Sony Digital Rapids Pixel Power calrec Sony

Mining the AI Potential

07/11/2018

Mining the AI Potential

Once upon a time, there was an industry that called programmatic code software and not artificial intelligence .

In media storage, you've probably heard AI used in the context of image searching your media archive to find a matching actor's face

Because AI has become an almost ubiquitously used phrase, and therefore somewhat grating, it would be easy to dismiss it from our thoughts but is there anything behind the term that we should be taking notice of?

Search: The Final Frontier

Google processes a lot of data. Some estimates say that Google handle 1.2 trillion searches per annum. I don't know, but I'd imagine 99.999% of those searches are based around language. However, in a world where an estimated 80% of data is unstructured, and the vast majority of that unstructured data is video data, it is clear that search has a long way to go.

The next stage is to be able to search video and, for reasons we will briefly touch on, often the techniques used to analyse video and to allow meaningful search of video is described as AI.

Why is it called AI? A few years ago we'd have called it: image searching; video searching or software algorithms , but since the success of Apple Siri, Amazon Echo etc., the general public psyche and lexicon has begun to consider any such technology artificial intelligence . This is even if it doesn't have a self-learning feedback loop or some other mechanism of analysis enhancement over time. So, though it irks me, let's join the bandwagon and call it AI video analysis and search as well.

What cannot be ignored is that this is exciting. Video archives that previously sat dormant can now be queried for all types of things:

What footage of Princess Diana do we have?

Have we ever shot a news item on that street before?

Who has ever played number 7 for England?

Those image searching algorithms are nascent but are quickly being realised. On the other hand, semantic video analysis is more basic to date but will answer more and more questions such as:

This part of the movie is a car chase

Alert! Look at this CCTV stream because a street fight has broken out

This movie is a modern day remake of the magnificent seven

Cars on this road have gone from 100% driven to 30% self-driven in the past 5 years

Unstructured data (or unstructured information) is information that either does not have a pre-defined data model or is not organized in a pre-defined manner. Unstructured information is typically text-heavy, but may contain data such as dates, numbers, and facts as well.

So AI video analysis and search is beginning to be able to unlock the value in media archives, and this importantly allows better reuse of media assets for all types of analysis, documentary making, sports fan lookups, and countless other usages. This will only go from strength to strength, but, is that really what AI in media archiving is all about?

AI: Beyond Image Searching

Although the trend is to think about AI in the context of search that would certainly limit our definition.

One of the key challenges with storage today is data gravity . Or, to put it simply, having the video data where it needs to be processed and when it needs to be processed, is a mixture of moving data to where it needs to be seen or processed, or, moving to process to where the data is. Ingenious storage systems are needed to manage this. Take for instance a production that is to be post-produced by teams in different countries. Assets should be available to those teams as and when they are ready to work on those assets. That's where artificial intelligence can come in: moving assets around for us.

Furthermore, artificial intelligence can manage this in a manner that also protects data against any kind of loss and with security in mind. AI storage becomes your 24/7 super-administrator so that you don't need to spend your days making data transfers or worrying about data security.

The term AI in media storage then should not be limited to purely AI searching; it is also about AI data management.

Can Video Search Change the Industry Dynamics for Video Owners?

All in all the media industry should be hugely excited about the new video search techniques coming on to the market for the simple reason that they allow the holders of media archives to better monetise and re-use content.

But could it be that this is just the beginning? Will AI production mixed with video search be able to cut new content? Will video search allow a whole new analytics industry to develop new Googles new Facebooks? Could it be that the owners of video archives will gain more of their revenue from that archive than they do from new content?

The future is uncertain, but the foundations of that future are here and now.

Data gravity is an analogy of the nature of data and its ability to attract additional applications and services. The Law of Gravity states that the attraction between objects is directly proportional to their weight (or mass). Dave McCrory coined the term data gravity to describe the phenomenon in which the number or quantity and the speed at which services, applications, and even customers are attracted to data increases as the mass of the data also increases.

