Telemundo Deportes Expands Comprehensive Super Bowl LX Coverage to Its Biggest in History

Studio programming is deploying multiple sets at Levi's Stadium in Santa Clara, CA

While NBC Sports preps for its exclusive English-language coverage from the Bay Area, Telemundo Deportes is beefing up its Spanish-language coverage in ways sports fans have never seen before. Hosted in a city with a large Latino population and a halftime show headlined by one of the most successful artists on the planet, it was the perfect time for the broadcaster to go all out on its onsite coverage on Telemundo, Universo, Peacock, FAST channel Telemundo Deportes Ahora, and digital and social platforms.

We're doing the most we've ever done for a Super Bowl, says Miguel Lorenzo, SVP, sports content, Telemundo Deportes. When you consider all the content we're producing, it's reflective of the importance of the NFL and the growth of the league among Hispanic audiences in the U.S.

Telemundo Center Anchors Remote-Production Strategy

Although the game is taking place in Santa Clara, CA, Telemundo Deportes has relied on its production and operations infrastructure at its home at Telemundo Center in Miami. As with previous Super Bowls, including last year's in New Orleans, the broadcaster is remotely producing its live studio and game coverage from the IP-based facility. This plan is centered on integration within NBC Sports' transmission truck and LiveU technology that establishes connectivity from the stadium to two production-control rooms in Miami.

Led by Telemundo Deportes SVP, Content Operations, Chris Suarez-Meyers, the strategy dedicates resources and attention to both studio programming and live game coverage. For studio shows, about 30 video feeds from onsite are sent to one of the control rooms, where the final cut is done. Seven ENG crews spanning Telemundo's sports, news, and entertainment divisions have captured material from locations like Media Row at San Francisco's Moscone Center and other places in the city.

Two control rooms at Telemundo Center in Miami are remotely producing pregame and game coverage. On Sunday, says Suarez-Meyers, they'll be roaming around in the tailgate area to capture fans as they come in and to grab all the color and sound surrounding the game.

The live game broadcast will be a composite of NBC Sports' clean feed, a handful of unilateral iso cameras, and Telemundo Deportes-specific graphics and will be put together in the second control room at Telemundo Center. The pregame show will be handled there by Director Andy Garcia and Senior Producer Gonzalo Morozzi; the game, by Senior Producer Vic Bermudez.

This studio set outside Levis Stadium is shared by NBC Sports and Telemundo Deportes.In addition, a broadcast duo in a voiceover room in Miami will provide live SAP services for the English-language broadcast on NBC.

Extensive Studio Programming, Multiple Studio Sets, Standup Positions

With ambitious coverage plans for the week, Telemundo Deportes is turning up the heat on Super Bowl Sunday. Centered on a five-hour pregame show, Camino al Super Bowl with hosts Adriana Monsalve and Ver nica Rodr guez at 1 p.m. ET, live studio programming originating from onsite has required different backdrops and unique places to showcase the excitement of the game and the flavor and culture of the host city.

We have so much talent here from properties across Telemundo, says Lorenzo. We're using this as a chance to spotlight not only Super Bowl LX but also other sporting events that are coming up, like the NBA All-Star Game and the FIFA Men's World Cup.

That spotlight also includes Jessica Carrillo, Carlos Adyan, Lindsay Casinelli, Pablo Mari o, and Alejandro Berry on Camino al Super Bowl during pregame and Super Bowl LX: Homenaje al Campe n during the postgame; the first onsite edition of El Pelotazo with NFL sideline reporter Diego Arrioja, Berry, Mari o, and Rodr guez; NBA All-Star Game programming with lvaro Mart n and Diego Balado; FIFA Men's World Cup programming with play-by-play announcer Luis Omar Tapia; Adyan and Carrillo on segments for news shows like Al Rojo Vivo, Hoy D a, and En Casa con Telemundo; and a pregame feature on the cultural impact of Bad Bunny by Noticas Telemundo anchor Julio Vaqueiro.

Another set allows on-air talent to stand in the front of the field as a backdrop.Two distinct studio sets at Levi's Stadium are the team's temporary home base. Outside the building past the entry gates, a shared space with NBC Sports is being used for coverage of the NFL's title game and for pregame shows for Liga MX and Premier League broadcasts. On the concourse, Telemundo Deportes has constructed a small standup space for talent with the field as backdrop. Next door, the Spanish-language commentary team of play-by-play announcer Miguel Gurwitz and analyst Rolando Cant has their own space to call the game.

Another production wrinkle this year is the involvement of Telemundo Deportes Ahora, the broadcaster's FAST channel that launched in August 2025, with boots on the ground at Media Row, NFL Honors, NFL Experience, and marquee events like the NFL Latino Culture House. Featuring programs like Puesta a Punto and social-media-first content, these activations are driven by Telemundo Deportes' team of social reporters and influencers like Juan Guarnizo and Sirey Mor n. The addition of these digital efforts creates an even larger footprint and allows the broadcaster to tell stories about the game between the New England Patriots and Seattle Seahawks and about the city itself.

It gives us a good blend of content, says Lorenzo. Some platforms might be a little bit more focused on the game itself, the Xs and Os, while other platforms will go into the cultural significance of the city.

Miguel Gurwitz and Rolando Cant will call the game from this position on the concourse level.Supe

LINK:	https://www.sportsvideo.org/2026/02/08/telemundo-deportes-expands-comp...
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