Studio programming is deploying multiple sets at Levi's Stadium in Santa Clara, CA
While NBC Sports preps for its exclusive English-language coverage from the Bay Area, Telemundo Deportes is beefing up its Spanish-language coverage in ways sports fans have never seen before. Hosted in a city with a large Latino population and a halftime show headlined by one of the most successful artists on the planet, it was the perfect time for the broadcaster to go all out on its onsite coverage on Telemundo, Universo, Peacock, FAST channel Telemundo Deportes Ahora, and digital and social platforms.
We're doing the most we've ever done for a Super Bowl, says Miguel Lorenzo, SVP, sports content, Telemundo Deportes. When you consider all the content we're producing, it's reflective of the importance of the NFL and the growth of the league among Hispanic audiences in the U.S.
Telemundo Center Anchors Remote-Production Strategy
Although the game is taking place in Santa Clara, CA, Telemundo Deportes has relied on its production and operations infrastructure at its home at Telemundo Center in Miami. As with previous Super Bowls, including last year's in New Orleans, the broadcaster is remotely producing its live studio and game coverage from the IP-based facility. This plan is centered on integration within NBC Sports' transmission truck and LiveU technology that establishes connectivity from the stadium to two production-control rooms in Miami.
Led by Telemundo Deportes SVP, Content Operations, Chris Suarez-Meyers, the strategy dedicates resources and attention to both studio programming and live game coverage. For studio shows, about 30 video feeds from onsite are sent to one of the control rooms, where the final cut is done. Seven ENG crews spanning Telemundo's sports, news, and entertainment divisions have captured material from locations like Media Row at San Francisco's Moscone Center and other places in the city.
Two control rooms at Telemundo Center in Miami are remotely producing pregame and game coverage. On Sunday, says Suarez-Meyers, they'll be roaming around in the tailgate area to capture fans as they come in and to grab all the color and sound surrounding the game.
The live game broadcast will be a composite of NBC Sports' clean feed, a handful of unilateral iso cameras, and Telemundo Deportes-specific graphics and will be put together in the second control room at Telemundo Center. The pregame show will be handled there by Director Andy Garcia and Senior Producer Gonzalo Morozzi; the game, by Senior Producer Vic Bermudez.
This studio set outside Levis Stadium is shared by NBC Sports and Telemundo Deportes.In addition, a broadcast duo in a voiceover room in Miami will provide live SAP services for the English-language broadcast on NBC.
Extensive Studio Programming, Multiple Studio Sets, Standup Positions
With ambitious coverage plans for the week, Telemundo Deportes is turning up the heat on Super Bowl Sunday. Centered on a five-hour pregame show, Camino al Super Bowl with hosts Adriana Monsalve and Ver nica Rodr guez at 1 p.m. ET, live studio programming originating from onsite has required different backdrops and unique places to showcase the excitement of the game and the flavor and culture of the host city.
We have so much talent here from properties across Telemundo, says Lorenzo. We're using this as a chance to spotlight not only Super Bowl LX but also other sporting events that are coming up, like the NBA All-Star Game and the FIFA Men's World Cup.
That spotlight also includes Jessica Carrillo, Carlos Adyan, Lindsay Casinelli, Pablo Mari o, and Alejandro Berry on Camino al Super Bowl during pregame and Super Bowl LX: Homenaje al Campe n during the postgame; the first onsite edition of El Pelotazo with NFL sideline reporter Diego Arrioja, Berry, Mari o, and Rodr guez; NBA All-Star Game programming with lvaro Mart n and Diego Balado; FIFA Men's World Cup programming with play-by-play announcer Luis Omar Tapia; Adyan and Carrillo on segments for news shows like Al Rojo Vivo, Hoy D a, and En Casa con Telemundo; and a pregame feature on the cultural impact of Bad Bunny by Noticas Telemundo anchor Julio Vaqueiro.
Another set allows on-air talent to stand in the front of the field as a backdrop.Two distinct studio sets at Levi's Stadium are the team's temporary home base. Outside the building past the entry gates, a shared space with NBC Sports is being used for coverage of the NFL's title game and for pregame shows for Liga MX and Premier League broadcasts. On the concourse, Telemundo Deportes has constructed a small standup space for talent with the field as backdrop. Next door, the Spanish-language commentary team of play-by-play announcer Miguel Gurwitz and analyst Rolando Cant has their own space to call the game.
Another production wrinkle this year is the involvement of Telemundo Deportes Ahora, the broadcaster's FAST channel that launched in August 2025, with boots on the ground at Media Row, NFL Honors, NFL Experience, and marquee events like the NFL Latino Culture House. Featuring programs like Puesta a Punto and social-media-first content, these activations are driven by Telemundo Deportes' team of social reporters and influencers like Juan Guarnizo and Sirey Mor n. The addition of these digital efforts creates an even larger footprint and allows the broadcaster to tell stories about the game between the New England Patriots and Seattle Seahawks and about the city itself.
It gives us a good blend of content, says Lorenzo. Some platforms might be a little bit more focused on the game itself, the Xs and Os, while other platforms will go into the cultural significance of the city.
