
Warsaw, Poland, 20.08.25: Nielsen, the global leader in audience measurement, data and analytics, has released its latest July All Screens Video Landscape report, covering viewing (a combination of total reach and time spent) from four screens: TVs, PC/laptops, smartphones and tablets.
The first month of the summer holidays brought changes in time spent watching video content. Compared to June, time spent in July with streaming content (ATV Average Time Viewing) rose by 3.03% to 56min per day, while time spent with traditional content sources (cable, satellite, terrestrial) fell by 2.78% to 3h and 10min.
In July, Polsat Group maintained its lead in audience share with 18.54%, and TVP took second place with a result of 17.13%. Warner Bros. Discovery dropped to third place, closing the podium with a result of 16.72%, recording, compared to June, a decline in viewership share of more than one percentage point.
Television remains the preferred home screen for watching video content. Compared to the previous month, July saw a one-percentage-point change in the big screen's share of viewership; a decline in favour of other devices for Google and Netflix, and an increase for Canal and Warner Bros. Discovery. The TV screen represents for these players respectively 28% (Google), 82% (Netflix), 99% (Canal ), and 100% (Warner Bros. Discovery) of viewing.
About the All Screens Video Landscape
The All Screens Video Landscape report was created to provide the media industry with a monthly analysis of the viewership of the top 10 video content distributors across all screens monitored by Nielsen: TV, PC/laptop, Smartphone, Tablet.
Information about the methodology of the All Screens Video Landscape compilation
The data comes from Nielsen's single-source telemetry panel of 3,500 households and nearly 9,700 panellists. The compilation is based on monthly AMR (Average Minute Rating) audience share data. The data is presented for the 4 group for the 10 distributor groups with the highest total viewership for the month. The individual distributor groups include all TV stations and online platforms/players owned by the distributor and included in our monitoring.
Distributors July 2025 Warner Bros. Discovery: Cartoonito, Cartoon Network, Warner TV, Animal Planet HD, Discovery, Discovery Historia, Discovery Life, Discovery Science, Discovery Travel & Living, Discovery World, Discovery Civilisation, DTX, Eurosport1, Eurosport2, Food Network, HGTV, Investigation Discovery, Metro, TLC, Travel Channel, TTV - Twoja Telewizja, TVN, TVN Fabula, TVN Style, TVN Turbo, TVN24, TVN 24 Bis, TVN7, Max, Player, TVN24.pl
Polsat: Eleven Sports1, Eleven Sports2, Disco Polo Music, Eska Rock TV, Eska TV Extra, Eska TV, Fokus TV, Nowa TV, Polo TV, Polsat, Polsat Caf , Polsat Doku, Polsat Film, Polsat Film 2, Polsat Reality, Polsat X, Polsat Games, Polsat Music HD, Polsat News, Polsat News2, Polsat Play, Polsat Rodzina, Polsat Seriale, Polsat Sport 1, Polsat Sport 2, Polsat Sport Fight, Polsat Sport 3, Polsat2, Super Polsat, Wydarzenia 24, TV4, TV6, Vox Music TV, Polsat News Polityka, Polsat Box Go, Polsat Go, Polsatnews.pl , Interia.pl
Telewizja Polska: TVP4K, TVP ABC, TVP Dokument, TVP HD, TVP Historia, TVP Info, TVP Kultura, TVP Kobieta, TVP Nauka, TVP Polonia, TVP Rozrywka, TVP Seriale, TVP Sport, TVP1, TVP2, TVP3
Google: Youtube
Telewizja Republika: TV Republika
TV Puls: TV Puls, Puls2
