Final Night of 2024 Democratic National Convention Attracts Over 26 Million Viewers

NEW YORK - August 23, 2024 - An estimated 26.2 million viewers watched the fourth and final night of the 2024 Democratic National Convention on Thursday, August 22, according to Nielsen. The event aired from approximately 9:00 p.m. to 11:30 p.m. ET across 15 television networks reported by Nielsen, with varied coverage televised on each.

The four-day convention closed with a speech by Kamala Harris as she formally accepted the Democratic presidential nomination. The speech aired from approximately 10:31 p.m. to 11:11 p.m. ET, and averaged 28.9 million viewers during that time.

The tables below show the total average viewership of the event aggregated across measured networks. The data is inclusive of U.S. audiences only.

2024 Democratic National Convention Viewership Night 4 Thursday, August 22

Sum of viewership across networks (Live SD). U.S. audience estimates.

Viewing Audience Rating

Persons 2 26,203,000 8.3

Households 19,006,000 15.2

Persons 18-34 1,444,000 2.0

Persons 35-54 5,249,000 6.5

Persons 55 18,833,000 18.6

Source: Nielsen. NNTV, Live Same-Day.

Data in this table is inclusive of Nielsen-measured broadcast and cable networks that aired the event.

Reported networks include: ABC, CBS, NBC, Scripps News, Telemundo, Univision, BET, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.

Audience estimates are inclusive of out-of-home viewing for all reported networks except Newsmax, NewsNation, PBS and Scripps News which do not include out-of-home contributions.

Audience projections are rounded to the nearest thousand (000).

2024 DNC: Daily Viewership Daily sum of viewership across networks (Live SD). U.S. audience estimates. NIGHT 1

August 19 NIGHT 2

August 20 NIGHT 3

August 21 NIGHT 4

August 22

Viewing Audience Rating Viewing Audience Rating Viewing Audience Rating Viewing Audience Rating

Persons 2 20,025,000 6.4 20,784,000 6.6 20,178,000 6.4 26,203,000 8.3

HHLDS 15,003,000 12.0 15,659,000 12.5 14,928,000 11.9 19,006,000 15.2

P18-34 851,000 1.2 950,000 1.3 968,000 1.4 1,444,000 2.0

P35-54 3,507,000 4.4 3,893,000 4.8 3,589,000 4.5 5,249,000 6.5

P55 15,317,000 15.1 15,528,000 15.3 15,248,000 15.0 18,833,000 18.6

Source: Nielsen. NNTV, Live Same-Day.

Data in this table is inclusive of Nielsen-measured broadcast and cable networks that aired the event.

Reported networks include:

DAY 1: ABC, CBS, NBC, Scripps News, Univision, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.

DAY 2: ABC, CBS, NBC, Scripps News, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.

DAY 3: ABC, CBS, NBC, Scripps News, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.

DAY 4: ABC, CBS, NBC, Scripps News, Telemundo, Univision, BET, CNN, CNNe, FOX Business, FOX News Channel, MSNBC, Newsmax, NewsNation, PBS.

Audience estimates are inclusive of out-of-home viewing for all reported networks except Newsmax, NewsNation, PBS and Scripps News which do not include out-of-home contributions.

Audience projections are rounded to the nearest thousand (000).

Look back at Nielsen's viewership report on the 2024 Republican National Convention.

Press Contact Lauren Pabst, lauren.pabst@nielsen.com

Jake Urbanski, jake.urbanski@nielsen.com

LINK:	https://www.nielsen.com/news-center/2024/final-night-of-2024-democrati...
	See more stories from arbitron

More from Nielsen