Miguel Gurwitz and Rolando Cant will call the game from this position on the concourse level.Supe
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
05/03/2026
Quality control (QC) has long been a gatekeeper of technical fidelity. Editors and technicians have adhered to a simple, disciplined checklist: bitrate, resolut...
05/03/2026
Leading video software provider Synamedia today announced it has partnered with Swiss sports technology specialist, Asport to deliver global live streaming for ...
05/03/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the promotion of Gretchen Taipale to Vic...
05/03/2026
Clear-Com has provided Gen-IC virtual intercom, its cloud-based voice communications system for SaxaVord Spaceport, the first fully licensed vertical launch s...
05/03/2026
The Hollywood Professional Association (HPA) concluded the 2026 HPA Tech Retreat, convening more than 800 industry leaders, technologists, creatives and executi...
05/03/2026
LynTec, a leading manufacturer of electrical power control solutions for professional audio, video, and lighting systems, today announced that its new Dual DMX ...
05/03/2026
Snicket Labs is pleased to announce a new distribution partnership with ES Broadcast for its award winning solutions, Match and Enrich.
Under the agreement, ES...
05/03/2026
LiveU today announced the first large-scale deployment of its AI-driven LiveU IQ (LIQ ) technology at a global, multi-venue sporting event, setting a new benchm...
05/03/2026
March is in full bloom, and that means a fresh wave of games heading to the cloud. 15 new titles are joining the GeForce NOW library this month.
Leading the Ma...
04/03/2026
Lega Basket Serie A (LBA), the governing body for Italy's premier basketball...
04/03/2026
Wrexham AFC co-chairmen Rob Mac and Ryan Reynolds will host a first-of-its-kind ...
04/03/2026
The countdown is underway and with just 100 days to go until the world's greatest sporting event begins on Thurs., June 11, FOX Sports, America's Englis...
04/03/2026
No matter where they are in the world, service members and veterans can stream N...
04/03/2026
Telemundo officially releases Somos M s, the anthem for the network's cove...
04/03/2026
The Hollywood Professional Association (HPA) concluded the 2026 HPA Tech Retreat, convening more than 800 industry leaders, technologists, creatives, and execut...
04/03/2026
Smith Entertainment Group transformed how local sports are consumed by creating ...
04/03/2026
The production method, which spans a distance of 36.2 miles, was designed and im...
04/03/2026
Haivision, a global provider of mission-critical, real-time video networking and...
04/03/2026
When Hugues Meyrath came out of retirement to take the helm as CEO of Quantum, i...
04/03/2026
Last week's launch of Banana Ball Championship League has spurred a significant upgrade of production facilities
The Savannah Bananas, arguably the hottest...
04/03/2026
sldkfjsdlfkjsldkfjsldkjfslkdjfslkdjfsl
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus...
04/03/2026
For many fans, a song's backstory can be just as compelling as the final pro...
04/03/2026
In 2006, Spotify was founded on the belief that technology could bring artists a...
04/03/2026
Spotify is back on the ground for the Houston Livestock Show and Rodeo, and we&#...
04/03/2026
Spotify had an energizing week in Sydney, Australia, filled with powerful conver...
04/03/2026
Earlier this year, we launched Directed By, a documentary-style series that pull...
04/03/2026
100 Days to Go: SBS Unveils World Class Team for The Greatest Show on Earth -The...
04/03/2026
KT and Rohde & Schwarz to showcase AI-enhanced radio transmission performance In a joint 6G AI proof-of-concept demonstration, the CMX500 one-box tester from ...
04/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/03/2026
Luxembourg, 3 March 2026 - SES S.A. has today published its 2025 Annual Report, following the announcement of the company's full year financial results for ...
04/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/03/2026
Luxembourg, March 3, 2026 - SES, a leading space solutions company, along with I...
04/03/2026
04 Mar 2026
VEON Partners with GSMA Innovation Fund to Accelerate Digital Innov...
04/03/2026
04 Mar 2026
VEON's Beeline Uzbekistan and Rakuten Symphony Partner for Open...
04/03/2026
Wednesday 4 March 2026
Sky Sports unveils plans for 2026 Formula 1 coverage
Sky Sports is preparing for one of the most highly anticipated F1 seasons in recen...
04/03/2026
Back to All News
Bloodhounds' Season 2 Gears Up for April 3 Premiere with ...
04/03/2026
Back to All News
Netflix Ads Suite Expands Capabilities
Business
04 March 2026
GlobalUnited States
Link copied to clipboard
After launching the Netflix Ad...
04/03/2026
Scripps Research welcomes healthcare innovator Joe Kiani to the Board of Directors Kiani brings decades of experience in patient safety and public service.
Mar...
04/03/2026
Nanoparticle vaccine approach takes on a new target: Hepatitis C virus Scripps Research scientists reengineer critical proteins on the surface of HCV, paving th...
03/03/2026
Beyond Sports, a Sony group company, and LIV Golf, the world's golf league, ...
03/03/2026
Ilitch Sports + Entertainment announces the launch of Detroit SportsNet (DSN), a year-round broadcast home for two of Detroit's franchises. With flexible op...
03/03/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media ...
03/03/2026
The PGA of America, NBC Sports and USA Sports extend their media rights agreemen...
Studio programming is deploying multiple sets at Levi's Stadium in Santa Clara, CA
