Sony Pixel Power calrec Sony

Berklees New Program in Morocco Explores an African Musical Tradition

09/12/2024

Berklees New Program in Morocco Explores an African Musical Tradition The partnership with the Gnaoua and World Music Festival that helps musicians dig deeper into their artistry and bridge musical cultures.

By

Kimberly Ashton

December 9, 2024

A quarter-century ago, Essaouira was mostly a quiet old port on the coastal edge of Morocco, out of the way for anyone not looking for it. Those who made pilgrimages there were mostly artists and musicians, including the likes of Jimi Hendrix and Carlos Santana, who came to explore a style of music that's said to be a musical wellspring from which the blues and other African-diaspora genres later arose.

Essaouira was a very interesting city but was really marginalized. It was like a hippie city, says Neila Tazi, owner of A3 Communications, a marketing and public relations agency that also organizes cultural events. In 1998, she and a group of friends decided the city would be a perfect spot to start a small festival for aficionados who had an interest in the region's distinctive Gnawa (also written as Gnaoua ) music.

Neila Tazi

Image courtesy of A3 Communications

It wasn't music we would see on stages or on TV, Tazi says. In 1999, A3 changed that by launching a free, open-air festival with one stage, and enjoyed a small success. Then word started to spread.

Within two years, nearly half a million people came to Essaouira to attend what some now call the Moroccan Woodstock, a multistage event featuring dozens of concerts. Over time, the Gnaoua and World Music Festival has turned the city into a year-round musical mecca. In December, 60 Minutes aired a 22-minute spot on the festival and the culture it celebrates.

If you say Montreux, you think jazz. If you say Cannes, you think cinema. And if you say Essaouira, you think Gnawa. It's totally linked now, Tazi, who is now also a senator in Morocco, says. And thanks to her efforts and those of her team, in 2019 Gnawa culture entered UNESCOs Representative List of the Intangible Cultural Heritage of Humanity.

Maria Iturriaga Martinez

Originally practised by groups and individuals from slavery and the slave trade dating back to at least the 16th century, Gnawa culture [combines] ancestral African practices, Arab-Muslim influences and native Berber cultural performances, the UNESCO inscription reads.

It's this cultural and musical richness that also attracted Berklee, which partnered with the festival in June to launch a concurrent six-day educational program designed for professional musicians from around the world.

Berklee had been looking for ways to further engage in Africa, and the festival had been on its radar for several years but the pandemic had put a potential partnership on ice. In 2022, the festival returned after a two-year hiatus, and last year, when Tazi reached out to Berklee, everyone agreed the timing was now right for a partnership.

Jason Camelio

The Gnaoua and World Music Festival was very much aligned with the values and the history that Berklee also represents, even more so with the fact that Berklee acknowledges in its mission [that it is] founded on the culture and music of the African diaspora, says Mar a Mart nez Iturriaga, senior vice president of Berklee Global.

The initiative ties into the work Berklee Global is doing in engaging with critically important musical traditions, says Jason Camelio, assistant vice president of global initiatives. It's arguable that the roots of the blues come from the Gnawa music tradition. If you really dig into the [Gnawa stringed] instrument-the guembri-and the spiritual tradition of the music, you're going to find that there are strong, strong connections, he says.

Origin StoriesLike distant cousins who share traits inherited from a common ancestor, many African-diaspora genres that later developed across the Americas can trace their lineage back to sounds that still reverberate through Gnawa music.

Leo Blanco

Image by Pamela Hersch

We stay with what is made here in this part of the Atlantic, and it's jazz or rap or you name it in Latin America. But there's not much consciousness among people in the Americas of what's going on in Africa and [that] we got a lot of our music from them, says Professor Leo Blanco, one of the five Berklee instructors who came from Boston and Valencia, Spain, to teach in the program. So I think that bridge needs to be re-established again in a different way.

The original connection Blanco is referring to was established by the slave trade as enslaved people were brought from sub-Saharan Africa to places such as Morocco, and beyond. With them came their music. Some say that the krakeb, an iron castanet that's prominent in the rhythmically rich and complex music of the Gnawa, came from the metal used to shackle slaves. Krakebs, along with a three-string bass lute called a guembri (a potential precursor to the banjo), constitute the genre's primary instruments, along with the voice.