The Object Matrix View

Our conclusion for AI, in general, is that the term will quickly become redundant (again) since it is being used too ubiquitously! However

For AI Search our conclusions are:

Includes image search, object searching, semantic analysis and speech to text

It will revolutionise how and why we hold video archives

It will monetise archives in new ways: keeping archives offline will no longer be viable

It will move from niche to mainstream over the coming years

For AI data management our conclusions are:

It will move data and data processing algorithms
LINK: https://object-matrix.com/mining-the-ai-potential/...
See more stories from matrixstore

Most recent headlines

19/04/2019

NFVF Cycle 1 Funding Applications is Open

19 April, 2019 - 08:03 The National Film and Video Foundation, an agency of the Department of Arts and Culture is pleased to announce that the call for Cycl...

19/04/2019

Hellocomputer signs as Agency on Record' for A+E Networks Africa

19 April, 2019 - 08:03 Hellocomputer Johannesburg has successfully pitched for and signed as the agency on record for A E Networks Africa, the global media ...

19/04/2019

Adlib adds sonic magic to O2 Academy Glasgow with Academy Music Group

Adlib adds sonic magic to O2 Academy Glasgow with Academy Music Group posted: 19/04/2019 Adlib's installation team has delivered another excellent tou...

19/04/2019

4Wall Invests in Kinesys

4Wall Invests in Kinesys posted: 19/04/2019 Leading North American Lighting and Video rental specialist 4Wall Entertainment has invested in new Kinesys au...

19/04/2019

Complete workflow solutions from Datavideo at NAB 2019

Complete workflow solutions from Datavideo at NAB 2019 posted: 19/04/2019 The HS-3200: This feature rich machine has 12 inputs who are all accepting a mix...

19/04/2019

Super Rugby highlights: Sunwolves 23-29 Hurricanes

NOTE: Additional reporting by AFP, Super Rugby Highlights appear courtesy of SANZAAR. New Zealand's Hurricanes recovered their puff after a shaky start Fri...

19/04/2019

Philippines Easter: Devotees nailed to crosses, submit to flogging [pictures]

Please note that this article contains graphic images which might upset sensitive viewers. Eight men and a woman were nailed to crosses while hundreds of baref...

19/04/2019

Fox Orders Another Season of Last Man Standing'

Photo courtesy of ABC Fox has renewed the comedy Last Man Standing for 2019-2020. Tim Allen stars in the show. Next season will be Last Man's second on Fox...

19/04/2019

Fox Cancels Comedy Rel,' Drama The Gifted'

Fox has canceled the first-year comedy Rel and the sophomore drama The Gifted. Rel debuted Sept. 30, a multi-camera comedy from 20th Century Fox Television. It ...

19/04/2019

Season Two of Strange Angel' on CBS All Access June 13

Drama Strange Angel debuts season two on CBS All Access June 13. The period drama centers on Jack Parsons, who straddled the worlds of science and the occult, p...

19/04/2019

Premier League: Results, fixtures and EPL latest log 20 April 2019

EPL Fixtures on 20 April *All times SAST Manchester City vs Tottenham 13:30 Manchester City and Tottenham contest a repeat of their midweek Champions League...

19/04/2019

Weather forecast, alerts and UVB index for all South African provinces, 19 April 2019

Weather data provided by the South African Weather Service. For a detailed forec...

19/04/2019

VIZ MEDIA ANNOUNCES NEW ANIME AND MANGA RELEASES FOR APRIL

VIZ MEDIA ANNOUNCES NEW ANIME AND MANGA RELEASES FOR APRIL BORUTO: NARUTO NEXT GENERATIONS Blu-ray/DVD Arrives Alongside MY HERO ACADEMIA And NIER:AUTOMATA No...

19/04/2019

VIZ ORIGINALS TO HOST PORTFOLIO REVIEWS AT LEADING 2019 POP CULTURE CONVENTIONS

VIZ ORIGINALS TO HOST PORTFOLIO REVIEWS AT LEADING 2019 POP CULTURE CONVENTIONS Opportunity For Artists And Writers To Show Their Works To The Team Behind VIZ&...

