
By Sammy Oriti Launched last September in Burbank, Starwest Studios is the newest addition to the Los Angeles dance firmament. Partnered with Randy Jackson, former American Idol judge and well-known producer, Starwest is the world's first dance studio and center that's also a full-service broadcast production facility boasting spaces for both music and video production. Starwest Studios Lot 2 houses a music recording suite, a live broadcast control room and a 3,800-square foot Stagestep clear-span sprung wood dance floor suitable for filming as well as large casting and auditions.
Together with our CEO partner, Richard G. Stewart, Randy and I are extremely excited about the potential of this new facility to support Web-based, independent dance productions and broadcasts, a big growth area in the entertainment industry. One of the things we're most proud of is the technology on display. We've dedicated Starwest to be a showroom for the absolute leading edge in broadcast, video, and production technologies, including a fully equipped broadcast control room powered by NewTek, an audio/music suite by Roland, and an extensive array of LED lighting from the Vitec Group's Litepanels brand.
A Comprehensive Lighting Solution
The design of Lot 2 presented a unique set of lighting challenges. With 4,000 square feet of dance floor and robotic cameras mounted in the ceiling to capture up to 200 dancers at a time, it was important to be able to cover the entire floor without any dead areas or shadows. I turned to my long-time friend Pat Grosswendt, co-founder of Litepanels and a professional gaffer, to create a solution that would work for us. I knew, from past collaborations with Pat, that Litepanels LEDs are simply the best for film and television lighting.
Pat created a lighting design consisting of almost 50 LED fixtures to ensure that every corner and every angle of Lot 2 would be covered. We have Astra daylight and bi-color panels mounted in the ceiling, and also battery-powered Astras on stands that we can move around the facility as needed; for instance, if we need to light talent on the fly, we can just wheel in an Astra. In the makeup room, as the staff applies makeup to performers, they can use an Astra to match the lighting the dancers will be under in the studio. The Astra's tunable bi-color option makes it easy to dial in the right color temperature for the best rendering of skin tones.
In addition, Litepanels' Sola Fresnel LEDs give us the versatility to apply a spot or a flood as the need arises, and we have Hilio panels mounted in each corner of the studio to give a strong, bright blast of light when required. We've also started experimenting with Litepanels' brand-new Gemini 2x1 soft panel that combines daylight, tungsten, and red-green-blue LEDs to deliver highly flexible and precise color adjustment. So far, we've used the Gemini to produce a talk show, and we're very impressed with its ability to present our talent in the best possible light.
A Symbiotic Partnership
Since we're using such a wide range of Litepanels lights throughout the Starwest facility, the Litepanels team uses us as a valuable resource for demonstrating the full gamut of their products to potential customers. In fact, I'd venture to say that Starwest is the only comprehensive showroom for Litepanels in Southern California, where people can see an Astra or Sola in use on-camera, with a ceiling grid of the lights being controlled by a Martin M1 Console.
For ourselves, we can say that we're big Litepanels fans because we know that each type of lighting will blend and match perfectly with the others. Also, we've come to count on every Litepanels light to be completely flicker-free at any frame rate, a critical requirement in a broadcast production environment.
Almost as important as the lights themselves is our relationship with Litepanels. Pat was deeply involved in every aspect of our installation, even getting up on ladders and marking spots on the ceiling for mounting the lights. With this type of dedication, we know we can count on Pat and his team to deliver much more than a set of lights, but a solution that will serve us in the long run.
With Starwest Studios, we wanted to create a production space that would be on the leading edge of innovation and could meet our personal creative needs as well as those of our colleagues in the industry. The first thing anyone sees when they enter Starwest Studios is well lit facility. We have achieved that and much more, but we could not have done it without the help of experts like Pat and partners like Litepanels.
For ourselves, we can say that we're big Litepanels fans because we know that each type of lighting will blend and match perfectly with the others.
Sammy Oriti
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
15/06/2025
July 2025 in Dublin, Berlin, Amsterdam & London
Photo: Thea Martre
Music Production for Women (MPW) have announced that they will be running a series of fo...
15/06/2025
Composer/producer launches free virtual instruments
Sulcata Sound is the latest venture of Jason Graves, a two-time British Academy Award-winnning composer,...
14/06/2025
NEW YORK Pluto TV and the All Womens Sports Network have launched a free ad-supported streaming TV (FAST) AWSN channel in the U.S., Canada, the U.K. and the Nor...
14/06/2025
NEW YORK and CINCINNATI E.W. Scripps has announced a new, multiyear agreement with the WNBA that will continue Ions regular-season coverage of the league on Fri...
14/06/2025
WASHINGTON The National Association of Broadcasters highlighted the hidden importance of spectrum in the production of major sporting events and described wha...
14/06/2025
WASHINGTON Sunsetting ATSC 1.0, expanding business opportunities for NextGen Broadcast and increasing international adoption of the ATSC 3.0 standard were top o...
14/06/2025
SAN FRANCISCO Samba TV and Acxiom have announced that they will dramatically expand their longstanding relationship....
14/06/2025
July 2025 in Dublin, Berlin, Amsterdam & London
Photo: Thea Martre
Music Production for Women (MPW) have announced that they will be running a series of fo...
14/06/2025
San Francisco State University's School of Cinema Uses Blackmagic Design
Brie Clayton June 13, 2025
0 Comments
More than 40 Blackmagic Design came...
14/06/2025
Boris FX Mocha Pro Adds New AI Tools To Tackle VFX Tasks Fast
Jessie Electa Petrov June 13, 2025
0 Comments
The 2025.5 release helps artists work more...