Netflix: Netflix
SPI International: Stopklatka, Kino Polska, Kino Polska Muzyka, Kino TV, Zoom TV, Gametoon, Novelas 1, FILMBOX Premium
Meta: Facebook, Instagram
Canal : Ale Kino , Canal DOMO, CANAL KUCHNIA, CANAL SPORT, CANAL SPORT2, CANAL SPORT3, CANAL SPORT4, CANAL SPORT5, Canal 1, Canal Dokument, Canal 360, Canal Film, Canal Premium, Canal Seriale, Canal Extra 2, MiniMini , Planete , teleTOON , Novelas, CANAL (platform)
INFORMATION FOR EDITORS Warner Bros. Discovery: Cartoonito, Cartoon Network, Warner TV, Animal Planet HD, Discovery, Discovery Historia, Discovery Life, Discovery Science, Discovery Travel & Living, Discovery World, Discovery Civilisation, DTX, Eurosport1, Eurosport2, Food Network, HGTV, Investigation Discovery, Metro, TLC, Travel Channel, TTV - Twoja Telewizja, TVN, TVN Fabula, TVN Style, TVN Turbo, TVN24, TVN 24 Bis, TVN7, Max, Player, TVN24.pl
Polsat: Eleven Sports1, Eleven Sports2, Disco Polo Music, Eska Rock TV, Eska TV Extra, Eska TV, Fokus TV, Nowa TV, Polo TV, Polsat, Polsat Caf , Polsat Doku, Polsat Film, Polsat Film 2, Polsat Reality, Polsat X, Polsat Games, Polsat Music HD, Polsat News, Polsat News2, Polsat Play, Polsat Rodzina, Polsat Seriale, Polsat Sport 1, Polsat Sport 2, Polsat Sport Fight, Polsat Sport 3, Polsat2, Super Polsat, Wydarzenia 24, TV4, TV6, Vox Music TV, Polsat News Polityka, Polsat Box Go, Polsat Go, Polsatnews.pl , Interia.pl
Telewizja Polska: TVP4K, TVP ABC, TVP Dokument, TVP HD, TVP Historia, TVP Info, TVP Kultura, TVP Kobieta, TVP Nauka, TVP Polonia, TVP Rozrywka, TVP Seriale, TVP Sport, TVP1, TVP2, TVP3
Google: Youtube
Telewizja Republika: TV Republika
TV Puls: TV Puls, Puls2
Netflix: Netflix
SPI International: Stopklatka, Kino Polska, Kino Polska Muzyka, Kino TV, Zoom TV, Gametoon, Novelas 1, FILMBOX Premium
Meta: Facebook, Instagram
Canal : Ale Kino , Canal DOMO, CANAL KUCHNIA, CANAL SPORT, CANAL SPORT2, CANAL SPORT3, CANAL SPORT4, CANAL SPORT5, Canal 1, Canal Dokument, Canal 360, Canal Film, Canal Premium, Canal Seriale, Canal Extra 2, MiniMini , Planete , teleTOON , Novelas, CANAL (platform)
INFORMATION FOR EDITORS About Nielsen Nielsen is a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their global audiences-now and in
North America Stories
06/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/06/2026
Matrox Video today announced the launch of the Matrox Maevex MGX Series, a new lineup of IPMX-ready video encoders and decoders with USB support that is enginee...
06/06/2026
Atomos (booth# S1006) announced immediate availability of Sumo PRO-19, a new 19-inch 4K HDR monitor-recorder-switcher designed as a central production hub for m...
06/06/2026
Cine Gear Expo 2026 DoPchoice introduces a complete light-shaping system for the new Creamsource Vortex2, further expanding the fixture's wide versatility...
06/06/2026
SmallHD will debut a new OLED 4K production monitor with a 16 display, the OLED 16, that combines OLED's industry-benchmark contrast ratio, exceptional col...
06/06/2026
Ed Lachman ASC, Caleb Deschanel ASC, and M. David Mullen ASC Being Honored at the 30th Annual Cine Gear Expo LA
Cine Gear Expo has announced the recipients of ...
06/06/2026
World premiere at Cine Gear Expo Los Angeles, June 5-6...
06/06/2026
See it first at Cine Gear Expo LA, Booth #S1703
DoPchoice introduces the latest addition to its inflatable AIRGLOW series the 8 2 Frame for RuPixel Canvas. ...