18/04/2019

SMPTE Announces 2014 Honorees and Award Winners

SMPTE Announces 2014 Honorees and Award Winners Annual SMPTE Honors & Awards Ceremony Highlights Vision, Ingenuity, Perseverance, and Dedication to Motion Pi...

18/04/2019

InfoComm 2019

InfoComm 2019June 12-14, 2019 Orlando, Florida USA BOOTH: 4029 About ApantacApantac LLC is a leading designer and developer of high quality, cost effective ima...

18/04/2019

First edition of the Shah Marai Award, launched by AFP, won by Farshad Usyan

This award, entitled My Afghanistan, was launched in honour of Shah Marai, chief photographer of Agence France-Presses Kabul bureau killed in a suicide attack o...

18/04/2019

Jose Andino Joins CBS News as Senior Vice President, Human Resources

Apr 18 2019 NEW YORK, N.Y. - April 18, 2019 - Jose Andino has been named to the newly created role of Senior Vice President, Human Resources, CBS News, it was...

18/04/2019

KDDI to Offer "Travel Data eSIM powered by GigSky" Japan's First eSIM Service for Dual SIM iPhones

KDDI CORPORATION OKINAWA CELLULAR TELEPHONE COMPANY April 11,2019 KDDI CORPOR...

18/04/2019

Harris Corporation Showcases Commitment to Education and Innovation During STEM Day and Technology Day at the Capitol

Harris Corporation (NYSE:HRS), the largest aerospace and defense company headqua...

18/04/2019

Philip Lima Named Assistant Chair of Berklees Voice Department

Berklee has named Philip Lima as assistant chair of the Voice Department. Lima is a baritone vocalist who has garnered critical acclaim for his performances on ...

18/04/2019

Digital Nirvana - Russell Wise, NAB 2019 Interview

Russell Wise, Senior Vice President, Sales & Marketing at Digital Nirvana, in this interview to Larry Jordan of Digital Production Buzz from their booth on the ...

18/04/2019

Around the Biz 4/18/19: While AAF Files for Chapter 7 Bankruptcy, NFL TV Packages Please Network Execs

Around the Biz 4/18/19: While AAF Files for Chapter 7 Bankruptcy, NFL TV Package...

18/04/2019

NAB 2019 Reflections: Adorama's John Kaloukian and Chris Dunne Emphasize a Client-Centric Approach

NAB 2019 Reflections: Adorama's John Kaloukian and Chris Dunne Emphasize a C...

18/04/2019

LaLiga Ramps Up Broadcast of El Gran Derbi With 4K HDR to Boost Fan Viewing Experience

LaLiga ramps up broadcast of El Gran Derbi with 4K HDR to boost fan viewing expe...

18/04/2019

NAB 2019 Reflections: CenturyLink's Derek Anderson on Expanding Cloud-Based Media and Services

NAB 2019 Reflections: CenturyLink's Derek Anderson on Expanding Cloud-Based ...

18/04/2019

NAB 2019 in Review: Check Out All of SVG's Video Interviews From Vegas

NAB 2019 in Review: Check Out All of SVGs Video Interviews From Vegas By SVG Staff Thursday, April 18, 2019 - 1:30 pm Print This Story With NAB 2019 now f...

18/04/2019

Grass Valley Underlines Position as the Frontrunner in Innovation with Award Wins at NAB Show 2019

Grass Valley Underlines Position as the Frontrunner in Innovation with Award Win...

18/04/2019

Fujifilm announces firmware updates for FUJIFILM X-T30

Fujifilm announces firmware updates for FUJIFILM X-T30 Improved operability of the Q (quick menu) button 18.04.2019 FUJIFILM Corporation (President: Kenji S...

18/04/2019

How to Win on YouTube in 2019

Did you know that we love data? We also really love the creative community. That's why we're nerding out about our new report, the State of YouTube 2019...

18/04/2019

5 Podcasts Sobre Bienestar para Inspirar la Mejor Versin de T Mismo

Sentirte bien no siempre es f cil. El estr s puede golpearte desde cualquier ngulo: el trabajo, una relaci n, o simple ansiedad existencial. Pero un amable rec...