Abdel Kander

Image by Nicolas Lemoine

In Morocco, sub-Saharan rhythms blended with Arabic and Sufi styles to produce a genre steeped in spirituality and used in ceremonies that induce trances, but in North America they took different paths and made their way into blues and jazz.

I try to get the Gnawi in John Coltrane, or the Gnawi in Dizzy Gillespie or in Thelonious Monk, says program participant Abdel Kander, a Moroccan bebop guitarist and Gnawa music enthusiast who works in cybersecurity in Paris. Some of the tunes really [lend] themselves quite easily to that sort of a rhythm and groove.

Anas Chlih, a Moroccan who's been playing the festival for 14 years and who attended the Berklee program, agrees: You discover when you start to research Moroccan music that jazz is in here already.

From left: Javier Vercher, Jamey Haddad 73, Ron
LINK: https://www.berklee.edu/berklee-now/news/gnauoa-world-music-festival...
See more stories from berklee

North America Stories

08/11/2025

Station Execs Bullish on Prospects for 2026 Ad Market, Deregulation

While most station groups reported major declines in ad revenue in the third quarter, thanks to a steep decline in political advertising compared to a year ago,...

08/11/2025

Nielsen: Alabama Is Most Watched College Football Team

NEW YORK Nielsen has announced that it has started releasing rankings of the most watched college football teams. In its first ranking, through the first 10 wee...

08/11/2025

OpenDrives Event Marks Transition Into Data Services Company

LOS ANGELES OpenDrives recently hosted an event at its headquarters here marking the soft launch of Astraeus, its new data services platform....

08/11/2025

WRAL's Sockett honored for service to community

Capitol Broadcasting Company Director of Technology Peter Sockett was honored on October 29, 2025, with the Wade H. Hargrove Community Leadership Award from the...

08/11/2025

Berklee Artists Return to Perform at Boston Snowport Holiday Market

Berklee Artists Return to Perform at Boston Snowport Holiday Market The performances, a weekly highlight of the holiday market, are the result of a partnershi...

08/11/2025

Berklees 2026 Alumni Grammy Nominees: See the Full List

Berklees 2026 Alumni Grammy Nominees: See the Full List From R&B and Americana to gospel, jazz, and game scoring, Berklee talent was recognized across a range...

07/11/2025

SVG Sit-Down: Athlos NYC CMO Kayla Green on Building the Brand of the Young Track & Field League

SVG Sit-Down: Athlos NYC CMO Kayla Green on Building the Brand of the Young Trac...

07/11/2025

SVG Sit-Down: Inside Wasabi's Egress-Fee-Free Cloud Offering with Mike Welts, Isabel Freedman

SVG Sit-Down: Inside Wasabi's Egress-Fee-Free Cloud Offering with Mike Welts...

07/11/2025

PGA TOUR On the Road: How NEP Supports the TOUR's Spectacular Centralized Facility with an On-Site Truck Compound

PGA TOUR On the Road: How NEP Supports the TOUR's Spectacular Centralized Fa...

07/11/2025

Analysis: No Matter the Sport, Women Need a Fair Share of the Biggest Stages

Analysis: No matter the sport, women need a fair share of the biggest stages By Callum McCarthy, Editor-at-Large Tuesday, November 4, 2025 - 10:19 Print Th...

07/11/2025

DAZN to Stream First Live Football Match on TikTok

DAZN to stream first live football match on TikTok By George Bevir Friday, November 7, 2025 - 09:55 Print This Story DAZN has partnered with TikTok to str...

07/11/2025

SVG Sit Down: E1 Founder/CEO Rodi Basso on the Future of E1 Series and Bringing the Action to Life

SVG Sit Down: E1 Founder/CEO Rodi Basso on the Future of E1 Series and Bringing ...

07/11/2025

TNT Sports Puts Multi-Feed Production Model Front and Center for Largest College Hoops Slate Ever

TNT Sports Puts Multi-Feed Production Model Front and Center for Largest College...

07/11/2025

BLKNWS: Terms & Conditions is a Cinematic Symphony of Black Greatness and Resilience

Kahlil Joseph attends the 2025 Sundance Film Festival BLKNWS: Terms & Condition...