05/06/2026
The university-wide initiative has pushed their creative content to a new level
Although collegiate athletics at a single institution can contain numerous spo...
05/06/2026
In-venue and creative video staffers at the professional and collegiate level ha...
05/06/2026
Synamedia has announced that Lumine Group has agreed to acquire its Video Network business. The company is positioning the transition as the start of a new phas...
05/06/2026
Ateme, Broadcasting Center Europe (BCE), and Scaleway have announced a strategic partnership to deliver a cloud-based media supply chain covering ingest through...
05/06/2026
Audinate has announced three new additions to its Dante AVIO Install adapter series: a 4-Channel Analog Input, a 4-Channel Analog Output, and a 2-Ch In/2-Ch Out...
05/06/2026
Sportradar Group AG has announced a multi-year extension of its exclusive global...
05/06/2026
The M6 Group will broadcast FIFA World Cup 2026 matches live and in Ultra High D...
05/06/2026
The Athletic has announced that PGA TOUR highlights will be integrated into its golf coverage beginning with the Memorial Tournament presented by Workday. PGA T...
05/06/2026
When the FIFA World Cup arrives in North America in 2026, it will bring more tha...
05/06/2026
FIFA and DAZN have announced the launch of FIFA exclusively on DAZN, consolidating FIFA's content portfolio within DAZN's sports platform. The move fol...
05/06/2026
Telemundo's exclusive Spanish-language coverage of the FIFA World Cup 2026 G...
05/06/2026
Dolby Laboratories and NBCUniversal have announced that Peacock will stream Tele...
05/06/2026
Formula 1 has announced a 10-year extension to keep the Las Vegas Grand Prix on the F1 calendar through 2037. Las Vegas Grand Prix, Inc., Clark County, and the ...
05/06/2026
The broadcast-engineering team overcomes wind, speed, and salt water - and dista...
05/06/2026
Deploying both onsite and remote crews, the company is providing calibrated-came...
05/06/2026
With Inter&Co Stadium unavailable, ESPN's UFL team rebuilt its broadcast pla...
05/06/2026
One of the most exciting and informative events on the SVG annual event calendar is the Regional Sports Production Summit, an annual gathering of industry profe...
05/06/2026
For the race's third year at the historic racetrack, the broadcaster has added cameras and will incorporate multiple drones
The 158th edition of the Belmon...
05/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
05/06/2026
MRI-Simmons and S&P Global Mobility are expanding advanced audience capabilities...
05/06/2026
New Nielsen data shows insurance ad spend grew 11%, while consumers remain highl...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
ASG Promotes Joe Marchitto to Western Regional CTO
Brie Clayton June 5, 2026
0 Comments
Appointment to Support Engineering Alignment and Client Experi...
05/06/2026
Stargate Studios Colombia Uses DaVinci Resolve Studio for Vertical Microdramas
Brie Clayton June 5, 2026
0 Comments
End to end post in one platform al...
05/06/2026
People Need to Come First When We Use AI
Andy Marken June 5, 2026
0 Comments
It's just surviving. Life's very existence requires destruction....
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Frequency, the engine powering many of the world's leading streaming television channels, today announced the launch of In-Scene Advertising, a new monetiza...
05/06/2026
Berklee Study Reveals Video Has Become Essential to Music Careers Survey findings show social platforms have become the primary source of music for video cont...
04/06/2026
Sony Electronics is introducing the SRG-AS10, a 4K 60p-compatible PTZ auto-frami...
04/06/2026
This recent grad from Spring, TX, led creative-video output for the Aggies' men's basketball team last season and has been producing video and creating ...
04/06/2026
For the first time at a women's golf major, every player in the field will r...
04/06/2026
Three Panasonic PT-RQ45 40,000-lumen 3-Chip DLP projectors made their first live...
04/06/2026
Bitmovin and Akamai have announced a collaboration with NRJ Group, a French mult...