Nokia and Technicolor announce immersive VR content creation partnership
13/06/2017
Nokia and Technicolor will collaborate on live action 360 projects at the Technicolor Experience Center
Nokia and Technicolor unveil the first in the series of Masterclass sessions for 360 Filmmaking
13 June 2017
Los Angeles, U.S. - Nokia and Technicolor today announced a partnership where the two companies will work together to create new and compelling VR content utilizing Nokias OZO camera and OZO content creation tools. The first project will be a series of 360 Masterclass sessions to be held at the Technicolor Experience Center (TEC) in Los Angeles. The initial course will give professionals an in-depth look on how to create compelling VR films and how the medium differs from traditional cinematic experiences. As part of this partnership, OZO will have residency at the TEC.
The Technicolor Experience Center is where artists and scientists from across the industry come together to realize the full potential of immersive media. By uniting talent from Technicolor and its award-winning creative brands with partners from fields as diverse as gaming, animation, traditional media and technology, Technicolor enables the ideation, exploration and creation that pushes the boundaries of what immersive experiences can be.
Marcie Jastrow, SVP of Immersive Media and Head of the Technicolor Experience Center, said: In the creation of immersive content, live action cameras are key to the storytelling process, and Nokia has invested a lot of time and research in understanding how to provide content creators with the tools they need to produce high quality image capture. Technicolor has a long history in applying our industry leading color-science capabilities and image processing pipeline to work with camera manufacturers in order to create the highest quality capture techniques and outcomes. That is why the Technicolor Experience Center is proud to be partnering with Nokia to offer classes that will explore the creation of high quality immersive content.
Csilla Kozma, Head of Content Relations, Nokia Technologies, said: We have been working with Technicolor and its brands such as Moving Picture Company (MPC) to deliver amazing projects like the OneRepublics Kids music video, Heroes, and Playtime. The opening of the TEC allows us to elevate our relationship and share the key learnings we have gained in virtual reality with a wider audience through a series of Masterclasses.
Beyond the OZO camera and OZO Creator, Nokias premiere VR stitching software, Nokia has launched the new OZO Reality Platform, including OZO Deliver, OZO Player SDK, and Nokia VR format extensions, enabling higher-quality experiences to reach broader audiences by allowing for delivery and playback interoperability. These technologies enable a broad ecosystem of partners to deliver higher resolution, spatial audio, and support for mixed reality experiences for content captured with any high-quality VR camera system.
With the ecosystem of OZO tools, Nokia is delivering the next step towards OZO Reality, a higher level of consumer experience defined by superior immersion, new creative possibilities, and increased efficiency for the creation, delivery and experience of immersive storytelling.
About Nokia
We create the technology to connect the world. Powered by the research and innovation of Nokia Bell Labs, we serve communications service providers, governments, large enterprises and consumers, with the industrys most complete, end-to-end portfolio of products, services and licensing.
From the enabling infrastructure for 5G and the Internet of Things, to emerging applications in virtual reality and digital health, we are shaping the future of technology to transform the human experience. www.nokia.com
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