07/11/2025

Fire Through Dry Grass: Remembering My Co-Director, Andres Jay Molina

By Alexis Neophytides For Jay and me, filmmaking wasn't just a response to crisis, it was a way through it. I first met Jay in the summer of 2019. He was ...

07/11/2025

A Statement from L3Harris Chair and CEO Chris Kubasik on the Secretary of War's Arsenal of Freedom

A Statement from L3Harris Chair and CEO Chris Kubasik on the Secretary of War...

07/11/2025

Fincons Group reveals how to unlock the potential of GenA...

Fincons Group, a leading international business consulting and system integrator firm, releases its free white paper, Unlocking GenAI's Potential for Appli...

07/11/2025

EBU Selects the LiveU EcoSystem to Deliver Round the Cloc...

The European Broadcasting Union (EBU), the world's leading alliance of public service media, has awarded LiveU a five-year contract to deliver 24/7 live new...

07/11/2025

Atomos Launches Ninja TX GO

Atomos introduced Ninja TX GO, a new HDMI monitor-recorder that brings the performance of the acclaimed Ninja TX to an even wider community of filmmakers and cr...

07/11/2025

Visual Data Media Services Completes Acquisition of Sound...

Visual Data Media Services, a global leader in content localisation and media supply chain services, today announced the completion of its acquisition of Sound ...

07/11/2025

NBC Sports Brings NASCAR Viewers Closer to the Action Wit...

When NBC Sports' Director of Remote Technical Operations for Motorsports Matt Hogencamp walks onto a NASCAR track, he's not thinking about lap times or ...

07/11/2025

Headroom Productions Brings Unmatched RF Precision To The...

When it comes to outfitting complex, multi-venue reality shows with flawless audio capture, few do it better than Headroom Productions. Based in Canada and led ...

07/11/2025

Riedel RefCam and Easy5G to Make Handball Debut at the Me...

The European Handball Federation (EHF) will introduce Riedel's RefCam and Easy5G systems at the final weekend of the Men's EHF EURO 2026. The RefCam, a ...

07/11/2025

Broadcast Solutions Expands its Management Team

Leading systems integrator Broadcast Solutions is taking a forward-looking approach and expanding its management team. Effective from 1 November 2025, Stefan Br...

07/11/2025

New Calrec 48 fader Argo M takes centre stage at Tonmeist...

Calrec is set to make a major impact at Tonmeistertagung 2025, featuring its cutting-edge broadcast audio solutions including the German debut of its brand new ...

07/11/2025

Grass Valley Demonstrates Leadership in Hybrid and Softwa...

Grass Valley will showcase its latest advancements in live production, networking, playout, and media management at Inter BEE 2025, taking place November 19 21 ...

07/11/2025

IABM Strengthens APAC Member Engagement with Dynamic Pres...

IABM continues to strengthen its presence in the Asia-Pacific region at Inter BEE 2025 with a dedicated IABM Hub including member pavilion, the IABM Industry Im...

07/11/2025

Ikegami to Demonstrate its Latest-Generation Broadcast Pr...

Following a successful IBC Amsterdam in September and NAB New York in October, Ikegami will demonstrate examples from its wide range of broadcast television pro...

07/11/2025

Pixellot Signs Landmark Five-Year Contract Extension with...

Pixellot, the largest streamer of global youth and amateur sports, today announced a five-year extension of its partnership with PlayOn Sports, the premier fan ...

07/11/2025

ES Media Group hires industry veteran Brian Clark to driv...

ES Media Group, which specialises in providing professional services to the broadcast industry, has announced the hire of industry heavyweight Brian Clark as Gl...

07/11/2025

Boston Conservatory at Berklee Presents Opera Adaptation of Little Women

Boston Conservatory at Berklee Presents Opera Adaptation of Little Women Marc Adamo's acclaimed opera brings Louisa May Alcott's beloved story to life...

07/11/2025

Amplify Berklee Gala Raises $1.4 Million for Berklee City Music Students

Amplify Berklee Gala Raises $1.4 Million for Berklee City Music Students This year's event featured performances from student K-pop group B-Girls, the Ove...

