced that it will be presenting its new SmartBoom LITE Headset at InfoComm 2024 (Booth C5116). The latest updates include enhanceme...