
Inside the MultiVersus NHL Face-Off' Live Animated Broadcast With the NHL's David Lehanski and Keith Horstman The league teams with TNT Sports, Warner Bros. Games for latest twist on alternative broadcasts By Jason Dachman, Editorial Director, U.S.
Friday, April 12, 2024 - 2:59 pm
Print This Story | Subscribe
Story Highlights
Bugs Bunny and the Tasmanian Devil; Batman, Superman, and Wonder Woman; Velma and Shaggy; Steven Universe; and Finn the Human will be among the Warner Bros. Discovery characters taking center ice on Sunday during the latest iteration of real-time animated NHL broadcasts. The league is teaming up with TNT Sports, Warner Bros. Games, and Beyond Sports to produce the first-ever MultiVersus NHL Face-Off, marking the fourth animated NHL broadcast to date.
Presented exclusively on truTV and Max's B/R Sports Add-On, the animated presentation of the Colorado Avalanche at the Golden Knights will use the league's NHL EDGE positional data (puck- and player-tracking powered by SMT) and Hawk-Eye Innovations optical tracking to generate realistic character and player- avatar movements to best represent the movements of the NHL players on the ice. Beyond Sports' AI-based data-visualization platform will leverage that data to re-create the action on the ice as it happens in real time, featuring the animated characters of WB Games' MultiVersus videogame alongside avatars of NHL players.
In addition, the ice rink for the alternative telecast will be dynamic and incorporate rotating elements based on environments from the MultiVersus game, such as the Space Jam Court and Adventure Time Tree Fort. Announcers Steve Mears and Colby Armstrong will call the action while interacting with WBD characters.
The MultiVersus NHL Face-Off marks the fourth chapter in the league's animated broadcast efforts, following the inaugural NHL Big City Greens Classic with ESPN in 2023, the second edition of the NHL BCG Classic last month, and NBC Sports Chicago's alternative presentation of last week's Chicago Blackhawks-Dallas Stars game.
SVG sat down with David Lehanski, EVP, business development innovation, and Keith Horstman, VP, technology, to discuss the production workflows and technology being used for Sunday's broadcast, how the production model has evolved over the past year, and what to expect in future NHL animated presentations.
How did the concept for these animated broadcasts come about in the first place?
Lehanski: This all started a couple years ago when we first met Beyond Sports and saw their capabilities firsthand. Originally, we were just looking to leverage the technology to help us validate the positional data of the puck- and player-tracking system that uses sensors on the jerseys and the puck. Beyond Sports took those data points and created a virtual rendering so you could visually see the players and puck on a virtual rink in real time. But, once we saw the rendering of that data, we realized this could be a pretty amazing viewing experience on its own.
That eventually led to our first initiative to do this live on-air, which was with ESPN and Disney and the Big City Greens property. It went well and helped us reach the audience we were going for: younger viewers, who didn't necessarily fall into the traditional NHL [demographic]. That opened up everyone's eyes. Although it was a very cool concept before that, [the NHL Big City Greens Classic] is when it became something that could have real value and viability.
And when did TNT Sports and Warner Bros. Discovery come into the equation?
Lehanski: TNT Sports and Warner Brothers Discovery are great partners of ours, so we had been talking to them about doing some kind of animated broadcast early on. They have so much incredible IP that it was hard to figure out what [properties] to leverage. But [the debut of] this MultiVersus game answered that question. It's a mashup title that brings together a lot of different characters from across all kinds of different IP into one game. That gives us the ability to leverage a multitude of [properties]. We worked with TNT Sports and WBD to see what was possible, and it developed quickly from there since we already had the technology to make this happen.
How are the WBD characters integrated into the Beyond Sports environment to create this animated broadcast?
Horstman: Since it's a [gaming-engine environment], the [onboarding] of the characters into our platform was streamlined. The rigs for the characters [have been developed], so the handoff to Beyond Sports to form out the skeletons was very smooth. That will be the case going forward when working with any other game platforms as well.