07/11/2025

DoubleVerify Taps Into IMDb for Insights on Streaming Content

NEW YORK DoubleVerify has launched a streaming TV offering designed to give advertisers greater transparency, control and efficiency across their streaming TV i...

07/11/2025

Telefnica Selects Ateme for New Cloud-Native VOD Platform

PARIS Ateme said it has been working with Spain-based multinational telco Telef nica to deploy a cloud-native media processing platform for next-generation vide...

07/11/2025

SMPTE to Hold Its Annual Meeting on Dec. 10 Via Zoom

The Society of Motion Picture and Television Engineers has announced it will hold its annual meeting on Wednesday, Dec. 10, via a Zoom webinar at 11 a.m. ET....

07/11/2025

CIMM, TVB Study Examines Local TV Measurement Problems, Solutions

NEW YORK The Coalition for Innovative Media Measurement (CIMM) and TVB have released a study examining how local viewing is measured across television, mobile d...

07/11/2025

Altice USA to Become Optimum Communications

LONG ISLAND CITY, N.Y. Altice USA announced it will change its corporate name to Optimum Communications Inc., effective Nov. 7. The company will cease trading u...

07/11/2025

Strategies for Simplifying Ad Ops to Drive Revenue

As audiences consume media across more platforms than ever, advertisers are demanding outcome-driven, cross-platform campaign strategies. But fragmented and out...

07/11/2025

Tribeca Festival Returns to Art Basel Miami Beach for Fourth Annual Edition

November 7th, 2025 Tribeca Festival Returns to Art Basel Miami Beach for Fourth Annual Edition Two Nights of Live Performances at the Miami Beach Bandshell ...

07/11/2025

'The Night My Dad Saved Christmas 2', Starring Santiago Segura, Ernesto Sevilla and Pablo Chiapella, Arrives on Netflix on December 6

Back to All News The Night My Dad Saved Christmas 2, Starring Santiago Segura, ...

06/11/2025

SVG Sit-Down: Athlos NYC CEO Kayla Green on Building the Brand of the Young Track & Field Event

SVG Sit-Down: Athlos NYC CEO Kayla Green on Building the Brand of the Young Trac...

06/11/2025

ESPN Exits ESPN BET Deal With PENN, Goes Into Business With DraftKings

ESPN Exits ESPN BET Deal With PENN, Goes Into Business With DraftKingsDraftKings will integrate innovative fan experiences' across ESPN platforms and DTC s...

06/11/2025

Peter Hujar's Day Makes the Ordinary Monumental

Ben Whishaw at the premiere of Peter Hujar's Day (photo by Robin Marshall / Shutterstock for Sundance Film Festival) By Bailey Pennick The premise is si...

06/11/2025

New Gracenote Report Highlights Impact of Ineffective Content Discovery on Consumer Happiness with Streaming

With nearly 50% of streamers willing to cancel a service based on difficulty fin...

06/11/2025

ESPN Strikes Exclusive Betting Partnership With DraftKings

BRISTOL, Conn., and BOSTON ESPN and DraftKings today announced an agreement naming DraftKings the sports programmer's exclusive official sportsbook and odds...

06/11/2025

Canon Introduces New PTZ Cameras for Live Event, Studio Production

MELVILLE, N.Y. Canon USA has launched the CR-N400 and CR-N350, two new Pan-Tilt-Zoom (PTZ) cameras designed to deliver high image quality, versatile connectivit...

06/11/2025

World Series Game 7 Delivers 27.3 Million Viewers

NEW YORK Fox Sports said its coverage of the Los Angeles Dodgers' win over the Toronto Blue Jays in the decisive Game 7 of the 2025 World Series delivered 2...

06/11/2025

Roku, DoubleVerify Report Substantial Drop in Falsified Ad Impressions

NEW YORK DoubleVerify and Roku, Inc. are reporting that they have seen a marked reduction in fraudulent ad requests imitating Roku device traffic across the s...

06/11/2025

Survey: Cash-Strapped Consumers Are Cutting Costs to Keep Streaming

CAMBRIDGE, England Faced with rising inflation and worries that the economy is weakening, consumers are prioritizing their spending on popular streaming service...