Ayrton Perseo adds pizazz to Pepsi Super Bowl LIV Halftime Show posted: 03/03/2020
As the San Francisco 49ers and Kansas City Chiefs battled it out for the NFL Championship, the Pepsi Super Bowl LIV Halftime Show brought a little Latin flavour to Miami's 65,000-seat Hard Rock Stadium on Sunday 2 February 2020, thanks to an explosive show by Jennifer Lopez and Shakira, aided by Puerto Rican rapper Bad Bunny and Colombian star J. Balvin, and a cast of near 170 musicians, dancers, and performers. This massive production - an eagerly awaited annual event - was broadcast live by Fox to 100 million viewers worldwide, all of whom witnessed a superb lighting show which had at its centre over 120 Ayrton Perseo IP65-rated multi-function profile fixtures.
The spectacular production was created by the legendary Super Bowl team headed by show designer, Bruce Rodgers of Tribe, Inc. and lighting designer, Bob Barnhart of 22 Degrees, alongside four lighting directors including Super Bowl veteran of 10 years, Jason Rudolf, Dave Grill, Pete Radice, and newcomer Patrick Brazil, who programmed and took responsibility for the Perseo fixtures.
The show is a complete co-production involving all the team, says Barnhart. So, while Bruce is responsible for the layout and I the fixtures, ideas were bandied around early on and we quickly decided the Ayrton lighting rig would be the centrepiece of the whole design.
Rodgers' stage design included four runways of light upstage of the main stage, delineated by the same lighting fixtures that would also outline the circular main stage. Barnhart chose Perseo as that fixture to define the performance area, embedding 13 Perseo units in each runway to provide a dynamic backdrop to the show, and using the remainder around the main stage. He also installed 24 further Perseo fixtures on either side of the tunnels to light the teams as they made their pre kick-off entrances onto the field.
The upstage ramps were the background of the show for us, says Barnhart. It's very hard to get elevation in a set in the middle of a field with only 8-minutes set-up time, so we depended on those four long rows of lights to give us a really strong background.
One section of the upstage ramp containing 24 Perseo fixtures was capable of elevation, tilting 5ft into the air during Lopez's song On The Floor. This gave us a nice hard background for this number, says Barnhart. Shakira's Empire was perhaps my favourite light cue in the show though. I loved how the Perseo light strobed so effectively - it was the second song in the show and we were waiting to really roll them out in that number. It was great to have an LED fixture capable of genuine strobing instead of using its shutter, and it became an incredibly strong dynamic effect.
Rodgers and Barnhart wanted to keep to the same fixture across the entirety of the stage for the sake of uniformity, and Perseo's aesthetic played a major part in Barnhart's choice. Form factor is very important and Ayrton has chosen to pay a lot of attention to its aesthetic design. When choosing a fixture, it needs to look good as well as have all the bells and whistles, especially for TV. If it's going to be on camera you want the inside and the outside to be as sexy and high tech as possible.
Perseo is great to look at and, from a designer standpoint, I like that large aperture with its big glass face which you can use to create hokum' to fill in for camera shots - just glowing the face of it instead of producing a beam gave a nice look in the background.
The successful fixture needed to be waterproof above all else because Miami loves to rain as we know from previous Super Bowls there! We got lucky on the night as the weather was fine, but there were several downpours during programming in the parking lot and I can attest the Perseos are truly IP65-rated! We just let them run and they didn't care at all. They were like dogs in a lake!
But it is not just the IP rating that Barnhart found so attractive: Perseo has many great features: the shutters were something I didn't think I would need when I first picked the fixture, but as the show developed they became a really handy tool. I was able to side light the dancers during Waiting for Tonight for example, and shutter-cut off the spill on the floor and on Jennifer on the centre stage Dance Pole.
The show gets very colourful at times and Perseo's colour rendering is very good. Fox used new cameras running 2020 Vision - a new colour rendering system which increases the colour range the cameras can perceive. It was great to be able to see on camera all these colours that Perseo can produce - even though many broadcasters didn't broadcast in 2020 Vision - but I can attest they were there! You'll just have to take my word for it!
Barnhart was also pleased with Perseo's zoom capabilities which belie it compact size: It's a tough compromise - you want a fixture to be small, but physical size can limit the extent of your zoom ratio. But Perseo does really well on this front - it zooms out really well. It's both a good close up fixture and pretty good distance fixture.
In total, 124 Ayrton Perseo were supplied on a quick turnaround in a joint venture by JamPro Productions of Reno, NV, Mid-America Sound Corporation of Greenfield, IN, LEC of Chicago, IL and Harvest Productions of Kansas City, MO, all of which was faciliated by Aaron Hubbard at ACT Lighting, Ayrton's exclusive distributor in the US. We'd like to thank these companies who were willing to pre-order the Perseos with shipment direct from the Ayrton factory in order to make the deadline, says Hubbard. PRG's Vice President of Television & Special Events, Tony Ward, and his team provided the transportation and onsite technical logistics for entire li
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
05/12/2025
It's about that time! Awards season is in full swing, and the Film Independe...
05/12/2025
Every year, Spotify Wrapped offers a personalized look back at the audio that defined your year. It's a snapshot of your listening habits, designed to tell ...