18/04/2019

Welcome Home

August 1, 2018 12:00 am CET ....The worlds 2nd Panther Dolly has found its way back home to Panther. Originally the dolly was sold to the company Eberle &...

18/04/2019

Panther Dolly #1.500

September 9, 2018 12:00 am CET We are happy to announce that the Panther Dolly number 1.500 has left our production halls. A proven system for 35 years that ...

18/04/2019

S-Type in action at ARRI..S-Type Einsatz bei ARRI

CET ....For ARRIs new Alexa Mini LF Showreel they used the Panther S-Type Dolly. The cameraman Tom F hrmann, as well as the Key Grip Andi Fischer enjoyed work...

18/04/2019

Celebrating 35 Years of Panther

February 27, 2018 12:00 am CET What began in a small garage in Munich, quickly became a worldwide known company. Erich Fitz (founder of Panther) realizes in ...

18/04/2019

Astro Vaanavil Short Film Contest Is Open For Entry Now

Astro Vaanavil Short Film Contest Is Open For Entry Now Date Released:18 Apr 2019 Share Tweet ...

18/04/2019

The Astro Masters 2019 is back with finals in Taiwan. Win Prizes ...

The Astro Masters 2019 is back with finals in Taiwan. Win Prizes worth over RM600,000, including a Mazda CX-9 Date Released:18 Apr 2019 Share Tweet Golfe...

18/04/2019

Cape Town student, 17, opens The Dream Lab with the support of Facebook

Nadine Maselle is taking action at her alma mater where, through her hard work and the support of the Facebook Community leadership program, she is helping to e...

18/04/2019

Everything you need to know about the Chiefs vs Lions

The Lions are set to take on the Chiefs at FMG Stadium in Waikato on Friday in another thrilling Super Rugby match over the Easter weekend. Chiefs team and in...

18/04/2019

DiGiCo In Demand On Def Leppard World Tour

It has been 40 years since British rockers, Def Leppard, released their debut EP and what a journey they have been on since. More than 100 million record sale...

18/04/2019

CBS News Correspondent DeMarco Morgan to Anchor at KCBS

DeMarco Morgan DeMarco Morgan, CBS News correspondent, has been named co-anchor of KCBS Los Angeles' 4:30-7 a.m. and 11 a.m. newscasts. Morgan has been a C...

18/04/2019

TCA Summer Press Tour Starts July 23

The Television Critics Association (TCA) has set its summer Press Tour schedule. The tour begins July 23 and ends Aug. 8. July 23-28 will be CTAM, short for Ca...

18/04/2019

Queen of the South' Back on USA June 6

(Photo by: Felicia Graham/USA Network) Season four of Queen of the South begins on USA Network June 6. Alice Braga stars in the series, about Teresa Mendoza, w...

18/04/2019

Kevin Hunter Out as Executive Producer of Wendy Williams

In light of his divorce from Wendy Williams, Kevin Hunter is exiting as executive producer of her eponymous daytime talker, The Wendy Williams Show. He had been...

18/04/2019

Blackmagic Design Announces New HyperDeck Extreme 8K HDR

Blackmagic Design Announces New HyperDeck Extreme 8K HDR posted: 18/04/2019 The worlds first 8K broadcast deck with advanced H.265 recording, touch screen...

18/04/2019

Blackmagic Design Announces New ATEM Constellation 8K

Blackmagic Design Announces New ATEM Constellation 8K posted: 18/04/2019 Powerful 8K switcher with 8K DVE, standards converted 8K inputs, 8K SuperSource, ...

18/04/2019

ArKaos New 4K Media Servers Dance on Ice on TV in Germany

ArKaos New 4K Media Servers Dance on Ice on TV in Germany posted: 18/04/2019 Eight of ArKaos' new 4K Studio Servers were in action providing a 360-deg...

18/04/2019

BITMAX SIGNS MEDIA MANAGEMENT AND LICENSING SERVICES DEAL WITH HERE MEDIA

Today, Bitmax, the Hollywood-based digital media management and licensing company, announced a multi-year deal to provide digital media processing and licensing...