The primary movements of the characters are already in the rigs, so it's a lot less [work] at the outset. Obviously, for things like getting Batman's cape to move around while he's skating, it's a bit more complicated since that requires developing new movements. But, overall, the process of bringing the characters themselves into the Beyond Sports environment was a lot smoother than it was [for the previous animated broadcasts].
WB gave us the rigs exactly the way they wanted them to look, and Beyond Sports tinkered with them to ensure they will fit accurately into the environment. We stay as true to the characters as possible, but there has to be some calibration for gameplay and movement on the ice.
How will these WB characters be integrated into the game action from a storyline perspective?
Horstman: Just like Big City Greens [Classic], these characters will be playing in the game. Some characters will be representing particular players from both teams on the ice, and other characters will also be integrated into the environment around the game and in the arena.
Another added element for this one will be t
More from Sports Video Group
14/08/2026
AT&T returns as a sponsor of the DirtFish Women in Motorsport (WiM) Summit, which marks its fifth year Aug. 21-22 in Snoqualmie, WA. This year's event will ...
14/08/2026
A six-camera flypack production will anchor Sunday's game while Perfect Game...
13/08/2026
LaLiga has renewed broadcast agreements with ESPN and DSports covering Spanish-l...
13/08/2026
Three days of skateboarding competitions, live music, and other programming will...
13/08/2026
Matrox Video will showcase its portfolio of IP and software-defined technologies at IBC2026 (Booth 7.B15, RAI Amsterdam, September 11-14).
The portfolio includ...
13/08/2026
SMPTE will present expert-led sessions, professional workshops, and networking events at IBC2026. The organization will be located in the IBC2026 Owner Pavilion...
13/08/2026
Clear-Com will exhibit at IBC2026 (Stand 10.D29, September 11-14, Amsterdam), showcasing FreeSpeak Cell, Avalon IP Station, updates to Arcadia Central Station, ...
13/08/2026
Advanced Systems Group (ASG) has appointed Eran Binyamin Zeitoun as Senior Techn...
13/08/2026
Miami HEAT, Florida Panthers, Orlando Magic, University of Miami join leading vendors for a day of gameday-production talk in South Florida
The 2026 SVG Venues...
13/08/2026
NBC Sports is producing the Twins-Phillies game alongside the streamer, which is...
13/08/2026
Oracle Cloud Infrastructure (OCI) will exhibit at IBC2026 (Hall 5, Booth 5.A21, September 11-14, Amsterdam), demonstrating cloud-based workflows across low-late...
13/08/2026
Dalet will participate in the IBC2026 Accelerator Media Innovation Programme, co...
13/08/2026
Cox Media Group (CMG) has announced multi-year local broadcast rights agreements...
13/08/2026
J nger Audio will join Fraunhofer IIS and industry partners to showcase a cloud-based, DTV+-compliant workflow at SET Expo 2026 in S o Paulo, August 17-20. DTV+...
13/08/2026
IBC has announced that Olympic Broadcasting Services (OBS) will receive the Inte...
13/08/2026
NESN has partnered with WSBK-TV38 to broadcast Boston Red Sox games on August 17 and 18 over the air, extending the reach of the 24th annual WEEI/NESN Jimmy Fun...
13/08/2026
LiveU and Panasonic LUMIX have announced the Live Anywhere workflow, demonstrated at NAB 2026 and InfoComm 2026 in collaboration with Social180Group. The work...
13/08/2026
Chyron will demonstrate its sports analysis, graphics, remote production, virtual production, and venue control solutions at IBC2026 (Booth 7.A23). This year...
13/08/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
13/08/2026
Season tips off Oct. 20 and runs through April 11; Christmas Day, NBA Cup, All-S...
12/08/2026
Traditional live sports production has focused on creating the best possible pro...
12/08/2026
FOR-A will showcase a range of broadcast and production products at IBC2026 (Stand 2.B53, Amsterdam RAI, September 11-14), including software-based switching, A...
