How Breakrough Technology Launches Audiences

NAB Show will feature back-to-back panel discussions with a session on Sam Raimi's 3D feature Oz the Great and Powerful, preceded by a session on Academy Award-winning cinematographer Claudio Miranda's upcoming film Oblivion, starring Tom Cruise, on Tuesday, April 9. Each session will examine the impact that technologies such as 4K and 3D have on filmmaking today.

Oblivion, which is slated to be released the week following NAB Show on April 19, leads a summer slate of big-budget feature films shot with Sonys F65. Miranda, ASC, alongside accomplished Digital Imaging Technician Alex Carr, will discuss their experiences shooting Universal Pictures Oblivion. The Q&A discussion, which takes place on April 9 at 11:45 a.m., will be moderated by Jon Fauer, ASC of Film and Digital Times.

Oz the Great and Powerful Colorist Stephen Nakamura will guide a discussion about the technical and aesthetic challenges involved in color grading 3D and 2D versions of the film. The makers of Oz the Great and Powerful were intent on creating an incredibly lush and vivid color palette that would evoke the feeling of L. Frank Baums beloved Land of Oz books, and Nakamura will explore how the feature makes use of such an intense, otherworldly color scheme. Ted Schilowitz, founding member, First Employee RED Digital Cinema, will moderate the session, which takes place at 1:45 p.m. on April 9.

Oblivion and Oz are not the only films featured at NAB Show this year. Other recent panel additions include Paul Schraders The Canyons, a discussion with the director of the Heat, Paul Feig; and a Technology Summit on Cinema keynote from the Academy Award and two-time Golden Globe-winning producer of Avatar and Titanic, Jon Landau.

LINK:	http://www.cgw.com/Press-Center/NAB/2013/How-Breakthrough-Technology-L...
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