05/12/2025
In 2025, Spotify's EQUAL, GLOW, and RADAR programs celebrated women, LGBTQIA , and emerging artists who turned moments into milestones. From breaking record...
05/12/2025
In our latest blog, we explain how Wi-Fi 7 rollouts can drive consumer loyalty with value-add services such as consumer cybersecurity. We also explore how this ...
05/12/2025
LOS ANGELES Netflix announced it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Nielsens Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-si...
05/12/2025
NEW YORK In an most important update to the workings of deal-based programmatic advertising, IAB Tech Lab has released version 1.0 of its Deals API for public c...
05/12/2025
NEW YORK Pass the turkey. Pass the stuffing. Pass the cranberry sauce. All are common requests of Americans celebrating Thanksgiving Day with family and f...
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
HOLLYWOOD, Calif. Netflix announced today that it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
WASHINGTON The Federal Communications Commission has approved AT&T's $1.02 billion acquisition of spectrum from UScellular in a decision that was issued sho...
05/12/2025
The Best Coldplay Songs: 21 Tracks That Shoot for the Stars From Yellow to Viva La Vida, Fix You to Paradise, this playlist goes back to the start.
December ...
05/12/2025
Zafris Lecture Series Brings Nabil Ayers to Berklee The 32nd annual James G. Zafris Distinguished Lecture series was held on Thursday, November 13 with guest ...
05/12/2025
Friday 5 December 2025
A new Game of Thrones Tale: Official trailer for Sky Exc...
05/12/2025
Back to All News
Don Lee, Lee Jin-uk, and Lalisa Manobal to Star in Netflix Act...
05/12/2025
Tis the season of giving once again and this year we've taken our Give Back Fridays' concept and turned it on its head.
In the autumn we were approach...
05/12/2025
Brayden Gogis doesn't remember a time when he wasn't completely fixated on games in all forms. In preschool, when they asked us to dress up as what we ...
05/12/2025
The Grinch steals the spotlight as the theme for The Late Late Toy Show 2025
Tune in tonight at 9:35pm on RT One and worldwide on RT Player
#LateLateToyShow...
05/12/2025
RT Announces New Presenters of Flagship News Programmes
New RT Six One News co-presenter Tommy Meskill
Sarah McInerney & Justin McCarthy join Morning Ir...
04/12/2025
ToolsOnAir Blackmagic Design HyperDeck Event Presets for just:in mac pro 2025 & ...
04/12/2025
ToolsOnAir AJA Ki Pro Event Presets for just:in mac pro 2025 & just:in linux
More Details:Starting with version 5.5, both just:in mac pro and just:in linux sol...
04/12/2025
Wangu Kanuri from Kenya and Godwin Asediba from Ghana are two of this years finalists for Thomsons Young Journalist of the Year Award. The pair are runners-up i...
04/12/2025
SVG Sit-Down: ProximaVision's Claudio Lisman on Why Tethered Drones Could Be...
04/12/2025
SVG Campus Shot Callers: Imry Halevi, Senior Associate Director of Athletics, Co...
04/12/2025
Platinum White Paper: LiveU Lightweight Sports Production: A Step Change in Spor...
04/12/2025
London to Riyadh: DAZN brings the boxing glamour to new production levels for Be...
04/12/2025
Analysis: Paramount bets on the battering ram' with Champions League play By Callum McCarthy, Editor-at-Large
Tuesday, December 2, 2025 - 10:12
Print ...
04/12/2025
Space City Home Network Launches SCHN DTC App for Astros and RocketsThe Rockets and Astros were previously the lone NBA and MLB teams without a DTC appBy Jason...
04/12/2025
SVG Summit 2025 Preview: Content Workflows Workshop Spotlights Evolution of Spor...
04/12/2025
New Sponsor Spotlight: Geotech's Patrick Wambold On the Unreal Engine Revolu...
04/12/2025
Curt Gowdy Jr. - Master Storyteller, Nationally and RegionallyBy Jason Dachman, Editorial Director, U.S.
Thursday, December 4, 2025 - 1:52 pm
Print This Sto...
04/12/2025
(L-R) Rebecca Lichtenfeld, Mohammadreza Eyni, Sara Khaki, and Judith Helfand att...
04/12/2025
SBS launches Future Frames initiative to support emerging First Nations video ed...
04/12/2025
Coronal mass ejections caused by eruptions on the surface of the sun can have fa...
04/12/2025
Gracenote Content Connect enables media ecosystem to precisely align ad campaigns and programming based on rich content signals
NEW YORK - December 4, 2025 - N...
04/12/2025
Lightware, a global specialist in AV connectivity, is looking back on a year defined by new advancements, strong collaboration and continued growth. Across the ...
04/12/2025
Riedel Communications today announced a new partnership with Haivision, a leading global provider of mission-critical, real-time video networking and visual col...
04/12/2025
Harmonic (NASDAQ: HLIT) and Normann Engineering today announced a major milestone in their strategic collaboration, celebrating 20 successful broadband deployme...
Ayrton Perseo adds pizazz to Pepsi Super Bowl LIV Halftime Show posted: 03/03/2020 