12/08/2026
The Advanced Media Workflow Association (AMWA) and EBU will host live demonstrations of NMOS BCP-008 Minimum Status Reporting at IBC2026 (September 11-14) on th...
12/08/2026
Dalet has announced Dalet Solution Suites, a portfolio of cloud-native solutions...
12/08/2026
Net Insight has announced that DMC Production Norway has selected its Open Live ...
12/08/2026
Zixi has appointed Alyson Stewart as Senior Director of Sales. Stewart will be responsible for direct sales and partnerships, with a focus on broadcasters, medi...
12/08/2026
LiveU's LU900Q intelligent production unit was deployed as part of the host broadcast operation for the Games in Glasgow (July 23-August 2, 2026). Host broa...
12/08/2026
Disney , ESPN, and Formula E have announced a multi-year deal bringing all Formula E races to Disney and ESPN in the U.S. and to Disney in most international...
12/08/2026
PSSI has launched X-LIVE, a managed service offering dedicated engineering resources and Appear encoding infrastructure for live event signal processing and tra...
12/08/2026
The inaugural MoonPay X Games League Summer Season reached 18.3 million unique live viewers across three stops on ABC and ESPN, a 78.5% increase compared to the...
12/08/2026
BBright will showcase an expanded IP-Gateway at IBC2026, adding support for all RIST profiles to its existing support for MPEG Transport Stream over IP with SMP...
12/08/2026
BBright will demonstrate EBU OGraf animated graphics support in its software-bas...
12/08/2026
Interra Systems will demonstrate its ORION, BATON, BATON Captions, and VEGA solutions at SET Expo 2026 (August 17-20, Distrito Anhembi, S o Paulo) at partner Li...
12/08/2026
DPA Microphones has appointed Raul Contreras as West Coast Regional Sales Manager. In the role, Contreras will oversee sales and customer relationships througho...
12/08/2026
Live spectacles ranging from the Super Bowl and FIFA World Cup to the Oscars and...
11/08/2026
Weekly immersive broadcasts will feature 8K 3D video, a 180-degree field of view...
11/08/2026
By Briana Brady, Social Media Manager, Production Hub
Sports content is having ...
11/08/2026
She addresses why media organizations need more than asset storage, how sports t...
11/08/2026
Remote commentary has improved significantly on these broadcasts
At a clip of ...
11/08/2026
A pair of LANTIME IMS M2000 PTP Grandmasters deliver resilient timing infrastruc...
11/08/2026
LTN has announced expanded capabilities for its Live Event Master Control offering, providing sports broadcasters, leagues, rights holders, and content owners w...
11/08/2026
WTA Ventures has appointed IMG as its managed production services partner in a multi-year agreement commencing with the 2027 season. The partnership is the late...
11/08/2026
The New York Jets and CBS New York have agreed to a multi-year extension of their partnership, keeping CBS New York as the official broadcast home of the team. ...
11/08/2026
Nielsen Holdings and DoubleVerify have announced a definitive agreement under which Nielsen will acquire DoubleVerify in an all-cash transaction with an enterpr...
11/08/2026
The Audio Engineering Society has announced the results of its 2026 Board of Dir...
11/08/2026
The CSN co-founder details its network and affiliate' model, how creator wi...
11/08/2026
Gravity Media is providing host broadcast operations for the Esports World Cup (EWC) 2026, supporting ESL FACEIT Group (EFG) in delivering the tournament to glo...
11/08/2026
TAG Video Systems has released a memory usage optimization for its MCM software that reduces the cost per channel by up to two-thirds for compressed workflows. ...
11/08/2026
SMT is expanding its technology partnership with the Cincinnati Open this year, adding new LED displays, production capabilities, and fan-facing experiences at ...
11/08/2026
The Pac-12 has announced that home Olympic sports broadcasts throughout the fall season will be available free on the conference's YouTube channel at youtub...