14/06/2025
AJA Debuts DRM2-Plus Mini-Converter Frame at InfoComm 2025
Brie Clayton June 13, 2025
0 Comments
Next-gen frame addresses diverse rackmount needs wit...
13/06/2025
(L-R) Lindsay Utz, Michelle Walshe, and The Right Honourable Dame Jacinda Ardern attend the 2025 Sundance Film Festival premiere of Prime Minister at Eccles T...
13/06/2025
Photo credit: Atsushi Nishijima
If you're a true lover of rom-coms, chances...
13/06/2025
Pure Drama and Fierce Rivalries set to dominate the world's most iconic spor...
13/06/2025
Johannesburg, 12 June 2025 - The National Film and Video Foundation (NFVF), an a...
13/06/2025
ABILENE. Texas A severe storm knocked down the tower and severely damaged the news studio and main facility of Sinclair-owned KTXS here on Sunday, June 8....
13/06/2025
Berklee's Music Business/Management Department Recognized by the Music Biz A...
13/06/2025
WASHINGTON The ATSC, the Broadcast Standards Association, honored veteran technologist Aldo Cugnini and Clarence Hau, Senior Vice President of Standards, Policy...
13/06/2025
(Editor's note: The 2025 UFL Championship Game between the D.C. Defenders and Michigan Panthers kicks off Saturday, June 14, at 8 p.m. Eastern. The game wil...
13/06/2025
New iPad/iPhone synth App announced
Following on from last year's release of Gradient Synth - which reached #6 on the App Store's Paid Music charts ...
13/06/2025
LONDON Warner Bros. Discovery has announced that HBO Max will launch direct-to-consumer in multiple new countries this July as the streamer becomes available in...
13/06/2025
AI voice transcription and captioning platform Verbit has added a new feature to its Captivate ASR solution the ability to identify specific features in automat...
13/06/2025
WASHINGTON Federal Communications Commission member Anna Gomez has wrapped up two weeks in California visiting broadcasters, television studio executives, enter...
13/06/2025
WASHINGTON The U.S. House of Representatives voted mostly along party lines to approve a rescission package that would cancel $9.4 billion in previously approve...
13/06/2025
At InfoComm 2025, AJA Video Systems announced DRM2-Plus, an intuitive, high-capacity 3RU frame that can neatly house up to 24 AJA Mini-Converters. Tailored to s...
13/06/2025
Cinema advertising leader to leverage AOS and suite of AI-enabled solutions to optimize forecasting, yield management, and streamlined ad sales and operations a...
13/06/2025
Manfrotto has launched the ONE Hybrid Tripod, a new support system designed specifically for professional content creators working with mirrorless cameras acros...
13/06/2025
Leading video software provider, Synamedia, today announced that its Media Edge Gateway (MEG), an ATSC 3.0 software-based IRD, now supports Device Security requ...
13/06/2025
LiveU, the global leader in live IP-video contribution, production and distribution solutions, is deepening its commitment to the German-speaking market with th...
13/06/2025
Chaos, the leader in architectural visualisation software, today announces Chaos Corona 13, giving archviz designers new ways to add eye-catching style and flai...
13/06/2025
PALI's Nena Music Video Shot with Blackmagic Design
Brie Clayton June 12, 2025
0 Comments
Blackmagic Cinema Camera 6K and DaVinci Resolve Studio b...
13/06/2025
OddBeast Powers Up iRobot's Newest Roombas with Suite of CGI Launch Assets
Brie Clayton June 12, 2025
0 Comments
The motion design and production ...
13/06/2025
On Chick Coreas Birthday, a Newly Uncovered Archival Release The Visitors, composed by Corea and performed by vibraphonist Gary Burton and pianist Kirill Gers...
13/06/2025
In fulfilment of a recommendation by the Government's Expert Advisory Commit...
13/06/2025
SVG Sit-Down: Backblaze's Gleb Budman Talks Products, Partnerships, and the ...
13/06/2025
SVG Sit-Down: DAZN's Walker Jacobs Calls Streaming the FIFA Club World Cup ...
13/06/2025
New Sponsor Spotlight: Vecima Networks' Paul Strickland on How Improving QoE...
13/06/2025
Pitch Perspective: Where's Next for Specialty Cameras in Soccer? Leaders from Sky Austria and ACS discuss the possibilities of camera placement pitchside B...
13/06/2025
Premiership Rugby Final 2025: Vintage clash between Bath and Leicester gets full...
13/06/2025
Premiership Rugby Final 2025: TNT Sports gears up for Bath vs Leicester battle w...
13/06/2025
NCAA Men's College World Series: ESPN Adds Two-Point SupraCam, Invests in Ne...
13/06/2025
New FSWX signal and spectrum analyzer with novel architecture overcomes limits o...
13/06/2025
Apple today announced the addition of iPad to Self Service Repair, providing iPad owners with access to repair manuals, genuine Apple parts, Apple Diagnostics t...
13/06/2025
CUPERTINO, CALIFORNIA Apple today previewed iOS 26, a major update that brings a beautiful new design, intelligent experiences, and improvements to the apps use...
13/06/2025
At Apple's Worldwide Developers Conference (WWDC), Apple unveiled Apple Games, an all-new destination designed to help players jump back into the games they...
13/06/2025
Industrial AI isn't slowing down. Germany is ready.
Following London Tech Week and GTC Paris at VivaTech, NVIDIA founder and CEO Jensen Huang's Europea...
12/06/2025
In 2018, Spotify launched Heart & Soul, a mental health initiative developed to ...
12/06/2025
50 Years Strong: SBS and NITV Supercharge NAIDOC Week 2025 in a joint 50th celeb...